What is the difference between Contacts and Subscribers in Salesforce Marketing Cloud

  Рет қаралды 9,495

Datarati - Implementation Guru

Datarati - Implementation Guru

Күн бұрын

Cameron Robert from Datarati explains the difference between Contacts and Subscribers in Salesforce Marketing Cloud.
What you'll learn:
» The difference between a Contact and Subscriber in Salesforce Marketing Cloud
» How Contacts and Subscribers are related to each other
» When to use SubscriberKey, SubscriberID, ContactKey and ContactID
» How to address Subscribers in your Data Extensions and tracking reports
Introduction: (0:00)
What is a Contact in Salesforce Marketing Cloud: (0:12)
What is a Subscriber in Salesforce Marketing Cloud: (0:37)
How to Reference Contacts and Subscribers: (1:22)
The All Subscribers List: (3:47)
All Contacts in Contact Builder: (4:40)
Why Contacts are Important: (6:22)
Summary: (7:51)
Further reading:
• Contact Definition: help.salesforce.com/articleVi...
• Subscribers: help.salesforce.com/articleVi...
• Subscriber Key in Marketing Cloud: help.salesforce.com/articleVi...
• _Subscribers Data View: help.salesforce.com/articleVi...
Want more information?
Contact us: www.datarati.com.au/contact-us/
Email us: hello@datarati.com.au
#salesforce #marketingcloud #tutorial #datarati

Пікірлер: 14
@PratimaShri
@PratimaShri 3 жыл бұрын
Thank you! This was great and I am a complete beginner in SFMC.
@lakshmireddyyandapalle8949
@lakshmireddyyandapalle8949 2 жыл бұрын
Great explanation
@nanchoromero7817
@nanchoromero7817 3 жыл бұрын
awesome! really really apreciated your effort to help people using this tool. I can't wait to see your tutorial about deleting contacts, thanks again.
@ImplementationGuru
@ImplementationGuru 3 жыл бұрын
My pleasure @Nancho Romero! I'll link the video on Contact Deletion here when it's uploaded.
@ImplementationGuru
@ImplementationGuru 3 жыл бұрын
Hey @Nancho, we've just released our Contact Deletion video here: kzfaq.info/get/bejne/asCqrNqDtdzOcqM.html
@nanchoromero7817
@nanchoromero7817 3 жыл бұрын
@@ImplementationGuru wonderful! It will help me a lot, thank you very much!
@bhriscannan2080
@bhriscannan2080 3 жыл бұрын
Great clip mate, thanks for this. I am really going HAM to skill up in SFMC. Going for the Admin cert next month and looking to get MC consultant cert not long after!
@ImplementationGuru
@ImplementationGuru 3 жыл бұрын
All the best @Bhris! Let us know if there are any other topics we can cover to help your study!
@bhriscannan2080
@bhriscannan2080 3 жыл бұрын
@@ImplementationGuru I passed :) On to the MC consultant one next Thanks again :)
@katiadepalma9735
@katiadepalma9735 3 жыл бұрын
Hello there! I'm adding a new record into an existing DE for some test (email address is my primary key and is sendable), but I can't find this record into my "AllContact" section. Probably because is not used into an email? Then I sent an email to myself, despite the platform was saying "email sent" I haven't receive any email, and this email is still not in "AllContact" section... not sure what I'm missing...thanks for any help!
@nikitapatil2595
@nikitapatil2595 Жыл бұрын
If we have 2BUs in one account then does we count all the Contacts from both BUs or only from production BU ?
@kiskumar3510
@kiskumar3510 2 жыл бұрын
I am trying add subscribers to all subscribers with import type as add only. But I am getting as duplicate eventhough it is not present in all sub list?
@BoxingTubeBLR
@BoxingTubeBLR 3 жыл бұрын
is subscriber id and contact id the same?? ... just like subscriber key and contact key?
@anuragkale9443
@anuragkale9443 2 жыл бұрын
Yes
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