This was so interesting if only it didn't cost so much to dub your content

@@SparksXV I agree. I'd love to bring some international audiences to my content if I had the money to do it. However, it really only seems worth it when you are at the high levels of content creation like MrBeast. "More Expenses = More Expansion" for him, but for smaller creators "More Expenses = Crippling Debt".

very informative and well made👍

@@FizzyBanger yes I agree

I like this a lot!

hey since you liked this video do you mind checking out the most recent video on my channel and letting me know what you think!

that means a lot to me! I cannot wait to make more videos this year :)

@@FizzyBanger I think the same your videos are extremely well written, thought out and planned. I hope you good luck

@@cgplays9 Yeah he does, the only one who has no bright future is you

that's interesting. I somehow never saw any ads for them. I did see a lot of copycat channels, and also because of researching for this video, my recommended tab has Maizen videos in it (very cringe). Would be a good short follow up if I could find the ads though!

​@@FizzyBanger yeah they do have ads. Ive seen the Japanese version too. I mean its pretty obvious its a business at this point. And a very very evil one.

@@FizzyBanger Their first vids were promoted purely off ads they def still do I've seen them

@Fizzy Banger if I were you and was looking for unbiased KZfaq for research, I would use incognito mode. Another advantage is that your recommendations aren't filled with cringe

Fr

I definitely find the content cringe, as with most Minecraft kids content. But I won't hold it against anyone who does watch them. I just find their KZfaq success fascinating.

isnt all kid content cringe?

let's hope he grows out of the cringe

@@upscale9109 he does content for kids. Kids like that type of content so he's probably going to continue. I mean look at how many views he gets

Fr my brother is watching it too

Glad to hear the channel still has some OGs watching my videos this early! Thanks for sticking around :)

Hearing that means a lot. I always think I didn't edit enough for a video to be considered good. Perfectionism is a bad habit lol

I’d say that yellow is more eye catching

Yeah, I had a vague idea that Green was a color that could easily grab attention, and that's why Dream's branding is almost entirely that color. I just didn't have enough time to explore that fully.

Yellow is also a very good color to grab a viewer's attention. It's why every now and then I use yellow in this video for the subtitles. Very strong color that contrasts well on different backgrounds :)

That's really interesting. This channel is definitely super popular for younger audiences. I've heard a lot of people saying they found Maizen from knowing siblings or relatives who watch the channel. Glad you enjoyed the video though!

Oh my god! Same here!

I believe Mikey has a female voice actor, from what I've read on the subreddit, but I'm not 100% sure.

@@FizzyBanger yeah I believe so too I had forgotten that "Mikey" can also be a female name, so I was expecting a male voice, and tbh, a voice similar to Darwin from the amazing world of gumball (first thing I thought of) could've worked *if* Mikey was a boy

bro and the comments on them too 💀 some kid commented on one of maizen's videos and his channel was named ethan and someone replied "is this the ethan (last name) from school???" I died lmao

💀

@@lochiegriffiths4712 on the japanese channel mikey is also a female so makes sense

That's really interesting. It seemed to be very popular in Japan, based on the research I did. Hearing it firsthand from someone who lives there helps me understand Maizen better. Do you know anything about Maizen before they become a sensation there? It would be interesting to know how they first became popular in Japan. Glad you enjoyed the video, by the way! :)

Unfortunately I'm not sure as to how they managed to get popular in Japan, as by the time they came along I was already too old to be a part of their audience. Although one thing that I can say is that they have merchandise; which isn't very common for a gaming KZfaqr in Japan. A decent portion of even the largest creators don't sell any merch, so Maizen was quite the oddball, especially when considering that children consist the vast majority of their audience. I also remember that they managed to pull in a surprising amount of teens and adults as well, since there was a somewhat large fanbase created on more "mature" websites like Twitter. That's pretty much all that I know, sorry that I couldn't be of much help.

Nah fr I have. A little brother and all he FUCKING TALKS ABOUT IS Mikey and Jay jay

sorry for my broken english I recall watching these guys back in 2015-2016 for there smash bros content. They would make fake "kid rages losing at a smash tourney" videos. There were very few smash bros content in youtube jp back then so it was impossible to not see there videos on the recommendation page on yt. They even collabed with Abadango, one of the strongest player in smash 4. Also , JJ's name use to be Zenichi. Zenichi was a term used in the jp smash community for top players. ex) "Zenichi Captain Falcon" would mean the best Captain falcon player in Japan. Having this term in the video title and description must've boosted there view counts. They hijacked the search result of "(insert smash bros character name) professional player" They shifted to a fully minecraft channel in 2017. I guess smash bros was irrelevant due to the lack of updates while minecraft having new content added each and every day with mods. Also, the biggest MC let's play by the youtuber Hikakin dropped his series which had 100+ episodes making an opportunity to gain new viewership. They started with usual survival let's plays the gradually moved on to one shot videos with mods or twists. Idk about them past late 2018 because i grew out this type of content. The only thing I noticed is that whoever is running the English maizen channel is likely not the original Mikey or JJ(Zenichi). English maizen has a different voice and accent. Maybe a staff of UUUM (network) is running the ENG channel. Honestly, I enjoyed this content along the minecraft troll channels when I was young. I left there videos on auto play and watched one after another just like any other kid who were addicted to youtube. I am glad to see someone make a video about them.

@@jamesp4787 very interesting to hear

ahahaha, wow, I wish I saw those ads. Would've been hilarious to put that in the video.

Yeah, I'm really trying to move on from making videos with parkour as the background footage. They were easy to make, but this style is way more fun to watch.

@@FizzyBanger yeah it is. It feels deprecate from just like a typical commentary video and more like an in depth analysis, almost like a documentary.

I hope so too! I'm glad you enjoyed the vid though :)

I think that is definitely the one thing holding my channel back - upload consistency. I have a few video ideas that could fit within 3-5 minutes of length. An idea I've had was to make short videos (maybe even KZfaq Shorts?), then have these bigger videos uploaded sparsely in-between. I'll definitely take note of any video ideas you might have for me, that'll be greatly appreciated :)

same

It definitely gave me Steveee vibes when I initially saw the view spike on Socialblade. I actually compared Steveee with Maizen while doing the research, and Steveee honestly doesn't even come close to the Maizen channel in terms of viewership. Steveee had two massive view spikes then dropped off, while Maizen has consistent 100+ mill views per month. Quite incredible in my opinion.

Glad that you found this video insightful! :)

@@FizzyBanger thx! :D

yoo, thanks dude!! I had a lot of fun recording the Minecraft gameplay for this one

one day! I'm sure it'll all work out :)

Ahahah, I think I know which video you mean. At least the Maizen videos are innocent enough.

Korega meido in hebun da

@@salthunterjharnanath jojo reference

@@FizzyBanger Yeah, only problem is now my Sister is asking me to make the "Automatic Stair" thing. I am absolutely terrible with commands. 💀

@@dantonfallen4570 lol, just use minecraft mods... its easy

I think your sister may have stumbled upon the next wave of “ElsaGate” as there are some people posing as popular child friendly Minecraft KZfaqrs and making the video and the thumbnails, not as “kid friendly” (if you know what I’m saying) to attract children who will wonder what these concepts are.

A KZfaqr called “viprah” did a video where he took a deep dive into it hole where he talked about another pair of popular Minecraft KZfaqrs called Nico & Cash where their avatars/skins were being milked and promoted with inappropriate thumbnails/titles by copycats. You should go watch the video, it’s called “The DARK Side of Minecraft Kids Content on KZfaq”

@@zg468It would indeed appear so. I've realized a few days after I posted the comment that the decoy channel wasn't owned by the original youtubers, so that was a mistake on my end.

yeah, the Minecraft KZfaq community is absolutely huge. It's almost impossible to know every creator within it, honestly.

@@FizzyBanger Agreed, Even in the Country I live (Thailand) There are still a lot of people I do not know that creates Minecraft content and got popular

yoo guvoid

It's the funny penguin!

thanks dude! :)

its botted views

yeah back in early 2022 I remember whenever I searched for an english or spanish minecraft channel a maizen ad would always appear at the top of the search results

2022 ishowspeed in question:

Ahh, glad to hear you did some research too! Did you find anything interesting?

@Fizzy Banger I do remember that the English channel had a different voice actor than their newer ones. JJ was more monotone, and Mikey was the same guy but with a higher voice. (Kinda like the Japanese one) If I find it, I'll link it. (I hope this is new) Edit: It might be unofficial, just a guy trying to profit of Maizen.

And they will continue to get better... :)

I used the VidIQ chrome extension. Very good if you want to see stats like view graphs, or just things like what tags the video is using. I think Day 1 + 2 view counts can have some errors, just letting you know.

@@FizzyBanger Thank you

yeah, English is a way bigger audience to target compared to Japanese. Maizen made a big brain move.

Yeah, there are some really crazy channels out there that no one has ever heard of.

Because you're not 6 years old.

that means a lot! I took a bit of inspiration from SunnyV2 with the editing :)

Ikr, I freaked out when I looked at Maizen's socialblade. Initially, I thought they pulled a "Steveee" and broke the algorithm in some new way ahahaha.

@@FizzyBanger Nah what they did makes Steveee look like child's play lol

Suprisingly, I've seen the channel before. It was a video where JJ "Trolls" Mikey in a build battle competition with an auto build mod. Just one of those common trends. I watched the video, it was clearly for kids but it was pretty fun too.

Thank you so much!!

Thanks :)

Yeah, I have been talking with some other people in the comments who've also seen Maizen ads. I never saw them because my personalised ads would never show me kids content anyways. It definitely gives more validity to their super growth if Maizen had a massive ad campaign running.

Yeah, I never found this because KZfaq doesn't serve me these ads. Will make a follow-up video soon though, because the ads are really interesting.

I'm Australian. I have no idea about the super bowl lol

Fr

Japanese was the original, after English people found out that their content was good, english started to annoy them a little since Maizen can't speak English. Until they made a channel, lots of english people enjoyed it and they become successful on both channel. However right now Maizen (english) was more successful since the Japanese channel had lack of posts (wait for 2 weeks then one video, but they used to say they will be uploaded DAILY)

Yeah, I've had some people send me examples of the ads on Twitter. Definitely interesting stuff for a possible follow-up video, but I wish I had found it sooner

1 LIKE?!?!?!?

I'd assume it's because there are more English viewers than Japanese viewers that would watch Maizen content. Plus, I'm not sure how long Maizen's Japanese channel took to make high performing videos.

Thanks, will do!

now that would be impressive if they made millions of accounts lmao

omg, we are all Maizen. It all makes sense... :O

@@FizzyBanger haha imagine making millions of alt acc they will get banned if they do that