Nike’s Perfect Shoe, Why it Makes Billions

Рет қаралды 104,964

3 ай бұрын

The Nike Air Force 1 is perfection. It's no secret that the world loves the Nike Air Force 1. It's easily the most successful shoe of all time, bringing in over a billion dollars in revenue for Nike every year. In this video, we look at the story behind how Nike created the perfect shoe.
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@Stark7Ghost 3 ай бұрын

The Air Force 1 is so iconic that even non sneaker heads want them

@NachoAverageFinds 3 ай бұрын

The most iconic

@jme3476 2 ай бұрын

And the air force 1 you can wear whatever u want it has so much versatility and style with the shoe

@buttercreamcake 3 ай бұрын

I'm old enough to remember when the AF1 came out. Only the Basketball team from my high school wore them. I thought they were the ugliest shoes ever, lol too clunky for me at the time. Legendary shoes though.

@juwanhowardhll8019 3 ай бұрын

I use think the same even tho I had 2 pairs of them then I started to like the high top ones in 2015 after that I've been collecting the vinegar ones

@gregperez-greene7408 3 ай бұрын

@@juwanhowardhll8019vinegar??

@paco680 3 ай бұрын

I noticed them a few years ago and I thought the same that they're ugly and worn by everyone, and at that time I hated pretty much every existing sneaker idk why, but now I absolutely love em, and AF1 are my favorite sneaker silhouette after Jordans

@wilt3051 3 ай бұрын

Damn how old r u unnc

@juwanhowardhll8019 3 ай бұрын

@@paco680 yeah I like the ones from 1997 to 2015 highs

@mikesbookreviews Ай бұрын

I grew up in poverty and let the dream go early that I'd never get a pair of Jordans or AF1. Finally, at 45 years young, I got both off the bucket list. Never stop dreaming, folks!

@NachoAverageFinds 18 күн бұрын

Congrats Mike!

@vaskiz4092 3 ай бұрын

I will never forget the moment when I discovered AF1. Back then ( before 2014 ) the most popular sneakers were Air Max and Reebok Classic. I wanted something that was different and unique. So I draw some sketches of my Nike shoes and I imagined some mix between Air Max and skater shoes ( thick sole ). One day I wanted to buy Nike Alpha Baller shoes because I wanted to try some Hi Tops. And my friend who was with me that day, showed me the AF1 and said "Look at this! Try it! They look awesome!". As I looking at them, I realized that this shoes are the ones I've been searching for. The rest is history.

@NachoAverageFinds 3 ай бұрын

Love at first sight huh!

@vaskiz4092 3 ай бұрын

@@NachoAverageFinds definitely 😁

@danielp121 3 ай бұрын

Forever iconic. 💯

@NachoAverageFinds 3 ай бұрын

The greatest

@j.r179 3 ай бұрын

I’m a NY old head and AF1’s are my all time favorites!!!

@NachoAverageFinds 3 ай бұрын

My favorite as well

@Blessed2XS 3 ай бұрын

What up dude?! Keep the videos coming!!!

@NachoAverageFinds 3 ай бұрын

Yessir

@BeatsByGericco 3 ай бұрын

love your videos! always full of awesome facts and so well produced. Keep it up!

@DarthBlue13 3 ай бұрын

I've always liked the AF1 but let's be honest it's like wearing a brick on your foot the only get comfortable after you can't be seen wearing them outside the house. And the dreaded toe crease they all get. NO..

@juwanhowardhll8019 3 ай бұрын

My forces don't crease everyone is asking me why mine don't crease its all in how you walk in them not pegin toed

@NachoAverageFinds 3 ай бұрын

I don’t mind the creases 😎😎😎

@ilkat06 3 ай бұрын

I love the videos, nicely edited and well paced, keep em coming!

@NachoAverageFinds 3 ай бұрын

Appreciate it

@icufos1 3 ай бұрын

Nachooooo glad to see another fantastic, well edited slick looking vid man. Welcome back!

@isaacsilva8033 3 ай бұрын

awesome video, as always. Foo really appreciated how well you have done your storytelling. Thank you so much, foo 🙏

@NachoAverageFinds 3 ай бұрын

Thanks foo

@IAmInfinitus208 3 ай бұрын

Welcome back, Brian! Hoping to get the Air 180 coming soon! I hope the AM90 is next. It still needs a video and maybe the ACG?

@aleksanderprzytua 3 ай бұрын

Had to say it, it was high quality, professional assembled video guys! It was a pure pleasure to watch!

@phillip_reynolds 3 ай бұрын

Great video Bryan! I was getting nervous that you and Nacho were done with videos on sneaker history and culture.

@NachoAverageFinds 3 ай бұрын

We still out here

@eeeeeeehhhhhhssssspp 3 ай бұрын

I missed your videos, man!! So great to watch, I've AF1 High Izakaya that has a receipt on the tongue with all the remarkable years

@NachoAverageFinds 3 ай бұрын

Thank you man more to come

@raviamodernepic 3 ай бұрын

Love your comprehensive take on the industry mixing business and culture 🙏🏾

@NachoAverageFinds 3 ай бұрын

Really appreciate you

@Ineverleft604 3 ай бұрын

Glad you back mang!!

@NachoAverageFinds 3 ай бұрын

Thank you brotha

@emwebb10 3 ай бұрын

always great to see another video from my guys. Love the content.

@NachoAverageFinds 3 ай бұрын

Appreciate it mang

@GoodfellaNell 3 ай бұрын

Random..but coach Bowerman genius is underrated. He was making his track runners drink a salt water concoction energy drink. Which is what Gatorade basically is today. And making those waffle soles experiments almost deleted him because of the toxic fumes in his garage. Nike would go on to create a patent free way to make sneakers that other competitor shoe companies can use so they don't harm themselves from the toxic fumes in the shoe making process.

@NachoAverageFinds 3 ай бұрын

The goodfella dropping the intel! I never knew about those details. That’s dope. Thank you brotha

@djramos86 3 ай бұрын

Really love your videos! Happy to see y’all release a new one.

@NachoAverageFinds 3 ай бұрын

Thanks dude

@jazcruz3380 3 ай бұрын

Dope Video Bryan !! can never go wrong with a fresh pair of one's 😎💯

@NachoAverageFinds 3 ай бұрын

The go to for most 😎😎

@dagttv 3 ай бұрын

Nacho I wish you made more videos you guys are some of the best sneaker history content creators out there and I look forward to every episode. None of that vapid "come oonnn! soo fyrrreee" BS.

@NachoAverageFinds 3 ай бұрын

Thank you man! Scaling this quality quantity around sneakers is tough but that's the plan

@BALLIN_CLAN 2 ай бұрын

Nacho finally made a video again I can breath❤

@NachoAverageFinds 2 ай бұрын

😆😆

@eduardoreyes2128 3 ай бұрын

i just hope they fit just a tad bit, A TAD BIT, wider. even if it had shitty materials, the af1 would hug your feet well. kinda cozy, but would kill your pinky if you had every so slightly wider feet.

@NachoAverageFinds 3 ай бұрын

I never realized that

@adriangrijalva600 3 ай бұрын

Air Force are a W🎉

@NachoAverageFinds 3 ай бұрын

The bigger W

@RedVelvetUnderground333 2 ай бұрын

Af1 mids or high are so comfy and safe. Chunky and iconic

@itwasntme1870 3 ай бұрын

The blue and white one looks 🔥

@elburto5387 Ай бұрын

You're great at making videos

@RRVCrinale 2 ай бұрын

A pair of AF1 By Yous were my entry point into being a sneakerhead. I am _so_ many pairs in since then, and honestly, I wouldn't have it any other way.

@LA-hd6yr 2 ай бұрын

Just ordered my first AF1 today, the classic triple white one😍

@renatorodrigues5016 3 ай бұрын

Finally some good sneaker content 🔥🔥🔥🔥

@NachoAverageFinds 3 ай бұрын

More on the way

@greendro6410 3 ай бұрын

Great video 👍

@NachoAverageFinds 3 ай бұрын

Thanks!

@DylanLey 3 ай бұрын

A classic

@pimpwitnohoes 3 ай бұрын

Amazing video, Bryzie

@NachoAverageFinds 3 ай бұрын

Thank you Dee!

@MrCalverino 3 ай бұрын

I own a pair of the medal stands from 2012😁 That's the best pair 🏆

@hendrikkamerman6357 3 ай бұрын

Luckily he’s backkkk!!!

@NachoAverageFinds 3 ай бұрын

Yes sir

@aristosachaion_ 3 ай бұрын

For all the love these shoes get, I have *_never_* seen a clean pair of triple whites on anyone's feet. Any time I see them outside of a sneaker store, they're always beat up, dirty, and in need of TLC.

@NachoAverageFinds 3 ай бұрын

Gotta wear em once and buy a new pair 😂😂

@equusquaggaquagga536 Ай бұрын

Nike's most Iconic shoe

@1017squirrel Ай бұрын

Which are more popular u think..black af1 or white af1? I always get the black ones cuz i cant keep the white ones clean like I want?

@qasimdin7438 2 ай бұрын

You should do a vid on the az and raekwon song whips and kicks and the shoes mentioned in the song as usual az goes in “85 moped blue and white pro keds”

@ryankyle91 2 ай бұрын

Jeezy with the best air force songs

@stepaniss 3 ай бұрын

Putting my forces on rn brb

@NachoAverageFinds 3 ай бұрын

Let’s go!!

@TyraPapyra 12 күн бұрын

Most versatile sneaker. This and the Jordan 1.

@blockwearingman 3 ай бұрын

i love the straps bro

@NachoAverageFinds 3 ай бұрын

Underrated

@blockwearingman 2 ай бұрын

@@NachoAverageFindsshould i get a custom mid top ?

@AsianSignGuyCena 3 ай бұрын

I didn't get my first official pair of AF1 Mids untiil 2016. I remember i would always get replica versions becasue i liked the design but couldn't afford it. I remember when Shaq came out with his version i saw at payless shoesource and anytime mine got too yellowed to wear, i wasn't bothered to clean them and get replacement pair. I definately want to get another pair of AF1 Mids again soon

@derekknowles5805 2 ай бұрын

I had the black lowtop Shaqs in 6th grade lol when I started getting into sneakers then got Black Air force 1s my 13th birthday

@dylan8736 3 ай бұрын

Happy belated new year!

@NachoAverageFinds 3 ай бұрын

Thanks Dylan

@lo-pan 2 ай бұрын

Old school heads know it was always a hi top The best ones 😉

@phamquanghuy8000 3 ай бұрын

@NachoAverageFinds At 5:26, you meant to say AF1 right? Not AJ1.

@NachoAverageFinds 3 ай бұрын

Yes haha my bad

@joevazquez1277 3 ай бұрын

You made a mistake at -7:13 you said air Jordan instead of Air Force it was a great video though

@datharo5 3 ай бұрын

I don't own any Air Force 1's but this video made me want to buy a pair lol

@D700CR 2 ай бұрын

I heard it was the blue ribbons hanging from his ceiling when he was a kid ... Idk tho

@Joobkl 3 ай бұрын

I got 5 pairs of AF1. They fresh

@NachoAverageFinds 3 ай бұрын

The best

@catalandon5781 2 ай бұрын

The only shoe ive bout multiple pairs of in my life time

@bojax3434 2 ай бұрын

I have the 20th anniversary edition AF-1s that were released in 2002. They have “20th” stitched into the lateral side of the heel counter. 2022 was the 20th anniversary of the 20th anniversary edition. That’s some shit right there! And before people put pairs on ice, so…who’s got em besides me!?!? 😆

@ZZ-jl2yz 3 ай бұрын

the traction on the af1 is supposed to be a radar, if you didnt know :p just some info that not that many people know

@NachoAverageFinds 3 ай бұрын

I didn’t know that

@1017squirrel Ай бұрын

The Af1s and the Nike dunks/Jordan 1s are like faternal twin's...they don't look just a like but u can tell the come from the same place!!

@ayomoe8687 3 ай бұрын

Ok but what was that instrumental at the end?

@damienjeremyweir4543 Ай бұрын

uptown baby

@jonathanswanson2142 2 ай бұрын

Not the greatest, but an iconic sneaker.

@matthewduff-tytler2332 3 ай бұрын

Love style goes every outfit. I still own them but only is hurt my feet is not wide enough specially flat foot person. I wish they no arch on AF1. Drunks more comfortable and also air max 90 comfortable too.

@NachoAverageFinds 3 ай бұрын

They have sizing issues for sure

@REDnBLACKnRED 2 ай бұрын

I absolutely hate this shoe and think they are so ugly. But must admit, it has got a very interesting history.

@NachoAverageFinds 2 ай бұрын

I respect that

@Kiddino155 3 ай бұрын

Just bought them

@NachoAverageFinds 3 ай бұрын

Let’s go!

@MrRoda8143 3 ай бұрын

Perfect kix for doing some shady shenanigans lol

@Slay-R Ай бұрын

Breakdown the difference between the original and the 0'7 versions

@mrotaveria 3 ай бұрын

AF1 forever

@NachoAverageFinds 3 ай бұрын

❤️❤️❤️

@alexthelizardking 3 ай бұрын

Hey guys. Still love the work.

@NachoAverageFinds 3 ай бұрын

Thanks Alex!

@santannathegreat5167 3 ай бұрын

Been awhile gentleman.

@NachoAverageFinds 3 ай бұрын

It definitely has!

@santannathegreat5167 3 ай бұрын

Glad to have another one!!

@G.Freeman92 Ай бұрын

It’s the most perfect sneaker to non-skaters. Oh wait, that’s everyone these days.

@MrDee-ct7gi Ай бұрын

now i heard nike gonna limit the pairs smh

@Muttley3000 Ай бұрын

No one* was wearing Jordans back then. Nike was giving away AJ3's v2! 🎖Late 80's-90's ONE dude in college had AJ 1's!!!

@ManiaMusicChannel 3 ай бұрын

"never looked back" because they didn't pay her royalties for the design

@NachoAverageFinds 3 ай бұрын

They gave her stock

@milli556 3 ай бұрын

Actually, the Air Jordan 11's is the greatest sneaker ever created

@PocketUau 3 ай бұрын

Iconic sure, but far from perfect. They’re a low quality shoe with no sole structure, durability issues and scam-worthy materials. You can’t call a plastic shoe “leather” and expect Rose Anvil to not shit on your product, especially when they’re priced as much as a week’s worth of food for a 3 person family. Worst thing is the creasing and flaking. It’s like those idiots in the design labs forgot to add some strain relief sections in the toe box.

@JGreen-tz6km 2 ай бұрын

Crease says otherwise. You gotta buy a new pair after 3 wears - can’t be that iconic

@ydcjydcj1724 Ай бұрын

Got a black AF1 myself 😂 only AF1 I got

@igorch69 3 ай бұрын

Good marketing

@Ferdinand.. 2 ай бұрын

Nike's one shoe can sell for $1 million.

@dmejia706 3 ай бұрын

Here first

@Jh-fi5im 3 ай бұрын

nah bro

@NachoAverageFinds 3 ай бұрын

Thanks Nicole

@timnickles6848 3 ай бұрын

You can tell Nacho doesn't listen to much hip hop from the 80's. That is not how you pronounce Rakim's name!

@NachoAverageFinds 3 ай бұрын

My bad

@gazgonenative4696 3 ай бұрын

Fair from pedect

@DRACOFURY 3 ай бұрын

No matter if it's a High Low ir Mid *Air Force 1 Is The Perfect Shoe* 😅I was buyin Court Visons think they was Air Forces until someone told 😅

@rtinh 3 ай бұрын

For just $30

@NachoAverageFinds 3 ай бұрын

Lmao seriously

@Jh-fi5im 3 ай бұрын

wtf 30 seconds ago

@NachoAverageFinds 3 ай бұрын

Thank you for being here so early

@larryfonseca4971 5 күн бұрын

Malone was traded to the 76ers not drafted

@TheJoe89jan 3 ай бұрын

What about Nelly?

@McFlurr 2 ай бұрын

aint no way bro says that af1 is perfect, its literally so uncomfortable, for the same price you can buy some pegasuses or air maxes, af1 may be popular but its NOT perfect only reason people buy it because every 2nd cool kid owns them lol

@JayVeTV Ай бұрын

yeah they’re not perfect but they’re timeless, way ahead of their time. wearing one right now and no one would ever think that’s a shoe from the 80s unlike other shoes from that era that you can clearly tell

@qu3nt 3 ай бұрын

as a nike boy i strongly disagree on AF1 being the best shoe

@NachoAverageFinds 3 ай бұрын

What's your fav?

@qu3nt 3 ай бұрын

@@NachoAverageFinds as a 40 y.o. AirMax 1 and 90 have a special place in my heart, Thinker has really made the difference for me.

@Jay-vw9sq 3 ай бұрын

Shame the material is rubbish on GRs though.

@xlixity 2 ай бұрын

Billie Eilish's forces were NOT a hit, cut the cap. 😂 Those shoes were bricks that ended up offered at outlets for $35.

@drollins9973 3 ай бұрын

@9:25 not the "One Twelves" the "One One Twos" after the brooklyn zip codes. They all start with 112. But beware the cat wearing all blk Uptowns lol

@elsteezus 3 ай бұрын

Dunks > forces

@BugsyTB89 3 ай бұрын

The perfect shoe is the Nike Cortez

@NachoAverageFinds 3 ай бұрын

Love those

@MrRoda8143 3 ай бұрын

another fave shoe of the D dealers lol

@BugsyTB89 3 ай бұрын

I’m a Nike guy and growing up in a Mexican family where all my cousins and tios wore flannel shirts, dickies, and Cortezes with the slick back hair and hairnets and the Nike Cortez is the main staple of our style ima always the Nike Cortez

@oscarrosales983 3 ай бұрын

Who's Rakeem?

@NachoAverageFinds 3 ай бұрын

Legendary rapper

@oscarrosales983 3 ай бұрын

You mean Rakim?

@Alex-gb7sm 3 ай бұрын

@@NachoAverageFinds legendary reaper who's name you can't pronounce? Go back to listening to Nelly bro. Dope video though.

@seanduncan9722 3 ай бұрын

Lol cry@@Alex-gb7sm

@chill6789 Ай бұрын

IMO AF1 r more comfortable than AJ

@jorgalbertkonigseder 2 ай бұрын

Uncomfortable trash shoe but brilliant marketing. Nike only made a few good shoes imho ... one of the best being the Jordan 6. Love that one. Also your recap should mention that Nike would never have existed if it wasn´t for Asics.