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Veturi Sundararama Murthy Real LIfe Story,
Lyricist Veturi Sundararama Murthy,
Veturi Sundararama Murthy (29 January 1936 - 22 May 2010), popularly known as Veturi, was a Telugu writer mostly popular for his film songs. His career in the Telugu film industry spanned more than four decades. He was highly admired and cherished for his deep and meaningful lyrics in Telugu songs. He was considered an inspiration by many lyricists.
Veturi was born to Chandrasekhar Sastry and Kamalamba in Pedakallepalli, near Challapalli, Krishna into a Telugu brahmin family. Veturi was a nephew of the Telugu Research Scholar Veturi Prabhakara Sastri. His grandfather Veturi Sundara Sastry was also a poet.
Veturi had contacts with the Telugu film industry during his days as a journalist. He used to meet veteran lyric writer Dasarathi often. Legendary director Chittor V. Nagaiah offered him a role in his film, Naa Illu.[7] However, two days before the shooting began, Veturi decided not to act as he felt that he was not fit for acting, and wrote a letter of apology to Nagaiah for rejecting his offer. Sri.N.T. Rama Rao, has invited him to join the film industry as a lyricist. In 1974, he wrote his first song, "Bharatanaari Charitamu" in the form of Harikatha, for O Seeta Katha under the direction of the legendary director, K Viswanath.
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