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Many have witnessed the long lines outside of conveyor belt sushi restaurants in Japan. With so many sushi places, why do people choose to wait in line for affordable conveyor belt sushi? The reason is not hard to guess - because it's cheap, offers a variety of options, and has a certain level of quality. However, quality and affordability often don't go hand in hand. So how do conveyor belt sushi restaurants manage to keep prices low and still make a profit?
In this episode of the "Exploring Japanese Cuisine Washoku" series, we will delve into the allure of conveyor belt sushi, exploring how it can be offered at an affordable price while looking at it from a business perspective. We will also introduce high-end sushi restaurants that compete with affordable options.