Google Analytics 4 introduced Key Events as a new way to track important user actions. But what about Conversions? This video clarifies the difference between Key Events and Conversions in GA4, along with a step-by-step tutorial on how to leverage Key Events effectively.
0:00 Video Introduction
0:22 Introducing Key Events
0:48 Introducing what Conversions are now
1:45 Key Events tutorial in Google Analytics 4
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