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Hey Henry! This is probably the best video on GTM out there! You've broken it down to the last second and having an actual product for context just made it all the more easier to understand. Cheers!

This was incredibly helpful! Thank you for breaking down the Go-To-Market Strategy in a clear and concise manner, Henry! =)

The best video on building a GTM strategy without complicating anything. Applause to Henry 👏👏

Thank you so much for creating this! So insightful, clear and easy to follow. Subscribed channel!

Thanks for sharing this, Henry. Valuable, precise, and straight to the point. Cheers!

This was very helpful, simple and straight to the point. I am using this method asap! Thanks Henry

This is so refreshingly clear, thank you!

Henry, thank you for the instructive video. I recommend including the slide link in the description for enhanced learning. Looking forward to your next video, where you explore the pre-launch phase in depth with examples. Your dedication to education is commendable. Keep up the great work!

This was just amazing! Thank you so much for making it clear and also concise!

Hi Henry, this video was really great, thanks for doing this. I’m a Google PM that does PM interviews… unfortunately for everyone else, the bar has been raised and everyone’s interview just got harder!🎉 (its a joke) In all seriousness, anyone studying for a PM interview should use this as a guide for how to do a GTM strategy.

So much information in a 11 min video❤ thank you!

Great video, thanks!

This is so helpful. Thank you so much for breaking down the GTM Strategy like this. Really appreciate it!

loved it, thank you!

This is exactly what I needed. Thank you!

This is really insightful. I like how you broke the Go-To-Market strategy stages on the slide. Thanks for sharing ❤

Great Content!! thanks Henry!

Henry, you are an excellent teacher! This has been so helpful. Thanks and God Bless! 😁

This was just brilliant and concise. Thank you!

I'm so glad I found this channel. So grateful for this content!

Henry, excellent work. Thank you for creating this content; it's very helpful.

This was so well explained and the use of an actual product made it so much easier to understand! Thank you! I'm interested in the point you raised about the GTM for B2B and B2C being different due to the fact that B2B is more sales enablement driven. Can you please make a video about developing a GTM strategy for a B2B software product?

Absolutely incredible. You deserve way more followers. You are gifted at teaching.

thank you for making this video. keep going Henry!!!

This is such an awesome video! Thank you so much. I love that you have an example for us. It helps us understand a lot more and be able to follow. Thank you!!! 🤟

Fabulous, thanks!!

Great piece of GTM video. Thank you.

Im on minute 6 and I just want to say you are the 🐐!!! Great material.

Thank you for this video Henry! Very helpful

Thanks for this... Simple and straight froward.

Informative & Educational! Keep it up! Kudos! 👍👏🍻

It's so helpful, thank you!

Very helpful! Thanks, Henry.

Thank you, Henry! This was awesome

Thanks, Henry! This was very practical.

Thank you, this provided great clarity for a project I am working on

Thank you for sharing

Haii Henry, Great Content! Easy to understand for career shifter, really appreciate your works!

Thank you for sharing. It helped me a lot. I already made my own GTM Strategy like that.

hey great content with clear logic! Thanks for sharing ❤

Thank you so much!!!

Really inspiring thx Henry! Hope you share more B2B cases！🎉🎉❤❤

Thank you for this video. It is really helpful.

This is good summary. I was also looking for honorable mentions to items such as licensing, pricing, product positioning, competition, customer support etc.

Really awesome video. The only bit I don’t agree on is that the GTM should come after the positioning and messaging. To me, the GTM informs me on how to position and message my very targeted segment. And these two pillars will vary depending on the verticals. But be interested to hear your thoughts.

hi hendry Salam from Malysia, i really appriciate your effort to make this video it's really helpfull, wish you all the best

Very useful and I agree with a previous comment, this is the best video on GTM strategy that I've seen by far.

what an easy but insightful presentation!

Extremely helpful video!! I would like to learn more about how you find and structure sponsorships with influencers- perhaps using the educational app example from this video

What just happened!!!!!!! Amazing. Excellent Work!

This is the best video so far after watching so many videos I was fed up. Most informational and practical video so far!! ❤❤❤❤❤❤

Hey Henry! Great content! Keep up! I just wanted to know what kinda dashboard you can set to organise everything and keep track of the KPIs we use for each channel and actions? Thanks

thank you for the breakdown

Awesome Henry :) Can you make some videos on product design and product strategy?

Nice video! Like the layout and the plan, but im curious from a PMM perspective how and who should be executing on these individual apects and what the resources are in terms of that - for example it's simple to say we'll use guest bloggers and influencers to promite organically, but for a pre-launched product from a small startup that is much easier said than done. I'm also curious about how or if you determine budgets and performance targets for the paid aspects that you include!

This is super helpful. Really simple, yet thorough and easy to implement. Question: is there a recommended period of time for pre-launch phase? We are ready to launch in about a month.

Impressive Dude. Eloquently presented.

Thank you very much for this vdo. I'm the only maketer in a company and very struggle with what should I do, This is very useful. Appreciate it!

Super helpful video Thanks

what if i announce/ launch the product with the pre-launch steps you mentioned?

What about budget allocation for each of the activities and tracking expenses for using e.g. Fiverr freelancers and influencers? I imagine you'd have a specific amount allocated for rolling out your plan that you'd have to report on. How would you go about managing that? I really enjoyed this video and the execution plan, but I feel that the financial side of the GTM strategy is missing from an otherwise great series. Would love to see a video on that. ☺

Solid GTM framework.

Hey Henry. Do you have any suggestions for a reduced version of this for someone going to market with a side project? The tasks described here are seem to easily be a full time job

Please can you make a video on defining roadmaps and the possible type of roadmap a product can have ?

This video is amazing

hey Harry!! the great video, tnks

As someone who's using online resources to learn product marketing, this video is very useful

Amazing video. I have a doubt. For a Retail Business, Guerilla Marketing activities would be part of launch or post launch phase ?

You are a legend!!!

practical , simple and insightful video .. all of this its about digital products , in addition how can you help me to fit in retail and pharma products

for b2b what did you mean by sales enablement

I really like it

Can you help for building a B2B GTM strategy?

by any chance could you share your GTM for B2B? I'm wondering how to get awareness and credibility in such a situation.

Question on launch phase: Do you have any people on Fiverr specially you have worked with to optimize ads? or anyone for SEO you recommend?

Superb!

Please can you do for a B2B . Thank you

Nice video and insightful template for GTM But I have a questions, do you have any frameworks or strategy when KPI is not achieved after post launch i.e. kpi is 10000 users signup in 3 months but after 2 months you only got 90 users or something like this

This is very helpful Henry! Is there anyway you can share fiverr gigs that might assist us with some of the tasks. Thank you for everything.

This is so amazing

What is position and messaging? can you go in depth on that?

Wouldn't using a slack group be expensive? We were going to do that then we realised that's about $8 per seat!

Hi, the the pmm track link seems broken

Amazing

Very good

Nice

Thank you for this helpful and insightful video. As a PMM sometimes it just feels like I'm testing stuff, I am not always certain what the result would be. The idea of a community build is great but I've realised that it's a real job 😅. How do you effectively manage communities to get the intended result??

❤❤

A million likes

Gospel.

Good video, but your reliance on FB groups isn't realistic. Too many people tried to do this and most admins will remove you for linking to your own content.

Why a slack channel?

best on YT !

Super helpful on a step by step approach, connection request on Linked-in sent, would appreciate if you could let em know if you are open to a quick call

Super super useful thanks a lot Henry I’ve also reached out to you on LinkedIn I think we should catch up on a quick call just let me know 😊! Hana D