The Secret to Pricing Your SMMA Services Correctly
Рет қаралды 308,069
Күн бұрынHow to price your SMMA services:
00:01 Introduction
01:13 How to define your services
02:03 Convenience vs. results-based services
04:00 How to price convenience-based services
06:40 How to price results-based services
07:20 Lead generation vs eCom
07:35 How to price lead generation
10:20 How to work out the lifetime value of a customer
10:40 How to price info-products/ eCommerce
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***
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SUMMARY OF VIDEO
***
Hey! If you’re new to the channel, my name is Iman Gadzhi.
I’m the proud owner of a highly coveted advertising agency called IAG Media that has worked with clients such as Oura Ring, Kevin Rose, AJ&Smart, FuroSystems & many, many more.
I run the leading education company for agency owners - GrowYourAgency. We have thousands of students, with dozens making 6-figures, multi-6 figures & now even 7-figures a year PROFIT. I take a large chunk of my yearly profits & use that to build schools in Nepal. As of writing this, over 700+ get to wake up and go to schools that GrowYourAgency fully funded.
I also run a physical e-commerce clothing line - Gadzhi. Everything is bespoke and made in house. It’ the only range of clothes out there that represents the animalistic Entrepreneurial spirit while quite frankly… not looking cringe or being just another print on demand shopify store.
Read more about my story here: growyouragency.com/iman-gadzhi/
***
Connect With Me On Other Platforms:
Facebook: / imangadzhi
Twitter: / gadzhiiman
TikTok: @imangadzhi
#ImanGadzhi #SMMA
@ImanGadzhi 3 жыл бұрын
Today's giveaway winner: DannyDoesStuff Please email support@growyouragency.com with your address & height. We'll go ahead and send you out a piece from the line :) IN ORDER TO BE DRAWN INTO THE DAILY GIVEAWAY: 1. Turn on all post notifications. 2. Comment within 3 hours of the daily video going live! 3. Watch the next day's video to see if you won! :)
@socialmediamarketing-milen8847 3 жыл бұрын
This is very true! Small businesses want very fast ROI and sometimes have unrealistic expectations. That's why it's great to work with companies who hire you for branding purposes vs quick ROI. Thanks for this video :)
@bkhunga-realestatemarketin1945 3 жыл бұрын
I couldn't relate more. You just need to ensure you don't give over expectations, then over deliver. You have to ensure they actually understand what is possible.
@maatx9718 2 жыл бұрын
Hello there even though your comment is a year old I find it very relevant as I am new to becoming a social media marketer myself and my very first client I see where your comment is also applicable to me so thank you very much for your added input you are helping me to see the value of my services and speak up for myself so that my kindness is not mistaken for weakness!
@ImTiffanyNicole 2 жыл бұрын
@@maatx9718 agreed
@kevinsjournal 7 ай бұрын
Thanks for using concrete examples and actually answering the question. Many videos like this just talk very generically and sometimes even sidetrack to talk about how to grow the business, but not answering the question how much to actually charge. Another great insightful video Iman!
@maxwellmuller 3 жыл бұрын
I really love this video! I love how you brought up the pricing for SMMA
@contra_hq Жыл бұрын
Would also add that you should always think like you're a partner rather than just a new hire, that way your relationship with your client will last longer! 🚀 Great video 💛
@louieschwartz 3 жыл бұрын
Can't thank you enough Iman. Signed my first client yesterday!
@Ahmed-qq5hq 2 жыл бұрын
Got any other clients?? It's a year of working now 😁
@demainor 2 жыл бұрын
Curious too
@tannerfpv2092 2 жыл бұрын
@louie schwartz? How many clients you got
@louieschwartz 2 жыл бұрын
@@tannerfpv2092 wow. I've signed over 40 clients since I commented this. Amazing!
@louieschwartz 2 жыл бұрын
Just checked stripe. I've received 75 different payments and signed 42 different clients.
@whynot9421 Жыл бұрын
Have a meeting with a potential client tomorrow! Thanks for the content you put out Iman! Edit: he bailed, but I’m going to keep doing outreach
@olli9618 Жыл бұрын
same
@apo4603 Жыл бұрын
What Services do you provide?
@olli9618 Жыл бұрын
@@apo4603 Social Media Advertising for yoga studios, cryotherapy bizs and physio-inspired gyms.
@whynot9421 Жыл бұрын
@@olli9618 how did it go?
@c2ctb Жыл бұрын
how are you finding clients
@johnsenra2815 Жыл бұрын
Thanks, great information on pricing as this is something that I have been struggling with. One great idea is the minimum retainer.
@pandajmags 2 жыл бұрын
looking at a lot of these videos. somehow you made it so clear and to the point. Great job.
@DaytradeWarrior__ Жыл бұрын
ᴛʜᴀɴᴋs ғᴏʀ ᴡᴀᴛᴄʜɪɴɢ, sᴇɴᴅ ᴍᴇ ᴀ ᴍᴇssᴀɢᴇ ᴏɴ ᴡʜᴀᴛsᴀᴘᴘ ᴡɪᴛʜ ᴛʜᴇ ɴᴜᴍʙᴇʀs ᴀʙᴏᴠᴇ....
@ayman001B 3 жыл бұрын
Thanks for this I was struggling with pricing and questioning everything when some people said that it was too expensive
@ImanGadzhi 3 жыл бұрын
Glad I could help!
@chrisprova2558 3 жыл бұрын
How’s that going now ? Any updates ? Did you fix your prices ?
@kev_jr 3 жыл бұрын
Can't find stuff like this anywhere else, glad you can teach us
@ImanGadzhi 3 жыл бұрын
Thanks for watching my man
@bkhunga-realestatemarketin1945 3 жыл бұрын
Couldn't be more true. Always learning something new with this dude
@umarshakeel7096 3 жыл бұрын
BKhunga - Entrepreneur & SMMA facts man! Legit will give my university tuition to this guy to teach me!
@bkhunga-realestatemarketin1945 3 жыл бұрын
@@umarshakeel7096 😂🔥🔥 Just make sure you still have cash to invest back into yourself.
@umarshakeel7096 3 жыл бұрын
BKhunga - Entrepreneur & SMMA haha 😂
@mapalo_ 3 жыл бұрын
Whoa videos on both channels on the same day, thanks Iman✨
@ImanGadzhi 3 жыл бұрын
🙏🙏
@paultrincaaa 3 жыл бұрын
SO helpful..was just thinking about this. Thanks Iman
@ImanGadzhi 3 жыл бұрын
☺️
@antonioliguori4039 3 жыл бұрын
Would love to see more technical videos like this
@ImanGadzhi 3 жыл бұрын
Make sure you’re subscribed to Iman Gadzhi Extended for more of this style!
@bkhunga-realestatemarketin1945 3 жыл бұрын
2 videos uploaded at the same time🔥🔥 you just made my day Iman. I have a question.... how does one find info products to work with? Or do they come to you?
@alexanderhorl7222 Жыл бұрын
check out his other videos, he talks about outreach a lot
@faizankhalid8092 Жыл бұрын
Awesome bro. Was looking for this
@Chrisocurrency 2 жыл бұрын
This is gold. Thank you
@umarshakeel7096 3 жыл бұрын
Loving the content brother and definitely trying to get them whales!
@mahamejazw 3 жыл бұрын
Thanks for sharing this underpricing has also been an issue but learned a lot today!
@ImanGadzhi 3 жыл бұрын
Thank you for watching!
@ishwarpipalwa3042 3 жыл бұрын
Great video ❤️ ....I was thinking that your channel deserves 1 million + subscribers....love from India ❤️
@ImanGadzhi 3 жыл бұрын
Appreciate it man 🤙🏽
@jonathanwickham1480 3 жыл бұрын
Thank you for this vid man!
@ImanGadzhi 3 жыл бұрын
No problem man
@arsad5566 3 жыл бұрын
Longevity is the key!!!! u r awesome bruh....!
@ImanGadzhi 3 жыл бұрын
😄😄
@maxwellmuller 3 жыл бұрын
thank you for sharing this one
@Ealdorman_of_Mercia Жыл бұрын
How did he come up with this pricing strategy? What I would like to know is if he used existing pricing modelling structures or theories to create his? Would be good to add some references.
@stefancasenco9158 3 жыл бұрын
Love your content!
@ImanGadzhi 3 жыл бұрын
Thanks g
@learnazerbaijanitoday 3 жыл бұрын
Another fire episode!
@ImanGadzhi 3 жыл бұрын
👊🏼👊🏼
@simoteearu2244 3 жыл бұрын
Awesome, thanks for that!
@ImanGadzhi 3 жыл бұрын
👊🏼👊🏼
@Scapturedit 3 жыл бұрын
Loved this vid!
@ImanGadzhi 3 жыл бұрын
Thanks man!
@danielgaleaa 3 жыл бұрын
Absolute legend mate
@ImanGadzhi 3 жыл бұрын
🤝🤝
@mgx3034 3 жыл бұрын
a really important topic!!
@ImanGadzhi 3 жыл бұрын
👍🏼
@sailesh9223 3 жыл бұрын
loved it. perfect
@ImanGadzhi 3 жыл бұрын
😄
@DezmondAbrams 3 жыл бұрын
Is there anyway to configure Facebook Ads to not send client actual emails. Currently clients are getting emailed when ads are approved/scheduled, billing emails when thresholds have been reached. Is it possible for the client to not get any alerts at all while I work with their ads behind the scenese? I'd really prefer just to present them with a report each week that we can go over instead of them getting emails when I make changes or billing.
@chetachi_ 3 жыл бұрын
The beast is back, time to drop everything and watch!
@jezparsons2956 3 жыл бұрын
He posts regularly on his extended channel ✅
@chetachi_ 3 жыл бұрын
Jez Parsons had no idea he had another channel 😎 thanks
@jezparsons2956 3 жыл бұрын
@@chetachi_ No worries, the link is in the description.
@ImanGadzhi 3 жыл бұрын
Thanks man 🙏
@bkhunga-realestatemarketin1945 3 жыл бұрын
@@chetachi_ Dounle the amount of dropping
@geopopos 7 ай бұрын
holy cow what a throwback
@AlexGarcia-qp5gy 3 жыл бұрын
Great advice man
@ImanGadzhi 3 жыл бұрын
Good man 💪🏽
@Benjamin-sw1sx 3 жыл бұрын
Great value!
@ImanGadzhi 3 жыл бұрын
🤟🏼🤟🏼
@fugduhhh Ай бұрын
Great content, ty
@maatx9718 2 жыл бұрын
Thank you so much for this video..new sub Alert 🤳🏾🔊
@ImanGadzhi 2 жыл бұрын
Niceeee
@RavinderSingh-ge7dl 3 жыл бұрын
Youth series was really lit 🔥🔥🔥
@ImanGadzhi 3 жыл бұрын
🙌🏽
@AD-vx7vn 3 жыл бұрын
Great, nice method to charge clients
@ImanGadzhi 3 жыл бұрын
💪🏽💪🏽
@javilopez5774 3 жыл бұрын
Great video!
@ImanGadzhi 3 жыл бұрын
Thanks man 👌🏼
@wilwatcher 3 жыл бұрын
Awesome video. Really valuable stuff.
@ImanGadzhi 3 жыл бұрын
👊🏼👊🏼
@monceeef 3 жыл бұрын
I just wanna say I love you ❤️
@blackjinx9016 3 жыл бұрын
Early, Ty Iman
@ImanGadzhi 3 жыл бұрын
👌🏼👌🏼
@josephbraide 3 жыл бұрын
Valuable videos 💎
@ImanGadzhi 3 жыл бұрын
🤩
@jpg_6 Жыл бұрын
Great video! One question though… shouldn’t the LTV be $1050 instead of $2100 in the example at 10:26 or what am I missing?
@EaZyGreen. 7 ай бұрын
yeah, I did the same calculation and have the same result as you (divided by two). @imangadzhy can you confirm or correct us if we're missing something please?
@megajackpotcasino 3 жыл бұрын
Quality Content !
@ImanGadzhi 3 жыл бұрын
😁😁
@alexanderat8131 3 жыл бұрын
Thanks Iman :)
@funnyfriction 2 жыл бұрын
Love it ❤️
@DaytradeWarrior__ Жыл бұрын
ᴛʜᴀɴᴋs ғᴏʀ ᴡᴀᴛᴄʜɪɴɢ, sᴇɴᴅ ᴍᴇ ᴀ ᴍᴇssᴀɢᴇ ᴏɴ ᴡʜᴀᴛsᴀᴘᴘ ᴡɪᴛʜ ᴛʜᴇ ɴᴜᴍʙᴇʀs ᴀʙᴏᴠᴇ....
@vincentanfi Жыл бұрын
this is an insanely helpful video
@DaytradeWarrior__ Жыл бұрын
ᴛʜᴀɴᴋs ғᴏʀ ᴡᴀᴛᴄʜɪɴɢ, sᴇɴᴅ ᴍᴇ ᴀ ᴍᴇssᴀɢᴇ ᴏɴ ᴡʜᴀᴛsᴀᴘᴘ ᴡɪᴛʜ ᴛʜᴇ ɴᴜᴍʙᴇʀs ᴀʙᴏᴠᴇ....
@The....1 6 ай бұрын
Thanks iman
@JoshDueck7 Жыл бұрын
how do you calculate how many leads turn into clients
@samkelochauke1984 Жыл бұрын
I need how to start my social media angance
@tbgquanboy679 3 жыл бұрын
Ok let’s say I want to sign people for 1k for just basic ads do I also ask them how much do they want to spend on ads and do I take the money out of the 1k or add it on hat 1k?
@TheStrangeMan13 2 жыл бұрын
How am I supposed to determine how many customers I could get before they pay me?
@sanilgk Жыл бұрын
Can anyone explain what's base fee & what's performance fee ?
@brojustplay1097 Жыл бұрын
Question: How are you supposed to even get bigger companies on a call, if they probably already represent their social media well, to become a big company
@greenlight8901 Жыл бұрын
How does he calculate his LTV it’s difficult and different
@TaniaSas 3 жыл бұрын
Should you ask for product profit margins at calls? Or should you assume from experience?
@ImanGadzhi 3 жыл бұрын
Always ask! If they’re reluctant to give you exact numbers, rely on experience
@Drivenwithdangaming Жыл бұрын
How can I attract my first clients. What do I say to clients
@Lapestebubbonica 3 жыл бұрын
Iman, did you just fixed your teenage acne with diet, gut biome, skin flora etc... or you also needed medications? What was the cause for you and how would you recommend to approach the problem for others?
@ahmedabdulai9852 3 жыл бұрын
Condom._.Candy he did accutane if I remember correctly
@spiscold50 3 жыл бұрын
It's called nofap
@BackBeater 2 жыл бұрын
It's called money
@atlballen 2 жыл бұрын
So does the client pay for the marketing ads on Facebook on top of paying us are monthly retainer or are we supposed to use part of the amount the client gives us too run the ads?
@sergiovilcu2365 2 жыл бұрын
Of course the client pays for his ad costs…
@roman1743 Жыл бұрын
good stuff
@UchihaMadaradz 3 жыл бұрын
Thanks 🙏 Why you remove the new video from your second channel I didn't watch it yet :/
@ImanGadzhi 3 жыл бұрын
Little tech issue, it’s back up!
@bkhunga-realestatemarketin1945 3 жыл бұрын
@@ImanGadzhi cool🔥 I was halfway when it went down😭💔
@jackgaming6652 10 ай бұрын
What is the service we provide in creative agency?? can anyone please tell
@DanBorgia 3 жыл бұрын
You are a mind reader Iman.
@DanBorgia 3 жыл бұрын
By the way, I literally just installed Loom. Thanks for sharing in previous videos.
@ImanGadzhi 3 жыл бұрын
😊
@ImanGadzhi 3 жыл бұрын
No problem dude!
@bouchrahr3213 10 ай бұрын
In my country there’s no paypal and no stripe !! Can I get paid with Binance ???
@vertexyt7032 2 жыл бұрын
What you work on so they pay you 3k per 5hours of work? I didn't get it
@JeremyDeg 3 жыл бұрын
Peace and love
@ImanGadzhi 3 жыл бұрын
💚
@edward9746 Жыл бұрын
Legend 🎉
@DaytradeWarrior__ Жыл бұрын
ᴛʜᴀɴᴋs ғᴏʀ ᴡᴀᴛᴄʜɪɴɢ, sᴇɴᴅ ᴍᴇ ᴀ ᴍᴇssᴀɢᴇ ᴏɴ ᴡʜᴀᴛsᴀᴘᴘ ᴡɪᴛʜ ᴛʜᴇ ɴᴜᴍʙᴇʀs ᴀʙᴏᴠᴇ....
@Sneaker.3000 3 ай бұрын
Can't get my head around that Ltv calculator on how it works lol
@santagaming8716 Жыл бұрын
What does he means by LEADS???
@danielsanjuan7800 3 жыл бұрын
Waking through it like a breeze. 🥶
@ImanGadzhi 3 жыл бұрын
🔥
@danieleromonsele Жыл бұрын
Nice video, but a bit confusing at first because the use of the term: "Gross Margin" was wrong.
@ocean8061 3 жыл бұрын
cant find the time stamps
@jaofnee1 3 жыл бұрын
💪🏽
@ImanGadzhi 3 жыл бұрын
👍🏼
@YanikM 3 жыл бұрын
awesome
@ImanGadzhi 3 жыл бұрын
🙌🏽
@hamzaa8073 3 жыл бұрын
Iman, I am a Indian so can I Do meetings with USA clients? If not, please explain how should I do it. Thanks in advance
@ImanGadzhi 3 жыл бұрын
Yep - Zoom all the way. Check this out - kzfaq.info/get/bejne/pLN9gLpkmdquZXU.html
@hamzaa8073 3 жыл бұрын
@@ImanGadzhi Do Accent matters? Will they degrade me As I am Indian? Please let me know...Thanks brother
@Ok-sr5vj 2 жыл бұрын
@@hamzaa8073 Hey, how's it going ? You've started your agency? In regards to your question, I'd say cold emailing, DMing
@coincide208 2 жыл бұрын
the confirmation code wont submit and then when i log click on the follow up email i cant purchase coz my accounts already created
@ImanGadzhi 2 жыл бұрын
Can you email support@growyouragency.com? We’ll sort!
@zakijamil8986 Жыл бұрын
Wait for paid advertising does the client pay to run the ads or do I?
@minatawadros4644 Жыл бұрын
Clients if I remember correctly he mentioned in another video
@tabathastaples7884 10 ай бұрын
Shepherd's Chapel Network !!!!!!! Chapter by Chapter / Verse by Verse !!!!!!!
@rxstlzz1640 Жыл бұрын
ik this is two years late but how do you find out how many customers you can actually bring to a client
@princegolden5913 Жыл бұрын
Hit me up for More insight and advise 👌👌💐💐✍️✍️👌
@beast33G Жыл бұрын
bro 💀
@beast33G Жыл бұрын
I got you just respond so I know there is any point in me answering or type your email
@rawber69 Жыл бұрын
Yo i wanna know too
@AmonGus-ml1fh Жыл бұрын
Yeah good question
@TheCADPOD-wn4qk Жыл бұрын
Can you help me??
@souljh7727 3 жыл бұрын
Gold
@ImanGadzhi 3 жыл бұрын
💪🏽
@thehybridcreative1982 3 жыл бұрын
What’s a boutique agency ?
@ImanGadzhi 3 жыл бұрын
Traditional agency = offices, multiple staff, multiple services. Boutique agency = skeleton staff, one service, remote working 👌🏼
@thehybridcreative1982 3 жыл бұрын
Thank you for replying :)
@kerollymoreira8491 3 жыл бұрын
mine
@EliSanchez_21 Жыл бұрын
This is still kind of confusing, ill get it soon, im 17 and broke like literally $0, i hope i make it, watching Iman helps a lot sometimes, hopefully I make it like he did.
@thebreadman2216 Жыл бұрын
Ik it's random, but would u want to practice sales calls with eachother? If your also looking to start an agency 🙂👍
@EliSanchez_21 Жыл бұрын
@@thebreadman2216 sure
@rxstlzz1640 Жыл бұрын
i’m also tryna start my own agency up and i’m confused on a few things would u want to teach each other what we know?
@thebreadman2216 Жыл бұрын
@@rxstlzz1640 sure, I've been looking for someone who is serious and actually wants to help eachother out 👍
@thebreadman2216 Жыл бұрын
@@rxstlzz1640 what do you say?
@aqibjaved6560 3 жыл бұрын
Gadhzii how to close a deal if one is total beginner? How to prove clients that we can bring results?? Is it only by mentioning different marketing strategies that we specialise,?? If I say yess, Then they'll ask for proof???
@jphshow9668 3 жыл бұрын
Sick
@ImanGadzhi 3 жыл бұрын
👊🏼
@abudacabra467 Жыл бұрын
goat
@maryanpopyk4397 3 жыл бұрын
Back 2 back vids 🐋
@ImanGadzhi 3 жыл бұрын
Hey dude, check the pinned comment on the latest second channel vid. You won the giveaway!
@Irooninemo 3 жыл бұрын
the timing of this video was dead on for me, mid proposal writing, just got to my pricing section hahaha
@ImanGadzhi 3 жыл бұрын
Hahah I got you brotha
@imnotaamir 3 ай бұрын
Lol i slept while watching this
@mikeypalmice9223 3 жыл бұрын
Do you still have the RM?
@ImanGadzhi 3 жыл бұрын
Hey man, it’s really disappointing to see you’re considering pirating the course. As I’m sure you’re well aware, every time somebody pirates the course, they take away funds from the charitable endeavours in Nepal. If you’re considering purchasing the course, the only legitimate place to buy is www.growyouragency.com/enroll-now
@mikeypalmice9223 3 жыл бұрын
@@ImanGadzhi Well what can I say except that I'm sorry that I took the bait, since I don't have nowhere near that much money, If I had I'd definetly buy it since I follow every video of yours. I have never searched for it, the person just wanted me to dm him/her.
@zakariamohamud7631 3 жыл бұрын
Commented
@ImanGadzhi 3 жыл бұрын
👌🏼
@techguru7146 10 ай бұрын
Iman sir, help me making a business please
@StrawHats360 3 жыл бұрын
Selling a 10k service is no harder than selling a 1k service
@bkhunga-realestatemarketin1945 3 жыл бұрын
In fact selling a 10k is way more easier. As it creates authority
@panaroid9636 6 ай бұрын
A good video, a little bit long winded
@zach6256 3 жыл бұрын
Earlyyy
@bkhunga-realestatemarketin1945 3 жыл бұрын
Notification squad
@ImanGadzhi 3 жыл бұрын
🤝
@MuhammadAli-sd8qr 3 жыл бұрын
I want a giveaway of your Agency Incubator Premium Course
@ImanGadzhi 3 жыл бұрын
Muhammad Ali Hey man, it’s really disappointing to see you’re considering pirating the course. As I’m sure you’re well aware, every time somebody pirates the course, they take away funds from the charitable endeavours in Nepal. If you’re considering purchasing the course, the only legitimate place to buy is www.growyouragency.com/enroll-now
Jordan Platten Extra
Рет қаралды 110 М.
Y Combinator: The Vault
Рет қаралды 3,5 МЛН