The Rise And Fall Of J.Crew

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The Rise And Fall Of J.Crew

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4 жыл бұрын

At the height of its success, J.Crew and its sister company Madewell were operating in over 100 countries and had over 500 stores. Seen on celebrities, politicians, and working professionals around the world, J.Crew was considered at the top of the retail food chain. In the midst of the coronavirus pandemic in 2020, the company filed for bankruptcy. However, the brand faced a lot of challenges before the pandemic ever came to be. This is the rise and fall of J.Crew.
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The Rise And Fall Of J.Crew

Пікірлер: 447

@happydayz7857 4 жыл бұрын

I still have one of their beautiful wool sweaters from 1990 and it looks like new . That’s when you could still get clothes that were well made, with high quality materials. Now the quality is all crap.

@aaraar3869 4 жыл бұрын

Use and throw. Because Education and Healthcare have become unaffordable you have little to spend on clothes or dining.

@peko7446 4 жыл бұрын

The quality was good back then and into the early 2000s. I have sweaters and wool/cashmere coats that are still in good condition.

@jhonnysnd_cebu39 4 жыл бұрын

Facts

@AikoSilver 4 жыл бұрын

Yeah I bought myself a j. Crew shirt and it got a hole under the arm after 1 year 🤦🏻‍♀️🤦🏻‍♀️

@aricarly 4 жыл бұрын

I think there were still some good pieces maybe until 2011 or 2012... it all went downhill from there.

@weareorigin 4 жыл бұрын

6:06 Calling on Victoria's Secret for assistance...is like you're drunk and you're calling another drunk buddy for help.

@chrisjenkins9978 4 жыл бұрын

Exactly!!! 😂🤣😂

@littledebbie8107 4 жыл бұрын

😂😂😂

@Iworkwithnitwits 4 жыл бұрын

The blind leading the blind.

@Ninitschga 4 жыл бұрын

Yup! So funny how blind people are in their own realm of „profession“. It’s like in politics - once you’re in you always get a job - regardless of your abilities.

@roberttimothy1338 2 жыл бұрын

$800.00 shirts are just not important to me. Funny how the actual super wealthy are just comfortable in jeans a t-shirts, while others are trying to look like they think the super wealthy dress. Thus J Crew's problem. They started catering to the entertainment industry celebrities as if they are the ones that buy the vast majority of clothing. Like When Levi's jeans moved their whole manufacturing operation outside the USA and still tried selling their jeans inside the USA for $30.00 and a unknown by the name of George's comes along and produces a pair of jeans that have softer fabric that is just as durable as Levi's jeans but $20.00 cheaper a pair. Get a pair at Walmart any day of the week for $11.00 a pair.

@SW-wf3gy 4 жыл бұрын

The ancient Chinese had a saying: Everything reached its peak, it will decline. And when the decline reached its abyss, it will rise again. The problem with American capitalism is this over optimistic view that everything will continue to grow and expand all the time. But there is a cycle in everything.

@HoneyHoney-ws6rz 4 жыл бұрын

wow I loved this lets be friends lol

@sweetLemonist 4 жыл бұрын

What about Coca Cola?

@JamesHK19 4 жыл бұрын

“The problem with”...abstract economic model - is human nature. You’re attributions are misplaced. You need to read more.

@sofsof7573 4 жыл бұрын

James I wonder if that’s what they mean- perhaps they mean capitalism is like all things created by humans- it won’t last forever. Perhaps since many think capitalism is best they forget the possibility of cycles.

@nae4830 4 жыл бұрын

J YC , or evolution, such as renting clothes, or that if their core customer is value driven-then have them acknowledge that

@matthias8122 4 жыл бұрын

People in their 20s and 30s don’t have any money and can’t afford non-clearance J. Crew.

@pepsi5432 4 жыл бұрын

Their biggest mistake was ever trying to step foot into ultra luxury pricing. $2,500 for a sequined skirt? From J. Crew?!

@kawaiikoibito3268 4 жыл бұрын

Right? They were feeling themselves too much

@DeflatingAtheism 4 жыл бұрын

I really had no idea they had gotten so expensive. In any case, even cheap fast-fashion brands are suffering these day.

@AikoSilver 4 жыл бұрын

even in clearance I don't want to buy a $70 shirt. I don't care if it went from $120 to $70. I don't want to spend $70 for 1 shirt

@Zincink 4 жыл бұрын

The age group you are speaking of never really engaged with shopping in the first place. Most items bought from your group are online so the appeal isn't there to shop at J Crew. Price is why you buy an item because the living wage is absolute garbage. I think your age group would rather go out for dinner than buy an expensive shirt.

@solarmoth4628 4 жыл бұрын

The quality doesn’t really match the price now. The clothes aren’t as good as they were even compared to the earlier 2000’s.

@LNatureblush 4 жыл бұрын

Exactly that. The quality and customer service needs to meet the high priced item. When there is fabric that is not comfortable (feels great), have a little stretch, and withstanding washing, it is not worth paying for. The elitist idea is great, but they need to close the outlets.

@napperforlife2020 4 жыл бұрын

Agreed 1000%, the quality, fit, tailoring has gone down tremendously while they asked for more money from customers.

@aricarly 4 жыл бұрын

True. I remember that as a child (around 2010) I used to help "styling" my mom, and the first thing ever I bought online was a J.Crew dress. It came beautifully packed in a box I still have to this day, and the dress itself was and is really pretty and timeless. Now the quality is just about the same as GAP or Banana Republic, and the styles are not timeless classic pieces like before.

@gingerbee6660 4 жыл бұрын

Agreed. Bought a pencil skirt from J.Crew in 2002. That thing was perfectly talored and lasted 10 years. Bought a sweater a few year back and it last a couple year. Recently bought a sweater and it didn't last 6 months. Thing was so cheap. Also they produce different quality products for there outlets then there regular retail store and made customers to believe they were getting last seasons goods from the regular store. This information was lacking from this video and I believe was an essential part of the downfall.

@s.b626 4 жыл бұрын

agree. Cheap fabrics and terrible designs. I didn't recognize the company so I moved on. I hated when they stopped lining their wool pants. And who makes cropped, pleated pants anymore? Horrible decisions all around.

@Puzzoozoo 4 жыл бұрын

The moral of the story is any business that moves away from the principals in which it was founded is on a one way trip to trouble.

@onthehill3381 4 жыл бұрын

Like Banana Republic.

@frankie9652 4 жыл бұрын

Puzzoozoo they started to fail because they cut corners on their quality. Their core customer, like myself, left around 2013 when we realized paying $300 for a cashmere sweatshirt from Jcrew was no longer worth it. In 2013 the quality was not any better quality than the GAP, because prior to that year, it was. In the past I could invest in buying nice quality fabric items and they would last for years. Unfortunately that's no longer the case. I haven't even walked into one of their stores in over 5 years.

@phoenix5054 2 жыл бұрын

Uh no. So many successful companies diversified, innovated, and succeeded. Amazon and AWS, Microsoft and Azure, Apple and their apps, etc.

@Baegitte 4 жыл бұрын

JCrew is a good store for clothing staples...when there’s a sale though...

@campkira 4 жыл бұрын

cheapen the brand... the brand don't mean high end.... it mean overprice shit...

@niasmith1358 4 жыл бұрын

Graves 🤣🤣🤣🤣 I agree quality is amazing, and staples are indeed a great phase. But not at full prices for my pockets. but on sale I AM ALL IN

@Baegitte 4 жыл бұрын

Nia Smith same! Would not step foot into that store unless there’s a “SALE!!!” Sign

@amyraquel 4 жыл бұрын

Staples are available in other stores and can be found in good quality for less

@empressm6 4 жыл бұрын

The quality of JCREW does not match its price point. Its quality used to be much better. You cannot charge people more while lowering quality. Your long time customers will find better and we have. Smh

@nae4830 4 жыл бұрын

NPR did a piece on J. Crew, Business Insider didn’t even mention quality issues. Super important.

@frankie9652 4 жыл бұрын

NAE yep, that's why this company failed, for no other reason than the quality deteriorated. How could they not realize the customer was willing to spend the money on quality pieces, but when the quality becomes the equivalent to the GAP, why would I spend that money anymore?.????? In my opinion, this was a big part of Victoria's Secret problem too, the bra quality became very cheap. It was no longer worth the money.

@nae4830 4 жыл бұрын

Frankie, yes! So strange, makes me wonder what informs them.

@elijahhenryhernandez 3 жыл бұрын

planet money did a price too. called 'J-screwed' i think

@robynwells8249 4 жыл бұрын

I have shopped at JCrew, for myself and family for many years. I have items that are 15-20 years old. The flaw I see in JCrew and many other stores is that they have become to trendy. JCrew was a store that I could get work clothes and quality basics. I find I buy less clothes and even when things wear out I don’t replace them, because there is no where to buy nice affordable basics. I see this with Madewell too. It was a store to find basics with an edge but now everything is very cutesy and overly trendy.

@vitaminC7657 4 жыл бұрын

I agree with you about Madewell. I used to STAN their store. Their jewelry and sweater selection was to die for. Now...it’s a mess. To many fashion pieces and not enough staples. Who wants a closet full of puff sleeve ruffle front blouses and sweaters😳.

@inmytravelstoday 4 жыл бұрын

You expressed my sentiments exactly. I LOVED J.Crew from for years and then when it (Jenna Lyons) started to be shown at fashion week, then sequins were put on basics, I knew that it was over. They forgot their customers and wanted to be trendy and it didn't work. I used to love Madewell but now the only thing I love about it are its ankle boots. Their jeans don't even feel good on like they used to.

@LSSYLondon 4 жыл бұрын

Uniqlo became what jcrew was. Inexpensive quality staples. Made in Japan. Cotton, silk, linen etc...

@jellybelly111 4 жыл бұрын

Exactly. Who made these dumb decisions to downgrade like that?

@rext8949 4 жыл бұрын

JCrew is an example of narcissism. They fell in love with their prices.

@twang96 4 жыл бұрын

The debt wasn’t because sales declined. The debt was because the private equity firms borrowed the money to pay themselves.

@suzannesaidso3079 4 жыл бұрын

Yes, PE and VC is a double edged globalist sword: killing quality, fashion and economies the world over while enriching central bank scheming MFs the world over. They’re up in their jets flying here and there making billions shifting money all over the planet, killing economies and small businesses everywhere. They and their partners have personal shoppers and private tailors so they don’t have to worry what happens if their latest card game goes down in flames. And please, don’t call that Capitalism. It’s something entirely removed from free market commerce as it was intended.

@lilaccilla Жыл бұрын

Thank You ! yes , they steal the money , its plain and simple theft !

@lilaccilla Жыл бұрын

@@suzannesaidso3079 There is so much corruption anymore in these creepy swindlers at the top

@caliinthevalley24681 4 жыл бұрын

Jcrew died because of fast affordable fashion and because they cater to modern conservative staples. When you can buy a t-shirt at Target for $7 why would the average consumer pay $40 when you can’t really see that much of a quality difference. A lot of these popular clothing retailers are suffering the same fate. The GAP, Ambercombie & Fitch, and J Crew. They need to be more sustainable like Everlane. Keep their quality high and charge comparable prices. I hate to say this because I think Instagram/You Tube sponsored videos are the work of the devil but they need to get out there in terms of advertising.

@niasmith1358 4 жыл бұрын

Cali In the Valley However their quality is amazing and even lasting

@celestema2506 4 жыл бұрын

Everlane is not even sustainable. They don't pay workers fair wage, their fabrics are not sustainable, they have no commitment to environmental issues. The only good thing about them is their transparency on the supply chain.

@Anti-Taxxer 4 жыл бұрын

I’m willing to bet that there is a decent number of people out there that could never bring themselves to buy a $7 shirt from Target. Some people have standards.

@SimplyBico 4 жыл бұрын

Fair prices and good quality usually means to pay more money than usual. Normally in a big part of the world you will have to pay a significant amount of money to get long lasting products. United states is a very big exception. Discounts are huge and there are lots of offers to purchase good clothing relatively cheap. However, that ended up creating fast fashion, which is the one who creates more pollution and near slavery in many poor countries. I am aware that some people is not able to get clothes unless is something from gap, or h&m or banana republic. The issue is when everyone wants to have a huge closet or are enslaved to seasonal trends. Or they want to copy celebrities. I get back to my original point. Fair prices means to pay more, more sustainable and durable. Expecting to pay little and get great clothes causes to burst fantasy bubbles like this store j crew, gap, etc.

@shawnadyment 4 жыл бұрын

Target sells garbage, I wouldn't waste $7 there. There are high quality and sustainable clothing companies out there.

@CandleAshes 4 жыл бұрын

The quality went way down. The quality started to match Zara and yet the prices still climbed. Same problem VS is having ironically.

@suzannesaidso3079 4 жыл бұрын

VS went to quality hell Many years ago, imho. Before they were public, back in the 80s, you could find fabulous silk pajamas sewn to perfect in Hong Kong. I have one top in a chest just bc I loved it threadbare. Those days are gone just as Hong Kong is😭

@jellybelly111 4 жыл бұрын

They all deserve to go down if they continue to make trash clothing. I don't mind paying more for clothes if it's truly a high quality piece that will last decades. But I find it that almost every popular retailer these days sell tissue paper pieces that fall apart in a month.

@crystallewis5902 4 жыл бұрын

I feel like J.Crew is marketed to basically the same customers who shop at LOFT, Banana Republic and other mid-priced retailers...but doesn't offer as wide of a size range. LOFT rolled out plus sizes and offers petite sizing. Although apparently J.Crew offers plus-sizes, just from checking their site I noticed that only about one-third of their styles are offered in plus sizes, nor does it offer petite or tall options. So besides the fact that they're overpriced, they might do better if they targeted to 'niche' markets more often.

@madamhummingbird 4 жыл бұрын

I began making J Crew purchases in the late 80's. The quality and the price point of the clothing line was amazing. I remained a customer until the mid 2000's. Once the company changed it's line to the lux class, I took my business elsewhere.

@euanbegbie 4 жыл бұрын

The quality of the clothes is very poor at the price point

@KittySnicker 4 жыл бұрын

Much better than shit like H&M. You get what you pay for

@davidlawson5303 4 жыл бұрын

That’s why you wait for the sales; they always come around

@abmtz8537 4 жыл бұрын

In terms of quality I would say it’s on par if not slightly lower than Ralph Lauren, and we all know RL is way pricier.

@tinggu1506 4 жыл бұрын

H&M, Zara.Uniqlo suck. Ok for kids but disaster quality and cut on adults.

@happydayz7857 4 жыл бұрын

BI you entirely brushed past their peak in 1990-1991 where pretty much everything you’d see on TV sitcoms was JCrew. Barn coats, roll neck sweaters, chinos. I mean c’mon BI do your homework. You jumped from the 1950’s to about 2015.

@cincocats320 4 жыл бұрын

So true. Late 80s to early 90s they were super popular in college. A solid source for wardrobe staples that were good quality and relatively affordable for young professionals getting started.

@DeflatingAtheism 4 жыл бұрын

Why do I immediately think of the yuppie couple in "Best in Show"?

@caitlinscott3325 4 жыл бұрын

I’m curious how Madewell is factored into all of this? Because I feel like the brand has been thriving over the last few years (also didn’t realize they were a subsidiary of j. crew)

@tracy_cakkes 4 жыл бұрын

I didn’t know that either They should be doing well with that No one shuts up about madewell

@sylvia1797 3 жыл бұрын

Madewell is definitely doing a lot better than J. Crew. I think it's in part just due to what kind of fashion is in right now: J. Crew has a reputation for being very preppy/WASP-y/"classic" (a style that kind of peaked in the 2000s) whereas Madewell sells the more artsy style that has really become popular with brands like Anthropologie and Free People.

@jjjj5452 4 жыл бұрын

J crew is really just another GAP

@alfiemarie 4 жыл бұрын

nooo. lol j crew is so much better than Gap

@michaelcap9550 4 жыл бұрын

@@alfiemarie Just way too expensive.

@SevenGears 4 жыл бұрын

at least kanye is giving gap some attention lol

@mileyfan94 3 жыл бұрын

I disagree. The quality of j. Crew pieces especially the coats, blazers, and pants are definitely better than Gap and Banana Republic.

@rin-5794 4 жыл бұрын

I had worked for J. Crew from 2010-2012. It was an amazing experience and the team was incredible. J. Crew has been one of my favorite brands for as long as I can remember and its kind of sad to see the bankruptcy.

@99ways2tarot 4 жыл бұрын

Was a HUGE J. Crew fan for 20 years, saved all the catalogs. But it has changed in the last few years and I wasn’t feeling it as much. I miss the late 2000s J. Crew. I still have a lot of my sweaters and cashmere cardigans. Doubt I will shop there in the future. Other options ☹️

@jfncho 4 жыл бұрын

5:14 a $2500 skirt isnt perception that its being priced for elitist.

@shay9541 4 жыл бұрын

To any new viewers, “Company Man” makes great and very informed videos that is essentially of this same exact format. There’s a whole channel of these types of videos that BI is pretty much stealing from without credit. Support your small creators!

@CharlotteTranp 3 жыл бұрын

Thank you for sharing

@MommyShortlegs 4 жыл бұрын

Who is j, and why he got a whole crew?

@cekinci 4 жыл бұрын

watch the video

@sarahm.5305 4 жыл бұрын

Al o r/woooosh

@user-ub3ub1eq3j 4 жыл бұрын

A joke I laugh

@joeybaseball7352 4 жыл бұрын

I have no idea

@suzannesaidso3079 4 жыл бұрын

Kinda like Haagen Daz - pulled it out of the air.

@mommolette3607 4 жыл бұрын

I used to really love J Crew, but I noticed EVERYTHING in the store was made in china. I mean without any variance. Of course the prices were straight out of Italian or French import though

@RrR-xv4ij 2 жыл бұрын

THIS. If i want cheap chinese good i would order from Amazon

@mommolette3607 2 жыл бұрын

@@RrR-xv4ij exactly!!!!

@Patty-to3rp 2 жыл бұрын

They are changing that. They are now trying to make more and more fair trade clothes. Especially the jeans. Love that. Never see made in China on the jeans anyway.

@lizhopkins6926 4 жыл бұрын

Could it be that people aren't interested in fast fashion? Could second-hand clothing be the cause? I'm not paying $46 for a pair of pants when I can get them at a thrift store for $6!

@liciaa1372 4 жыл бұрын

I hear that

@kawaiikoibito3268 4 жыл бұрын

Um no because thrifting is very location and time depnendent

@64musicandmore 4 жыл бұрын

Especially since you can find wayyy better quality, vintage clothes for under $20

@DeflatingAtheism 4 жыл бұрын

The problem is simply: we all just have too many clothes in the online shopping era. People are dumping their excess into thrift stores, and aren't willing to pay even a great price for something they already have.

@suzannesaidso3079 4 жыл бұрын

It’s all in the Paradigm Shift!

@margaretbooth3729 4 жыл бұрын

It wasn't exclusivity that caused the decline of J. Crew. It was that quality of J. Crew products that severely declined over the past five to seven years that did them in. J. Crew clothes are not even worth the cheap price they have been charging in recent years. Cheap material, design flaws, stitching so poor that the clothes fall apart in a short period of time. Sadly, most other U.S. clothing retailers have done the same thing and cheaped out making their clothing in places like China. I'd rather buy more expensive, better-made clothes that were actually manufactured in the U.S.

@roser4894 4 жыл бұрын

yes

@jellybelly111 4 жыл бұрын

I don't care if I have to pay more... I really wish companies would stop doing fast fashion styles and tissue paper quality clothing.

@trex1448 4 жыл бұрын

Old J Crew was pretty good quality. I stopped buying when their fabrics became thinner, and quality went down while the price went up. I kept going back out of habit trying to find something to salvage to wear. Always left empty handed as hard as I tried to find something to buy.

@mascara1777 4 жыл бұрын

I used to spend hundreds a month on clothes at the mall in my 20's. I would never have been caught dead at a thrift store. Now post recession, I've found thrift stores that literally sell higher brand name clothes WITH THE TAGS STILL ON for 50 cents or $1. I literally bought a mid luxury brand leather shirt with the tags still on for 50 cents! Now that I've experienced that, I can't pay the prices I used to pay ever again. The recession was good for something!

@wvanderwahl 4 жыл бұрын

I've been shopping J Crew for years way before Jenna Lyons took over the reigns I can tell you that the product became too expensive and even worse the stores looked the same season after season. It was trying to be designer & high end. The identity was lost. I was not able to afford a $300 cashmere crew neck no matter how pretty the colors were.

@suzannesaidso3079 4 жыл бұрын

Jenna looks like a Jack in Jenna clothes.

@jj7345 4 жыл бұрын

The year that they did the giant ruffles on everything? That was the year they messed up.

@DeflatingAtheism 4 жыл бұрын

"Hey, do you know that Seinfeld episode..." "YES."

@chikpea7816 4 жыл бұрын

Omg the ruffles that's about as bad as the cold shoulder tops that won't go away

@veritylaurel194 4 жыл бұрын

Yes! What is up with ruffles on everything?

@chikpea7816 4 жыл бұрын

the last item I bought from J Crew about 4 yrs ago was the classic lady day coat Italian double wool it is such a beautifully made coat I wish I would have bought it in another color

@candicew.1096 4 жыл бұрын

I worked there in the 2002-2004. Back then, the quality of the products warranted the price. Today, not so much. Bring back the quality and make the pieces worth investing in, again.

@debrajohnson382 4 жыл бұрын

I work for J Crew and one of the reasons they aren't doing well is bad management. The CEOs have run it to the ground. I've been there 6 years and have had 5 CEOs. Each one changes the whole way the company runs. They waste millions of dollars buying equipment, changing procedures, moving merchandise to other stores and then having to move them back. In Virginia we are using auto bagging to ship out merchandise which is all we do now. The larger items are done by people. The merchandise is not as good and right now we don't have enough work for people to get 40 hours. Stores are closing and we just got another new CEO. They can't keep workers.

@FinancialShinanigan 4 жыл бұрын

$2,500 of anything is rarely worth it.

@HawkyStudying 4 жыл бұрын

A new Ford Mustang xD

@siddsakkik 4 жыл бұрын

A lexus .

@meemee5660 4 жыл бұрын

A vacation

@drewisours 4 жыл бұрын

Brand new washer and dryer

@ElsieMarina 4 жыл бұрын

A house?, full year of rent?, full kitchen Reno?... the list goes on and on

@BuckNaked2k 4 жыл бұрын

The fabric they use is thin, thin, thin! Like tissue paper. I remember fondly the J. Crew from 10-15 years ago.

@mundaneamazing 4 жыл бұрын

The funny thing is that I used to have so many J. Crew sweaters because people buy them, wear them a couple times (or NOT AT ALL) then donate them to Goodwill. Enter ME. I never even sought the brand out, I just would grab a cute sweater off the rack and noticed it was J. Crew.

@aricarly 4 жыл бұрын

I think the US has a problem with this. Of buying lots of clothes, wearing them once or not at all like you state, and then donate it. In my country, everyone wears their clothes until they are literally falling apart (sometimes even 20 or 30 years). Or give it to family and friends if it didn't fit right.

@joeybaseball7352 4 жыл бұрын

1:19 whenever you hear the words "Private Equity Firm," you know the company is going downhill from there.

@CadyVirina 4 жыл бұрын

$2500 for a Plain Shirt is Plain Insanity.

@tltinatl 4 жыл бұрын

I have a wool sweater that I bought from J Crew in 1996 that has not so much as a loose thread on it. No exaggeration, it still looks new. I was able to keep a bag that I bought there in the 90s for 15 years and two pairs of flannel pajamas pants lasted 12 years. The last sweater I bought from J. Crew (around 2011) faded, shrank and had loose buttons after ONE WASH in a lingerie bag, in cold water and being laid flat to dry. The two t-shirts I bought the same day more or less disintegrated in less than a year of normal wear and also being treated very gently. Everything I've ever bought from H&M and Target has lasted longer. Their clothes are cheaply made overpriced trash now.

@tartineboy41 4 жыл бұрын

As usual finance guys made their moves took the money and went away Shame

@zamennadonahue7482 4 жыл бұрын

#modells

@nekograce7914 4 жыл бұрын

When Lyons became prez, everything changed. Prices, style, everything. Every season the styles got less wearable. I never went back.

@MelissaJetzt 4 жыл бұрын

I WISH I could buy good quality clothes. It's so hard to find nowadays because price no longer correlates to quality.

@tomboy313 4 жыл бұрын

"if the 2500 skirts were worth it". OMG no, no piece of clothing is worth that much unless its bespoke and tailored to the body...

@cheria9399 4 жыл бұрын

+ made with one of a kind limited edition fabric of amazing quality.

@haveanicedayhi8545 4 жыл бұрын

I used to love JCrew but their clothes aren’t even cute now. It’s all either boring or tacky

@meikoblock 4 жыл бұрын

If they wanted to be an elite brand then why can't the elite keep them afloat?

@Racheeeeek 4 жыл бұрын

OMG my mom is in the background at 2:37 as the "everyday consumer" WILD

@tamaramainardi9068 4 жыл бұрын

I worked at J.Crew during their high point and love everything. But there was definitely a shift in style and the brand overall. Hope it can come back because it’s still a fav 💕

@niasmith1358 4 жыл бұрын

I am in love with JCREW, hope they are here to stay

@ghstbird3338 4 жыл бұрын

And J.Crew is in ❤️with your wallet.

@latinaalma1947 4 жыл бұрын

I wear vintage when I can find it the quality beats these newer brands all,to,heck...real silk, real wool, real linen, in classic styles...a much nice way to dress!!

@suzannesaidso3079 4 жыл бұрын

Hear hear. I Cringe at the things I’ve discarded over the years. Now, when certain clothes annoy me, I store them away for awhile, as I know how quality continues to decline, in All matters, seemingly.

@swpdisciple 4 жыл бұрын

I love J Crew. I really hope they stick around.

@injohk1909 4 жыл бұрын

Me tooo :(

@mlast4032 4 жыл бұрын

6:06 asking Victoria Secret for help?! It’s like the blind leading the blind...

@tew04d 4 жыл бұрын

Greed gets them every time

@ah5721 4 жыл бұрын

Agreed!

@ghstbird3338 4 жыл бұрын

Also, THANK god I have went from dressing like a J.Crew model to a guy who spends most of his time outdoors - in a kayak, on a camp site, on a mountain, down a hill, into a valley. One moves on with life.

@jawbraker84 4 жыл бұрын

I don't get how their clothes are called affordable! They're quite expensive!

@whateveer 4 жыл бұрын

This is what happens when suddenly an affordable good quality brand pretends to be high end fashion. H&M for example has the big cheap fast fashion line but it also has high end capsule collections in collaboration with designers. . .

@serrah3532 4 жыл бұрын

i wanna see the rise and fall of express clothing too

@agencyeditor8379 4 жыл бұрын

Too pricey and poor quality now. Tried to buy size 12 jeans in store and the salesperson who was checking for me disappeared. I tracked her down and asked if she had a 12 in stock. She looked really embarrassed and said “I’m sorry, we don’t carry your size in store, but you can order them online.” That was it for me. Never shopped there again.

@roser4894 4 жыл бұрын

I used to looove jcrew. Their sweaters, tops and jackets were my staples. But some items were too expensive for the quality and I eventually shopped elsewhere.

@kimberlyperrotis8962 7 ай бұрын

I used to buy a lot at JCrew and Madewell, but these brands stopped selling high-quality clothes. That’s it for me!

@maggyxchuu 4 жыл бұрын

This video was so insightful

@adiosepic1829 4 жыл бұрын

Jan Singer sank VS into the ground, so idk what they were expecting

@silkroadadventurer 4 жыл бұрын

Dressed in J Crew through my college years in the 80s/90s back when the quality was great and, i think, made in the US. ... don't know if the quality was the same after that. As the catalogs stopped, so did my purchases. One thing is for sure: I would never buy ANYTHING ZARA or H & M, and if I were a woman, FOREVER 21. FAST CLOTHES are wickedly bad .....I don't want throw away clothes and refuse to buy clothes from retailers that treat garment workers as though they are as throw away as the clothing they are sewing.

@sophiemarzbanian887 4 жыл бұрын

kind of a red flag that all of the stores drexler “fixed” flopped again a few years later.

@TimothyOng77 4 жыл бұрын

"Bizness insider reached out to Jay crew but did not receive a response." Lmfao

@Maddie-rv6sp 4 жыл бұрын

lmfao

@mdtaylor2274 4 жыл бұрын

I bought a leather belt from JCrew back in 1990 and I wear it to this day.

@mdtaylor2274 4 жыл бұрын

@John Smith it sure did. Including music and I really miss the 90's

@protectoservices 4 жыл бұрын

What I noticed after visiting their stores was the lack of friendly customer service. You would enter their stores and not one word from their employees. You had to ask instead of being asked. Overly priced clothes and bad customer service saw it coming. Just like Abercrombie!!!

@ElizabethRodriguez-tp3pn 3 жыл бұрын

I honestly only have about 5 items from J.crew but they are good quality and have held up. Not to mention that the best part was that I remember getting them on sale. Win win.

@josieschmo4172 4 жыл бұрын

I sure like finding J Crew & Crewcuts at the thrift store!

@Bklyngurl85 4 жыл бұрын

Probably gonna have a similar video about Anthropologie real soon.

@mangatween883 4 жыл бұрын

I find it amusing that none of the 'Most valuable U.S. Brands in 2013' (at 0:21) are relevant anymore.

@Psych911 4 жыл бұрын

Comparing the old JCrew catalogs to the new ones really shows how the national psyche has changed. The models in modern catalogs are always frowning with aggressive poses or in many cases sad-looking

@freddyfourfingerz9126 4 жыл бұрын

I've bought J-Crew for a decade. Within the last 3 years, the quality of fabric changed. Newly purchased polo style shirts had holes within just the first couple of washes. Colors faded dramatically (even in cold wash) in just 6 washes. I like the brand but purchasing clothing and having them unwearable eats up money.

@deontaer 4 жыл бұрын

I LOVED J Crew about 5-10 years ago. Their clothes and jewelry were great for the 30 something professional. But for the last 3 years or so, their clothes have lost all sense of style. That washed out, faded look with flower embroidery? Box shaped tops and dresses, UGLY shoes and accessories. $30 for tissue paper thin t-shirts? What happened? The clearance sale isn't even worth it any more. Whoever pissed off the designer that made them profitable - shame on you.

@Patty-to3rp 2 жыл бұрын

10 years ago is when I turned on j crew. Stuff didn't fit right. Now I'm back loving it.

@injohk1909 4 жыл бұрын

I love you, J.Crew!

@jamielancaster01 4 жыл бұрын

From the 1985 to the early 90’s my entire wardrobe was J.Crew!

@AmaterasuFaia 4 жыл бұрын

Fully agree with Drexler that recent business moves (e.g., Mercantile line) have cheapened the brand. I remember even as recent as the early 2010s, JCrew was synonymous with impeccable quality and coveted by upper-middle-class individuals willing to pay the full retail price for their preppy styles. I remember being ecstatic to find JCrew in my local thrift store back then, but now I find JCrew on sale in stores for thrift store prices. With the overexpansion into cheap quality J Crew factory and mercantile lines, JCrew has lost its niche market. It's no longer exclusive enough for people to pay premium prices, but it's not cheap enough to compete with fast fashion. Still, I absolutely love the mainline J.Crew quality at the current sale prices. I hope J.Crew and Madewell stick around.

@YesYesYoureRight 4 жыл бұрын

4:20 As granny used to say (often) "any fool can spend money". !

@ghstbird3338 4 жыл бұрын

They were excellent back in the early to late 90's for us college kids - back then. Clothes were well-made (I STILL own a shirt from the mid-90's with their original label and the oarsman logo), and decently priced. They got greedy, when public ( as in trading) and raised the prices. Their men's sizing fit were for guys with size 30 waist and looked like models. They lost me many many years ago.

@user-ub3ub1eq3j 4 жыл бұрын

I really like how business insider never gets political or biased (from what I’ve seen)

@fashionablylate9020 4 жыл бұрын

*cough *cough they don't have bankruptcy prices online yet 😂

@adamr8098 3 жыл бұрын

j crew factory prices are the real prices for the quality of the product.

@lissandrafreljord7913 4 жыл бұрын

What is up with all these American fashion retailers dying out. Victoria's Secret, Abercrombie and Fitch, True Religion, Gap, Old Navy, Banana Republic, J Crew, Forever 21, JC Penney, Neiman Marcus, Modell's all seem to have been struggling hard these days.

@DeflatingAtheism 4 жыл бұрын

People have been on a non-stop clothing buying spree since the mid-2000s, during the online shopping, mid-tier-designer boom, and now we all just have too many clothes. Brands assumed that the demand for clothing would be inelastic (heh) while consumers are dumping their excess at Goodwill and trying to figure out if they can covert their half-bath into a walk-in closet.

@aricarly 4 жыл бұрын

@@DeflatingAtheism Exactly... too many clothes, too little time and space.

@KittySnicker 4 жыл бұрын

I’m so sad they’re going bankrupt 😭😭😭 such cute cardigans and jeans!!

@Gary-jh3wd 4 жыл бұрын

So Private Equities corporate greed was their main downfall

@watsonxox7145 4 жыл бұрын

Less so corporate greed, more so pretentiousness

@spencer62321 4 жыл бұрын

Love how all the dying brands are blaming the pandemic like no you where struggling before the pandemic.

@AP09141 4 жыл бұрын

Sure they made the Plus Sizes to follow the modern movement but their "fit pattern" is unchanged from slim body design. For example, the length of their top is still short and arms are too long or cut too short for "Curvy or Plus" body type. The same pattern is applied to Madewell clothes. Straight lines on curvy people make them chunkier and bigger.

@Ninitschga 4 жыл бұрын

I think the problem is that we all know a good skirt that’s ethically made costs between 200-500€. It’s when you pay 1.200-2.500 you know that 90% of that money is going straight into somebody’s purse that had no business in creating the fabric or stitching the zipper in...

@harliarmes4259 4 жыл бұрын

I didn’t realize that made well and j crew was the same company!

@ML-xh6rd 4 жыл бұрын

The end of J Crew can be directly attributed to the rise of Jenna Lyons. She took the brand in directions that alienated long-time and loyal customers and set it on a trajectory that it would never recover from. She wanted them to be a luxury brand rather than what they were, a classics brand. Ultimately it cost her her job but the damage was done. Now with the economic impact of the pandemic they will be lucky to survive at all.

@Patty-to3rp 2 жыл бұрын

Since she's left I'm back to loving j crew again. The clothes look good on me again, finally. LOVE their jeans.

@danishmodern55 Жыл бұрын

Fashion professional here - I agree the Jenna was at the helm too long ….they should have just given her her own label and stores. She killed the brand .

@MrMannyhw 4 жыл бұрын

The company failed to develop brand loyalty. Selling too expensive when brand is not perceived as high end then flip flopping to low end is what killed it. A customer who is currently buying this affordable and well designed/made clothing dont want to pay more than they needed to. Neither do they want to pay a lower price for cheapen clothing. That's the Jcrew problem. CEOs think its rocket science that they are failing out of nowhere. But the writing was on the wall.

@ayenayen3806 4 жыл бұрын

i love the quality of j.crew clothes

@mara608 4 жыл бұрын

I still love Jcrew and it makes up most of my wardrobe. It isn’t overly expensive but is still cute, comfortable and high quality.

@annaignatochkina3438 4 жыл бұрын

Me too!

@eyeheartsushi2212 4 жыл бұрын

I agree.

@dcannon0110 4 жыл бұрын

Their clothes changed tremendously. I’m sadden. I was fly during the times 2009-2014

@Vialamesa 4 жыл бұрын

Wow, I started buying jcrew in 2003 and stopped buying in 2017. I didn’t know Drexler was the CEO all those years. I’ve to say for clothing, jcrew has a great return of investment coz I sold jcrew pieces that no longer fits me and they sell like hot cakes. I got my money back for sure, whether sold used or new. I only purchased sale items though. Never paid full price. But man, the quality, the aesthetic and of course the catalogs that convinced me to buy them, you can tell it’s very well made. So sad they filed for bankruptcy.

@oreoyeliab Жыл бұрын

I used to wear a lot of J. Crew…shirts, chinos, etc. Then somewhere along the way they started making everything about “skinny or slim fit”…and while I’m not overweight, I definitely don’t look good in those fits. And for that reason, I’m out.

@VanessaShowShow 4 жыл бұрын

The quality matches its sales price or less. Wouldn't even consider buying when it's sales to be honest

@flee78 3 жыл бұрын

Private equity ruins all companies

@o.t.n_ofthenightproduction1952 3 жыл бұрын

Most companies have gone down in quality and that's the sad part... I order a shirt from abercrombie and it is nothing like the fitted/ quality feel anymore.