How to Price Products - Print-On-Demand Pricing Strategies with Printful

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Printful Custom Printing

Printful Custom Printing

Күн бұрын

Get started with Printful today ➡️ bit.ly/2KENDaC
Are you pricing your products at a loss? 🤔 Four steps to follow when dealing with print-on-demand product pricing + a REAL example of the whole process at the end! 📋
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📣Checklist and resources:
STEP ONE: ASSESS YOUR PRODUCT COST 00:00
1. DESIGN COSTS
🧬 DESIGN PRICE / NUMBER OF DESIGNS YOU PLAN TO SELL = DESIGN COST PER PRODUCT
🧬 DESIGN PRICE / YOUR PROFIT MARGIN = MINIMUM ORDERS TO SELL
🧬 YOUR HOURLY RATE x HOURS SPENT ON THE DESIGN = DESIGN PRICE
📍 Printful Mockup generator: bit.ly/2hSONEi
2. PRODUCTION COSTS
📍 Printful Products page: bit.ly/2p9mvUr
3. SHIPPING COSTS
🧬 YOUR RETAIL PRICE + PRINTFUL’S SHIPPING RATE = YOUR RETAIL PRICE WITH FREE SHIPPING
Watch our shipping video: bit.ly/37qftBu
Printful Shipping page: bit.ly/2AOTClq
4. TAXES
📍Taxes and Billing FAQ: bit.ly/345V1U9
5. PLATFORM FEES PER ORDER
STEP TWO: ADD A PROFIT MARGIN 04:42
🧬 PRODUCT COST + PROFIT MARGIN = RETAIL PRICE
STEP THREE: ADD UP OTHER COSTS 05:24
🧬 OTHER MONTHLY COSTS / YOUR PROFIT MARGIN = MINIMUM ORDERS PER MONTH
SUMMARY 05:59
STEP FOUR: REVIEW YOUR PRICES REGULARLY 06:22
PRICING A PRINTFUL T-SHIRT: EXAMPLE 09:23
📍 Excel sheet example: bit.ly/35hujbB
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Get in touch with us at: support@printful.com or (818)3517181
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About this video:
Product pricing is one of the most important decisions you have to make for your store. It covers everything from your business finances to your product’s place in the market-and it’s not a decision that you’re only gonna make once. Remember that there is no one perfect way to price your products, and there certainly isn’t a perfect price I can just go out and share with you. Each case will be different, but in this video I will show you how to approach every pricing decision with calculated care.
Before you can worry about how you’re priced in relation to your competitors and how your prices meet customer expectations, you need to make sure you’ve found a sustainable base price. That’s why you need to assess your expenses. Your retail price should consist of all of your product costs plus your profit margin. Your product costs may include designing, production and shipping costs, as well as taxes and platform fees per order. You can adjust your profit margin as you see fit and what your competitors dictate, but be sure to take in mind other costs and calculate the minimum number of orders you have sell to cover them. When you have this process set up, you can move on to step four-reviewing your prices.
Use strategies like market or competition-oriented pricing, demand or dynamic pricing, anchor pricing, discount pricing or penetration pricing.
It’s tempting to sit back and leave your prices as they are, but that would be a mistake. Demand for your products might rise or decrease, some additional product costs may come along and your retail product price should always change as a result. The work has just begun, but you’re on the right path.
Come back to your product pricing strategies on a regular basis-go over your product costs and see if there have been some changes, try out something new and keep up the good work.
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#printful #printondemand #profitmargin

Пікірлер: 232
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
What’s your experience with product pricing so far-have you been using any of the strategies we mentioned?
@Vane22april
@Vane22april 4 жыл бұрын
Hello Peintful! It would be super cool to have pins and stickers as new products! And having lower prices for bracelets: unfortunately they are too high for the average price on etsy
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
@@Vane22april Hey! You can already add stickers to your store, see them here: www.printful.com/custom/stickers/die-cut/kiss-cut-stickers As for new product ideas, you can add them to our feature-request page! www.printful.com/feature-request
@BIGGELATO
@BIGGELATO 4 жыл бұрын
@@PrintfulCustomPrinting Are you guys figuring something out with price costs? like the Tri-blend Bella+Canva perhaps? You guys are killing me with the prices...
@Franchize_OooWEEE
@Franchize_OooWEEE 4 жыл бұрын
Without shipping my total cost for a bella canvas shirt (front print, inside label, left and right sleeve print) is $20.42... What is a good profit margin for this. Im think I may have to market my brand extremely well to sell the tshirt for $40
@naturalhealthrevolution1518
@naturalhealthrevolution1518 4 жыл бұрын
@@BIGGELATO might have to get your own equipment
@TheZombiecowmeat
@TheZombiecowmeat 4 жыл бұрын
Got it. Sell my shirts for $25 bucks while everyone else is selling theirs for $15
@rishipatel3396
@rishipatel3396 4 жыл бұрын
Exactly the problem I've been having. Most sellers sell shirts at a pretty cheap price (I use Etsy so I'm basing it off that), but if you use Printful, typically it's around $22-$25 for a decent profit after fees, etc.
@johnm4br
@johnm4br 4 жыл бұрын
It just shows how much money others (platforms, companies) gonna make off of your work + don't forget about FB/IG ads and other ways to promote your product, it's a shit ton of money going into someone else's pocket
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
Hey John and Rishi! It's true, competing with other sellers on marketplaces like Etsy and Amazon can be tough. Creating products on demand will always be more expensive than in bulk, which may be why some of the other stores are selling at such low prices. My advice would be to make your brand the selling point - create designs that are not available anywhere else and you won't have to worry about the competition. Finding a passionate niche audience can be helpful as well. You can check out our customer testimonial on that: kzfaq.info/get/bejne/rcyiadKGl6_YY2Q.html Hope that helps!
@TheZombiecowmeat
@TheZombiecowmeat 4 жыл бұрын
@@PrintfulCustomPrinting finding a passionate audience isnt exactly a doable thing for, i would guess, about 90% of people on POD.
@intermezzono1
@intermezzono1 4 жыл бұрын
@@TheZombiecowmeat But that is actually one of the first things you should have done while doing your business plan. It doesn't make sense to open a store with a theme or designs you can get anywhere else. If you don't have a logical and good business plan with a detailled target audience and just have an online shop for the sake of having an online shop, I feel like that's about to fail anyway.
@cat_lover007
@cat_lover007 2 жыл бұрын
I would like Printful to lower their price a bit or acquire better materials especially for fashion and household items. Several of these products end up being overpriced after adding all the expenses. Or at least improve your QC & shipping condition, for an example, my poster arrived with dents in them. I would not want my customers to receive them in such a condition.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hey, Sophie, thank you for your feedback! Sorry to hear about the poster. If you've received a damaged product, please report it to our customer support team, so we can offer you a refund or a reshipment. The email is support@printful.com.
@bkstayfly
@bkstayfly 2 жыл бұрын
This was overwhelming but needed. But I think I need to invest in my own tshirt printing machine and do business out of the country. All of this is so expensive. It hard to even make a profit. We even have to buy samples from printful more expenses they didnt calculate that into it as well.
@LadyCLR
@LadyCLR Жыл бұрын
Truth!
@peterciprian6167
@peterciprian6167 4 жыл бұрын
"how to price your pod products". Well ideally I'd price them lower than the competitors who've been on the internet for some time with lots of customers and I'd price them so that I could get a decent profit, but with printful you can hardly do that. You guys have high base prices compared to others.
@MRoesterreicher1
@MRoesterreicher1 4 жыл бұрын
That is true indeed.
@Mariamhamwi
@Mariamhamwi 3 жыл бұрын
High base prices but how about the quality in comparison to other POD companies?
@galactic3144
@galactic3144 3 жыл бұрын
Exactly!
@lemodeiclothingco.8187
@lemodeiclothingco.8187 4 жыл бұрын
Thank you very much for existing!
@Lanijiro
@Lanijiro 4 жыл бұрын
Very informative. This brings back Marketing 1001. Thanks for the upload.
@Lyndackarmashadowkarmadreaming
@Lyndackarmashadowkarmadreaming 2 жыл бұрын
😂 Yep, isn't it just? LOL
@ShoshanahShear
@ShoshanahShear 4 жыл бұрын
Thanks for this video. Product pricing is where I have been stuck with my store.
@ShoshanahShear
@ShoshanahShear 3 жыл бұрын
@Joey Reptile Have you found a solution?
@MrVAZZ0
@MrVAZZ0 4 жыл бұрын
What if some printful products are over priced to begin with? I found that my competitors are able to sell at lower pricing with better materials.
@hannahquli8209
@hannahquli8209 4 жыл бұрын
What competitors have you been using? We are searching for new suppliers and would love to know who you have discovered?
@Mariamhamwi
@Mariamhamwi 3 жыл бұрын
@@hannahquli8209 +
@shineandre
@shineandre 4 жыл бұрын
THANK YOU it was very insightful and challenging
@shibuyajin_music
@shibuyajin_music 4 жыл бұрын
7:10 this is actually very reassuring. I was a bit scared of going above the market average
@Rose-inspirations
@Rose-inspirations 2 жыл бұрын
At first I was too low, I was giving away my products and paying some money on top of that. I looked around at what others are selling at, checked what works for me and posted it higher. This gives me room to add items on Sale and who doesn't love a sales
@galactic3144
@galactic3144 3 жыл бұрын
Ok so I’m here to say. That printful is NOT the place to go if you’re a new or small business. It’s like you make little to no profit! We have a mug that’s $12.50 and once printful charges us $15.90 we only make a $4-$5 profit. We are literally spending way more than we’re making. The only good advice I got from this video is to make your products worth a higher price. So if I make our coffee mugs 20.00 with a better design, then our customers wouldn’t mind paying that much? None of this is certainty that we will make a decent profit. I’m very disappointed because I understand the work Printful contributes. But why not make it worth the buyers/customers time as well?. I just don’t see anyone buying a mug for $20 . Realistically we are gaining NOTHING from using printful. I’m sorry
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Hi there, thank you for sharing your feedback! Our product pricing includes way more than just the product itself. We offer multiple free tools, fulfillment, packaging, Customer Support, and many other cool features that are included in the pricing. And remember that we don't have minimums, we fulfill orders on demand and starting from one item. If you're looking for some bulk discounts, check this page out: help.printful.com/hc/en-us/articles/360014009700-Are-there-any-discounts-for-bulk-orders-
@LadyCLR
@LadyCLR Жыл бұрын
Their response shows that they don't care. Very disappointing.
@BigHeadBob
@BigHeadBob 3 жыл бұрын
This was a BIG help. Thank you kindly!
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Awesome, thanks for letting us know-we're happy to hear! 🥰
@vanessabanks2909
@vanessabanks2909 2 жыл бұрын
Extremely helpful pricing information! I'm way more aware now of how to factor in costs to earn a profit. Thank you!
@andred4473
@andred4473 2 жыл бұрын
I simply do not understand why Printful does not include shipping cost when setting price for products. Why place them on two separate pages?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hey, André! How you set up shipping costs is entirely up to you. You can add the shipping costs to your retail price and offer free shipping, if that's what you want. Or you can charge for shipping separately, whichever is more convenient for you. 🙂
@djelicamaureen9646
@djelicamaureen9646 2 жыл бұрын
Excellent video 📹 thanks you very much
@susanavalero8504
@susanavalero8504 Жыл бұрын
Thank you so much for this information!
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Thank you for watching! ✨
@JennieMaeJune
@JennieMaeJune 3 жыл бұрын
Hi there! Thank you for the helpful info. Can you please tell me where in this process or where in the chart I would add the paypal/swipe transaction fees?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Hi, Jennie, you can check this video to see how Printful payments system works :) kzfaq.info/get/bejne/lZucpqt9nd3OmWg.html
@Lyndackarmashadowkarmadreaming
@Lyndackarmashadowkarmadreaming 2 жыл бұрын
I understand what you're asking, and they're all really basic questions that someone who's running a business should know!. please have you completed any business course at all?.
@Therealnaphtali
@Therealnaphtali 4 жыл бұрын
very Helpful
@jacinta2707
@jacinta2707 2 жыл бұрын
Hi there, thanks for this video it was very helpful with lots of points to consider. Can you please tell me, if I want to change the price on a product in my store, do I have to delete it and go back to Printful and add it to me shop again? Or can I just change it in my store and when I sell a product, you just charge me the cost of the product from your end?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hey! You can definitely change the price of the product without deleting it. We'd suggest reaching out to our customer support team, so they can advise on how to proceed with the change - support@printful.com.
@frankligas2249
@frankligas2249 2 жыл бұрын
Thanks Nora.
@TheAmateurPrepper
@TheAmateurPrepper 9 ай бұрын
Very informative video. Thank you!
@PrintfulCustomPrinting
@PrintfulCustomPrinting 9 ай бұрын
Glad you enjoyed it! 😊
@scott7521
@scott7521 4 жыл бұрын
So basically it's a losing proposition.
@deepakjamra5502
@deepakjamra5502 3 жыл бұрын
Thanks
@PushClipz
@PushClipz 3 жыл бұрын
super helpful
@tinitaboy5098
@tinitaboy5098 4 жыл бұрын
If an item is stocked in the USA, does it ship to Europe and vise-versa? Thank You!
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
Hey there! Yes, we offer worldwide shipping. Learn more here: www.printful.com/shipping
@sashabezer8470
@sashabezer8470 3 жыл бұрын
Hi, I have a question about taxes. My store is based in the U.S. and I want to sell in U.S. only. Do I have to register in every state to be able to sell across the U.S. with Printful? In this video you mentioned that you're set up to sell in Alabama, but what if someone from a different state would buy a product from the store? I am just very confused and would really appreciate your answer. Thanks
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
It is best to consult a tax specialist as every case is different from another, but you can start by exploring the basics about sales tax over here ➡️ help.printful.com/hc/en-us/sections/360004088900-Sales-Tax
@jacinta2707
@jacinta2707 2 жыл бұрын
Hi, can you help me with understanding Printful pricing? What I want to understand is how it works, for example, when I started adding products from Printful I put in the price I would change my customers. Since them I decided that I would add a higher price of about 30%, so I could discount the product. Now I am trying to understand what price Printful work off, the price I have in Printful or the price I receive from the customers. What price should I put in Printful? How do discounts come into this. Do I manual chance my prices once the items arrives in my Shopify store? Thanks, I have been looking for this answer for a week and grateful appreciate your reply. And where do I find your customer service for help?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hi! This article might help you out with your pricing - www.printful.com/academy/lessons/how-to-price-your-print-on-demand-products. Basically, the prices you pay to us are fixed, but you can adjust your retail price however you like. If you'd like to offer some discounts, they would have to be offered from your storefront's end. If you have some additional questions, feel free to reach out to support@printful.com.
@realsomtalk
@realsomtalk 3 жыл бұрын
what if i have more than one chosen audience . Does it give multiple audience selections when pushing the product to store
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Hey, could you please specify what do you mean by this? Anyhow it's only possible to push one product to one store at a time 😊
@kettyketty637
@kettyketty637 2 жыл бұрын
Thank you. Can how can i upload the printful videos for clothes to my store ? Is that possible ?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hey! You can use these videos for your storefront - www.printful.com/production-footage. 😊 For more info, please send a message to support@printful.com.
@rtholman83
@rtholman83 3 жыл бұрын
Thx
@berternieartist
@berternieartist 4 жыл бұрын
My solution is simple. Double Printful's price to me.
@KANGABOYofficial
@KANGABOYofficial 4 жыл бұрын
Can I just get this straight please? ... I need to include shipping costs into the retail price of my products because printful include this cost when charging me to produce it?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
There are several different approaches and free shipping marketing strategies to choose from. If you wish to add free shipping on all orders, then yes, you'll have to increase your prices to compensate for the shipping costs. You can read more about this all here > www.printful.com/blog/how-to-use-free-shipping-to-increase-your-average-order-value/ Hope it helps!
@jeanfonvil5298
@jeanfonvil5298 3 жыл бұрын
This video was very helpful . I'm working with a printful designer and the price can get high. How do you acount for that without having to charge to much. Secondly the tax that printfull collects dose that cover just printful or the seller as well?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Hey, Jean, we charge the tax that's required by law. We strongly advise consulting a tax specialist to find out your specific obligations. But could you kindly specify the first part of your question?
@jeanfonvil5298
@jeanfonvil5298 3 жыл бұрын
@@PrintfulCustomPrinting So im curently working with one of your designers, and will end up most likely getting multiple designs done with them. As prices can greatly range depending on the complexity. How do I keep the price I have to charge from getting to high if I have multiple complex $ designes that I may end up doing.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
We're not too sure, but maybe it's something to check with the designer itself-it's best to discuss how costly the design would at the start, so you can take the costs into account.
@eternalsuccesswithislam
@eternalsuccesswithislam 2 жыл бұрын
can you please share any link here to find the tax rates for different states, prinful is charging
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hi, Aisha! You can check out this article from our Help Center to find out how sales tax is calculated - help.printful.com/hc/en-us/articles/360014009780-How-is-sales-tax-calculated-. We suggest searching for the exact tax rates elsewhere.
@jeanettecalvin5228
@jeanettecalvin5228 4 жыл бұрын
I could not find the link for the excel sheet she talks about any idea where I can find it. I think she did a great job and was easy to understand, I take lots of notes and had to stop and type and start again but that is just me.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
Hey Jeanette! Thanks for the feedback! And here's the link to the excel sheet: bit.ly/35hujbB You can also find this and all of the other resources Nora mentioned in the video description!
@palmbeachimpressions
@palmbeachimpressions 4 жыл бұрын
same here, could not find the link...Oh any idea if there is a way to slow down here seed talk? I can save myself some time watching this over and over again.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
@@palmbeachimpressions Hey there! You can slow down the speed of any video on KZfaq by clicking on "Settings" on the bottom right corner of the video, then "Playback speed" and choosing a speed lower than 1. Or you can hit the "Shift" + "" to speed up the playback.
@elyssapiker2165
@elyssapiker2165 4 жыл бұрын
@@PrintfulCustomPrinting Thank you
@IsraelSuperguide
@IsraelSuperguide 3 жыл бұрын
How about printing on canvas and mugs, where is the calculator for it? thanks
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
This video covers suggestions for best pricing practices in general and you can apply this to all product categories 🧐
@Mariamhamwi
@Mariamhamwi 3 жыл бұрын
Did u find the right pricing strategies for canvas and mugs?
@tinablackrock5504
@tinablackrock5504 Жыл бұрын
You say 1 hour of designing costs $45? As a graphic and web designer, I design all my creations with Adobe PSD and Adobe Illustrator. I come up with them myself, they are unique and I don't use any templates. For one good and high-quality design, sometimes I need up to 2 hours, which means that in the beginning, only my work could cost $90, without other costs. And then I'm supposed to sell someone a t-shirt for $26? So, I'm only interested in getting paid for my work. According to you, and I see most sites that work POD, the creator must be an accountant and a PR and marketing expert too. I'm not in that and this is definitely not for me.
@Ariela_Soare
@Ariela_Soare Жыл бұрын
hi, i have one question, when i set up my prices i click on that thing there where it says free shipping and i did that with all the products from my shop, the thing is i dont wanna give anymore free shipping and i wanna change the prices but when im not sure from where to change them, from shopify or from prinftul...and when i go to edit the prices, doesnt show me anymore that thing there where i can deselect the free shipping option. Can someone help me out. Many thanks for the video
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey, Ariela! We'd suggest contacting our Customer Support team so they can assist you with disabling the free shipping. The email is support@printful.com but live chat on our website is also available. 😊
@Ariela_Soare
@Ariela_Soare Жыл бұрын
@@PrintfulCustomPrinting Thanks
@Ambient1807
@Ambient1807 11 ай бұрын
What about in the case if there's a refund, who pays for the refund? Is printful also going to pay the margin amount which it charged for printing and production? Or do I myself have to pay the whole amount to the customer?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 11 ай бұрын
If you decide to accept returns in your store, then you'll have to cover the refund costs. However, if the refund is due to a faulty item, then you can report that to our Customer Support team and we'll refund you for the order or reship a new one at no extra cost. 🙂
@bobyalex3d
@bobyalex3d 3 жыл бұрын
Could you be so kind to help me out? I don't know what Am i doing wrong but when i price my items in Printful there is difference in the prices in my store? like 3-4 dollars difference and i can't understand why
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Hey, Borislav, could you please get in touch with our Customer Support and provide more details? You can use our website chat or you can email us at support@printful.com :)
@zoravarbajwa2266
@zoravarbajwa2266 Жыл бұрын
Does the "printful price" and the "shipping" price include all of the tax I owe printful? So my final profit that goes straight to me is: retail price - printful price - shipping Right?
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey! The exact tax value depends on the product, shipping origin, and shipping destination, and it's not included in the product price. We suggest checking out this guide to learn more about pricing - www.printful.com/pricing. 😊
@yvetteingram11
@yvetteingram11 Жыл бұрын
I was following along but i got stumped with your platform fees per order. when I did the calculations I could not come up with the .75 cents no matter how I calculated those numbers please help me see my error. I added the 2.9% to the $20.90 and it came to 0.0606.1 and when I add the .30 its .90 so how did you get to the .75 cents?
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey, Yvette! Please email us at support@printful.com and let us know the order number. We'll check that for you! 😊
@chayomalive
@chayomalive 3 жыл бұрын
Does both customer and seller pay taxes? And is taxes paid at the end of the year
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
As there are many variable factors to this, we always suggest consulting a tax specialist, but you can learn the basics over here: help.printful.com/hc/en-us/categories/360002570579-taxes-and-billing
@themsuicjunkies
@themsuicjunkies 3 жыл бұрын
Just 30 minute searching products on Amazon will make painfully obvious that POD business model is broken. You are suppouse to buy from them at a retailer price what I would asumme they buy at wholesome price, add to that 5 to 10 dollars on shipping, plus any marketing money for a product that has no branding, no refund and no accountability.
@alexandrurobu5578
@alexandrurobu5578 3 жыл бұрын
Rodolfo Alejandro Rojas Díaz it is not broken, you need a niche store and designs for your audience.
@BuddyBearCreator
@BuddyBearCreator 8 ай бұрын
this seems super complicated !! Glad I watched this video because now I DON'T want to be in the t-shirt biz.
@AsianSensatiion
@AsianSensatiion 3 жыл бұрын
I sell my shit for $30 a shirt, $35 a long sleeve, $44 a sweater, $56 a hoodie, and $70 for jackets. I make the customers pay shipping too. They still buy. The key to marketing and branding isn't just design, its story. If you want to be success, sell a story. People eat that shit up. Also, blog.
@Sunshineyellow101
@Sunshineyellow101 2 жыл бұрын
How do you make them pay for shipping?
@kathyguttman3159
@kathyguttman3159 2 жыл бұрын
I am not able to access the spreadsheet that is mentioned. Where is it located?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hey! 😊 Could it be this one? ➡️ help.printful.com/hc/en-us/articles/360014009360-Can-I-download-a-list-of-all-Printful-products-.
@ay-shaamasih9270
@ay-shaamasih9270 Жыл бұрын
Sorry I am a little confused.... so in order to get the minimum orders to sell you only calculated the other costs? what about the product costs? How do I calculate that plus other costs to get the minimum orders? Wait did I just answer my own question in the question? 😅but pls correct me if I am wrong x
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey! 😊 When coming up with your pricing, you have to consider the cost of the product itself, shipping, taxes and digitization fees (if any), and perhaps some other costs not directly related to Printful. Such as marketing, hosting, ads, etc.
@annettelozano5232
@annettelozano5232 Жыл бұрын
Whoa so overwhelming!
@prosperedwins
@prosperedwins Жыл бұрын
Hi! How's it going? Isn't Printful connected to Africa? Let's assume someone orders from my home country Nigeria, how do they get their order? Is it shipped down from the US to Nigeria?
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey! Fulfillment location depends on the product and the delivery address. Orders will be routed to the closest fulfillment center to the delivery location. So orders for Nigeria would likely be fulfilled in Latvia or Spain. You can check fulfillment location for each product under the ''Availability'' tab next to the product description in our Product Catalog. 🙂
@prosperedwins
@prosperedwins Жыл бұрын
Printful + Ecwid is connected, I know this. I have an online store with Ecwid and in terms of shipping, I dunno how this works especially shipping to African countries. Kindly explain, please! I'm curious 🤔
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey! Feel free to check out this page about shipping ➡️ www.printful.com/shipping If there are any specific questions you need answered about shipping, feel free to reach out to our Customer Support team, they'll be more than happy to help. The email is support@printful.com. 😊
@elenoremills8152
@elenoremills8152 2 жыл бұрын
This is all so daunting. If I can only find a platform where I can just contribute an artistic idea, and get a commission from the sales they get from selling that idea! I don't care to get a business model out of it....
@ruiivanho6360
@ruiivanho6360 Жыл бұрын
How do I save and use that spreadsheet?
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey! 😊 You can find it in the description under the video. Once you've opened it, click on File > Download to save the document in your device.
@priyadarshan7325
@priyadarshan7325 2 жыл бұрын
Hey mam,I have set my product price 7500 in ₹rupee but in shopify store showing 7500 in $dollar
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hey, there! It sounds like you should change the currency for your store. Here’s how you can do it: In your Printful dashboard, go to Billing > Billing methods > Store billing methods. Then just choose the currency you want. If you need any help with that, feel free to contact our Customer Support team via support@printful.com.
@hopevergara3183
@hopevergara3183 3 жыл бұрын
Why its show 667$ on printful price for tshirt ? I cant edit the price
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Please reach out to our Customer Support by chat or support@printful.com about this-we'll check it and will try to help.
@ssfoster95
@ssfoster95 10 ай бұрын
I am confused as to why you add tax to the product cost. My customers pay sales tax that I remit to the state and once I provide my sales tax ID to the POD I am not charged tax on the item when I order it from the POD to ship to my customer. So why would you include it in the product cost.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 10 ай бұрын
Hey! There are two transactions happening when an order is made-between you and your customer, and between you and Printful. We are legally required to charge you tax like Sales tax, VAT, GST, or other if applicable. You can learn more about this here ➡️ help.printful.com/hc/en-us/articles/360014009740-Why-am-I-being-charged-tax-
@Franchize_OooWEEE
@Franchize_OooWEEE 4 жыл бұрын
Without shipping my total cost for a bella canvas shirt (front print, inside label, left and right sleeve print) is $20.42... What is a good profit margin for this. Im think I may have to market my brand extremely well to sell the tshirt for $40
@palmbeachimpressions
@palmbeachimpressions 4 жыл бұрын
ouch..try $39.99 lol
@sinchasin3611
@sinchasin3611 3 жыл бұрын
if i want to sell toddler thirt amd make 5 pound profit i need to price it at 26 pound! and who will buy tshirt for 26?? why you have so expensive base price?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
We're sorry to hear that you feel like this, however, we do appreciate the feedback. We regularly evaluate our pricing and lower it where we see an opportunity to do so. Also-the pricing for custom, print-on-demand products is slightly different as these items and designs are custom-made and unique, therefore making the slightly higher price more justifiable ❤️
@alexandrurobu5578
@alexandrurobu5578 3 жыл бұрын
Our tshirt is min 24$ up to 41, you need to understand how pricing works and how many print sides you can do for the same design
@vivekvishwakarma1253
@vivekvishwakarma1253 2 жыл бұрын
Nice
@chayomalive
@chayomalive 3 жыл бұрын
How do printful deal with returns?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
You can read more about it in our Returns policy here > www.printful.com/policies/returns 😊
@chayomalive
@chayomalive 3 жыл бұрын
@@PrintfulCustomPrinting Thanks got it. So all returns comes out of the seller's expense.
@ralf9904
@ralf9904 4 жыл бұрын
the biggest problem are your shipping prices :( if a customer maybe buy a shirt and a upsell with a mug, we must pay about 9 € for shipping from your location in EU to EU / Germany . thats why the most people do not buy. and when you see others printing firms they have a flatrate for dropshipping and they send the products in 3 days. how can we explain that to customers? high shipping fee and long time to deliver.
@intermezzono1
@intermezzono1 4 жыл бұрын
Very true. My standard shipping is 4,90 (if I was a customer myself, I would never pay more than that for shipping of a hoodie or whatever) and if someone buys 3 products, the shipping can be up to 11,50. That horrible.
@EgleMakaraite
@EgleMakaraite 4 жыл бұрын
My problem too!
@robnolan9309
@robnolan9309 3 жыл бұрын
I checked your prints and looks like with you it's only possible to print inside a small square at the front of the t-shirt ...it's not possible to print all over the t-shirt
@delenngrey9492
@delenngrey9492 2 жыл бұрын
They have special allover print shirts
@robnolan9309
@robnolan9309 2 жыл бұрын
@@delenngrey9492 how do you get that?
@delenngrey9492
@delenngrey9492 2 жыл бұрын
@@robnolan9309 you can find the allover Print clothing in the different sections. For example just take a look at all Shirts. There is definitely an Allover Print one. If you can't find it, check your preferences (where you sell and how long the shipping can take). I hope that helps
@RawRoyalart
@RawRoyalart Жыл бұрын
I’m lost on there shipping , if I have my customers pay for shipping why is printiful charging me for shipping ? It cost $9 to ship a beanie ? My customers pay 3.99 and I pay printiful 4.99 ! Someone please explain that to me what’s the point of charging my customers , no way I should be selling a $30 beanie
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey! You can always review our shipping prices on this page - www.printful.com/shipping. 😊 That's what we're going to charge you and this amount is fixed. The amount you decide to charge from your customers is totally up to you! You can match your shipping prices with ours or decide on different ones. The difference between Printful's price and your price would be your profit!
@vanmoog6486
@vanmoog6486 4 жыл бұрын
You didn't add ad spending...
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
Hey! You can check out our video on creating a budget for a POD store to see all the different expenses from a budget standpoint: kzfaq.info/get/bejne/hZmjpb1mtJ61lmw.html
@gunamaninitai
@gunamaninitai 3 жыл бұрын
Hello. I am a bit confused regarding: 1). pricing my products when using live rates. Since I don’t know yet from which location my customers will be ordering from (I am targeting a worldwide audience) I am not sure what shopping will be and subsequently, what the tax will be on the shipping either so I can include it in my costing. So my first question is: how do I price my products for varied locations on Shopify using live rates? 2). The example in the video involved only one shirt. Let’s say if I want to offer free shipping (with live rates enabled) and the customer orders two or more products. Because the additional shipping cost for the subsequent products are not as high, how do I price my product so it reflects the lesser additional shipping cost for the subsequent products in the customer’s order? Thanks in advance. I really love the Printful team and professionalism by the way. I’ve had a lot of back an forths over email with the Printful support team but I dont seem to be going anywhere with my query.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Hey! 1) The price that your customers would be paying for shipping would match the price that you'd be paying for shipping if you're using live rates. 2) It would be suggested to check the carriers' prices to determine approximately how much would be charged and then adding the amount to the product price to not lose any money. It might be better to hop on a live chat with one of our agents to discuss everything in detail 😊
@konarika2016
@konarika2016 Жыл бұрын
I'm a little confused - how can I include shipping in my retail prices if I don't know how high exactly it's gonna be? Doesn't it differ depending on where people order from? I'm worried that as soon as I get my first order, I'll end up losing money instead of making any profit at all because the taxes and shipping situation seems impossible to predict. In Germany, small businesses (that I would count as) don't have to charge VAT, but would Printful still charge it from me?
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey! 😊 You can always review our flat shipping prices here - www.printful.com/shipping. The price depends on the ordered item, the ordered quantity, and the destination country. And this is where you can read more about our VAT charges - help.printful.com/hc/en-us/articles/4402032573586-How-is-VAT-applied-to-EU-bound-orders-.
@KANGABOYofficial
@KANGABOYofficial 4 жыл бұрын
I dont understand how its even possible to offer free shipping considering all the other costs are so extremely high already?
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
Hey, whether to offer free shipping or not, is entirely up to you as a store owner to decide. However, it's probably one of the most recommended ecommerce marketing strategies out there. You can have a look at this article here where we explain it in a bit more detail > www.printful.com/blog/how-to-use-free-shipping-to-increase-your-average-order-value/
@alexandrurobu5578
@alexandrurobu5578 3 жыл бұрын
Put margin at 50-60% and free shipping above 75$... you can make profit..but should be prepared for 1 yr to build brand
@j0shtorres
@j0shtorres 4 жыл бұрын
It’s hard to make profit with Printfuls product pricing 👎🏻
@MuckFen
@MuckFen 2 жыл бұрын
No kidding! I’m trying to be plus size friendly and Printful is charging $19 for some of the bigger size shirts.
@SocialsFinest
@SocialsFinest 7 ай бұрын
I looked at the price of the shipping to see how I could calculate the price of my products and once I got a sale I was a little over -£1 in profit so I had to edit my prices on all stores so I could make around £3 profit for the product I am selling. They need to lower shipping!
@jurekgeorgesostak3034
@jurekgeorgesostak3034 4 жыл бұрын
Impossible to use "compare with competitors" strategy when Adidas/Nike/GymShark bras retail for $30, and you should pay Printful the same $30 as a cost of goods...Actually, I need to price my bras two times compare with my competitors... I think Adidas/Nike and other brands have Professional Photos and High quality store
@pratyakshsomani
@pratyakshsomani 4 жыл бұрын
You can also get professional-looking photos easily, that too for cheap...
@jurekgeorgesostak3034
@jurekgeorgesostak3034 4 жыл бұрын
@@pratyakshsomani Yep, through Fiverr and mockups :-)
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
Hey Jurek! It's true, creating products on demand will always be more expensive than in bulk. You can try out other pricing strategies, like anchor or penetration pricing. Nora talks about other strategies at 7:47 It may be difficult for print-on-demand stores to compete with retail stores or marketplaces like Amazon in pricing and speed - that's why you need to make your brand the selling point. People want to feel special! Create designs that are not available anywhere else and you won't have to worry about the competition. Finding a passionate niche audience can be helpful as well. Check out our customer testimonial on that: kzfaq.info/get/bejne/rcyiadKGl6_YY2Q.html
@jurekgeorgesostak3034
@jurekgeorgesostak3034 4 жыл бұрын
@@PrintfulCustomPrinting Yep, you're right. If order in bulk, I can get my product for $7-$8 EXW (already have experience with manufacturing in China). Because of that, Printful seems more as a "proof of concept" partner, to test the ideas and marketing cost. As the cost of FB ads increased and, I afraid, the 20-30% margin won't be enough to sustain with Printful as a partner. Anyway, we spend about a year developing exceptional designs with the story behind every piece, also we joined a recognizable charity organization to support a good cause with our sales. Will launch a store in a few days, fingers crossed :-)
@lotte5817
@lotte5817 4 жыл бұрын
If I include the shipping costs in my product price, the shipping will be "free", but if someone orders two products, they will pay shipping twice.
@neotheftm
@neotheftm 3 жыл бұрын
Offer discount percentages for more than one item.
@cpg1117
@cpg1117 2 жыл бұрын
Hi. I just watch this video. All I can say is wow. Honestly, I feel it's not me and needs a simpler way to sell offline. so much to consider but a simple price does it like the price it $25.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hey! We get it, there's a lot to consider, but once you get into it, it's not as difficult as it initially seems. If you have some questions or if you need help, you can always reach out to our support team 😊
@cpg1117
@cpg1117 2 жыл бұрын
@@PrintfulCustomPrinting im getting ready.
@ladygypsysoul122
@ladygypsysoul122 3 жыл бұрын
I didn't add shipping cost on my products...and made a lost. Lesson learned.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Sorry to hear that, but it's good that you caught this error at the very beginning. Feel free to contact our Customer Support via support@printful.com if you have any other questions or need some help.
@BillionExpert
@BillionExpert 7 ай бұрын
While I appreciate Printful's services, the pricing appears to be quite steep. It feels like taking from one pocket to fill another, and in this case, "Peter" seems to be funding "Paul," who happens to be you.
@susannepartouns4437
@susannepartouns4437 3 жыл бұрын
eu is 9 and 21 % tax
@depaisanoapaisano12
@depaisanoapaisano12 4 жыл бұрын
Plus extra money to pay for ads on Facebook
@khalidfouda3278
@khalidfouda3278 4 жыл бұрын
how much do you think is needed?
@s.b.studio9925
@s.b.studio9925 4 жыл бұрын
@@khalidfouda3278 it depends on how long you want to have your ad for ie. Week or 2 weeks etc. The pricing will differ.
@pratyakshsomani
@pratyakshsomani 4 жыл бұрын
yes, This is a big pain....
@PrintfulCustomPrinting
@PrintfulCustomPrinting 4 жыл бұрын
Hey Jose! Yes, your advertising budget, if you have one, should go under "other costs" - Nora talks about that at 5:23. You can also check out our video on Facebook advertising here: kzfaq.info/get/bejne/er-Ko9h3rKjJeGg.html
@3DJay429
@3DJay429 4 жыл бұрын
SO basically after any FB/IG marketing its pointless. Might as well avoid, unless you want to fill others pockets for your hard work!
@MrPakistanie
@MrPakistanie 3 жыл бұрын
Who’s going to buy from me if I include printful price plus delivery charge plus uk vat plus 10%ebay fees plus PayPal fees so do you want me to price it for £100 a hoodie to cover all these expenses who’s going to pay £100 for a hoodie when there’s thousands of local alternatives who can print your product for £10. Printful makes money and fool out of us
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
In the end, it all comes down to finding the right niche. With the print-on-demand business model, you won't be able to offer the cheapest price, but you can certainly stand out with catchy designs. We suggest reading this article to get some inspiration ➡️ www.printful.com/blog/how-to-find-a-niche-market-for-your-online-store-115-niche-market-ideas/
@Okeflora.6480
@Okeflora.6480 2 жыл бұрын
A lot of work for a tiny profit!
@PrintfulCustomPrinting
@PrintfulCustomPrinting 2 жыл бұрын
Hey, if you feel like your profit is too small, you can always adjust your prices. In case you need any help, feel free to reach out to our support team.
@Queenweezy
@Queenweezy 3 жыл бұрын
Printful is so damn expensive man
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
We're sorry to hear that you feel like this, but appreciate the feedback. Our price includes not only the product itself and the fulfillment of it, but also labor costs, support that we provide to our customers, and other aspects. We evaluate our pricing on regular basis, and lower it where we see an opportunity to do so.
@RamonReisMoraes
@RamonReisMoraes 3 жыл бұрын
I can't undestand why the prices are so expence and all frete are unreal $29.95 for a Canvas (in) in size 24x36 shipping??? Small bussines on the internet that sell 10x less than you guys has better prices on shipping than this. I can't beleve that Printful dont have contract with UPS , USPS and others.
@PrintfulCustomPrinting
@PrintfulCustomPrinting 3 жыл бұрын
Hey! We're regularly evaluating the pricing of our products and lower it where we seen an opportunity to do so. Thank you for sharing your feedback, though-we appreciate it.
@starp8949
@starp8949 Жыл бұрын
Here is another strategy to price: look at the competition and price $0.01 less. Simple and fast. You're welcome
@antoniomete7972
@antoniomete7972 3 жыл бұрын
Printful is way overpriced to make any real profit. If you live in Canada then you are basically losing money. How can I sell a t-shirt that costs me $16.20 + $7.82 shipping and I haven't included all the other crap you just said. So, I need to sell a t-shirt for $30-$40 CND for an XS small size. Oh, I forgot the taxes that they still have to pay.
@lizherbert1
@lizherbert1 Ай бұрын
Good info but galloping through the script way too fast.
@31aicirtl
@31aicirtl 2 жыл бұрын
I have ADD AND anxiety…. Why the eff is this so complicated?!! dafuq 🤢🤮
@mambacandy1683
@mambacandy1683 2 ай бұрын
I am speechless your prices are crazy and I know you guys can negotiate with ups, fed ex etc... You have $6.99 to $15 on shipping who in their right mind does that ? We literally have to put shirt prices to $45 to see maybe a $5 profit and sweaters to $55 or $60 to see a $5 profit and not a lot of people will spend that much money on clothes. It would be nice if shipping was included in your price of shirts and sweaters anywhere from $16 to $27 but shipping is separate that is insane. I just started my store and I am seeing not advancement with customers with those insane prices. Pretty much you want to keep being a millionaire and not give others that opportunity. We all know you have a great discount from ups, fed ex etc... of probably $2 to maybe $6 at the most and you want to charge us $6.99 to $18 on shipping 🤦🏻‍♂️
@mambacandy1683
@mambacandy1683 2 ай бұрын
I am speechless your prices are crazy and I know you guys can negotiate with ups, fed ex etc…You have $6.99 to $15 on shipping who in their right mind does that ? We literally have to put shirt prices to $45 to see maybe a $5 profit and sweaters to $55 or $60 to see a $5 profit and not a lot of people will spend that much money on clothes. It would be nice if shopping was included in your price of shirts and sweaters anywhere from $16 to $27 but shipping is separate that is insane. I just started my store and I am seeing not advancement with customers with those insane prices. Pretty much you want to keep being a millionaire and not give others that opportunity. We all know you have a great discount from ups, fed ex etc…of probably $2 to maybe $6 at the most and you want to charge us $6.99 to $18 on shipping. What in the actual F* 🤦🏻‍♂️
@serestun
@serestun 3 жыл бұрын
You are speaking too fast, I can not follow and concentrate on what you are saying in general.
@emmanuela6906
@emmanuela6906 2 жыл бұрын
You are speaking to fast. I need to go somewhere to understand it better.
@bigshipalliance9564
@bigshipalliance9564 2 жыл бұрын
SLOW DOWN!! Why are you in such a hurry to speak? You are supposed to be helping us!
@MonMarGroup
@MonMarGroup 4 жыл бұрын
Like to know if this lady is on steroids at the speed she is talking?
@berternieartist
@berternieartist 4 жыл бұрын
Maybe it is just that you are slow. I understood every word.
@EgleMakaraite
@EgleMakaraite 4 жыл бұрын
She delivered lots of helpful info succinctly in a short amount of time. It's a video. Pause it or replay the parts you don't understand.
@palmbeachimpressions
@palmbeachimpressions 4 жыл бұрын
I know exactly what your mean...I had this happen to me before. One of hose Kidz started talking to me in her speed...my answer was..Sorry can you speak faster...cause I don't get what you are talking about. Bottom line..I guess the Generation crack..big time!!!
@justcallmedaph
@justcallmedaph 3 жыл бұрын
9 months late but yes you're right. She's speaking a little too fast for someone that needs to write down information, however, it's normal if you're just watching. I found myself having to pause and playback so I ended up opening it on youtube and adjusting the play back speed on the settings.
@rgx4306
@rgx4306 Жыл бұрын
Overall, Printful products/printing is fine, but what I really urge to change is the shipping rate/model, rather than putting that responsibility on your customers, us. Charging us shipping for single product plus additional shipping for EACH item, is such a pain, and so hard to do business on the retail side. It makes it near impossible to offer customers flat rate shipping or free shipping, especially for hoodies and backpacks. As a retail customer, the live shipping rates are also such a turn off, tbh. Charging customers premium price for my design is acceptable, but even with premium pricing AND shipping, I'm basically earning a mere 20%, and that isn't factoring my cost for Shopify, marketing, etc. As a brand, I will not compromise on quality for a premium price, meaning at the least the material has got to be on par. So for example, Stanley/Stella Organic Hoodie, including my sleeve designs (hence the premium price), Printful charges me $49 USD. I am selling that for $66. Unbeknownst to me, the automatic shipping is set at flat rate for my customer @ $7.99, but I am charged $15.49 for an order for 4 hoodies. For this particular order, the customer pays $271.99. I am charged $211.49! I check and adjust this to live shipping rates. Either way, my margins are at 20-30%. And this ends up being basically 0, as I need to build/maintain a BRAND and audience for me to charge such premium prices. Thus accounting for design cost, labour cost, hosting website & domain, marketing (video editing, photography, social media posts, etc), transaction fees etc. There is no profit made. Even with more orders, it basically at the most is a breakeven for the energy invested. Beyond mere passion, or hobby, it's not possible to sustain a business this way. Which means Printful is not for business building, investment, growth, or revenue, its fan service. Just creating a product for your fans/audience at a particular time. It becomes hard to sustain with the amount of other things the business would need to focus on to sustain the audience and interaction. It's definitely not a business to earn any means of living. Or are there other options I'm missing? Am I expected to charge $100 for a hoodie? Cheers.
@PrintfulCustomPrinting
@PrintfulCustomPrinting Жыл бұрын
Hey, thanks for your feedback! Our prices are fixed, but the prices on your store can always bet set according to your own liking. If you feel like you're charging too much, you can check in with other sellers to see what they think! Join our Facebook group called "Printful Insiders" where sellers can discuss anything and everything about Printful - facebook.com/groups/printful.insiders.
@rajudesai3069
@rajudesai3069 Жыл бұрын
Thanks
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