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In this video you will get to know about concept of research design and features of a good research design in a very easily understandable language and with real life examples ..
MARKETING RESEARCH VIDEO - #10
This video consists of the following:
1. Meaning, Definition and Concept of Research design in hindi
2. Features of a good research design in hindi
i. Good research design must be realistic, workable, appropriate and able to give us intended information.
ii. Design must be flexible, efficient, thrift and parsimonious to economy.
iii. Design should be consistent with the research capability of the researcher or feasible for the research.
iv. Research design must be based on and synchronize with the purpose of the research problem.
v. It must be flexible so that it can be changed as per the situation changed.
vi. Good research design should be formulated after the crucial study of the nature of the problem.
vii. Design should provide well developed guidelines for entire research steps.
viii. Design should constitute valid, reliable and generalizable features.
ix. Research design should cover the data collection and analysis technique properly.
x. Design should able to recommend appropriate methods for hypothesis formulation and testing.
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