🔸 The ONLY Colour Theory Video You Ever Need To Watch!

Рет қаралды 624,934

Күн бұрын

This video is a giant compilation of some of the most important tips, hacks and information that I've ever spoken about here at Satori Graphics, condensed down into a single video. You can find all of the relevant timestamps to each part of the colour video on the timeline, so be sure to move around the video as you so wish.
▶️ Check out this playlist on colour in graphic design: • Master *COLOUR* As A G...
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Colour is a very interesting and sometimes confusing part of graphic design. Colour can literally make or break a design, and so it is important to know how to use it as a tool in effective ways. From learning about the basics of the colour wheel, to advanced colour theory, colour tools and other things, this video really shows you how to master colour on your graphic design projects and artwork.
If you found todays video on mastering colour enjoyable or useful, let me know in the comments section and drop a like on your way out. Subscribe to stay updated to all of my uploads and until next time, design your future today, peace ✌️
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The work is protected by copyright, produced by Satori Graphics®
This is applied to the video recording of itself as well as all artistic aspects including special protection on the final outcome. Legal steps will have to be taken if copyright is breeched. Music is used from the KZfaq audio library and or sourced with permission from the author
0:00 Satori Colour Vids 2020-2023
0:13 Part 1: Before/After Colour
1:37 Part 1b: 2nd Design
3:00 Part 1c: 3rd Design
4:04 Part 2: Advanced Colour Theories
4:39 Part 2b: Saturation & Brightness Matter
5:52 Part 2c: Colour Physical Effects
7:32 Part 2d: Colour & Culture
8:29 Part 3: Tips For Colour Scheme Selection
9:40 Part 3b: Psychology Is Useful
10:12 Part 3c: New Example
10:55 Part 3d: Revisiting Design 1
11:37 Part 3e: Psychology & Colour Tools
13:01 Part 4: Adobe Illustrator Tips
15:17 Part 5: Colour In Logo Design
17:29 Part 5b: Choosing The Right Colour For A Logo
19:02 Part 5c: How Many Colours?
20:01 Part 5d: Colour To Stand Out
21:04 Part 6: Colour Tools
22:01 Part 6b Physical Colour Wheel
23:20 Part 6c: Recolour Tool
23:54 Part 6d: Pigment
25:08 Part 6e: Paletton
25:59 Part 6f: Photoshop Colour Tool trick
26:42 Part 7: Colour Wheel Basics
27:10 Part 7b: Colour Groups
• 🔸 The ONLY Colour Theo...

Пікірлер: 320

@SatoriGraphics Жыл бұрын

▶ Check out this playlist on colour in graphic design: kzfaq.info/sun/PL-c9Rq56P4KnoyPcfmIvIOLasR3Bbw2fN 🔥 Try probably the BEST guide to colour in graphic design: logodesignprocess.com/marketing-colour-guide/ 😎 Over 55 MILLION Design Resources: 1.envato.market/c/1360642/298927/4662 I thought it would be a great idea to put the most valuable information pertaining to colour in a single video. Some of the older footage and audio quality is questionable, but hope you find this useful, and be sure to check out the chapters that split the video up into sections Learn more about colour right here: kzfaq.info/get/bejne/g6l2d5NonODYYY0.html

@dinanath5250 Жыл бұрын

Make a vedio on types of colour like pastel, neon etc etc

@WebFanNY Жыл бұрын

Thanks for the 13:11 mark tip!

@dinanath5250 Жыл бұрын

@@catalinborz5445 use colour theory

@lonelyone69 Жыл бұрын

Something that is worth a note that I don't see enough people in the design community stating. We are humans we have biases and we do not think empirically. Getting into the empirics of colour theory and using case studies and reference groups is vital to choosing your creative path.

@sayantanchatterjee3626 Жыл бұрын

The fact that this video is free is just stupid. Thank you for this starter designer goldmine Satori, you outdid yourself yet again and earned my (and most likely many others') respect.

@SatoriGraphics Жыл бұрын

Appreciate it thanks :)

@icarus3797 Жыл бұрын

padar po pada tor maire bap dhur beda abe hala what's up BD theke naki bro

@sayantanchatterjee3626 Жыл бұрын

@@icarus3797 ??

@icarus3797 Жыл бұрын

@@sayantanchatterjee3626 Abe hala Banglaeshi bro naki ? Amio BDeshi in Halifax

@sayantanchatterjee3626 Жыл бұрын

@@icarus3797 Bangali, West Bengal theke. Kolkatay thaki.

@mindfulsmadness Жыл бұрын

As a new artist I appreciate this video very much! I was always wondering why once I colored my images in they just didn't "feel" right, and now I know why! Thank you for making this video in an easy and digestible way. 💜

@pigeonanimations6118 Жыл бұрын

Relevant timestamps 1:00 - Energetic Design 3:45 - Complementary colors 4:12 - About red 4:40 - Brightness Saturation Hue 12:30 - Know your brand

@spideyosiris 7 ай бұрын

Thank you!

@alex.g7317 7 ай бұрын

Cool. Now i don’t have to watch the whole video

@jamescuggy2667 Жыл бұрын

A slightly longer than usual video from Satori Graphics but well worth every second. A true comprehensive crash course into Colour Theory that will be a great asset for beginners and experienced artists & designers alike! Thank you.

@gaelicgael 7 ай бұрын

This video is so insanely helpful even for a long time artist. Helps me put concrete terms to ideas I’ve vaguely understood just through thinking how things might feel “wrong”

@jae8192 Жыл бұрын

I can’t begin to describe how helpful and informative this was. Thank you so much!

@SatoriGraphics Жыл бұрын

really glad to hear that, thanks :)

@apothecarysables8046 7 ай бұрын

Even though Im a digital artist rather than a graphic designer, I feel like this video is better structured and clearer than any colour video made by a digital artist

@SatoriGraphics 7 ай бұрын

Wow thanks a bunch

@belleville1805 Жыл бұрын

I've been studying colors to add to my illustrations for the past few months, and even though I know most of this video, it's all put together well in one place so that I can go back here to check something I might have forgotten.

@SatoriGraphics Жыл бұрын

awesome stuff, hope it serves you well :)

@Atulwebdesigner Жыл бұрын

Very useful video Tom. It gives in depth understanding and knowledge about color schemes. One of the best videos on KZfaq regarding color. Much appreciated.

@icarus3797 Жыл бұрын

padar po pada tor maire bap dhur beda abe hala what's up BD theke naki bro

@FirnzauxBum Жыл бұрын

Thank you, Satori. Your channel has always been a gold mine.

@SatoriGraphics Жыл бұрын

Glad to hear it!

@asagoodfriend Жыл бұрын

Finally, much thanks for covering this part in detail!🙌🌟💯

@SatoriGraphics Жыл бұрын

No problem!

@rociomurgio3874 Жыл бұрын

i cant stop watching your videos you are so good and you explain so easy and straight to the point! :)

@SatoriGraphics Жыл бұрын

Hey thanks a bunch Rocio, have a great day :P

@nisakamal Жыл бұрын

I never regret clicking on this Satori's video. This video is so helpful for me on be aware of choosing colors. Thank you Satori Graphics!

@SatoriGraphics Жыл бұрын

Glad it was helpful and thanks

@itsattaullah Жыл бұрын

That's outstanding, many of concepts have cleared, Thanks man 👍

@santospoland Жыл бұрын

Fascinating. One of the best videos I watched in years, simply brilliant.

@TrajektoryGFX 6 ай бұрын

This video was very informative and well structured, and thanks for revealing out those incredible software! It will definitely worth a look

@SatoriGraphics 6 ай бұрын

Glad it was helpful and thanks for the comment

@tfalcon2489 Жыл бұрын

Im student in graphic designing, but im (a little bit) colour blind. So i always struggle a lot with colours making my designs very dark. This video has opend a world, i thought i would never see.

@SatoriGraphics Жыл бұрын

thanks for this post, and I can only imagine the extra layer of difficulty you have as a designer. Keep going 💪

@teenytinyteetee Жыл бұрын

I admire you! I'm sure you have your own unique design style! Keep going!

@user-eo1vg6oc3v 2 ай бұрын

There are now a type of glasses that can make you see color which might be worth the investment for your work.

@ciprianheler2528 Жыл бұрын

Thank you! Great and well organised information as always.

@SatoriGraphics Жыл бұрын

Our pleasure!

@BigFatty Жыл бұрын

Love the video and the thumbnail is awesome!!!

@huzaifaanwar2455 Жыл бұрын

Man! this guy is amazing... Just phenomenal work!!!

@akxlphotos 7 ай бұрын

Great video! I learned a lo! Although, being someone without any schooling in art, one thing that took me forever to realize is that when finding color schemes, you use a different color wheel than what’s usually in the hue wheel of Photoshop.

@SatoriGraphics 7 ай бұрын

Don't get caught up too much on strict colour schemes on a colour wheel, think more about colour psychology and your audience 👍

@areebafatimaanwar436 11 ай бұрын

Thank you so much for sharing this.... Just came across your channel with this video and realized how amazing this and your channel is.

@SatoriGraphics 11 ай бұрын

I appreciate that a bunch, thanks and have a great day

@ianluna127 Жыл бұрын

This video is gold!, thank u for your time, it helped me a lot as a beginner :)!

@iBeeArts 7 ай бұрын

Great video explaining how to actually apply color theory in a practical way. Good job

@SatoriGraphics 7 ай бұрын

Cheers!

@bleh329 Жыл бұрын

This video has helped me so much. Like, more than I can even describe. Thank you so much 💝

@AhoraPlays Жыл бұрын

You are sharing very valuable and useful information. Man, you are a champ

@apaaragarwal524 8 ай бұрын

Great information, covering almost everything in terms of Colour Theory. I do refer to the same, whenever in need of help for the same.

@SatoriGraphics 7 ай бұрын

Thanks for sharing!

@chrisEdet Жыл бұрын

Thank you Satori, this is immeasurably invaluable

@SatoriGraphics Жыл бұрын

You're very welcome

@shirishpandey3503 Жыл бұрын

This was really enjoyable, great learning, so clearly explained 👏 thanks

@SatoriGraphics Жыл бұрын

Glad it was helpful!

@WebFanNY Жыл бұрын

Re 16:47 purple, the reason for the association with royalty comes from the Byzantine Empire's tradition when a child was born to parents bearing the imperial purple described by Anna Comnena, a Byzantine princess and author of the Alexiad. Before Pantene and Photoshop, back in the days of old Rome and Byzantium the purple dye obtained from sea snails used to color the cloth. This was so expensive it became s a status symbol. In the USA is also considered a regal and elegant color, especially within the dress choices for church wear within the African American communities

@ricancambodia5796 Жыл бұрын

I really love to listen your voice and lecture, it give me peaceful in mind . thank you so much

@emeejay5430 Жыл бұрын

Thank you❤for sharing knowledge without hiding it means a lot to beginners

@SatoriGraphics Жыл бұрын

Happy to help :)

@pratikrajsah Жыл бұрын

Thanks a lot, Sator!! Now I won't complaint about you not putting out a course. Your channel is more than enough.

@SatoriGraphics Жыл бұрын

I do still need to make a course though lol

@frederikeksteen2587 Жыл бұрын

Brilliant video! I wish I had this when I started out 7 years ago. Thanks!

@indikasandun8997 Жыл бұрын

Thank You very much for this video. This is very helpful and informative. 🔥

@SatoriGraphics Жыл бұрын

Glad it was helpful!

@xuanphuongkimi Жыл бұрын

Thanks a million for your sharing🎉

@nurmuhammadbukhari Жыл бұрын

Exactly what I have been looking for! 🔥

@SatoriGraphics Жыл бұрын

great stuff :D

@nurmuhammadbukhari Жыл бұрын

@@SatoriGraphics Hi. I have a question. Let's say we chose a color according to a brand psychology - blue. Then, how to clearly decide on a shade of blue, because perfectionism is killing when it comes to choosing single shade among so many ones. All seem kinda appealing and right, thus getting me stuck for hours and hours thinking and at the end of the day, getting no result.

@smgraphics3012 Жыл бұрын

What a master piece this video is!!!!!!!!! wow

@djashawe88923 Жыл бұрын

I really like how you give us visual quiz to think about, very effective! 🤓💯👍

@SatoriGraphics Жыл бұрын

Glad to hear that!

@crearam Жыл бұрын

Such an elaborate tutorial on Color Theory. Thank you sir.

@SatoriGraphics Жыл бұрын

Thanks for the feedback :)

@roycoon520 3 ай бұрын

This video is so so so helpful, thanks alot for making this

@SatoriGraphics 3 ай бұрын

No worries, have a great day

@antblisss 8 ай бұрын

2:02 ngl, would’ve went for a light green with a very pale, low saturated yellow border. I feel like the light color would keep the audience grounded, and green gives it that natural feel which people want in their beauty products. The yellow would be used to contrast the green and the bg for her would also be green since the yellow is providing contrast

@arnouthpessoa Жыл бұрын

Superb content! Thanks for sharing this level of knowledge.

@SatoriGraphics Жыл бұрын

happy to help bro

@saadkhalidqazi9933 Жыл бұрын

great effort Tom 😉

@kwimmie Жыл бұрын

This is better than MOST udemy courses. Thank you so much for this!

@isol6756 Жыл бұрын

Very helpful, thank you loads!

@SatoriGraphics Жыл бұрын

Glad it was helpful!

@everydaygremlin 7 ай бұрын

red's such a cool colour, they should use it in a children's hospital!

@ateeqrehman4118 Жыл бұрын

Fabolous bro..... really great content on seen on KZfaq. I never regret to hit any of your video content. One request is that give some tips about the TRANSITIONS you are using in videos, can we find these?

@Nostradamus21b Жыл бұрын

Terrific video!!! 😊👍

@SatoriGraphics Жыл бұрын

Thank you very much!

@phatthai8045 Жыл бұрын

Great video! Thank you for sharing

@SatoriGraphics Жыл бұрын

Thanks for watching!

@malu.maluqui Жыл бұрын

No way, you are the best!

@stuffy.design 7 ай бұрын

The correlation between colors and certain emotions/imaginery largely varies based on culture and personal experience and- okay lol you just said it now damn Alright, I'm still commenting this for the algorithm ig

@SatoriGraphics 7 ай бұрын

Lol thanks

@vincejeremy4936 Жыл бұрын

Great explanation, recapped neatly & very helpful video 🙌🙌

@SatoriGraphics Жыл бұрын

Glad you liked it :))

@vincejeremy4936 Жыл бұрын

Sure Tom 🙌

@geffeniz Жыл бұрын

Thank you for this wealth of knowledge

@SatoriGraphics Жыл бұрын

My pleasure 👋

@drrodopszin 7 ай бұрын

Regarding color psychology: while denying the existence of it is foolish, but also I _feel_ that it is too simplistic to be true. It is almost like astrology and crystal healing, how it is commonly used. If we could get access to the website of a world known brand, we could create an experiment where colors are randomly selected and we could measure the click-through rates, the "click through and actually do something" rates, we could also filter it by country and so on. That would be collection of real data. But I don't think that "Yellow means energetic" holds up in every context.

@deeplow4492 7 ай бұрын

i agree, psychological stuff is often pretty murky territory and can get into weird generalizations. it also seems weird to think of color design in terms of (practically) manipulating the viewer into some sensations and actions instead of a general artistic approach.

@SatoriGraphics 7 ай бұрын

Welcome to marketing and graphic design. It is what it is. Yes it's subjective, however this stuff works on a majority, hence why large scale organisations within branding and marketing use it. Corporate graphic design is akin to a creative science rather than art. Those who know, know.

@wmurd 6 ай бұрын

@@SatoriGraphics Didn’t you think that certain colors and color schemes work in certain areas just because it’s common this area using this color? Not because “psychologically” human brain associates blue with washing powder because of “freshness”, but because people marketing this product *think* that human will associate blue with “clean” (because some hack once suggested so) and use it and only *then* people start to see “blue” = “clean” = “washing powder”. Oh, I guess orange pack for washing powder will never succeed - because psychologically it means action! Who’s Tide once again? So similarly western people think “red” = “Christmas”, not because it is “cool” and “wintery” (or even “fireplace”), no. Because Coke made them To make it easy, imagine a view: nature, deep dark blue mountains, various aggressively vibrant greens, vibrant blue with high contrast white clouds, contrasting vibrant red flowers and, say, house roofs. It should be *psychologically* not calming, but we now it is. To sum up - psychology of color started working **only** because of the existence concept of “psychology of color”

@cymaratechoverdragon 8 ай бұрын

"Blue is a colour that signifies security, which is why banks and payment processors all use it." Santander: *And I took that personally.*

@JoKeR19419 Жыл бұрын

That was really helpful and IMPORTANT ... Many Thnx ..

@SatoriGraphics Жыл бұрын

Glad it was helpful!

@dikshachander5050 Жыл бұрын

I’m a fresher to the design industry but this video helped a lot thank you 😊

@SatoriGraphics Жыл бұрын

Glad it was helpful, and all the best for you in your course

@barellafinishing9875 Жыл бұрын

Great tutorial tnks.

@SatoriGraphics Жыл бұрын

You are welcome!

@iamabubakarmariam Жыл бұрын

Thank you very much Satori, I've learnt a lot for free. May Allah bless you

@amrelazab1495 Жыл бұрын

Cheers Satori you have explained in 30 mins what took me long days and nights of research and failure to know, thank you.... truly. what you do helps fresh designers and seniors alike with amazing and delightful motion graphics that show too much effort and hard work.

@user-mr8ng9er1k 5 ай бұрын

Thank You!

@SatoriGraphics 5 ай бұрын

You're welcome!

@sallyalanaz9492 Жыл бұрын

Thank you! Insightful in a great way.

@metasok Жыл бұрын

Thank you so much.

@gonzalot.605 Жыл бұрын

The fact that this is available for free is genuinely humbling. I feel like I'm gaining braincells by watching this!

@SatoriGraphics Жыл бұрын

Haha thanks:D

@wendellrodrigues4941 10 ай бұрын

amazing video bro

@SatoriGraphics 10 ай бұрын

Appreciate it

@wemhepekapfo5589 Жыл бұрын

Helpful👍

@LCJ15 Жыл бұрын

Thank you, Sir! 🙏

@SatoriGraphics Жыл бұрын

Most welcome!

@shokiyapratik Жыл бұрын

The fact that this video is available for free is mind bogling!!!

@hernanerodrigues7541 Жыл бұрын

Man this helped me A LOT. These days I was struggling to find a video about colors that you posted long ago and i could see it here. I hope you could do something like this with all you explained about the design principles, and even other issues, if it is not asking too much. Thank you.

@isuriathulathmudali Жыл бұрын

Hi, Satori I'm New to the Channel, and New to Graphic Design, I learn alot from this video. Thankyou very much. and i'm really looking forward to follow all the contents here. Thanks once again for these amazing knowledge you share here. One small question what's the video editor you use to edit your videos. Your video presentation is also really attractive and beautifully Done.

@goodvibesberlin 8 ай бұрын

Thanks for this amazing video! Just one thing: Cadbury is using purple since 1914. So in this case it wasn't a targeted choice based on market research or facebook impressions.

@SatoriGraphics 8 ай бұрын

thanks

@clarewillison9379 7 ай бұрын

Purple was historically associated with royalty and Cadbury’s chocolate was perceived as an inexpensive ‘luxury’ product.

@mishynaofficial 5 ай бұрын

Same with Milka.

@avfx111 Жыл бұрын

Hey if I want better colors, i should upload a 10bit video right? But i am unsure of YT compression ruining the quality. What shall I do?

@muktopakhi8828 Жыл бұрын

great, thanks

@SatoriGraphics Жыл бұрын

no problem :)

@ashishlowanshi3977 Жыл бұрын

Thankyou sir ❤️❤️

@wisdomatani1337 Жыл бұрын

I like the way you explain things.Dou have a link to an article talking about color theory the way you explain it here. Pls it would be so helpful

@erichbachman7363 7 ай бұрын

How does a color's laughter sound like? "Hue hue hue hue!"

@SatoriGraphics 7 ай бұрын

ouch lol

@LingLing-hb5ci Жыл бұрын

in part 1 color scheme, I have always wondered why not use the red scheme since red is stimulating, a very strong color that matches with the heightened heart beat while exercising? I feel that orange is too mild in this case. Anyone have any thoughts to exchange?

@preciousadeola4574 Жыл бұрын

I felt the same way.

@user-xr5ys3es5h 4 ай бұрын

thk u soo helpful

@SatoriGraphics 4 ай бұрын

You're welcome!

@praveens4902 Жыл бұрын

Thank you so much

@SatoriGraphics Жыл бұрын

No problem

@lamorysarah506 Жыл бұрын

fantastic

@thisisanameyoudontlike9226 7 ай бұрын

I can’t believe color psychology is a thing… This really changes how i look at everything!

@SatoriGraphics 7 ай бұрын

Dive more into it via marketing and branding, you will see how much it is at play.

@msoffice6037 Жыл бұрын

Thanks!

@SatoriGraphics Жыл бұрын

No problem!

@iratami Жыл бұрын

Watching a video when I should be sleeping but the "Excercise add" at the beggining is hard to pick a best color scheme for without having more info on their branding. The ywllowy orange is definetly the best baseline pick for pupped up change your life now kind of energy. The red and purple though I think also works pretty well for that, though I'd personally think it'd fit more with a gym where the goal is to get swole. bunch of people going witht he pure intent of getting stronger. the green one by contrast I think would work best as a family center kind of gym. a calmer place focusted on overall health and well being. the kind of gym that is probably over monitized and has a convinient smoothie shop inside and probably a mini daycare.

@henryomorodion 4 ай бұрын

l find your explanation so interesting.thanks alot

@SatoriGraphics 4 ай бұрын

Glad you liked it!

@henryomorodion 4 ай бұрын

l hope to learn from you. A complete graphics course will be interesting.

@RN_Designer Жыл бұрын

*Best content.Thanks for Share*

@SatoriGraphics Жыл бұрын

Most welcome

@youngawt4737 Жыл бұрын

Please can you do a video on how to get logo ideas like arrangements of fonts most people like find it hard to arrange 4 words in a logo

@SatoriGraphics Жыл бұрын

thanks for the suggestion. In the meantime I do suggest searching 'Satori Graphics logo ideas' as I do have some videos based around this

@funkykriator Жыл бұрын

Knowledgeable Video ♥️

@SatoriGraphics Жыл бұрын

Glad you liked it

@funkykriator Жыл бұрын

@@SatoriGraphics Yes, I absolutely loved it because it contains a lot of information about color and no one provided this much amount of information that too for free. Thank you once again for the amazing video♥️

@createinside4613 9 ай бұрын

i am studying product design and have to make a documentry for a design projekt i am doing. its about a tool (textile based) in a hospital used in emergency situations. i was thinking about using turqoise since it is blue related (safety) and does in my mind represent hygene. now, after watching this video i am thinking to add orange for action. what do you thing about this? thanks

@davidbegnazarian Жыл бұрын

Which kind of spheres we can use green-blue color?

@Izmaelnoco 8 ай бұрын

One day, i want to have youtube chanel like you. I love your work and listen you.

@SatoriGraphics 8 ай бұрын

thanks bro, keep grinding and trying to improve every day 💪

@tahmid8918 Жыл бұрын

Very informative Thank you

@SatoriGraphics Жыл бұрын

Very welcome 😀

@icarus3797 Жыл бұрын

padar po pada tor maire bap dhur beda abe hala what's up BD theke naki bro

@sarahquinn7883 Жыл бұрын

Do these videos take long to research? The quality of information is always over and above thank you

@SatoriGraphics Жыл бұрын

yes and no. A lot of the stuff I'm already aware of, so just need to remind myself on it. But the editing and back-end stuff takes forever. Cheers Sarah 👍

@mantashanaaz7451 Жыл бұрын

hey! AMAZING VIDEO absolutely loved it !! can i get the link for the colour wheel.. the one im getting is basically very sus with the colours accuracy please help me :3

@SatoriGraphics Жыл бұрын

Hey thanks :D Just check out Google or Amazon, they have all you need

@nikonid0 Жыл бұрын

Very useful video. I learned last year how much you can screw up someone's work when people don't think about printing techniques. It's nice to pick gorgeous palettes, but are they printable? An agency didn't consider that and suggested to our CEO to change our color to an impossible color to print. Then what?! You have to find a way to approach the closer to that, but it's a hassle... I had to correct this