Strategic Storytelling: How Dave’s Bread Captured the Market

  Рет қаралды 7,788

Masters in Marketing

Masters in Marketing

8 ай бұрын

In this episode of Market Movers, we're breaking down the incredible story of Dave’s Killer Bread! Discover how a small family bakery rose to become a national sensation, overcoming numerous challenges along the way. We’ll explore the key strategies that fueled their success and how these can be adapted to fit any business, big or small. Get ready for a dose of inspiration, actionable insights, and some ‘killer’ marketing wisdom!
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Пікірлер: 9
@faye_bulous
@faye_bulous 7 ай бұрын
This is what i call having an authentic brand. If it’s a person behind the brand, marketers really need to be embrace the whole persona. It will for sure resonate with the right audience.
@tangiblewords
@tangiblewords 7 ай бұрын
This is a classic example of understanding your target audience. Great vid.
@stucohn6545
@stucohn6545 6 ай бұрын
Love the product. I didn't know the story and now I love it even more. Great story.
@susanstafford3781
@susanstafford3781 6 ай бұрын
Excellent story and product. Hope the conglomerate keeps up the focus on second chances for folks who need and merit one.
@stephaniesieradzki1840
@stephaniesieradzki1840 6 ай бұрын
Huge DKB fan here! We really have to do better as a country, figuring out how to make productive returns to society easier for felons who wish to do so.
@user-up2bp7kw6q
@user-up2bp7kw6q 6 ай бұрын
So true!!! I wish more people could see past “the past “ and understand we are not our worst mistake
@RMPereira777
@RMPereira777 6 ай бұрын
Alvarado Street Bakery is also a great option, but not widely available.
@Tah-V-ah
@Tah-V-ah 7 ай бұрын
The guy on the thumbnail, looks like Robin Williams. Lol
@DSpagan4ever
@DSpagan4ever 6 ай бұрын
sold to a big conglomerate, for $275 million
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