These are magnificently weird, which is exactly what we need from Channel 4. Awesome stuff!
@97channel8 жыл бұрын
I get the feeling that Channel 4 are deliberately provoking for negative and controversial responses. Part of me admires that. After all, that's what Channel 4 has always tried to do, and have done so very well at times over the years. These new idents subvert the logo to the most extreme level possible. Look again, and you might realize that they have more in common with the previous package than you first think. The logo is there, but almost entirely subliminally. They are placing so much confidence in the recognition of the 4 logo,that they are willing to deconstruct it entirely, knowing that you will look harder than ever before to try and find it. This comment surprises me. I didn't intend to praise these idents. I hate them. They anger me to some degree. But they've achieved an emotional response, and that's actually a very powerful way to deliver a message. You can't ignore it, though you probably wanted to.
@fckgooogle1000x6 жыл бұрын
I hate the one with the jungle waterfall because I have this weird phobia when I see a lot of crystals, they make me fell uncomfortable. The one with the microscope thing at the end with the bug organism, it makes me sick
@bartthegamer13544 жыл бұрын
I get what you mean and there like the the crrunt bbc one idents in a way people get angered that they can't find the channel 4 logo so they try and find it and the more they try and find the logo the happier channel 4 will be it's the same thing with there shows. Tank you for reading and have a nice day
@psxman45368 жыл бұрын
Video is 4 minutes and 4 seconds. This is no accident.
@SB-gw7cc7 жыл бұрын
psxman 404 FINALLY FOUND.
@brokenscart79898 жыл бұрын
Cool as always - Channel 4 have always been original In their idents imo.
@TRYYU804 Жыл бұрын
Lmao*
@SanFran518 жыл бұрын
I can here the children now MOMMY THE CREEPY OWL DANCER IS SCARING ME!
@clarkejoseph49 Жыл бұрын
When I saw the 2015-17 ident presentation, I never saw the monkey puppet with the facial gold bars being broadcast. When I first saw the new presentation, the first ident I saw was the blue ores ident but with the cliff face demolition in slow motion and a different soundtrack.
@ianwilson5008 жыл бұрын
The coloured blocks at the start are all you need. They are perfect.
@JamieMurphy258 жыл бұрын
+ianwilson500 You know those coloured blocks ran between 1982 (which at the time, an American CGI company created the idents, now Channel 4 have their own in-house creative team) and 1996 (the dawn of the 4 in a circle era).
@ianwilson5008 жыл бұрын
+Jamie Murphy Yes, and they have never been bettered. I wish they'd just bring them back.
@aidanbiddiscombe36048 жыл бұрын
These had me hooked! I really wanted to see what happened to the explorer on the red planet and the shaman in the cave.
@TRYYU804 Жыл бұрын
Me too.
@TRYYU330 Жыл бұрын
@Dave TV Network The explorer died or something, and the shaman was dancing, just it really. So that ends my short guess of what.
@NathanSimpsonnathanisbeast6 жыл бұрын
I can see these going before an episode of “Jim Henson’s The Hoobs” either them or The 1999-2005 ones that were before the show
@darkmateria24868 жыл бұрын
despite myself, I absolutely love the bird man
@natashacunningham84015 жыл бұрын
Its a shaman.
@JamesieHodge8 жыл бұрын
I think these idents are really creative and random. The only thing that I don't like about them is the lack of Channel 4's iconic logo.
@TheRealMrTBA Жыл бұрын
Unlike most people, I was lucky enough to have never seen the shaman ident when it aired.
@chrisnichols34908 жыл бұрын
all a good ident needs is something simple, with a neat logo and a nice jingle.
@isabellamorris79027 жыл бұрын
This looks really cool! I first caught the "miners" one after an episode of The Simpsons. (I thought they could all be connected into one story the first time I watched them. Now I've seen them all that probably isn't the case.)
@markbailey19707 жыл бұрын
Isabella Morris ww
@markbailey19707 жыл бұрын
Isabella Morris www
@conMiericonstructs2 жыл бұрын
If you look closely, there IS some kind of story there. (the blocks were discovered in a wilderness area, they existed since ancient times, they are soon excavated and studied in a laboratory.) I think they were supposed to make new ones continuing the story, but that clearly got scrapped, and we got the giant instead.
@alexmacleod372811 ай бұрын
@@conMiericonstructsI'd like to think that the 2015 idents were Constructing the Channel 4 Giant
@dcflake56458 жыл бұрын
Nice to hear four score again.
@andyscott63158 жыл бұрын
I thought it was a wee tad odd but on look back I'll beyond be in love with them
@LTTG8 жыл бұрын
I prefer the old branding.
@kappaisonline8 жыл бұрын
YOU WIN EVERYTHING!...IT'S AMAZINWESOME
@pit10-zrhlkuzgun238 жыл бұрын
Oops, thank you! It looks like Telekom Srbija is going to get a new logo in January 2014.
@formusic24468 жыл бұрын
Alright finally seen it last night, it's nice but definitely should have the Channel 4 ident/logo incorporated somehow.
@willparkinson8 жыл бұрын
WTF is with the jiggling bird creature?!?
@louielouie958 жыл бұрын
I'll Have Nightmares because of That
@1339LARS8 жыл бұрын
+Will Parkinson Probably a injun gone bonkers !
@KRPTV8 жыл бұрын
+Will Parkinson I don't know but it looks like it badly needs the toilet!
@PaulIsTheKillingestOnYT8 жыл бұрын
+Will Parkinson It's actually a shaman.
@1339LARS8 жыл бұрын
+PaulIsTheKillingest Well I was right "a injun gone bonkers" !
@SeanCollindridge8 жыл бұрын
I actually quite like it. It's innovative, (Yes I had to use ok google to spell that). Keep the old man as the network brand but give the channels their complete own identity. 👍👍👍
@adamelduderino7798 жыл бұрын
Glad I found out what this was actually about I was clueless to it
@EREJones8 жыл бұрын
Beguiling, beautiful, intriguing and so, so Channel 4. Branding that (apparently literally) needs no introduction.
@AbiClark258 жыл бұрын
Does anyone else feel uncomfortable when they're watching these or is it just me?
@lorrainenolan32118 жыл бұрын
Awesome work!
@lillypatterson76702 жыл бұрын
2:31 - 3:00 couldn’t catch me doing that
@applemask8 жыл бұрын
The bouncing, spinning blocks should be the idents, not some abstract video art.
@Blubatt8 жыл бұрын
I'm just thinking its gonna be a repeat of those Weathergens from ITV Weather that scared me when I was 4
@ifaiful8 жыл бұрын
+Applemask ah, applemask. i was wondering where and when your were going to respond to the new blocks. ive just come off a plane and saw the new ident before channel four news.gonna do a video on these idents?
@ifaiful8 жыл бұрын
+Applemask ah, applemask. i was wondering where and when your were going to respond to the new blocks. ive just come off a plane and saw the new ident before channel four news.gonna do a video on these idents?
@applemask8 жыл бұрын
I.F.A.I Already done it, but I'm saving it for my Patreon peeps until Saturday or something
@elsviec8 жыл бұрын
+Applemask Don't you see? This is so fucking meta! I have no friends.
@formusic24468 жыл бұрын
Quite a big change, much better than when ITV rebranded but I dunno this is a bit weird, will have to see it on TV.
@leonmaughan8 жыл бұрын
The idents create a strange kind of tension as you seek the familiar in the unfamiliar and want the blocks to come together to make a 4, but its unresolved. Dunno if I like it, kind of do though.
@alizeroxx8 жыл бұрын
It's as if the artist wants the viewer to be very present and mindful.. It draws you in... Makes you question
@Sheffield_Steve11 ай бұрын
I bet the Shaman piece at 1:32 must have been a bit of ba****d for a continuity announcer to wonder when he/she should start announcing?!!😆
@Tanzim-Kazi8 жыл бұрын
I didn't see the new Channel 4 logo until today.
@HarenchiFairy Жыл бұрын
There's no Logo, Ya dingus
@alizeroxx8 жыл бұрын
Does anyone know who made that calming japanese music in the waterfall/crystal ident?? I must have it!!!
@MultiVince956 жыл бұрын
Nice
@rewwhiskas42348 жыл бұрын
Love it. The weirdo live-action crystal shorts are brilliant. What studio is behind this?
@TRYYU804 Жыл бұрын
DBLG
@rewwhiskas4234 Жыл бұрын
@@TRYYU804 Thank you. Checking their work now... really lovely stuff.
@jordanlawrence78188 жыл бұрын
These idents are frustrating. You want them to make a 4 but you know they won't...
@canturgan8 жыл бұрын
The one at the beginning was good.
@chrismarg198 жыл бұрын
1:45 - Looks like a live action Deku Scrub from Legend of Zelda
@MajorazMasta8 жыл бұрын
Whole time I was thinking "that's fucking Skull Kid."
@ennis_w3 жыл бұрын
When I saw the shape, I knew it’s channel 4.
@lonelymunchaus8 жыл бұрын
Anyone know where the waterfall/rainforest area is?
@5bananas17 жыл бұрын
lonelymunchaus 0:47 is so lush
@teamcoalhapcharcoal7 жыл бұрын
need to know who made this music... so cool
@slimedork54647 жыл бұрын
Mica Levi!
@stillplaywithbarbies8 жыл бұрын
Does anyone know the location of the first video? It's so beautiful
@TRYYU804 Жыл бұрын
No.
@JohnSmith-jd4qm8 жыл бұрын
Did Mica Levi compose the music for these?
@plasticvision6 жыл бұрын
yep
@123brownjames8 жыл бұрын
These idents are actually poignant. What they're saying is that the places in these films are where the channel 4 blocks come from....and that channel 4 itself is not like any other channel, so don't privatise it and make it look like the others! Weird to watch and unsettling but that's the whole point. It's a call to its own viewers for help and to get them to save the channel.
@MrJoshiej8 жыл бұрын
The last indent is just fantastic what on earth is that creature
@evertonporter78878 жыл бұрын
it's a tardigrade, also known as a wooly bear.
@MrJoshiej8 жыл бұрын
***** ok thank you very interesting
@richardkennerley6757 жыл бұрын
0.75
@ThisIsARubbishName8 жыл бұрын
I could..possibly see "4" in the first ident, but I think I was willing myself too much. they are nice, I think. but I'll be voted down because everyone hates them because 'omg the four's gone' Yeah, that might be the point, guys..
@FrankAlao7 жыл бұрын
does anyone know who the Channel 4 artists are
@garrysimpson13958 жыл бұрын
It tries. It tries too hard I think. There also should be a clock for the Channel Four News at seven. A former disabled carer. From The New Forest. GOD BLESS!
@carlosvmbv57738 жыл бұрын
0:00-0:07 Channel 4 1982 logo
@nathanieltyghe45267 жыл бұрын
who did the music??
@plasticvision4 жыл бұрын
mica levi!
@evonne_8 жыл бұрын
I rather like this and if Channel 4 can get rid of some of their shows then I might watch more.
@evonne_8 жыл бұрын
Do hope that there is a special indent for the F1 coverage (Do hope that the main Channel 4 will do some of the races...)
@pionelpessi10228 жыл бұрын
They don't look that bad, to be honest
@fckgooogle1000x6 жыл бұрын
I really hate the one at the 3:01 mark For the 0:43 mark, I hate it how there's so many crystals in it. I have a weird hatred for seeing so many crystals
@SimonJobson8 жыл бұрын
I don't get it
@MixedLine8 жыл бұрын
3:43 what this?
@MrJoeManTheth8 жыл бұрын
Shrek at 12:15
@desbest48 жыл бұрын
How can you have an ident without the Channel 4 logo? Doesn't make any sense.
@jeffreymutia25738 жыл бұрын
1982 vs 2015 blocks
@bartthegamer13547 жыл бұрын
Can someone send me the 12pm ident 2015 thxs
@dellysim24788 жыл бұрын
its not about the channel 4 logo
@IrishKeshiHead8 жыл бұрын
How does all this have to do with the channel.. I rather the old shapes forming into a 4 idents, maybe we can edit it some how for a 4 to be seen..
@hamidacid91733 жыл бұрын
Huh, not bad
@TuneTamasha7 жыл бұрын
Don't like it. Few ideas are good, but overall just looks chaotic, unpolished, unappealing and weird.
@markbailey19707 жыл бұрын
TuneTamasha ee
@chanelcairns90568 жыл бұрын
Why is someone throwing rocks?
@TRYYU330 Жыл бұрын
The director probably thought of it.
@paolol.1107 жыл бұрын
Channel 4 with block phyiscs.
@paulmullen7308 жыл бұрын
Goodness me, this is a joke right? I mean bring back the 1982 ident !! How much time and money has been spent on all this utter nonsense! Where is the 4 logo in any of these ridiculous attempts?
@eddiebrice11618 жыл бұрын
it's OK I just don't like that dancing bird thing it creeps me out😦
@jovaunwest282 жыл бұрын
Yuu
@lillypatterson76702 жыл бұрын
Well these idents didn’t last long
@thecraptaculargroup8 жыл бұрын
Imagine if you tried this hard with the shows you make, rather than producing an endless slurry of freakshows and human bear baiting.
@Channel-kx1mz7 жыл бұрын
still dosen't beat the original
@Vandorianna8 жыл бұрын
what"s with those dudes collecting crystals???? wtf??? I liked the Blackpool promenade and the plane cemetery much better...
@amywilliams86808 жыл бұрын
+Vandorianna The crystals are pieces of the 4 logo...
@SanFran518 жыл бұрын
Seriously WTF? THIS SAY'S NOTHING.... just pretentious toss.... and whoever thought of this should be fired.... what was the four circles too complex?