Visual Merchandiser VS Fashion Merchandiser: What they do?

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Marica Gigante - Visual Merchandising Evangelist

Marica Gigante - Visual Merchandising Evangelist

Күн бұрын

Visual merchandising Is a very complex matter yet Is easy to misunderstanding the difference between different roles:
In this video I want to make it clear the differences between Visual Merchandiser and Fashion Merchandiser: two totally different roles that are too often confused.
✻ Thanks for watching my video, Marica ✻
★ MY WEBSITE ★
maricagigante.com/
★ INSTAGRAM ★
/ maricagigante
★ INFO ★
marica@maricagigante.com

Пікірлер: 70
@LECityLECLEC
@LECityLECLEC 4 жыл бұрын
Thank you for clarifying the differences between VM and FM. Absolutely fascinating!
@winterspink
@winterspink 3 ай бұрын
Crazy ting u get fashion courses in visual merchandising
@PBWK
@PBWK 5 жыл бұрын
Thank you so much Marica! I have been applying to many places but because of this video, I know what specifically to look for. Thanks again.
@Meeralo0o
@Meeralo0o 4 жыл бұрын
Thank you so much i was willing to buy a course on fashion merchandising and it was really expensive. You opened my eyes that the visual merchandising is what i really want not fashion merchandising 😂 i thought the fashion merchandising more creative 🙏🏼 thank you again ♥️
@alexciachiify
@alexciachiify 4 жыл бұрын
Hi, I really have learned alot from your tutorial, I appeared in an interview lately but before I did, I first watched series of your video and it really really helped me at the interview to answer most of their questions. Thank you very much for the tutorials. I subscribed also to your channel and follow you on Instagram.
@florigian5379
@florigian5379 8 жыл бұрын
Hello Marica! I'm so glad that I subscribed to your channel. It has given me great advice already! Thank you.
@MaricagiganteVM
@MaricagiganteVM 8 жыл бұрын
+Andrea L. McDaniel Thank you! Glad you like it :D
@hubert-gv1fp
@hubert-gv1fp 7 жыл бұрын
thank you so much Marica.... morw power and blessings...
@mindfulthinking4802
@mindfulthinking4802 6 жыл бұрын
Thanks for the video. May I ask how you design a 3D planogram? Is there a special application for that?
@signedsanga5959
@signedsanga5959 6 жыл бұрын
Thank you so much for sharing,may you please provide me with a link where you share ideas...like which colours work best on the front,sides and at the back of the store
@isaiahlittleton8757
@isaiahlittleton8757 8 жыл бұрын
Wow! Thank you. I'm in school for fashion and I never knew the difference until now.
@MaricagiganteVM
@MaricagiganteVM 8 жыл бұрын
+isaiah littleton Thank you for watching. This was really brief and simplest explanation (the both roles do a lot more) but really glad to be helpful!
@yogenderpanghal1170
@yogenderpanghal1170 6 жыл бұрын
Hi I am working with massimo dutti store recently I got transfer in VM and I don't have any trainer I don't have any knowledge also so I got lot of help from you video and it was so simple and clear also Thanks mam
@anastasiiagrishina3804
@anastasiiagrishina3804 4 жыл бұрын
Does the window display design/ installations lays under the visual merchandiser duties or it is a completely different position?
@hubert-gv1fp
@hubert-gv1fp 7 жыл бұрын
I am a visual merchandiser by experience only thank for sharing you knowlage and talent.. I'm pretty sure I will learn a lot from you... thank and God bless you more...
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
Thanks a lot! You're really kind
@ericarb
@ericarb 4 жыл бұрын
Thank you for the insight
@ashleya2220
@ashleya2220 4 жыл бұрын
So I have a question which one makes for money and if i were a fashion merchandiser would I work with the designer
@noeljordanracca723
@noeljordanracca723 8 жыл бұрын
Hi Marica, Thank you for sharing your knowledge for effective Visual merchandising displays/techniques. I'm glad I've found you here. I have a deep interest ever since that there is Visual Merchandising, but I have no idea how to work on my skills since I am shifting to this career.
@MaricagiganteVM
@MaricagiganteVM 8 жыл бұрын
Hello +Noel Jordan Racca, thanks for you support! I'm planning a series of video about how to work on skills for a VM so you can stay tuned or, if you want something made-to measure you you can submit a request for a personal consultation via mail at marica@maricagigante.com! :D
@noeljordanracca723
@noeljordanracca723 8 жыл бұрын
Hi Marica, your very much welcome. Thank you for you quick response that sounds awesome indeed! I have been watching all your videos since the day I've found you here. It is really helping me since I am building my portfolio and working on found materials that I will use for the window display to present to prospective clients since I have decided to work as a freelance visual merchandiser. Any advice for freelance visual merchandisers and portfolio preparation that you can share for us? Thanks!
@momocisse3823
@momocisse3823 7 жыл бұрын
this is so important thanks sso much if you can do more
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
Thank you so much for your support! :)
@hubert-gv1fp
@hubert-gv1fp 7 жыл бұрын
thank you for another information...more please... God bless
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
Thank you very much for your support ! :)
@CharmQuA
@CharmQuA 7 жыл бұрын
Ciao faresti un video dando dei consigli o comunque delle nozioni di base per il VIsual? Grazie 😊
@Yulita67
@Yulita67 8 жыл бұрын
Marica, grazie! La tua presentazione e` molto utile.
@MaricagiganteVM
@MaricagiganteVM 8 жыл бұрын
+IOLANDA MARINELI Grazie mille per il supporto, sono lieta che sia stato utile!:)
@ritunavlani6866
@ritunavlani6866 6 жыл бұрын
Really helpful 😊
@sabrinakhan3006
@sabrinakhan3006 7 жыл бұрын
Hello, I am working in retail and would love to know how I can become a visual merchandiser. I am very passionate about it but can you please make a video about the steps you took to become a visual merchandiser?
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
Hello Sabrina, thanks very much for your inquiry! I'm currently working on something that it might be really handy for you, stay tuned :)
@vickieee1
@vickieee1 8 жыл бұрын
Hi Marica! I've been working in retail for about 5 years and i'd love to start a career in visual merchandising. I have a degree in marketing and PR but i'm feeling a bit lost in how to get my foot in the world of merchandising. I'm currently working as a sales associate in a huge department store. Please, if you have any advice on how to start off, it'd be highly appreciated!! Love your videos and your instagram! Keep up the great work...
@MaricagiganteVM
@MaricagiganteVM 8 жыл бұрын
+vickieee1 Hello Vickie, thank you very much for your support! I was thinking of a series about Q&A and personal advice on these topics, so I guess soon I'll put together all these information! :D
@AjayKumar-pd9qr
@AjayKumar-pd9qr 2 жыл бұрын
Very nice information and very nice video
@MaricagiganteVM
@MaricagiganteVM Жыл бұрын
Thank you very much!
@user-ez9pn9ym6r
@user-ez9pn9ym6r 5 ай бұрын
Thanks its helpful for me madam
@MaricagiganteVM
@MaricagiganteVM 6 жыл бұрын
Hello, everyone! I'm reaching out to inform you that I've just created a group on Facebook with the aim of sharing each other experience and learn about Visual Merchandising. Here the link to the group : facebook.com/groups/VisualMerchandisingWorldwideCommunity/ ! You are all invitted to join and share your experience, learn and be a better VM :)
@sarahfoster6609
@sarahfoster6609 7 жыл бұрын
hi i was working as an assistant vm, i would like to be a vm manager. Can you work up from an assistant or do you need a degree from a university?
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
Hey there, it is possible to become a VM manager by growing professionally inside a company even without a degree. I'm currently working on something that it might be really handy for you, in order to understand the different paths to become a VM and so on, stay tuned :)
@sophgardner2581
@sophgardner2581 8 жыл бұрын
I'm 18 and have just got a job as a VM at Primark in the Metrocentre, UK. I'm nervous about my first day as there was a lot to take in on the induction I had, is there any tips you can give in relation to a new starter in VM? Thanks :)
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
Hello Soph, really sorry I've missed your comment :( So, how it is going now?
@chiarapinna
@chiarapinna 8 жыл бұрын
Grazie Marica per questo video davvero utile, giovedì scorso ho fatto il mio primo corso di visual merchandiser ed è un settore che mi appassiona molto.Puoi consigliarmi un master o delle linee guida per diventare visual merchandiser?
@MaricagiganteVM
@MaricagiganteVM 8 жыл бұрын
+chiara pinna Ciao Chiara! Grazie a te per il supporto e benvenuta nel mondo visual ;) Consigliare così, senza saper e nulla di te e di come vuoi "evolvere" è un po' difficile, però se ti fa piacere puoi mandarmi una mail a marica@maricagigante.com e spiegarmi qualcosa di più, sarò lieta di darti la mia opinione in merito. Ho appena lavorato come project leader per un workshop di retail e Visual Merchandising in Domus Academy e posso dirti che il loro percorso formativo è molto interessante, ma come dicevo, tutto dipende da cosa vuoi ottenere ;) scrivimi!
@gunapooranajyothi7381
@gunapooranajyothi7381 8 жыл бұрын
hi marica , as I am a fashion tech student ........I am very keen to do my career in visual merchandizing ..........I didn't have any contacts to enter in the field ......I am a fresher ......how to enter and start my career as a VM .....give ur advice abt diz.........
@MaricagiganteVM
@MaricagiganteVM 8 жыл бұрын
+guna poorna jothi Hey there! I will soon give you my advice about this as you are not the only one asking me this question and I know is really interesting topic! Please stay tuned so you'll make sure to get my advice :D
@Happydale-ds5yp
@Happydale-ds5yp 21 күн бұрын
Love it
@TheSusiDorigoni
@TheSusiDorigoni 7 жыл бұрын
grazie mille! secondo te quale sarebbe la scuola più adatta dopo la laurea per diventare un fashion merchandiser?
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
E' difficile sceglierne una così, su due piedi, ci sono molte scuole valide che trattano la materia. Non conoscendo il tuo background e le tue aspettative professionali è difficile dire quale scuola sia la più adatta a te. Certo è che dopo la teroria serve moooolta pratica! :)
@neinasultoo4962
@neinasultoo4962 7 жыл бұрын
Hi. I'd like to know the courses to take and the qualifications needed to be a fashion merchandiser.
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
thanks for your inquiry! I'm currently working on something that it might be really handy for you, stay tuned :)
@jeanroger4738
@jeanroger4738 6 жыл бұрын
There are many schools that have a major in fashion merchandising also internships and job experience is needed. That's a very simple version.
@MaricagiganteVM
@MaricagiganteVM 6 жыл бұрын
I understand that this might seems a simple version but, to be honest, there are a lot of valid schools that explore the topic of fashion buying, also each person has a different background and expectation so that's the reason is not really simple for me just to point my finger on one school saying is THE best school for that topic :)
@moedahmed6368
@moedahmed6368 4 жыл бұрын
Nice content
@Rod4GoodLife
@Rod4GoodLife 3 жыл бұрын
Thank you Done Subscribed👍👌
@MaricagiganteVM
@MaricagiganteVM Жыл бұрын
Thank you 🙏🏻
@mnihadnawfur5120
@mnihadnawfur5120 6 жыл бұрын
Tnx mam
@MaricagiganteVM
@MaricagiganteVM 6 жыл бұрын
+M Nihad Nawfur thanks to you!
@eslamholom9125
@eslamholom9125 5 жыл бұрын
👌👌
@Windowswear
@Windowswear 8 жыл бұрын
Your definitions and examples are on point! Thanks so much for sharing your knowledge. ~The Team at WindowsWear www.windowswear.com
@MaricagiganteVM
@MaricagiganteVM 8 жыл бұрын
Thanks a lot! Happy to share
@zoevillanueva8908
@zoevillanueva8908 7 жыл бұрын
Marica Gigante - Visual Merchandising Expert f
@jcdiscooke200
@jcdiscooke200 7 жыл бұрын
So why we need to called them a Fashion Merchandiser,? its simply say BUYER! Im a VM and you say it right about us, art of selling without speaking. blah blah.... in fact some buyers asking VM bout what is good or not, the thing is, they higher than than vm team or even corporate.
@MaricagiganteVM
@MaricagiganteVM 7 жыл бұрын
Yes, there is not much difference between buyers and fashion merchandiser but really often the 2 roles are confused. In an ideal company ( not really common I have to say) Fashion Merchandiser - or so-called Buyers- should work hand in hand through all the process of buying and displaying/selling. As said... not always is going so well!
@UnicornRiderNarresh
@UnicornRiderNarresh 5 жыл бұрын
At the first glance your video it failed on Visual Styling, & Fashion Styling. 1- your hair styling needs improvement and grooming 2- your attire needs correction. 3- scarf is unkempt and unbalanced.
@MaricagiganteVM
@MaricagiganteVM 5 жыл бұрын
Thanks for your suggestion, especially coming from an expert stylist and video good-presence like you! First of all my look is just the way I wanted to be: European style is very different from other country and I'm not surprised that not everyone gets it! But I don't mind, is my style, I'm fine with it. I'm not a Stylist but a Visual Merchandiser aka I increase sales displaying things strategically into window displays and in-store 1- my hair is natural, not an anchorwoman, not wearing a wig. Still decent and not dirty or bad kept. Making video is not my job, I like to share knowledge and showing that I'm a real person! 2 - my attire is just the way I wanted to be. 3 - my scarf is unbalanced on purpose. Do you have a comment concerning my topic, Visual Merchandising? I'll be more than happy to discuss further with you about that. Otherwise, I suggest not to comment about my aesthetic since I'm not a Stylist neither a beauty guru. Thanks
@signedsanga5959
@signedsanga5959 6 жыл бұрын
Thank you so much for sharing,may you please provide me with a link where you share ideas...like which colours work best on the front,sides and at the back of the store
@signedsanga5959
@signedsanga5959 6 жыл бұрын
Thank you so much for sharing,may you please provide me with a link where you share ideas...like which colours work best on the front,sides and at the back of the store.
@signedsanga5959
@signedsanga5959 6 жыл бұрын
Thank you so much for sharing,may you please provide me with a link where you share ideas...like which colours work best on the front,sides and at the back of the store.
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