I guess most of us have bought clothes spontaneously, allured not only by the way they look, but also by their attractive price. And I’m sure that, at that particular moment, most of us didn’t actually think about how comfortable or even useful the item was. For example, you may spontaneously buy a pair of shoes, but when you get home, you realize that the size isn’t quite right and the color doesn’t exactly match your coat or jacket. It isn’t that big of a deal, but it still brings you down. That’s not really pleasant, is it? But it’s something that will never happen to you, if you buy something in a Timberland store, even if it’s an impulsive purchase. After all, their legendary Yellow Boots are considered not only the most recognizable shoes in the whole world, but also the most practical and comfortable footwear. Millions of people on all continents love them for their simplicity and reliability, and having once tried an authentic pair of those, you wouldn’t want to take them off. Everyone knows this legendary American brand, but few people know that it started in Odessa! Surprised? Then you should definitely hear this incredible story of a simple shoemaker from Odessa who designed shoes that the whole world would end up wearing...
#swartz #history_of_company #motivation