i'm 45 seconds in and the thing that shocked me the most is you were asked by the target if you needed any help.

I miss Toys r Us. The one in my hood always had the figures I wanted. Yeah, the prices were $1 or $2 higher, but they had them in stock. Target and Walmart's shelves are always empty.

You're 100% correct ...... Due to the unavailability at retail locations, I've mostly stopped collecting new products, I now spend most of my collecting dollars on Ebay buying for the vintage side of my collection.

I worked for a pharmacy retail chain that had exclusives. I tried repeatedly to order Black Series and Legends figures for our shelves. I finally quit and moved on last week. We had not had a single Black Series figure come in for a year by that time. I promise you the retailers are trying to stock their shelves. The product does not exist. Michael is 1000% correct.

If I was the head of Hasbro, I'd be screaming like Cobra Commander in that one classic G.I. Joe episode: "Morons! I have morons on my payroll!"

$27 for a figure is nuts!!! I know I'm talking about 20-30 years ago, but that is the price we used to pay for vehicles and playsets!

I'll just want to say something since I just can't help myself. Back in the day, the playground, arcades, comic book stores, and toy stores are places for kids to make friends. These are the things I've missed most that I want my son to experience---to personally socialize and play with other kids, talk to the toystore attendants regarding the new toys (i.e., quality, articulations), and to brag that I've got the latest toys and comics to my friends and kins or frown that I could not afford to buy what I want because I was a kid back then. So many stores are closing, playgrounds and malls demolished, the pandemic, street riots, online bashings and bullyings...I am still amazed that my son has the optimism that things will get better. I gotta say I'm proud of him for that mindset.

Origins: He-man and Skeletor everywhere. The rest of them, no where to be found.

You nailed it, I don’t even mess with the frustration of target and walmart anymore. I get 95% of my figures from BBTS. Sometimes I get lucky and find stuff at retailers if I’m shopping, but I’m not going out of my way. I’m burned out spending so much time looking and there’s nothing there

You have more chance capturing me than finding store exclusive

I had two eBay buyers over Christmas, who were buying vintage Joes for their sons. I was glad that they let me know, so I could make sure the packages would reach them in time, and also so I could throw in a few extras. They even sent me photos of their kids opening their Joes on Christmas. It was a cool feeling to see those kids reliving the same excitement that I remember from so many Christmas mornings, but there was also a sadness to it, because I know that most kids today just don't get to have that experience...that experience that we all had growing up, especially in the 80s and 90s. The toy companies need to start marketing to kids again, and kids need something to pull them away from their phones, video games and computers for a while. It's great that the toy companies remember us from those glory years, and want to include us in their new promotions, but kids need toys more than ever...they need a childhood...you market to them, the distribution will solve itself, because every parent will be demanding that the stores stock their shelves, and that should finally light a fire under the a$$e$ of the corporate dopes at these toy companies. The new generation has to be the voice, because we the adult collectors won't be around forever, and if we are the only voice, all the magic of this stuff is going to die with us.

It seems to me that the problems of the toy industry are driven by the same thing as drives the problems of Hollywood and genre movies/TV. They put more importance on focus groups and what they say, than what their customers actually want, and put more importance on social media engagement than customer feedback.

Scalpers+exclusivity= screwed over customers. The Hasbro playbook

Spin Masters, a company I’d never heard of a couple years ago, is currently killing it with their DC/Batman action figure line. The shelves and pegs are almost always full, and it’s not because they aren’t selling. They are being restocked regularly, which is clear because the villains and rare variants are always the first to go, but I see them come and go all the time. They’re good figures, too. Wish I’d been buying them when they first came out last year.

Hasbro Logic: We’re going to start charging more for the products that you can’t find.

This seems to go back even further than the last 10 years. In the early 90's, I was just out of High School and working in the toy dept at Target. This was the era when the TMNT figures were blowing up. As far as I can remember, we were putting in orders all the time, and once in a while ONE measly case of TMNT figures would show up on a truck which we would immediately take to the aisle and would immediately be devoured by the Christmas shopping moms. But even back then I was always perplexed by the business decisions. You see, ALL the mom's really wanted were the Turtle figures themselves and were not interested in the villian figures. The villian figures were packing the pegs but there were never any Michaelangelo's, Donatello's...etc. Every case that arrived on a truck contained ONE of EACH Turtle, and the rest was filled with more of the Villians! I would vent to these frustrated moms that I couldn't understand why these companies would fail to see the obvious solution which was to freeze production on the villians, and just keep churning out boxes of just the Turtles! But this never happened the whole time I worked there. I've always thought that big corporations only cared about profits, but that doesn't jibe with these toy manufacturers. I don't get it. Is it a power thing? Are they like Immortan Joe from Mad Max Fury Road when he walks out and turns the water pipe on for a few seconds?!

When toilet paper companies get supply and demand correct faster than the toy and electronics industry

This forced lack of supply just to create “buzz” is ridiculous. Kenner used to stack the pegs, hell even Hasbro used to back in the early 2000’s. I feel bad for the kids today with little to no complete waves available to them.

I would not be surprised if people abandon toy companies and 3d print their own toys.

I’m not even a toycollector. But I like these kind of video’s the best. This is the reason i’m subscribed to your channel.

I’d love to see you discuss this issue with Spector creative

Hunting for action figures in the wild used to be so much fun and the thrill of finding what you were looking for was king! Nowadays I might as well just give up on the toys and hunt for sasquatch....there's probably a better chance of finding him!

In this episode Michael dunks on the industry

Makes me wonder if the guys who run these companies actually go outside, they never seem to know what’s going on in the real world

I agree. I'm really getting sick of limited editions, chase and store/website exclusives, and short packed items. I just want the figure.

This is the most honest and genuine breakdown of an entire collapse of not only an industry but the fracturing effect that it has caused an entire collecting community as well. Well Done Michael! #Bravo 👏 👏 👏

I miss those days when stores used to have plenty of figures in stock. I don't even bother with going to stores anymore.

I don't even collect toys and I say this is one of the most important videos you'll ever do.

Many of your points are valid. As a lifelong toy fan I am tired of the unavailability of these products. The price and stress of getting these products make me think that the day has finally come to stop. After all the price certainly will not drop. Thanks Michael, always informative.

At what point does Mattel and Hasbro get drunk off the smell of their own hubris and start trying to pay their employees in hype? Employee: "Hey, where's my paycheck?" Hasbro: "You don't need money, just tell everyone you're working on THE hottest and hard to find toy line in the industry!"

You are right , I life in Germany and I have Sold my Origin stuff because you can't find anything in the normal Retail . I now came to the decision to collect myself only Vintage . It's a lot easier to find the vintage versions than the new, it's a hobby and should be fun instead of stressing you out !

“NECA stuff is trash!” No it’s not!!

We Need Toys-R-Us back! Nuff said

Let's also point out that the major toy companies are based in CA. Those product managers and buyers and sales guys have not seen an office--or a customer in over a year. They are sitting in the pajamas watching Netflix. They don't give a crap that we're schlepping to every retailer several days a week for things they worked on two years ago. They don't care.

Fans are doing ALL the work...

The issue is that most figure content creators on KZfaq are corporate boot lickers who do nothing to press the issue and tip toe around companies like Hasbro because they don’t want to lose access to interviews and free loot. It’s become a major issue. Many content creators I have on record just admitting it’s the way it is and oh well. They do nothing to help the fan base and only make things worse. It needs to end.

I miss toy shops.

You really do offer a unique perspective in the collecting realm of the KZfaq market. Thank you for being one of my favorite channels over the last couple years!

Michael, I have a MOTU group on FB and this is all we are talking about. Thank you for shining a light on this issue!

Amen to this. I rarely see Black Series, Vintage Collection, G.I. Joe classified or retro, or anything really interesting in the action figure department anymore. And when I do, it’s a miracle and I stand there in disbelief! Everything I buy now is online. Ironically due to my channel name, I prefer action figures, but I can’t buy the things in person! Just preorders and Amazon at this point.

Time for REMCO to make a comeback after all these decades.

I’m only 11 and I collect vintage Motu the real ghostbusters and Kenner Star Wars and toys these days besides the new Kenner ghostbuster classics and it’s really a shame and I wish even though I was not around I really do wish toys were as good as they use to be.

I like that you said kids who like fortnight dont buy toy and adults who buy toy dont buy fortnight...nailed it.

Haters: " Oh no, the collectors are complaining again" Collectors: " If there wasn't so much wrong in the industry to complain about, we wouldn't be complaining so much!"

The Fortnite toys strike me as something kids don't actually want, but they sell a few because the kids' grandparents go shopping for the kids' birthdays and ask "hey, my grandchild likes Fartknock, I'll buy him this neon teddy bear with an assault rifle that says Ferknerk".

The start of this video is the entire botch of the Wal-Mart/Hasbro collab of the GI Joe "Retro" Collection in a nutshell. You can't even fully blame the Coof for this as Hasbro has had a tarnished reputation for years!

Totally agree. I remember going to the stores and the pegs were full and you had to have a system for looking through all the pegs to find the ones you were looking for. And the joy of finding the figure you have been searching for and someone else also finding theirs. I still have dreams and memories of discovering a figure on a peg that is filled with figures.

My god I have left a lot of comments..lol but when you watch a video for 20 minutes you make a lot of great points! And when you said the juice is getting not worth the squeeze your 100% on point

The Wal-Mart in my town never has much in the action figure toy aisle. It has been this way for the past several years. A new line or wave of a line comes out, and it sells out. It's never put back on the shelves. I think the toy companies need to start fixing distribution to sell their toys. When I was a kid, the toy aisles were well-stocked and had many different toys to choose from.

Once again, Michael hits it out of the park. Keep fighting the good fight.

Does anybody remember how understocked the Captain Rex Black Series was and then years later he was found in bunches at Ross. People would’ve bought this at retail for full price but for some reason he was found at a discount store.

Totally agree with you, kids don't buy toys anymore. Toys are now aimed at the adult collector. This is why when you see shelves are full then it's like stepping into a time machine and going back to the 80's. I love that meme that says "Hey remember that toy you bought as a kid for $5, well we've made it again for you but now it costs $30". 😂

Honestly man, I gotta say, at least in my area, I see the Fortnite stuff well stocked, and I see it sell and RESTOCKED regularly. I think it's an instance where Jazwares actually knows how to distribute stuff, not that they're pegwarming, but that they're always well-stocked. Not to mention they're making great products, source material aside. It's a real shame the state of toy industry right now. Sure Covid could be to blame, I know where I work (the furniture industry) our distribution and supply took a massive hit. But Hasbro themselves have said they were minimally affected... so honestly that can't be used as an excuse. Also this exclusive shit has to end. Honestly, one solution I feel like could resolve a lot of this is made-to-order preorders. Super7, NECA, Four Horsemen, etc., have done this for a while and it gives everyone a chance to get what they want. Sure it may take a while, but when the preorders are already months out, what's a few more months' wait really? Great vid man!

Probably your best video, Michael. Hits all the points that truly needed to be addressed. Perfect.

It's amazing that Toy companies don't mind screwing over their customers, but bend over backwards to appease the retailers. It's as if they forgot who they were making their product for in the first place. You are totally right about the distribution/production issues going seriously downhill over the last 10 years. Thanks for another great video !

Always enjoy your perspectives. This is part of the reason I’m really selective on what I collect anymore.

Some people will likely blame the pandemic for the poor distribution and product supply, but the fact of the matter is that this has been an issue for years. I think much of these issues could be solved using modern technology and adjusting the supply to meet the demand, and to do so in targeted ways and engage with buyers and consumers in meaningful ways. Then again, Michael was right about Hasbro Pulse from day one, which would be an effective way to fulfill consumer demands. Instead it's an overpriced mailing list for people to get the same 'Sold Out' message that they could get for free on big box retailer websites. 🙄

Thank you so much for your insight. You always break it down perfectly with logic. Love RetroBlasting!

It’s frustrating to find transformers at Ross, Marshall’s, TJ Max etc after spending a year hunting at Walmart and Targets for the same figures. I’ve already spent the premium to buy it online after giving up on the hunt. It’s not going to matter soon. I’ve almost got every transformer I wanted besides Metroplex and once I’m satisfied with collecting Motu Origins then I’m done with toy hunting and collecting. I’m tired of these shenanigans with limited stock and rising prices. BBTS is king and thank you Retroblasting for highlighting this problem with the industry.

You can't even get the MoTU Origins line in Australia. Buying through eBay isn't a good idea either. We're lucky to see virtually anything at times. I've been lucky enough to find some of the Transformers I'm still looking for. I still prefer bricks and mortar stores. My local toy store has been pretty good. With them I've been able to get the McFarlane stuff. The only downside, as you said, is having to buy the entire wave just for half of what I'm after. Luck to you in finding what you're looking for.

the toy industry was murdered by Hasbro the day they put "collector's edition" on a figure and made two billion copies. After they warmed the bargain bin for a few months, their data said "It's profitable to not over produce."

Idea for toy companies - continually produce copies of an in-demand toy until demand for it subsides, rather than only making 2,000 total

Same situation here in California. There are teams of guys that go from Target to Target buying EVERYTHING to take to the local warehouse toy show that's held every week. There are ZERO toys on the shelves.

Even the "Toy Guru" has talk about the empty pegs problem somehow. Weird fact: In my country, Ecuador, I found the Ghostbusters' kids toy line on the main toy store, I know in USA there's nothing.

Without online stores it is nearly impossible to collect in Australia. I still havent seen the first MOTU 2020 line in any mainstream brick and mortar stores. Vintage is easier to find than modern.

Your comment about the greyskull fist fight is spot on too! I went in to grab one and a guy tried stealing it from me while I was doing the self checkout. Grabbed it right off my register

I'm glad I mostly collect stuff from the early 2010's instead of modern stuff. I had such a headache trying to get a damn Stinky Pete from Mattel's Toy Story line recently. First off, only on Amazon despite not being an exclusive, and then, when I needed to take a moment for the monies, I come back to only find scalper listings on that page, and it doesn't come back into regular priced stock for almost a month(though it was admitably VERY amusing to watch the scalper prices get lower and lower as they realized that nobody was going to pay their outlandish prices), but if I had missed a VERY specific instance of it being back in proper stock, I would still be without one because that listing sold out not even 20 minutes after I secured one. It shipped and arrived a month early, at least, and the box was in good condition, but I can't imagine having to go through that over and over again. Heck, I wanted to collect Jakks Pacific's Sonic line last year, but they STILL have never listed more than a few figures online at their official price, so I gave up. Toy stock was a managable disaster before, now it's just a shitshow.

the thing that bugs me the most is how can preorders sell out, since preorders should mean that your putting your self on a list for a toy that has yet to be made , not for ones that are made and sitting in a warehouse waiting to be shipped, so if they fix the preorder system everyone will be able to get what they want and buying limits and scalpers will be done ,cause all figures will be made to order

I've been saying brick & mortar stores are obsolete for years now. Except for groceries, it's a lot better to order online & have your stuff simply delivered to your front door.

Lots of great points in this video. Thanks for getting these notions out there. More supply, better supply chains, more attention to getting products into hands at retail prices in collector condition.

Once again Michael. You hit the nail on the head again. Thank you for doing what you do!!! Keep it up!

Everyone else: This is a problem and toy companies should listen. Me: I think that nice Target employee deserves a raise. =)

I'm 44 and I would buy every G.I. Joe figure if they were re-released.

Michael your channel is the best 👍

This video is on point. Thank you, needed to hear this from somebody else besides in my head. 👍

I'm reminded (every time I try to find a G.I.Joe Classified figure or anything at all in Walmart's empty Star Wars section) of the Christmas of 2013, when FROZEN came out . . . but nobody had Elsa dolls. The value of those dolls skyrocketed, people lined up outside TRU or Disney Store before it opened, and the Mattel executive who made the decision to underproduce Anna and Elsa by the tens of thousands lost his job. It blows my mind that there are people making these corporate decisions today that not only hold on to their positions, but get juicy bonuses after every sales quarter.

Honestly I'm starting to believe the manufacturers are working with the scalpers these days. I just don't get how a current run product is being scalped on the back toy market.

I used to work at Walmart and was nightly made to unload the trucks even though I was a salesman. So I always knew when a wave of Star Wars figures (which is what I collect) would arrive. I could set aside every figure I wanted and then go and fill the pegs in the Star Wars section. The majority of those figures, unless we got quantities for an end cap or a special display, would be gone within a week or so and then it’d be a wait of weeks to months for another shipment. By 2010 it was just a single case or two and months waiting once they were gone. They always run through the toys quickly, and neglect to send more, even though they were on order. So the demand is there, still, but there’s no supply. This is how it is over a decade later. I don’t even bother with retail stores anymore because they never have what I want. I just buy from Amazon and role the dice that they’ll be in decent shape or I’ll have to ship it back for another, and the price is the same. I don’t understand how these companies are staying afloat if they don’t make products that people actually want.

Great video. Thank you.

I am so tired of hearing the BS excuses from Hasbro. When you have LEGO at one end of the company size spectrum and McFarlane at the other end, and both of them are doing a better job on distribution, supply/demand, etc than Hasbro then their excuses start to fall pretty damn short.

Even before the evil microscopic villain put a stranglehold on the universe, I couldn't find any of the characters I wanted.

Hi. I own a hobby shop and we're experiencing the same problems, but with model kits. It boils down to the fact that everything is made off-shore and that the new countries making the "toys" are delaying release times and amounts. For example, I've had to wait four to six months after the announced release date on Carrera Slot Cars. For example, the 1977 Pontiac was suppose to be released in June, but didn't get on shelves until November of the following year. From what I discovered using the Carrera example, the product is designed in Austria, then the plans are sent to China to be produced into toys with a release date and time frame for production. The factory in China then sets up their own schedule and delays the original toy companies. The Chinese manufacturer can also "sell" the idea to other Chinese factories and have them produce it instead, thus causing a big ball of confusion for the original toy company. Also, there's a lot of "We asked you to make this, and you made that" type of thing going on, as well as missing tooling and product. - Also, there are delays in over-seas shipping. The "rules" that work at home are not the same rules in a different country. That's why you will see that the smaller domestic manufacturers that make their own product in their home country, like Atlantis Models and Salvinos JR Models are able to get their products manufactured and delivered on time.

I was talking to the department manager of walmart in my little town a few days ago. About the Star Wars Retro line, among other things. He said that he put in for a bunch of cases, because he has had multiple people ask about them. But, according to their inventory listing they aren’t even slated get one case. Only the bigger stores. He said it was the same with the Masters and 3.75 Joes. So, Hasbro and Mattel aren’t even shipping enough product to give every store a case.

When did HASBRO become the toy industry's version of EA Sports(it's in the game)??

THIS NEW TOY IS EXCLUSIVE TO OUR COMPANY, YOU CANT BUY IT, NOW WE MELT IT

Excellent video. Hope these toy companies are listening!

Thanks for standing up for us fans.

I saw where Toy Guru blamed collectors for buying up all the SKUs that were designed for the kid market (ie., one case of figures is supposed to last a while on the shelf). However, my Walmart has been empty pegged since before Christmas. It seems like if you run out of stock on a popular item, you REstock. That'd make sense to me, but alas no.

Pre-orders from Target and Walmart are not guaranteed. Sometimes when they have a pre-order, the pre-order is gone in a matter of minutes. Some stores get more stock than others. Some stores never see the product. Neca is the worst.Hasbro wants the demand to go up so they can release a re-paint and make money off the mold. Instead of two cases retailers get one case. Some get the stock late.

Such a great topic! Love this video.

Excellent, insightful video, Sir! You've put a face on all the frustration we've been dealing with. I've recently decided to abandon big box altogether and just order my TFs online. I'm too dang old to keep making that arduous journey across the parking lot and all the way to the back of the store only to find empty pegs. It got to the point where I was carrying sticky notes with me so I could leave snarky messages about the empty pegs and how it would be nice if someone would dredge up the modicum of intelligence necessary to fill them.

Nobody in the toy business today can beat the heyday of the 70's and 80's. Kenner, Marx, Matel, etc, had it nailed down with regular stores. In those days, the toy section of a department store had dedicated toy stores beat.

These are on CLEARANCE now January 21 2022. Just need a little patience. You don't have to have it on the first day or week.

Great job. Ty.

The two figures that were bought were from Target Employees, using their 10% discount, in which they side-hussle as scalpers on E-bay.

I paused at 18:21 to add a personal story I've mentioned before. I share it again as I imagine the industry might be paying attention to your channel. On the off chance they are... I live in Kitchener Ontario Canada. Michael Mercy is regional to me but that's just a cool detail and not my story..I just think it neat. Ok...I stopped actively collecting figures when life and responsibilities began taking up the majority of my budget, nowadays I grab just what I want or like as well as for a fan film I'm writing atm. It took NO EFFORT during the Star Wars Prequels to get my hands on figures. Zip. Everything I wanted I could get. It was all within AFFORDABLE reach. Now up here the Black Series are $29.97 and you say the price is Going Up!?! Ugh.... The Mandalorian 33/4" Chromed figures...yeah those were 24.97 because of the Chrome BS. There is No Standard Shelf presence here except for at the ToysRUs here in town, but the Walmart's and other stores....Next to Nothing. When there is its 2 peg rows for the Black Series and 1 or 2 peg lines next to them of the smaller ones When they're even in. Its MONTHS in between the shelves getting restocked and when they are...the Scalpers are there at 7 am when the doors open to pick them clean of the good ones and they're up on Facebook Marketplace by Noon for double or triple the retail price!! I've lost count of the number of times I've gone over with the 5yr old boy in my life who really Likes Star Wars...but theres Literally No Toys he Wants to Play With. I'd get his own SW toys, vehicles and figures IF they were A) AFFORDABLE and B) AVAILABLE. They are Neither. He doesnt Want or Like any of the Cutsue bullshit toys from SW made for kids like SW Mr.Potatohead or the goofy looking Hanna Barbara looking animated designs. He doesnt like them because that's Not what he sees when I watch the Shows or the Films or Play the games! Like me when I was little when I saw the Star Wars "grown up stuff" I wanted it More because it all Looked so Grown Up to me. When I was 4 in 1977 I saw SW stuff and Wanted it because it looked like NOTHING made for kids around that time. Absolutely Nothing looked as Adult to me or as Cool to me. The 5yr old that's adopted me as his big brother when I'm old enough to be his father, is the Same Way. He Wants the Cool Adult Looking stuff. He still absolutely Adores his kids shows, Paw Patrol and the like, but they aren't Star Wars. And he Wants the same base play pattern We grew up with..because he Plays with My Toys from when I was a kid. I want to get him his own so he doesn't destroy my original toys, the few I have intact remaining anyways...and give him his own Star Wars and Transformers. I CAN with the Transformers as they are at least Plentiful on the shelves. Star Wars figures though. My freaking GAWD. For my own collection and Fan Film project I need Basic Trooper Figures. No major or face characters, just troopers. Not for army building but for Background Extras, Stunt Toys etc so I thought going Back to Toys would help make the project easier. Instead the realities of Availability and Scalping have Eroded sustainability for future sales prospects. Proof of this....my little man is starting to LOSE INTEREST something that has spanned the lives of Families for two generations and Now a Third gen of fandom is here and they are the Most Disappointed because the Management of these manufacturers as is pointed out in this video...Don't Know WTF they are Doing. They keep making the Pie smaller and smaller for cost cutting reasons but keep kr increase the price, artificially inflating the value because Fewer are Buying from a Smaller pool of available goods and these ASSHATS wont manufacture to MEET DEMAND. The INSANITY is mindboggling. The Stupidity is gobsmacking The Hubris...ugh. The management of these toy companies have proven themselves UTTERLY INCOMPETENT.

On top of all the truths in this video, is one thing I’ve also wondered: HOW do “Pre-sales” sell out? If that’s not an example of artificially generated hype by some clueless jackass at Hasbro that probably previously worked “for a record label and understands the youth”, I don’t know what is. I used to work for a company that heavily tried to be current with its pop culture related releases, and I can 100 percent tell you that there were and still are, morons in charge more obsessed with the bottom line, budgets, and pretending they knew the target audiences.

I think it's more to the fact that companies are switching to a low volume high margin (demand & supply) rather than a high volume low margin retail. This helps reduce the risk of manufacturing, simply cause what if you manufacture 100,000 products but are not able to sell them out. Not justifying their actions, but toy companies have automatically priced their toys out of buyer's share of wallet. These toy companies then blame gaming companies saying buyers prefer to buy console or computer games rather than toys. I also find the quality of toys are terrible as compared to what we used to get 20 years ago. Anyway, I don't think this is going to change any time soon. I just stopped buying toys because the price point companies expect me to pay to onboard is just not worth it anymore.

I saw two castles today at 2 different walmarts. Two weeks ago I found 3. Walmart app helps track these down. Gave one to my cousin and opened one. Still have one sealed

One thing to keep in mind though, after Star Wars' colossal failure that left hundreds of thousands of tons of plastic to gather dust on shelves, toy companies probably rather would SELL everything they make even if it means making a bit less money, than having wasted money by leaving product sitting on shelves. This may be a bigger concern to retailers, but I just feel it's worth mentioning.