Project vs Product Mindset

  Рет қаралды 33,692

Scrum.org

Scrum.org

Күн бұрын

As part of the Scrum Tapas video series, Professional Scrum Trainer Ralph Jocham discusses the evolution of mindset from a project to product point of view. He looks at some of the differences and benefits of thinking about a product rather than a project.

Пікірлер: 17
@saurabhvarma1459
@saurabhvarma1459 10 күн бұрын
Great one ... Thanks 😊
@tammylawlor3580
@tammylawlor3580 6 жыл бұрын
This is a great, concise explanation of an important topic to address when introducing Agile and Product Owner roles into an organization. Knowing the difference is key.
@abqsky5338
@abqsky5338 4 жыл бұрын
Thank you! This was well thought out. Thank you for putting the time and graphics into this for us.
@PuschCon2
@PuschCon2 4 жыл бұрын
Really well conceived and delivered. Thank you!
@conniesachs2571
@conniesachs2571 Жыл бұрын
Awesome 👏
@Martin-lf9se
@Martin-lf9se 3 жыл бұрын
Nicely done and presented. Well done!
@chrisjordan3493
@chrisjordan3493 4 жыл бұрын
This was a great video. Thanks!
@nalcow
@nalcow 3 жыл бұрын
Great content, I like the product mindset concept you give. Product mindset is to validate an idea, or assumptions about a market, get feedback from target market and adjust the project scope accordingly. Typically there is a product owner that specifies the features. But I was missing the part of testing the product and get feedback on every sprint.
@nasirrizvi550
@nasirrizvi550 4 жыл бұрын
Great insights
@jos8197
@jos8197 10 ай бұрын
Nokia held soo many strays in this video LOOOOL
@khadijamahmoud6988
@khadijamahmoud6988 4 жыл бұрын
thank you
@henryliebling4563
@henryliebling4563 6 жыл бұрын
Awesome explanation, concise script, excellent.
@danylive4965
@danylive4965 6 жыл бұрын
Excelente la explicación
@multicadddesignstudio5082
@multicadddesignstudio5082 5 жыл бұрын
👍
@Calphool222
@Calphool222 5 жыл бұрын
Nobody likes to hear this, but it's not an either/or. It's a both/and. There are three broad stages that all products move through -- discovery, scale out, and cash-cow. Cash cows *cannot* be managed the same way as new product discovery. When a product reaches cash-cow stage, too much is at risk to constantly be tapping into external market whims and transforming everything. Project management starts to make sense at that point, because you're trying to balance the iron triangle. You're at the "innovator's dilemma" stage. What you *should* do at that point is find a related, but not overlapping product, ideally with different customers, and start the product evolution process again. Then, if you get more than one product to the cash-cow stage, you can do more radical things to the original cash-cow without risking the whole company. At that point you've got an ecosystem of products, which is a great place to be. If you look carefully at companies that everyone thinks are exclusively product companies (Apple for example), you find that they're *NOT* purely product focused. They have execution excellence in BOTH cash-cows and new and scaling products. They *do* have project managers AND product managers.
@someghosts
@someghosts 2 жыл бұрын
Well said, never thought of it like this.
@baksdey
@baksdey 4 жыл бұрын
Somehow this narration is both funny and creepy
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