Selling your prints - what size prints work best. Why knowing your market is the real answer

  Рет қаралды 5,114

Keith Cooper

Keith Cooper

Күн бұрын

Do some print sizes sell better than others? How do you know what might work for you? The only real answer is to take time to understand the market you want to sell into.
Looking at different print sizes and shapes, as well as display systems and how they can give an impression of your work.
This is one of my videos looking at aspects of selling prints and the business side of photography and printing.
See all of my articles and videos at
www.northlight-images.co.uk/b...
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Пікірлер: 32
@DannerPlace
@DannerPlace 3 ай бұрын
Lots of good information in this one. Thanks for posting.
@KeithCooper
@KeithCooper 3 ай бұрын
Glad it was helpful!
@MrBirchieBirch
@MrBirchieBirch Жыл бұрын
I tend to stick to print sizes that can be framed easily & cheaply (UK) A5, A4, A3, 30cm x 30cm & 50cm x 50cm etc. The #1 question I get asked is "what size frame do i need" & "where can I get a frame for it"
@KeithCooper
@KeithCooper Жыл бұрын
Yes - local knowledge aimed directly at your market Thanks
@jpdj2715
@jpdj2715 Жыл бұрын
Excellent advice, Keith. I think a simple - operational - version of what you say is to ask around what frame sizes are sold most, which ones are available (in stock), and check if the pictures are framed as is (full frame ;) ), or if a matte is used (that matte in Dutch we call "passepartout" borrowed from French and means either master-key, or references the posh cardboard frame in frame with a hole cut out for the photo (bevelled edge) and then it fills the frame as it means "fits anything" in this case). Sometimes more than one passepartout was used and in different tones. One of the golden olden rules with passepartouts is that the picture should never be in the vertical middle, but above it. This follows master carpenter and master construction worker logic that "equal=unequal". In my (Netherlands) country, us neighbouring to German, we adopted the German DIN paper size norm a long time ago. Yet, I had a hard time finding an outlet that had A3 size in stock.
@KeithCooper
@KeithCooper Жыл бұрын
Thanks - I agree that finding frames is a good move!
@sveinskogen1789
@sveinskogen1789 Жыл бұрын
I've found that landscape and seascape photo customers want "wallpaper size" prints, while "people photo" customers usually wants smaller. What surprised me a lot, was that there's a return of the "passport size" photo (because it's suitable for a photo of your loved one in your wallet) lately (the nineties have returned). Also - mothers tend to want 10x15cm (4x6", "postcard") images of their children for photo albums (that one will probably never go out of style). So I'm sticking to that for MY business, printing up to a3+ at home makes sense, maintenance for a larger printer becomes a lot more expensive, and it becomes better economy to simply outsource the printing job to one of the businesses that specialize in printing (if you do, make sure you find a business that actually gives you access to their ICC profiles so you can softproof). Another thing: Try to find one or two paper types that are available on all sizes you're going to sell (plus A4 for calibration). In my case that means Canon LU-101 in A3+ (and A4), and PP-201 in 4x6 (and A4) (I print on an Imageprograf Pro300)
@KeithCooper
@KeithCooper Жыл бұрын
Thanks for that
@rhykko77
@rhykko77 10 ай бұрын
VERY SIGNIFICANT .......7 min 5 seconds ..... "Dont get too hung up on what your own favourite prints are." ......... just because it's your favourite, it does not mean that others see it the same.........100% agree ....... though, developeing the foresight of correctly judging which images will be big sellers is definitely one of the skills that a pro develops.........over time ......with market knowledge.
@KeithCooper
@KeithCooper 10 ай бұрын
Thanks - it's easily missed
@lohikarhu734
@lohikarhu734 11 ай бұрын
Having lived in several countries, and in homes, vs. apartments, there are big differences in the kind of "space" for pictures, both physically and culturally. Many flats have smaller room sizes than a house, but, in older buildings in Europe, they often have much taller ceilings than a normal UK or USA apartment... then, in the USA, one has the California vs. Texas vs. New York kind of differences in size of house, and level of "flash" that people are comfortable with, from "down home" to big ranch house, or east coast mansions... Nice video.
@KeithCooper
@KeithCooper 11 ай бұрын
Thanks - you can't beat actual knowledge of what works in your area.
@lynsmith1096
@lynsmith1096 Жыл бұрын
Another good video Keith.
@KeithCooper
@KeithCooper Жыл бұрын
Thanks!
@jbairdexp
@jbairdexp Жыл бұрын
Good advice Keith (as usual). I'm exhibiting my some of my prints at an art fair next. I'll soon find out if I've picked the right size!
@KeithCooper
@KeithCooper Жыл бұрын
Thanks - I'd be curious to hear what you discover
@jbairdexp
@jbairdexp Жыл бұрын
@@KeithCooper I shall report back!
@paololarocca7684
@paololarocca7684 Жыл бұрын
I tried to frame myself some photos but I discovered to my surprise that frames for the 3:2 aspect ratio are difficult to find, other aspect ratios such as 4:3 or 7:5 are more easily available....thank for the interesting video by the way....
@KeithCooper
@KeithCooper Жыл бұрын
Thanks - the sizes, and how you fit smaller images on to them can take a bit of juggling. It was one reason I got my own matt cutter.
@mipmipmipmipmip
@mipmipmipmipmip Жыл бұрын
there seems to be a dichotomy in available paper size choices, frame choices, and sensor ratios. Very hard to find an A3+ frame for example. So if you offee A3+ prints, but no one can frame them, would be a tough sell maybe.
@oneeyedphotographer
@oneeyedphotographer Жыл бұрын
I suspect that depends. I asked a judge of photography which of two of my prints he'd put on his wall. He chose the coloured on for home, the black and white for the office. I think that big and expensive might work in the corporate world with big walls to cover. Middle tanked public/civil service would have smaller walls and lower budget.
@KeithCooper
@KeithCooper Жыл бұрын
Yes, all my huge prints have gone to commercial clients, with custom framing/mounting
@dipanjanmukherjeephotography
@dipanjanmukherjeephotography Жыл бұрын
Excellent video as always 👍 I am having hard time with framing my prints. I usually print A3 but couldn't find frame for that. Here in Netherlands the popular choice is 30x40 cm framing with photo size 20x30cm but then I have to cut all the sides to fit into it. Do you have better suggestion about making custom framing. Thnx in advance.
@KeithCooper
@KeithCooper Жыл бұрын
Thanks My best purchase for this was a good roller cutter - ideally you could get frames, but if it's a matter of fitting to what you can get/sell, then it's cutting time...
@1825OREO
@1825OREO 11 ай бұрын
Great video. Glossy luster or matt?
@KeithCooper
@KeithCooper 11 ай бұрын
Thanks It depends... Your tastes, image type, market expectations, print size...
@1825OREO
@1825OREO 11 ай бұрын
@@KeithCooper thank you. Which one you use? 🥂
@KeithCooper
@KeithCooper 11 ай бұрын
All sorts - depends in image size and purpose Least used is glossy
@1825OREO
@1825OREO 11 ай бұрын
@@KeithCooper 🥂
@mamumonkan
@mamumonkan Жыл бұрын
P.S. in case you missed it : the rats are paddling back to DPreview , Sony fanboys sharpening their arguments, Pentax depressives leaving home again . . . the world is a better place over night
@KeithCooper
@KeithCooper Жыл бұрын
Yes, thanks Like many I suspect, my reaction to their new overlords was "who?" I never saw much of the forum behaviour which people complain about - then again I was quite specific where I wandered about... ;-)
@mamumonkan
@mamumonkan Жыл бұрын
@@KeithCooper :)
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