Promajna, situated 4 km to the south of Baska Voda and 6 km northwest of Makarska, is predominantly nestled below the scenic slopes of Biokovo mountain, along the historic coastal road. With the rise of tourism, the village has experienced significant growth towards the coastline.
At present, Promajna is home to approximately 230 inhabitants who are descendants of families that relocated from the villages of Bast and Podgora to reside closer to the sea. The current population of Promajna is primarily involved in agricultural pursuits, fishing, and the tourism industry.