Ya'll do realize that you're supposed to take criticism as a graphic designer... right?

Ergashev has left the chat

I’m majoring in graphic design and the way he critics is the way our profs critic our design.

"Constructive" Criticism! it makes you better. i dont see an ego. i see an experienced logo guy giving suggestions.

okay KZfaq, I finally watched... but seriously you turned that first dudes cool ass logo into an airline

when i saw the first one, i thought he was joking

I love the way that he's not married to any of the designs. Normally this work would cost SO much money. Being creative and re-thinking something that already has so much effort put into it is harder than it looks!

Unpopular, but in his defense, people who professionally design logos think a little differently. Simplicity is key, versatility is key, clarity is key. - Simplicity: The more simple the logo, the easier it is to recognize and it will match well with other design elements. - Versatility: If your logo is a weird ass shape, you really can't put it into the header of website or on social media effectively and remain consistent with your print marketing material. - Clarity: There really shouldn't be anything that distracts from the main message. What you want to sell should be at the forefront of your design. Fluff is ignored in 2018 as our price of attention rises.

redesign your ego next

To be honest I think the first one actually looked nicer originally, your version of it was way too simple

I think what people fail to miss is the fact he said "these are directions I MIGHT explore." I think he was merely suggesting a way that the design could be altered, not necessarily saying his design was the best iteration of the logo.

Honestly this video would have much less dislikes if the Green Juice and Fried Town logos were played first

Ergashev sweetie I'm so sorry.

I want to give him a design SOOOO minimal that Zimri would have to add to it! :D

ergashev did not deserve this

The positivity and encouragement is so addictive, I'm binge watching these...

Omg you completely butchered Ergashev. It was cool, you made it kinda bad..

*ergashev submits a logo* So yeah I’m just gonna get rid of like 75% of your logo and that’s how I made it way better LOL

Lesley’s logo redesign was better, but damn Ergashev.. Poor dude..

1. He simplified the Ergashev logo too much. I liked the way it was better. 2. Green Juice changes were nice. 3. Artistic designing was too simple but its easier to remember. 4. Asterisk changes were cool. 5. Fried Town was spot on! Tilting the pan made the whole picture way more organic.

This guy has got to be high every video.

is this guy like super high

@zimri don't listen to what people say about your "ego" or "personality" i think you have a refreshing take on the world and your videos always make me smile and laugh

I love how you redesigned fried town. it became more focused and the connection really paid off.

Why was this in my recommended... still watched the entire thing!

that fried town change was PERFECTO

comments are whack, this dudes hilarious and has actual helpful critique.

People mistaking EGO for structured feedback/critique, lol. Trust me, most CDs would chew you out in a real creative agency based on the logos that were submitted.

I love the Green Juice improvement!

Every time he laughed: 0:16 0:31 1:47 1:55 2:54 3:20 5:00 5:05 5:27 6:36 7:30 8:42 10:06 10:25 10:41

This dude's personality... well its not for me.

You people are so mean, it's a cool video. I don't get why people in design are so elitist, to be quite honest. Ergashev's logo came out nice. it's way more powerful, and it makes you focus on their name, while leaving you lots of space to breathe in. In their case as a web designer, the most important of their personal logo should be their name and the impression. To put it simply, in a business card, that simple design would make me want to turn it around to see Ergashev's contact info. First one would probably not, since it's colors are tame and it seems unclean, full, therefore, amateurish, in a sense that's not what I'd be looking for in a professional.

You improved the Fry Town really gooooood.

I found this video through recommended videos like everyone else, and seeing the like to dislike ratio I wanted to find out what was so bad about it. Honestly, this series is awesome. I really enjoy watching you fix other people's design work, particularly how you tend to concentrate on removing elements and simplifying forms. Good stuff.

I don't understand what deal is about him being egotistical. Wish I knew more people like this guy, absolutely love him. He's upbeat, creative, concise and full of positive energy. Subscribed :)

I actually love the series, you can learn a lot + It's entertaining to watch. It's not like every logo remake will be perfect nor it has to be. He's just sharing his take on these and some core principles in design so we can learn in the process as well...

Wait this isn’t satire?

👍YES to a whole week of YGR. I love your work

fried town improvement actually looked really good

am I the only one who doesn’t understand all the comments critiquing his personality and ego? He seemed ok, I didn’t really notice that he was conceited or whatever I was just watching the screen for the editing and the comments and laughs he made were fine by me? Idk man

This guy seems high on antidepressants

He turned them into actually applicable pieces. It's very hard to explain to people outside of design how less is more, not always, but definitely in logos. A bunch of ornaments might make the logo look 'nice' on a white background, but the thing is: a logo needs to work in several surfaces, colors, applications and materials! Ergashev had a lot of ornaments that would get lost if you looked at it from a distance, or if it had to be hot-stamped on personal cards for example. The reduced version, while still not perfect, makes much more sense from a practical viewpoint. People will immediately remember his first name and brand because it's far more simple in a more synthesized version.

i graduated in may with a bachelor's in media arts and science and i focus on graphic design. i had to put a hold on finding a career because my mom has a lot of health issues, and so i've been trying to do freelance stuff while teaching myself new tricks. designing logos isn't my forte, but dealing with typography is. your leaf idea being a bit more organic was really nice! loved this video and it inspired me a bit! thanks!

I think it’s just his personality that rubbed people the wrong way. I don’t think his intentions are bad. Like he’d say these are his suggestions and thanked people for sending stuff in. I assume people know he’s going to criticise their logos and want his honest opinions/critique so that’s why they send them in. Just feel bad for him that his KZfaq persona is one that people may not like.. Good designs tho

I agree with the direction you took the first in, but you took it too far in my opinion. I'd have stopped having changed the colour and removed the lines. The second is a massive improvement, overall loads cleaner. It bugged me that you used the brush tool to add the leaf etc, but I get that this is quick and just to bounce ideas. The third was awful to begin with, very word-art and just too busy. You simplified it well but lost the personality of the logo in the process. The fourth was actually my favourite, I think you did a good job on that. The fifth was ok, the angled pan laid behind the text makes it pop more so I think from an impact viewpoint you improved it :)

Oh my god I legit sent in another like literally at 2 am last night because I figured the tarot cards got lost in your inbox 😅 thank you so much for your kind words!

Honestly the ergashev logo was ok with just common blue colour without shades

Clearly people complaining about his ego in the comments have never gone through art school. This is about as friendly and positive as critiques get. I actually think he does a good job of criticizing in an encouraging way without being degrading

pls redesign famous brands logos (maybe StarBucks, Samsung, Adidas, ...)

I would've put the words 'fried town' in the pan as if the name was being fried.

Your videos have helped me so much through this difficult period of my life. The meaning of your logos has given new meaning to my life. You are the true design champion Zimri! Always be you, don't ever change XOXO

Fried town one you literally perfected. The first one made me think you had no idea what you were doing tho tbh 😭

IMO 1st logo: Ergashev Farkhod It's really better all in the same blue and without the lines, but that's it. In the end you changed it so much that made it worst 2nd Logo: Green Juice Your changes where small but made the logo way more powerful, maybe I would make it all the same coulor except the leaf, but IDK. Anyway you made a good job! 3rd Logo: Artistic Designing This redesign was def for the better! Simpler, cleaner, nothing to say but congratulations! 4th Logo: Asterisk You made it look more professional with all the angles, which is good, I guess. 5th Logo: Fried Town I'm not very comfortable with this "fun" logos, its hard to make them without they looking poorly made or ridiculous, but you made it great!

K, that Miley C wrecking ball reference followed by that laugh got me hooked to the video before he even started with the content 😂

these comments are whack as hell. this is a guy that clearly just loves his passion for graphic design and enjoys making positive, entertaining, and hilarious videos about his OPINIONS on it. his intro song literally says "well everything i make, ain't that great". this is youtube, quit taking everything so seriously.

i love how people who don't know shit about graphic design spout crap out of their ass. dude improved ergashev's design a lot.

never seen this guy before; definitely not your usual KZfaq copy-paste-personality-lacking-snooze-fest. actually improved 90% of logos.

Late comment, but here's the deal: to those of you commenting saying that this guy is making the logos "too simple", let me break it down for you. In graphic design, you are taught to graphically reduce the main image of the company or idea being represented. This gives the audience an easy way to remember it. These people sent in these designs to him for an honest critic for a somewhat "professional" standpoint, meaning the people who sent them in knew there were potential things to be changed. One thing to remember though, all though he's changing up the logos a bit doesn't mean that the original designer will like it and change it to that completely, they might take some of his recommendations and use that to improve their logo, but they might not take the idea as a whole. I'm not really qualified or anything to say that my opinion is the best or anything, but I really think he did a good job reducing the logos to make them more memorable for the audience and clean for the company. -- I'm taking Graphic Design II in highschool right now, and I think my teacher would show this video in class because of how much she emphasizes graphic reduction. (Sorry if I have spelling mistakes or sound like asshole, but I am one so whatever :)) Edit: Hey saw some of the replies you guys made, I would like to emphasize that I am still a highschool student learning graphic design and I'm just inputting what I learned from those classes. I'm not saying my opinion is above all in anyway -- I just wanted to see if people agreed with what I said (I mean what if I got my standpoint of graphic design wrong and I could make changes to my own designs and how I make logos) -- please read my replies to the comments made under mine, I had to justify some things because a lot of people misunderstood what I was trying to say :) thank you

I loled at you the first redesign when you cut out so much, but after I calmed down and thought about it, it was actually better. Also, I like your personality, I thought you were funny. Great vid

Simple is good... To a certain extent

Is this guy on speed?

ur just weird but not in a bad way

I feel like this guy was playing a character this entire time, while giving some great design advice. Not sure why people are roasting his ego or his "simple" humour or how he laughs at his own jokes, I rate hes just playing a energetic character to make the video more fun:)

Actually I really loved this video. As a designer with over 8 years industry experience, I really respect this guys opinion and design efforts on each of these logos. Come on guys, it's just his opinion and even if you don't like it, it's just his perception of thins. We all have our own views. And I've learnt a lot from him.

It's your logo. Do whatever you want with it. But, I love his ideas. He's got a flair for simplifying design. Excellent aesthetic sense! Funny commentary too!

Love learning everyday with you Zimri, you are really creating a world of Design Champions!! haha

wait im so confused why is everybody hating on him?

He's so weird. I love him.

Zimri, I'm not commenting as much as I used to do since you are back, I've been traveling a lot lately! I still never miss any of your video either I'm in Cali or visiting my parents in France. I'm Following you religiously. I have to confess one thing though: I'm always snapping, clapping and all that stuff behind my phone whenever you're asking for it. Today my little brother witnessed me jaw clapping while eating a banana. That was a little bit sketchy to explain the situation to him. "IM CONGRATULING AND SUPPORTING VAN DAMME WITH HIS START UP" The cringiness in his eyes made me feel great.

Wait, this is bugging me. On the Hourglass Brewing one... isn't the word BREWING off center to the left? How was that missed??

People complaining about his changes... His opening song literally says 'everything I make ain't that great'

I don't understand why people are mad about Ergashev's redesign, His original design was very generic but Zimri simplified it, made it unique (and memorable). Logo doesn't always have to be so literal. I think people will be ready to pay more to the designer with redesigned logo 😂.

😂😂😂😂 love your vids bro

I kinda like that this guy makes himself laugh so much. Wish I could do that. Please kill me.

This dude is such a space cadet, he's literally having such a blast in his own world lmao

Nobody: Random Dude: LET'S BUTCHER THESE LOGOS!! YEAH!! HAHAHAHAHAHA. 2.3 MILEY CYRUS!!!

the first logo is definitely the logo of cosplayfabrics.com

I don't know what am I doing watching designing videos but I loved it lol. Your vibe is so bright gosh

This guy is really good and he just gave a service to those worth a lot more than free.

I personally enjoy seeing the tweaks and don't think it's an ego thing. At the end of each one he also asks for the audience's opinion on whether his design was good or not. Maybe his personality isn't for everyone, but it's still nice to see another perspective.

Having studied graphic design I actually do agree with all but the first one, I find the first one just throwing the name out to the left made it seem disconnected. Might have been nice to try and align it to the bars but on the right hand side, and that would even give you the chance to use both names if that was important for the user. But everything else was definitely improvements I would have made as well.

Green juice and Fried town you really made a lot better

Guys, the graphic design industry is brutal. You will constantly receive feedback and sometimes it's not so gentle. The logo is to represents their company a way they can relate to after all so people will be honest about how you've portrayed it. I actually really love that Zimri explained what he liked as well as what he didn't. Lots of people don't!

I was too impressed with the Leslie's logo, it's like it is perfect, even when it looked so good at the beginning, but those little changes make them look professional.

Judging by the comments, we are going to have to find a channel to pick apart your "re-designs" it would seem.

I wouldn't mind YGR for a whole week :) also it'd be pretty cool if you added "would go a different route" or "in between" or something, as third option, and people could then comment what they would change instead.

As a designer, all his redesigns are improvements LOL. This comments section is the epitome of "Why are you booing me, I'm right!".

Whether you hate it or love it, it's fun to watch.

I think the green juice you made was good idea with the leaf, but from too thin, your logo was too thick in my opinion.

am I tripping or are his eyes two different colours?

Am I the only one who likes zimri's version of the first logo way better? Just like he said it's very strong and simple.

The new Fried Town Logo was so cute! 😂 It looks like a cartoon show logo! 😍😍😍

I was digging this channel until he called me a honey Boo boo lmao 😂 jk this man is great

I liked the redesigns mostly, but the dude is crazy af hehe.

the fried town enhancements were amazing, definitely blown away by how much better the same design became through small adjustments. also highly appreciated the darkening of the border to make the colors pop. and changing the yellow border of the pan to black and connecting it to the words made the whole design feel more unified. loved it.

Why is everyone dissing him? He did great.

oh my god those tarot card designs are gorgeous!!!

Aesthetics improved but I don't like the corners. Liked the first rounded A more :-)

Hey Zimri, I just wanted to add a positive comment to this video, because I love your personality. Keep going, because you're AMAAAAZINGly talented. Been watching like 3 of your YGR videos every day lately, and truly loving them. THANK YOU SO MUCH It's hard to be an artist online because everyone can judge and critique, and although that's their right, it doesn't make it easy :)

I loved the "Artistic Design" logo glow up!