Рет қаралды 9,495
Cameron Robert from Datarati explains the difference between Contacts and Subscribers in Salesforce Marketing Cloud.
What you'll learn:
» The difference between a Contact and Subscriber in Salesforce Marketing Cloud
» How Contacts and Subscribers are related to each other
» When to use SubscriberKey, SubscriberID, ContactKey and ContactID
» How to address Subscribers in your Data Extensions and tracking reports
Introduction: (0:00)
What is a Contact in Salesforce Marketing Cloud: (0:12)
What is a Subscriber in Salesforce Marketing Cloud: (0:37)
How to Reference Contacts and Subscribers: (1:22)
The All Subscribers List: (3:47)
All Contacts in Contact Builder: (4:40)
Why Contacts are Important: (6:22)
Summary: (7:51)
Further reading:
• Contact Definition: help.salesforce.com/articleVi...
• Subscribers: help.salesforce.com/articleVi...
• Subscriber Key in Marketing Cloud: help.salesforce.com/articleVi...
• _Subscribers Data View: help.salesforce.com/articleVi...
Want more information?
Contact us: www.datarati.com.au/contact-us/
Email us: hello@datarati.com.au
#salesforce #marketingcloud #tutorial #datarati