The future of augmented reality

  Рет қаралды 208,573

Dezeen

Dezeen

9 жыл бұрын

See more design and technology movies on Dezeen: www.dezeen.com/minifrontiers
London designer Keiichi Matsuda explains how augmented reality could transform the way we navigate the city in the first of our video interviews with designers participating in our Dezeen and MINI Frontiers exhibition.
"The type of future that I'm imagining is a future where augmented reality is everywhere, it's part of everything," Matsuda says. "A lot of the things we take for granted when we're navigating the streets - the road markings, the signage - all of that can be applied in the digital layer."
He continues: "If we consider that, the way traffic systems work could become much more dynamic and much more free-flowing."
Read the full story on Dezeen: www.dezeen.com/2014/06/11/keiichi-matsuda-augmented-reality-road-markings-signage-navigation-digital-layer

Пікірлер: 101
@father_sergy
@father_sergy 2 жыл бұрын
кто зашёл нейронку яндекса проверить?)
@jooblex
@jooblex 2 жыл бұрын
Ты
@DmitryLapynow
@DmitryLapynow 2 жыл бұрын
да, и авторы роликов из подборки сейчас "несколько обескуражены" полагаю :)
@brandwaynj
@brandwaynj 3 жыл бұрын
Seeing brands displayed like that would drive me insane. With a different, calmer user design experience, where the technology is an asset and not a disrupter, I can't wait!
@adhishparanjothi
@adhishparanjothi 2 жыл бұрын
pay for subscription to remove ads like youtube premium
@MrTalhakhan01
@MrTalhakhan01 8 ай бұрын
We are definitely going to this direction - ref: Vision Pro
@Inkulabi
@Inkulabi 7 жыл бұрын
what's mad is this stuff was conceptualised in old films and its becoming a reality! strange days is a great film!
@nephildevil
@nephildevil 7 жыл бұрын
Apple is about to buy a 20 to 50 billion company that could be a future competitor to their AR glasses. This stuff is big.
@nephildevil
@nephildevil 7 жыл бұрын
Well they're thinking about it, let's put it that way :D
@bifta100
@bifta100 6 жыл бұрын
Fun to try but not everyday. It would drive people crazy!!
@Fricasso79
@Fricasso79 4 жыл бұрын
People who grow up with it would just think it was normal and would have no idea how to live without it.
@emmanueloluga9770
@emmanueloluga9770 3 жыл бұрын
@@Fricasso79 WHICH IS WHY WE SHOULDNT LET IT GET TO THAT POINT. Reality is already oversaturated as crazy as it is with an increase in mental illness, this will blow it out of proportion. Minimalism has been proven to be the best form of UX
@hphector6
@hphector6 7 жыл бұрын
If this is made it really needs to not be overly cluttered and maybe more minimalistic.
@CookieeMonstarr666
@CookieeMonstarr666 6 жыл бұрын
While some may be trapped in the world of theirs I think it still better than trapped in the room or cybercafe.
@NightBazaar
@NightBazaar 3 жыл бұрын
@@CookieeMonstarr666 Cybercafe, room, hyper-reality. It wouldn't really matter. If you're trapped, the end result is still the same.
@CookieeMonstarr666
@CookieeMonstarr666 3 жыл бұрын
@@NightBazaar yes but when comparing, this is better. At least you walk outside.
@brilliaurabillah8974
@brilliaurabillah8974 3 жыл бұрын
You should consider high profile power to predict the future
@easyhealthycooking1297
@easyhealthycooking1297 3 жыл бұрын
Can you guys take a look at this video kzfaq.info/get/bejne/npNprNqYltDLn58.html i think he is not good, what do you think
@esneidermesa5298
@esneidermesa5298 7 жыл бұрын
you´r great man. I´m from medellín and really apreciate the final resoult of you´r AR attempt. W.O.W
@tc-tm1my
@tc-tm1my 2 ай бұрын
Watching this in 2024
@abcpenn2719
@abcpenn2719 6 жыл бұрын
Im getting SAO ordinal scale flashbacks
@kauru11
@kauru11 Жыл бұрын
I am excited.
@ryanvandermerwe5587
@ryanvandermerwe5587 3 жыл бұрын
The subjective aspect of this is a very "Google" thing to do 👍🏼👍🏼👍🏼💯💯💯 spot on
@MacMalte
@MacMalte 6 жыл бұрын
didnt know keanu reeves is a programmer too
@shaunZ96
@shaunZ96 3 жыл бұрын
how could you not know? He was a programmer when he was neo.
@TraderTimmy
@TraderTimmy 6 жыл бұрын
Brilliant
@farrahvee
@farrahvee 2 жыл бұрын
I would love this
@MrErick1160
@MrErick1160 7 жыл бұрын
'projected directly into your retina' hmmm this sounds familiar. He already knew about Magic Leap at that time.
@John-tl6po
@John-tl6po 2 жыл бұрын
Absolutely terrifying.
@vivachristorey7622
@vivachristorey7622 3 жыл бұрын
What about taste and smell . . . A lot more difficult than sight and sound. You could also include virtual beings with various characteristics
@JuneBugJoe
@JuneBugJoe 7 жыл бұрын
Full on jet pilot type helmet with large screen. Maybe even a full body suit with vibrations that's integrated into mild gaming scenarios. So many ideas really. Having a point system along with work outs and physical achievements... Ahh so many the list is long!
@williamzhao2521
@williamzhao2521 6 жыл бұрын
who's going to pay to place ads while you run around the block. I'm sticking to old school non-VR stuff. Too many ads.
@ladystalker3953
@ladystalker3953 6 жыл бұрын
2017 check out Valerian movie from Luc Besson
@ChristieAnnMusic
@ChristieAnnMusic 5 жыл бұрын
This reminds me of the book Neuromancer
@laguiamaxima
@laguiamaxima 3 жыл бұрын
Cuanto cuesta donde lo compro
@PirateJiang
@PirateJiang 8 жыл бұрын
cool!
@grimsk
@grimsk Жыл бұрын
어느덧 이 분야의 고전으로.. :)
@ladystalker3953
@ladystalker3953 6 жыл бұрын
There is a young adult SCI-FI audio I listened to about 2 years ago they called those lease/glasses interface something.
@armwrestlinginthe6ix
@armwrestlinginthe6ix 4 жыл бұрын
Computers will go over our current vision in the future
@user-cj4lr3qy6j
@user-cj4lr3qy6j 2 жыл бұрын
у меня нету кнопки перевода, кто сталкивался с такой проблемой и как решили?
@Disendant
@Disendant 3 жыл бұрын
This is what happens when you forget to install AdBlock.
@anthonymeszaros8816
@anthonymeszaros8816 7 жыл бұрын
lol I was thinking that too, subscribe to the feeds you want.
@atomictraveller
@atomictraveller 4 жыл бұрын
when you understand memetics, you see, we're already there. these films aren't imagination but criticism of current social mechanisms, eg. "every visible surface covered with attention solicitation". its meant to be totally aggravating. its a reductio ad absurdum of the authoritarianism we already accept, and these themes have been part of "science fiction" for decades. the fact that so many people seem to think this is somehow, almost good, only proves this. review mkultra tavistock and such and you only have to look at history to know, society is restricted, inhibited and we don't show a 10th of our current potential yet everybody ignores the intentional asshole sitting on them. we have sold our attention away for twinkly shit.
@PaulineLovesPhysics
@PaulineLovesPhysics 4 жыл бұрын
This is what I've thought for a long time, even before I saw the hyper-reality videos. When I saw them, and actually saw that she people might LIKE this...that was genuinely horrifying to me.
@ehsimeserve8324
@ehsimeserve8324 3 жыл бұрын
I agree completely. A lot of people tend to accept something just for the fact that it looks cool, and dismiss the criticism as an "ultraconservatory" point of view. Or by saying that you have an old mentality and you don't understand that is good. More than science fiction, cyberpunk genre depicts this kind of reality as something to avoid, as a danger to be careful about, and yet it seems that it's taken by many as an example or something to aim at. Even today, we are overloaded with informations and signs, we are targeted by tailor-made ads for each one of us, more and more detached from real world and more absorbed by the digital one. This video just shows the extreme version of what we already started and partially have today.
@johnnylego807
@johnnylego807 3 ай бұрын
Bingo
@Obataladance
@Obataladance 4 жыл бұрын
A visual and electromagnetic dystopian nightmare !
@alexderpyracc4053
@alexderpyracc4053 6 жыл бұрын
Yes wow this would be amazing I could make everything look furry and finally live in the real world owo so amazing
@mb-fx9wj
@mb-fx9wj 6 жыл бұрын
I'd kick your teeth in furry
@Star-ie8br
@Star-ie8br 6 жыл бұрын
Mister Buddha woah d'ere
@alexderpyracc4053
@alexderpyracc4053 6 жыл бұрын
Mister Buddha you are probably a kid with no destiny in life and if you keep acting like that you will get nowere with being that selfish and violent I could report you for threatening me but I'm not like you humans
@kayrosis5523
@kayrosis5523 5 жыл бұрын
@@mb-fx9wj You have quite the oxymoronic name there. What do you care that someone else will privately see an augmented world that's furry themed? It's not like you'd have to experience it...
@CTechAstronomy
@CTechAstronomy 7 жыл бұрын
Count me out.
@williamzhao2521
@williamzhao2521 6 жыл бұрын
good idea. Too many ads. Makes me dizzy.
@vrsce0178
@vrsce0178 5 жыл бұрын
@@williamzhao2521 It's fake dumbass we already have AR like Google Glass but it needs to be refined and minimalistic apple will release one in a few years the world didnt end with Google Glass did it kid?😂 (This video was made in 2014)
@translila
@translila 4 жыл бұрын
count me out too.
@PaulineLovesPhysics
@PaulineLovesPhysics 4 жыл бұрын
@@vrsce0178 Even if you were right, there's no need to be condescending. Also, primitive smartphones actually failed a few times until Apple made their own. Same thing goes for tablets. I think if Apple makes this, then fails, then you can call it a failed idea. Apple says they don't have the technology to implement this idea into glasses they find to be stylish and marketable. I think it's too early to say whether or not augmented reality will be successful or not. Also, to everybody else, yes, I wouldn't want to be part of this either. Unfortunately, if this does become successful, it'll probably be like smartphones and the internet and you will probably NEED the fucking thing just to function in society. Ever tried to apply for jobs without at least internet and a cellphone? Now, my question is, if this technology does become successful, how are schools and certain jobs are going to ban this? Students are not allowed to have cellphones in class, but students sneak it in there anyways. Imagine teachers trying to stop students from using this in class.
@zacharywinkle7945
@zacharywinkle7945 6 жыл бұрын
1 word: Augma
@tomkay8880
@tomkay8880 6 жыл бұрын
I honestly believe this world is coming whether we like it or not. Take a close look at almost ANYTHING in your daily public life. Hockey arenas and jerseys are now plastered with ad junk, where both used to be blank not so long ago. Movies have 30 minutes of intrusive ads injected into them, not to mention the Coke bottle you see in so many scenes in the actual movie. I don't like it. What if you visit an old historic European city, and it's overlayed with digital crap? Just give me the beautiful buildings and let me formulate my own opinion. I'm not sure if the author of this is advocating this type of future, or merely presenting what he thinks we will encounter, but to me, it's horrible. Turn off the electronic garbage and turn your own senses back on. If you can. Tom.
@twaght
@twaght 6 жыл бұрын
Anthony Garcia That's not entirely true. If this technology is incorporated into traffic structure like this artist presents, how would you drive without accepting it
@twaght
@twaght 6 жыл бұрын
Anthony Garcia If it's incorporated into traffic structure, this AR would allow us to see traffic paths, signs, etc as the artist imagined. That's the scenario I'm discussing.
@williamzhao2521
@williamzhao2521 6 жыл бұрын
Actually it wouldn't take that even one generation. All they would do is incorporate this in soccer stadiums (in your culture) or the football stadiums and during halftime for superbowl, place personalized ads to everyone. Instead of everyone seeing generic ads for products. There would be ads for teens, parents and older adults all broadcast into their own phones during the half time. Obviously this would also revolutionize the porn industry.
@williamzhao2521
@williamzhao2521 6 жыл бұрын
Yeah, here in Canada, they are still not sure about internet advertising compared to TV advertising. Just be patient, eventually management gets new blood and they incorporate more advertising into our lives. I hate advertising in western world and hope this AR/VR technology never gets used because the executives are too old to realize the potential. I really hope the people never realize the potential of this technology in tech.
@williamzhao2521
@williamzhao2521 6 жыл бұрын
I was in Europe (compared to Canada is slightly more advanced) and used the Oculus rift headset to watch people ski downhill. To be honest, it sucked. I can't experience the wind in my face, the cold air, all I saw was a 3-D movie. I foresee this purely as a location based advertising platform bringing in more advertising to our lives. I see the billboard industry being disrupted. Obviously early adapters in SoCal (California) will bring this industry into other places eventually. It just takes a while to get 5G wireless in everyone's headsets in order to stream quickly. Ironicaly, you won't see this in movie industry because Hollywood is full of old dinosaurs. However, the porn industry is much more forward looking. I tried watching choose your own porn on with AR set and it was better than porn movies. This is just a passing fad. People are extremely slow at adopting new technologies as they get older.
@squidbait_usn2840
@squidbait_usn2840 2 жыл бұрын
If this is the future you want and expect, you better wait for self driving cars because no one’s going to be paying attention to the road and accidents are going to skyrocket.
@dingdongchingchong8659
@dingdongchingchong8659 3 жыл бұрын
Who needs cyberpunk when you got this.
@rosielopez2362
@rosielopez2362 7 жыл бұрын
I am the future I am the prophase I no the secret
@fatifati4330
@fatifati4330 7 жыл бұрын
Rosie Lopez. Know
@LostInACookieJar
@LostInACookieJar 6 жыл бұрын
Do u kno de wei?
@DiegoGarcia-wi5mz
@DiegoGarcia-wi5mz 6 жыл бұрын
Show us then 🌚
@BryanDenlingerKJVM
@BryanDenlingerKJVM 3 жыл бұрын
Written over 400 years ago in the King James Bible: "And he causeth all, both small and great, rich and poor, free and bond, to receive a mark in their right hand, or in their foreheads: And that no man might buy or sell, save he that had the mark, or the name of the beast, or the number of his name. Here is wisdom. Let him that hath understanding count the number of the beast: for it is the number of a man; and his number is Six hundred threescore and six." (Revelation 13:16-18)
@athenabogg9375
@athenabogg9375 2 жыл бұрын
I'm home
@KhangarooCourt
@KhangarooCourt 6 жыл бұрын
With every great game there are servers, moderators, and hackers.
@Nipponing
@Nipponing 7 жыл бұрын
Please be real soon. T_T
@williamzhao2521
@williamzhao2521 6 жыл бұрын
Aren't there enough ads already? One of the perks of visiting and living in Africa is the lack of advertising.
@vrsce0178
@vrsce0178 5 жыл бұрын
@@williamzhao2521 It's fake and exaggerated like how movies do it all the time this was edited on someone's computer like you and me lmao
@bielaggs
@bielaggs 3 ай бұрын
he is so hot aaaaaaaaaaaaaa
@ardifreelancer7082
@ardifreelancer7082 6 жыл бұрын
naah this is 2100 its impossible did it now
@kayrosis5523
@kayrosis5523 5 жыл бұрын
Have you heard of magic leap? this stuff isn't 2100, it exists as a commercial product TODAY. Granted, it's rather simple and has some issues, but it's a first generation. Augmented reality will probably be quite commonplace by the mid 2020s and we'll forget what it was like when we didn't have it.
@onzir
@onzir 6 жыл бұрын
This should not be happening. EVER NEVER!
@vrsce0178
@vrsce0178 5 жыл бұрын
You're 12 Stfu
@justjohnny05
@justjohnny05 6 жыл бұрын
Hes going to destroy the future GET HIM! ;)
@atomictraveller
@atomictraveller 4 жыл бұрын
shit look at the music software industry for the last twenty years to see this happening....
@astrolight5708
@astrolight5708 6 жыл бұрын
Hopefully not for the rich elite....
@davidmorenotorres5714
@davidmorenotorres5714 6 жыл бұрын
pfff they're gonna made you swallow their publicity even in your dreams
@williamzhao2521
@williamzhao2521 6 жыл бұрын
If there isn't enough ads for cars in today's society.
@vrsce0178
@vrsce0178 5 жыл бұрын
This technology has existed for a long time stupid every heard of Google glass
@Incognito-vc9wj
@Incognito-vc9wj 7 жыл бұрын
Absolutely miserable.
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