This is the first time I’ve seen someone know their business well enough to turn down several offers WHILE STILL respecting the sharks enough for them to wish him well. Good work

This is probably one of the most intelligent business owners to go on the show in terms of counter offering

Dude actually thought about his offers and did the math and wasn’t afraid to grab a pen and paper. I saw some mutual respect with him and the sharks and it was nice to see honestly. It was kind of amazing to watch tbh! This guy will continue to succeed

His business is doing well, and he got good exposure for his product being on the show. He's doing excellent without the help from one of the Sharks and will continue to grow. He's got a great business mind, and I'm positive his father is proud of him!

This guy knows what he's doing. Coming on the show probably skyrocketed his online sales.

He declined offers, made sharks come back in and still declined their offers. Confidence in his ability and his potential at its finest.

He’s smart, business school paid off. He knows his numbers, his competition, is respectful & humble enough to wear that company brand outfit. I love this guy. I’m going to try his product. I wish him & his family the absolute best success. 💝

I like how Kevin sees a business and turns it into his own scam by putting it into a deal

The way he explains how Lori's deal would be bad for him shows he is genuinly intelligent

Calmest dude I have ever seen on this show !! He knew what he has and what it's worth to him

Im pretty sure Mark Cuban jumped back in and offer him 500k because the dude asked for a paper and a pen. That show that he is not ashamed of showing he is not the best at math and not afraid of admitting it and asking for help, which , for me, speak a lot. Thats a genuine human being

Kevin: "your margins are terrible" Kevin minutes later: "he's a royalty deal with perpetuity that will squeeze your already terrible margins even further"

This guy's a genius marketer. He sets his margins low cause he's not greedy like the sharks, and than advertises that to the world. I wouldn't consider buying them if they were like $3 a pack but now I will.

This man is a great example of how to maintain your calm in a communitcation channel, and keep the same confidence level unaffected.

The way he calculated and explained Mr Wonderful deal was brilliant.

I love how Lori dropped out before he declined her deal cause she didn’t wanna get told no

I'm sure this guy is happy. He got what he wanted. A HUGE uptick in his online sales as a result of being on the show and brand awareness.

I love this guy's backstory. He admits to his faults and always bounces back.

This guys is an absolute beast, normally people come on the show and get humilated, but David destroyed the sharks lol and they even tried to get above him with "I only offered because of the tie" and "I'm out" before he even said anything. No doubt his buisness is gonna skyrocket just by him appearing on the show

I love Mark's total resignation at "that's a lot of CHEDDAR". All the troubles of the business day couldn't hurt him but that cheesy pun was the straw that broke the camel's back and he just hangs his head in ruminating loss.

Lori announcing she’s out as he’s in the process of declining her offer was hilarious😂 she’s not the same person she used to be unfortunately

That was a really good pitch, he made two sharks come back in simply because of his intelligence!

I respect this guy for knowing his company's worth and refusing to settle for anything less. Having two businesses fail in a foreign country builds strength of character better than anything.

This is my favorite shark tank pitch ever. Extremely smart, respectful, great product, and just seemed like a really down to earth, genuine guy.

Hes really good at doing the math on the fly. Respectable.

Producers later stated that during the pitch, Barbara called in to say “I’m out”

He's a solid negotiator. I hope to see much success from him. In any venture. He's smart.

From what I can find, he now has Target and Walmart in addition to 7-11 and Amazon, and sales have increased to around $4 million a year. Success story :)

Easily one of the best pitches and negotiations in Shark Tank history.

Robert: "I just don't like the taste of the bar" Also Robert toward the end of the pitch mouth full: "David make a counter"

Kevin is the funniest shark. He's always the first to offer a deal, sometimes being the only one, and his side commentary on the peanut gallery of other sharks is always hilarious. 8:10, 5:48, 6:04, 10:33

This guy is an amazing business man he sat himself in an investors chair and did the numbers knowing his worth and how they were trying to take advantage

Lori is hilarious. She backs up when she feels that he's about to say no to her

Glad they didn’t spoil whether or not he got a deal in the title!

I wish with my whole heart that this guy succeeds. None of these sharks valued or respected his company and product. He was right to not accept.

It is better to invest now. You will never be younger than you are today and there will never be a perfect time to invest. Due to compounding, which Einstein called the 8th wonder of the world, you can get rich slowly from investing if you do it from a young enough age.

Well done. That’s a smart man. You don’t need them at that price

Respectable dude, I just ordered a box on Amazon just based on how this guy carries himself. Edit: I order these all the time now, just ordered two more boxes yesterday from Amazon, they are GREAT!

I really , really admire how this guy holds himself.

Very professional, notice how no one (except MAYBE Lori) was really offended by the way he was behaving, because he still treated everybody with respect. Stand up guy.

I like how this guy stuck with his gut. At this point a lot of people would have caved in and accepted an offer. If you have a number in your mind and the offers aren't good enough you always have the option to walk away.

This guy has a great business acumen but also charisma, articulating very well, and other thing not many people have noticed is his active listening. he knows what’s best for his company, the maximum sacrifice he can make

You can tell he’s midwestern by the way he’s so polite lol

Lori with the “ you can’t fire me, I quit” energy lol

the dude stuck to his guns, respect

Glad to see this guy got exactly the offer he came in for. Brand awareness

A business man who knows his worth. I’m glad he didn’t back down and settle for any of the sharks.

I think it can appeal to most. Packaging and branding is spot on. The guy's father must be one of the proudest in the world. Although he was given the opportunity for free, he really ran with his education and self fulfilment. Many kids have been given similar opportunities and squandered them. Very nice to see, a pleasure to listen to.

He stuck to his guns and I’m glad that he did. That should signal his commitment to the company. $500k for 10% might have don’t the trick but regardless, his company will be successful.

watching shark tank is part of my routine now

A master class in keeping composure during negotiation. Well done on him.

Idk why but this is my favorite guy on the show now, just his all around logical approach appeals to me. It’s definitely no wonder at all how he hit that 1 million so fast.

His family and employees should be. Very very proud of him, i know.i am and I dont even know him. He is very smart. He stook to his guns, did not compromise his goals, gave reasonable counter offers, and decided in the end to turn down the sharks greedy deals. This man will suceed without those sharks. Blessings on him and his fam ❤️

Mark came back in because this man knows exactly what he’s doing. And declining the offer and taking 0 risks for his company was def smart too. His just advertised his company on shark tank which def boostened his sales!!

This man is a persona of confidence ! Such a cool and composed guy.

09:17 Kevin gulping when he asked for pen & a paper. Priceless!

Mark's offer was the best, I know he would've brought A LOT to the business. From a Digital designer's perspective, I would have probably use some of the money to develop a few more products to allow the cheese bar snacks to be the hero products. He should capitalize on his branding on his website because his brand is super unique and that should translate on the website. Unique brands need to avoid Cookie -Cutter websites, but I respect his decision.

This guy knew his numbers and his business so well. You can tell he's been doing this for a longtime and has thought about the numbers quite a bit. On top of all of that he is an extremely personable and likeable guy which makes the product even more palatable, believe it or not people don't realize the power of a strong and likeable personality/character to enhance the product that you are presenting. If there is something that I have learned on this show it is that half of the sale is selling yourself. Any business person calculates the individual's personality they will be dealing with, and what context the product was formed in and how everything is taken care of. Case and point: Mark Cuban was out in the beginning, but then you heard him say towards the end "I like David, I really like David..." and then Mr. Cuban came back in on the deal... Why? Because David sold himself which gave more value to the product.

Dude really knew he stuff, quite admirable if I do say so myself. Even walking away from all offers I'm sure many people took interest in his product by watching the show and this clip. I knew he sparked my interest and I'll give it a fair shot.

If you pay attention you realize that this guy REALLY knows his business, no deal was made but I hope the publicity does the company well

I love when the sharks are actually customers of these moderately obscure products.

I’m going to buy some cheese from Him because He was respectful and a smart man. Love the fact Mark came back and Lori back out before He declined her was funny

This guy knows how to say NO politely and confidently....i admire him for that

i like the way how he can actually get in the space where the sharks talk. Everybody was really listening to him unlike all the previous episodes i watched, when someone is explaining, most of them butt in and say non sense. This guy is destined to be great.

Just discovered this show. Absolutely captivating. I love unique innovators like this.

He didn't need the investment, for sure. He'll be singing his way to the bank because of the sales he gets from the millions that saw him on Shark Tank and order his products. Smart man!

Lori's genuine burst of laughter at 9:33 is hilarious when the entrepreneur calls out Kevin. David is a sharp entrepreneur, not bowing into pressure, humble (talks about how he's a bit sad he couldn't get a deal for his wife and family), and is incredibly respectful of everyone. Hope his business is an incredible success!

this man was 100% prepared to be in the shark tank, cudos to him

Very good. At the end of the day, he got good exposure as an established brand without pissing off anyone. He got some bad offers. I was surprised by Kevin's offer because it was awful this time. Regular Kevin would have offered something creative like 10 cents until the initial investment is paid and 5 cents after that or 7 cents until $750,000 and 5% equity afterward.

This guy deserves all respect. He has a successful business. He did the right thing. Kudos to him.

He just made a free ad on shark tank. He was not there to sell. Smart guy 🙂

Lori, backing out after she realized that she's getting declined 😂😂😂

8:05 the way Kevin says that and then cuts to a zoom shot after is just gold Kevin is like the final boss after you just defeated his minions 😂

This guy got the point and was very professional, but not too serious. Great presentation.

Daniel was immediately impressed when David gave the comparison of where they rank vs competition. Besides other numbers, this guy pays very close attention to almost everything and that impressed Daniel. @ 9:13 look at his body language when he hands over the pen & paper.

Wow I'm shocked at how smart this guy is. He is the epitome of a great business man.

This is a rare time where I think the person pitching may have been smart to walk away. The business was already booming, and while I shark might have been able to help him skip ahead a year or so in growth, I think the equity or royalty cost would have cancelled it out.

10:05 you can see how Lori was impressed by this

What a G! This man knows his value and stuck to it. I love that, hope his business skyrocketed after this!

I loved how the entrepreneur held his own!

He didnt need a deal !!!! He came in for the shark tank exposure !!!! We all know that we never seen his products anywhere lol now we know and that was his goal

I like this entrepreneur, he has the balls to stand up for himself and say what needs to be said, good on him. The only thing I would say is that he is coming to their table for help, and he offers them a chance at doubling their money. No investor would go on a boat with him like that. It's just not enough. The 15% From Mark was definitely a fair deal. He probably would have come down a little if pushed but 15% is fair, the guy is too emotional about his business but is forgetting he is asking for half a million. A blooming business that has been established a decade ago is worth the calculated value with those sales, but a company that only just begun has no stability and is therefore a huge risk. Any investor knows this.

He was definitely polite and respectful.

Lol he left Kevin and Lori speechless 😂. Lori felt so embarrassed that she just pulled out the deal instead of embarrassing herself further lol

This guy came on the show to advertise. Wasn't looking for a deal. Good for him.

Hands down one of the best or even the best negotiations on the show.

5:43 Ms Swan impression 😂

I have a lot of respect for someone that can say no and walk away from a bad deal

I love when the companies are headed by business people who can go toe to toe with the sharks. Most of the time the sharks just dominate the negotiations but this guy was in the position of power the whole time.

The cheese dude seems to be a good guy. I wish even more success in his idea.

Not willing to dilute even 1 percent extra equity! Now that's what we call an entrepreneur 👏

He is smart! He is kind! I hope he gets everything he wants in life he deserves it! I’m going to buy his products now!

The most amazing contestant. His business will boom for sure. Nice. Not letting yourself carried away by the show plus doing good marketing of the product.

I make these at home and they are delicious. I've not seen these on my driver's shelves but I'll be looking for them. Compared to how much it cost me to make them, I personally think his retail price is too low.

I've noticed a lot of people get caught in the sharks offers, whether it's excitement or desperation for cash flow. David is not like them, he knows his worth and did not get lost in the excitement. Well done, and stay cheesy my man.

Even with the cheese hat and tie, still looks smart and intelligent in the show. 😂

He'll be fine. Shark Tank will boost his sales for sure, they have a great product

He could've held onto more equity with Mark if he gave him a small royalty. He could've said 7.5% with a nickel royalty until Mark recouped half of his investment.

For sure the calmness this man had is freaking amazing

I was so busy admiring the hat, I barely noticed the tie LOL