The productization of Design Thinking

Рет қаралды 7,649

Күн бұрын

This is the story of how a business genius turned an academic idea into a religion with a worldwide following.
designdisciplin.com/the-story...
LINKS
+ Change by Design by Tim Brown: geni.us/change-by-design
+ Creative Confidence by Tom Kelley and David Kelley: geni.us/creative-confidence
+ Creative Engineering by John E. Arnold: geni.us/creative-engineering
+ David Kelley: From Design to Design Thinking by Maria Camacho: www.sciencedirect.com/science...
+ Good to Great by Jim Collins: geni.us/good-to-great-dd
+ Homo Deus: A Brief History of Tomorrow by Yuval Noah Harari: geni.us/homo-deus-dd
+ Ideo’s David Kelley on “Design Thinking”: www.fastcompany.com/1139331/i...
+ Interview with David Kelley by Alex Pang: web.stanford.edu/dept/SUL/site...
+ Religion for Atheists by Alain de Botton: geni.us/religion-for-atheists
+ Sapiens: A Brief History of Humankind by Yuval Noah Harari: geni.us/sapiens-dd
+ The Art of Innovation by Tom Kelley: geni.us/art-of-innovation
+ The Ten Faces of Innovation by Tom Kelley: geni.us/ten-faces
+ The Roots of IDEO's Design Thinking Process by Dexter Francis: / roots-ideos-design-thi...
SOCIAL
+ Website: designdisciplin.com
+ Podcast: podcast.designdisciplin.com
+ Instagram: /
+ Twitter: /
+ KZfaq: / designdisciplin
+ Bookstore: designdisciplin.com/bookstore
CHAPTERS
00:00 Intro
01:06 The Philosophy of Design Thinking
03:50 The Process of Design Thinking
07:00 The Product: Design Thinking
10:55 Productization
14:27 The Religion of Design Thinking
Some links above may be affiliate links: purchasing from these links supports us, at no extra cost to you.

Пікірлер: 20

@itsdavidmora Ай бұрын

Well made argument! I'm particularly a fan of your chart showing the appearances of "design thinking" over time in their books.

@meenakshisharma4403 Жыл бұрын

This is fascinating but what made it so was your art of storytelling.

@designdisciplin Жыл бұрын

Thank you for the kind words, we’re happy you enjoyed it!

@jeff-humble 2 жыл бұрын

Great overview of Design Thinking's true nature. I particularly enjoyed how you track the usage of the term, Design Thinking over time. Super insightful!

@designdisciplin 2 жыл бұрын

Thank you, glad to be useful!

@MrDiglenson 2 жыл бұрын

This is so informative! Thanks for making this!!

@designdisciplin 2 жыл бұрын

It’s a pleasure!

@muenapat1478 3 жыл бұрын

Thank you for making this video!

@designdisciplin 3 жыл бұрын

Glad to be useful!

@user-wf2jo1kq3w 2 жыл бұрын

Very interesting video! Thank you

@avimehenwal Жыл бұрын

Excellent video, thankyou so much for sharing

@designdisciplin Жыл бұрын

🙏

@holoarcade 2 ай бұрын

this is GOLD!

@designdisciplin 2 ай бұрын

thank you!

@nguynee 7 ай бұрын

Thank you so much for making this. Very infomative. It made me want to know more about design thinking

@designdisciplin 7 ай бұрын

We appreciate the kind words 🙏

@PalmerNorthridgeCS 20 күн бұрын

Great video!

@designdisciplin 20 күн бұрын

🙏

@jouke1963 3 жыл бұрын

Thanks man! I've been doing a lot of research about design thinking and I just finished change by design (As a designer i'm trying to map out the whole method). This is a great sober look on the succes of this method (or religion). I am looking forward to future videos about design thinking. Quick suggestion: Ideo says that there are 3 phases in design thinking(Insperation, Ideation, and Implementation). Yet if you look up design thinking in Google you often find the 5 phase model (Emphatise, Define, Ideate, Prototype, and Test). Could you talk about how these interpetations came about? I can't seem to find anything about why there are 2 different models.

@designdisciplin 3 жыл бұрын

Glad to hear that it's been useful to you Jouke! There are many variations on "the process of Design Thinking," with 2, 3, 4, 5, 6... steps. A new video that compares them is in the works!