SRAM CEO Ken Lousberg on the Future of Drivetrains, Supply Chain Issues, Innovation & More.. Ep. 138

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MTB Podcast

MTB Podcast

Күн бұрын

Today on the podcast, special guest SRAM CEO Ken Lousberg joins Jeff for an exclusive interview to talk all things MTB and more. From the perceived innovation plateau to supply chain issues and the future of bicycle drivetrains, no topic is off limits. Tune in!
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Пікірлер: 27
@garysbraccia4980
@garysbraccia4980 18 күн бұрын
Great interview Jeff
@jamiseclipse
@jamiseclipse 18 күн бұрын
Jeff, this was fantastic! Both from a cycling and a business perspective. Thank you for this!
@vic8033
@vic8033 18 күн бұрын
Great guest. Great pod. Congrats!
@dayinnymtb
@dayinnymtb 18 күн бұрын
This was such a great interview, really interesting questions and direction you took this Jeff. Congrats dude!
@dqvale
@dqvale 18 күн бұрын
Love it. Great questions and answers.
@JasonBrozic
@JasonBrozic 18 күн бұрын
Oh thank goodness - back for yet another…. Thank you again WWC - you guys rule! Let’s go!! 🔥 🚴 🤙
@mtbpodcast
@mtbpodcast 18 күн бұрын
Thanks for tuning in!
@ish474
@ish474 18 күн бұрын
I can't believe you didn't ask him about a SRAM kazoo in the future. These are the things we mountain bikers need to know
@charlesjordaan4731
@charlesjordaan4731 13 күн бұрын
Great Pod!
@JaredHoff
@JaredHoff 18 күн бұрын
Heck yeah 👍 Love this featured on the MTB Pod 🤘
@JB50713
@JB50713 18 күн бұрын
Awesome! The branded T-shirt battle haha
@Magoo71
@Magoo71 18 күн бұрын
I agree with others here who say you did a great job Jeff! Ken is a very intriguing CEO and Mt Bike enthusiast ....Since I started riding and racing in the Mid 80's on a totally rigid bike, I have come to appreciate the clever engineering that goes into Mt Biking . I was once a Shimano guy but I think that today SRAM has put them to shame. I use Sram exclusively as their clever engineering has passed many innovations on to us riders. Thanks for this presentation Jeff!!!!!
@mattmccluskey6857
@mattmccluskey6857 18 күн бұрын
Nice one Jeff! 🤘
@CatManDoSocial
@CatManDoSocial 18 күн бұрын
Great interview!
@MrGourd
@MrGourd 18 күн бұрын
Great interview! I guess next episode's guest will be CEO of Shimano?
@pandatactical4530
@pandatactical4530 18 күн бұрын
Fascinating Interview! 🚴‍♂️
@STinGa157
@STinGa157 18 күн бұрын
This video seemed like it lasted about 5 minutes. I could have listened to more of you two talking.
@timothyadams3431
@timothyadams3431 18 күн бұрын
Sram will be just fine as long as long as they continue to produce good quality parts for the non-racing budget-minded folks who can't afford $2000 and up bikes, which a lot of bike and component companies now have to consider, since mot of the population doesn't have $1000 in savings and don't even try. When asked what things look like in 2050, I'm surprised he didn't say ebikes and electronic/battery-operated components because i would predict they will become popular. Everything else is going wireless and cable-less.
@maxeickholt
@maxeickholt 14 күн бұрын
Good questions Jeff, not sure about most of the answers though
@Formula1875
@Formula1875 17 күн бұрын
I wish I could afford ANYTHING sram. I bet it’s nice.
@andresamson8859
@andresamson8859 18 күн бұрын
Ebike are going to save bikeshop, because electronics makes DIY very unlikely. I think gearbox are the future for ebike (like the pinion mgu) and probably for DH bike, since suspension sensitivity is increased and the drivetrain efficiency is less important. Suspension optimization with GPS could be a thing. Imaging a track like Leogang that you could pre-programm your suspension damping during the track walk with waypoints, than adjust them afterwards during practice.
@mthwnnthnspapa73
@mthwnnthnspapa73 16 күн бұрын
HOW ABOUT THIS!KEN...BRING BACK 3X10 DERAILLEURS FRONT AND REAR..AND WHILE YOU ARE RUNNING THE COMPANY...Keep making higher end 3X10 derailleurs that are at the level of the XO Series and a step above them for current MANUAL WIRE CONTROLLED EQUIPMENT...wireless bluetooth crap isnt necessarily safer and better than manual cable controlled...IT STILL BRINGS YALL PROFIT KEN.
@175thStreet
@175thStreet 18 күн бұрын
Fantastic episode. But Jeff seems more qualified to be the CEO of Sram. IMHO.
@bloodyfingersstl
@bloodyfingersstl 18 күн бұрын
What’s a sramy? 95% of sramies ride a bike.
@tylermoser6706
@tylermoser6706 18 күн бұрын
Unbelievable the CEO on gearbox. If he sits back too long on this another company will continue fine tuning the gear box and leave SRAM in the dust.
@pin3appl3man
@pin3appl3man 16 күн бұрын
Seemed like a dodged question to me. If they're working on something, it could be hush hush for now.
@50whatnomadtravelnursemtb5
@50whatnomadtravelnursemtb5 18 күн бұрын
NOT sold on electronic suspension, think brain shock, think magura , failed
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