He was born on August 21th 1990 in Bandung. He explained that horticulture distribution chain from farmers to consumer in Indonesia is too long, it causes the low of farmers income per year, even below the average minimum wage in Indonesia. Therefore, Rici Solihin established The PAPRICI, a business entity in horticulture and processed food sector at Pasirlangu Village, Bandung Barat district, West Java. Through PAPRICI he could optimize distribution chain from farmers to consumer and cut the logistic and delivery costs of goods, improving quality of product to be received freshly by the consumer, and increasing local farmers income as well. He trained other stakeholders to create innovation in Paprika based product and to process the waste. He has many experiences in capacity building and mentoring of farmers and young entrepreneurs in West Java and Jakarta. He was actively as a lecturer in some universities and as a mentor for 200 candidates of young entrepreneurs in West Java and Jakarta, and also supervising around 30 farmers in Bandung, Garut and Tasikmalaya. He hopes, He can be a role model for youth in Indonesia, He wants the youth to be proud to work as a farmer, therefore to be able to increase local food values and to compete in international markets.
Rici Solihin is one of the chosen Indonesia Young Agripreneur Ambassadors 2016. The Indonesian Young Agripreneur Ambassador 2016 is an collaborative campaign held by Koalisi Rakyat untuk Kedaulatan Pangan (KRKP), Oxfam in Indoneisa, Agroprofocus Indonesia, and KAIL.
Young Agripreneur Ambassador is an event to choose Indonesian young inspirator in agriculture. The event was based on the stagnancy of farmer regeneration that threatens the food availability in the future, especially in Indonesia. It needs an effort to invite the youth to involve in agriculture sectors. One of the effort is creating the image of agriculture to be a pride job for youth. The Young Agripreneur Ambassador 2016 is the second event since held in 2014. There were 514 young farmers (men and women, from various areas in Indonesia, and from various commodities) have registered in 2016. The theme of 2016 was "Bertani itu Kekinian" hoping to make farming to be a cool job for Indonesian youth, hence they can contribute to Indonesia's food development in the future.
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