After writing 1000+ headlines over 10 years, we’ve put the lessons learned into a single video, along with the best research on how headlines drive marketing results. That means rankings, clicks, shares, likes, comments and views.
Headlines are the absolute key to driving traffic to websites.
Once done watching this one, you’ll understand the following:
🔹 The psychology of your audience, in context
🔹 What kind of headlines work best in social
🔹 What kind of headlines work best in search
🔹 The ideal length for headlines for likes, comments and shares
🔹 Which words drive the greatest social engagement
🔹 Where to put the most important words in a headline
And the final, all-important breakdown...
🔹 What IS a headline? For digital marketers, it’s not just one thing.
You can get the full post with all the research and tactics on the Orbit blog: bit.ly/3e5c4KR