Opening a Retail Candle and Gift Shop: Logistics and Marketing Tips

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Opening a Retail Candle and Gift Shop: Logistics and Marketing Tips

Рет қаралды 28,298

Күн бұрын

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Chapters:
Intro- 0:00-1:05
Location- 1:06-3:19
Costs to consider- 3:20-6:34
POS system- 6:35- 7:55
Security system- 7:56- 8:36
Kasa Smart Plug for my melter- 8:37- 9:18
How I afford the space- 9:20- 10:25
Business organization- 10:26- 17:06
Flexispot Ad- 17:07- 17:56
Marketing for retail- 17:57- 25:08
How much I made my first month: 25:09-26:08
🌟My Links🌟
Official Winding Candles Site: windingwickcan...
Melted Unicorn Merch- teespring.com/...
Instagram: / windingwickcandles
Twitter: / windingwick
Facebook: windingwickcandles
Small Biz and Coffee Podcast- anchor.fm/tian...
Personal website- www.tianacoats...
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💌Email: tiana@windingwickcandles.com
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🎵Music by
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Пікірлер: 71

@TianaCoats 2 жыл бұрын

Feel free to listen podcast style!

@newpathtreasures 2 жыл бұрын

One day I hope to open a small shop. Yours is so cute and you've come so far. I wish you all the best but I think you'll do just fine even without my wishes.

@TianaCoats 2 жыл бұрын

Thank you so much! I always appreciate the encouragement 😀

@gperks37 Жыл бұрын

You are the most thoural person I have come across explaining things. I'm not good at decorating my small space and I can't find anyone actually showing videos giving ideas doing that, I thank you and I know you will succeed.

@Themajesticloot 2 жыл бұрын

You are actually the first person I see on KZfaq that gives good detailed information. Thank you!

@oHermeez 2 жыл бұрын

anyone else feeling inspired!? love it

@ChristyJ 2 жыл бұрын

Did you say 35K to start up? So happy for you, i've been watching your vids since you reopened your candle business!!! Thank you for always putting out useful content, truly appreciate it...YT videos take a lot of time to put together!!!

@TianaCoats 2 жыл бұрын

Yes around $35k to get everything together for the shop. I also spent a ridiculous amount on custom fixtures. I learned ikea is a way cheaper but they seem to be out of stock on a lot of things.

@AviyahAbides Жыл бұрын

@@TianaCoats this was really informative and exactly the information I was looking for. I thought you said $3,500, but $35,000k? What were the expenditures? Like for a general setup without the candals and fixtures? I would like to open up a Heath supplement store in my area, but on a small scale. Rent might run me $1000/month and my POS system is not finalized, then my supplies. I was hoping $6000 might get me started? It would be a smaller store as well in Missouri. Guess I’m not ready ?😢

@jeaniceanderson 2 жыл бұрын

I can't wait to visit your store. My mom lives in Ferris. It definitely is a small town, but I'm glad that it's growing.

@TianaCoats 2 жыл бұрын

Wow that’s so cool! Definitely stop by if you’re in town 😊

@sekaipie Жыл бұрын

i’m 18 and i’m planning on opening a kpop album store this was very helpful tysm!

@karesaleverette8187 2 жыл бұрын

Congratulations Young Lady and WONDERFUL video! My preference is to get warehouse space and allow pick ups on specific days but your video was still very insightful and gave me some things to add to my "Ask About This" list when I'm in my procurement phase.

@TianaCoats 2 жыл бұрын

That’s a great way to do it too! Especially because you are committed to work certain hours with a store front.

@Recon8082 11 ай бұрын

Smart Plug is a great idea! Congratulations on your shop! Wish you the best!

@KymaniAshanti Жыл бұрын

girl you are right there are not many retail videos! This was so helpful! Out of curiosity why was it 35k to start?

@TianaCoats Жыл бұрын

This was around the total for getting into the space, inspections and getting everything to code, the retail furniture, POS system, and the merchandise to fill the store. There are just a lot of little things that I had to buy that added up in cost.

@user-ob6ky6pd2k 9 ай бұрын

I am OBSESSED with you and this video. I've needed to hear a lot of these things for years...especially your part about hiring a person just for one task. That's something I would absolutely be guilty of..thinking an EE could do it all.

@fieldai 2 жыл бұрын

Thanks so much for making this video and sharing all the details. I'm working toward opening a crafts and gift shop and there is not a lot of specific, helpful information out there from a shop owner's perspective.

@TheeEmberzz Жыл бұрын

Thank you so much for this video, it’s hard finding other content on the details of opening up a retail store. This is a gem of a video 💎

@mstavia4885 2 жыл бұрын

Congratulations 👏🏽 🎊 You've worked smart and helped so many people along your journey! You are awesome! 😊

@zo81677 6 ай бұрын

This is soooooooo beyond helpfull!!! I am looking to possibly open a bookstore in the coming years so this is such good information!!

@Iyawo2B 16 күн бұрын

great video thanks ❤

@TheConnieG 8 ай бұрын

Thanks so much for sharing this information. I’m looking to open a retail space next year and this was so helpful and informative. ❤

@AMERICAN.MADE.GOODS2020 2 жыл бұрын

You have a beautiful shop, and im sure there will be those people or kids growing up who will remember!

@user-bw5tn9ce6v 6 ай бұрын

Thank you for this

@casandranealy1014 4 ай бұрын

Great video, best wishes to you.

@kaginaderrick3291 Жыл бұрын

Thank you for sharing Tiana. Greetings from Uganda Africa. Helpful info

@WaverlyGiftsandMore Жыл бұрын

Beautiful video. 😍 I'm opening a small boutique soon ❤❤❤

@ZLinkElite 7 ай бұрын

This is awesome! Thank you for all the info! Best of luck to you!

@Emily-hf7kc 6 ай бұрын

Amazing advice. Thank you so much for doing this

@spyscy 2 жыл бұрын

Very cool, thanks for sharing! I live in california but if I ever end up in Texas I’d love to check it out in person!

@kinyanicole 2 жыл бұрын

CONGRATULATIONS on opening your store! Thank you for this! The information is VERY helpful!

@tammyfreeman4525 2 жыл бұрын

This video was so informative and helpful. Thank you!!!

@aliciarushing918 2 жыл бұрын

Thank you so much for this because I am eager to open a gift shop retail store and don’t know the 1st step 😂

@Afgmakersmarket 2 жыл бұрын

Thank you for sharing I truly feel like you are my candle making family I love dropping by and seeing how you are growing ❤ thank you for sharing your knowledge and journey!

@josephmcdonald9933 2 жыл бұрын

CONGRATULATIONS!!! Best wishes and good luck

@realajiamunns Жыл бұрын

I'm rooting for you!

@ThePrincessWithin313 2 жыл бұрын

This is a very detailed video. I learned a lot.

@vaishamartinez 2 жыл бұрын

This video was super informative. So inspiring 😊 I will be ordering some candles from you. Can't wait!

@scalelabs Жыл бұрын

Nice video!!! Thanks!! $1800 is so cheap for the amount of your space!

@chisomeuphemia 6 ай бұрын

Nice informative video. please what is the size of your shop in sq ft?

@joelle1754 2 жыл бұрын

Great content in this video and congratulations on your new shop!

@lynn5991 2 жыл бұрын

Congratulations and thank you for this very useful information

@djbreakfast Жыл бұрын

This was such a helpful video, thank you so much!!!

@amandakay3979 Жыл бұрын

Great informative video. Thank you!

@raquelevans5973 Жыл бұрын

Congratulations i just found your page. Continue blessings with business. Did you use personal finances to start or business loan? Can you share thanks

@AMERICAN.MADE.GOODS2020 2 жыл бұрын

So cool! Congratulations on your business shop location and growth! So happy for you! And thanks for sharing all the super helpful and informative tips. Were a handcrafted business too, started 2020. Its really hard, and I wish we were growing faster if at all.. I use like so many social media platforms.. create content, updates, sales, some items are consigned to 2 businesses... but not seeing a ton of sales. 1 is doing better than the other... working so hard and im exhausted... I had started doing social media diff, show myself, me and husband and its made a diff. But not crazy growth.. just a little..... ?.. trying. Thank you for your work! And your youtube channel!!

@TianaCoats 2 жыл бұрын

The beginning is the hardest. It took me quite a few years of constant posting before I started getting traction. Just stay consistent and your audience will find you!

@wreathlings 2 жыл бұрын

Congrats on your opening

@PaulCampbell77 Жыл бұрын

Thanks for sharing! Great & useful Info! 💵🏆

@tk2938 10 ай бұрын

Congratulations!!! Do you mentor? I’m struggling!!

@Passionbloom52 2 жыл бұрын

All the best , I purchased my first candle making kit recently , as will be making candles for family this year for Christmas , i am thinking of selling some in the new year , we shall see 😊

@TianaCoats 2 жыл бұрын

That’s great! I make a candle gift for my family members every year and they enjoy it.

@Passionbloom52 2 жыл бұрын

@@TianaCoats I am really excited & nervous at the same time lol

@roselynholloway7863 9 ай бұрын

@@Passionbloom52have you sold any

@jenny.the.creator 11 ай бұрын

So what would you say is the first step? Who do I contact to get started?

@mssuzukisv650 2 жыл бұрын

Congrats Congrats 🎈🍾🎉

@Theslboutiquellc 6 ай бұрын

Where are you located

@latricejohnson3210 2 жыл бұрын

Love it all

@albertcolon7578 Жыл бұрын

How is your store doing? How large is it? I'm looking to open a candle store in New Jersey. Any pointers?

@chefjosswiththepot3464 Жыл бұрын

I own a Filipino food truck for 3 years now. I’m at this point on opening a small store front. Thinking about leasing or buying…pros and con?

@promiseaddy9721 2 жыл бұрын

You mentioned that you spent about 35K, did you get a business loan or did you save up?

@TianaCoats 2 жыл бұрын

I did not get a loan. I used money from the business, but I think low interest loans are a smart move if you can get approved. If your business is making profit then you can utilize someone else’s money instead of your own.

@MillionaireRae 2 жыл бұрын

I really really wanna know how you made the candle that was white but when you burn it, it turned red....your house color. Please share 😩😩😩😩

@TianaCoats 2 жыл бұрын

I just hid a piece of colored wax inside the candle 😊

@Bunny-wm6gz 2 жыл бұрын

💜💜💜

@belinda-Shipping-SourcingAgent Жыл бұрын

I am a supplier and can supply any product from China

@starlovesyouu 2 жыл бұрын

How did you find a affordable retail space

@TianaCoats 2 жыл бұрын

I was house shopping and saw the potential in the Ferris downtown area. I also talked to people in the town before buying the house. Once I got the house I talked around town to find the retail spot. I’ve learned talking with people around time helps a lot! Some places are never listed online and you just have to know someone.