Did you know that QR Codes are basically of two different types? Static QR Code and Dynamic QR Code. While the basic function of both is to store data, they still have significant differences. Let’s see how.
00:00 - Introduction
00:13 - Learn the Difference Between Static and Dynamic QR Codes
The main difference between static and dynamic QR Codes is the way they store data. Not sure what it means? Think of it this way.
Say you need to enter text to create a QR Code. A static QR Code will directly save this text in itself. On the other hand, a dynamic QR Code stores a redirecting URL which will take you to the data.
Hence, a static QR Code directly stores the target data while a dynamic one stores a redirecting URL that links to the target data.
This is what gives rise to the second point of differentiation. Content editability.
Since data is encoded permanently (or directly) into the static QR Code, it’s not editable. That means once you create it, you can edit it. To make that happen, you’ll have to create a new QR Code from the scratch,
On the other hand, a dynamic QR Code can be edited anytime you want. No need to create a new QR Code. After you update the changes, the same old QR Code starts showing the updated data. Isn’t that great?
In addition, you can’t track the performance of a static QR Code. However, you can track the scanning activity of a dynamic QR Code quite well. For example, you can see the number of scans based on:
Location
Device
Operating system
Browers used
Exact GPS Location
With some QR Code generators such as Scanova, you can also see how users interact with the content after scanning the QR Code. For example, if you created a QR Code with your contact details, see how many people kicked on the ‘Save as Contact’ button.
Oh! And in case we forgot to mention it, a static QR Code tends to get denser as you add more data. And a QR Code that’s too dense becomes a bit challenging to scan for the end-users. But this is not the case with the dynamic counterparts.
They don’t become dense with an increase in data stored. No need to worry about their scannability.
In fact, dynamic QR Codes also offer many other advanced features. For example:
Password-protection
Lead generation
GPS tracking
Creation of mobile landing pages
White labeling
You can learn more about these features with our detailed guides. The link is in the description.
We hope you found the video helpful. If you have any doubts, let us know in the comments. And do subscribe to our channel!
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Static v/s Dynamic QR Code Guide: bit.ly/3X4oGI2
Dynamic QR Code Generator: bit.ly/3HwzAAL
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UTM QR Code Guide: bit.ly/3RvrMDW
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