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Pinterest is an ever evolving platform. In recent years it's shifting its identity away from being a visual discovery engine to a destination for creators. In this video, I will give a high level overview of recent changes and what it means for creatives who are looking to share and sell their work online.
00:00 Intro and agenda
01:03 How has Pinterest changed
02:48 Pinterest's 2 unique advantages
05:15 What does it mean for creators
06:40 Two types of content to post on Pinterest
08:44 What happened when I posted the same content to 3 social platforms
10:01 Pinterest for Business
10:50 Words of encouragement
As mentioned in the video, here’s the interview with Pinterest Head of Creators Strategy Silvia Lopez: every.to/means...
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Cathy is a self taught watercolor artist based in Los Angeles, CA and the founder of Easy Sunday Club, a collection of art and baby/children's goods that combine fine art aesthetics with playfulness and educational values. Prior to ESC, Cathy got an MBA and worked in the tech industry for 10 years and Nam is an attorney. This channel is our way of giving back to the art community.
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Music: In French (Used w/ Artist Permission)
/ infrench
#pinterest #contentmarketing