What Is Tokenization?

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Brendan Owens

8 жыл бұрын

Пікірлер: 201

@r0dr1 8 жыл бұрын

The music is awful for this kind of video :(

@JohnPray 8 жыл бұрын

+r0dr1 Thankfully it ends at about 1:05.

@JarqueDeJota 4 жыл бұрын

absolutely awful...

@propa9327 4 жыл бұрын

Y’all are lame

@animeuploadssubbedhd5623 3 жыл бұрын

@@propa9327 its a fact pls

@Joro18542 2 жыл бұрын

early playboi carti type beat

@ecarrasco2635 3 жыл бұрын

I really loved this 🔥 thanks for your creative touch too, made learning the topic enjoyable

@Donnie_Khan 2 жыл бұрын

One of the best explaination of Tokenization on the net. Good Job, hope to see more payment related videos i the future. Cheers

@milosdunjic8718 4 жыл бұрын

Bank doesn't issue token ;-) It is payment network (Visa, MasterCard, ...) Visa and MasterCard are NOT ACQUIRERS :-)

@ecarrasco2635 3 жыл бұрын

Just saw this video 2021, is the payment network completely owned and maintained by visa, mastercard, ..? Thanks for sharing I'm trying to educate myself on the correct terminology

@mariatravnitskaya2375 2 жыл бұрын

Hi Miloš, could you answer, is it the shop's (provider's) bank who's the aquirer?

@marjkamil 2 жыл бұрын

Acquirer is the processor

@Carlyuuazhb267 Жыл бұрын

after watching many videos about tokenization, they were talking about this topic differently, eg., who is the token generator, Bank, Visa, or Google Pay? who keeps our raw credit card data, Bank, Visa, or Google Pay? what data does google pay keep about our credit card, just a token or also encrypted credit card number?

@Carlyuuazhb267 Жыл бұрын

Hi @Milos, i think this video explains it very clearly but slightly wrong, if we change the Bank to Visa, change the arrow to point to Google instead of Acquirer, then Google validate the token with Visa, all should be good?

@coreyword 11 ай бұрын

This was a very good explanation and effective use case scenario. Thank you and great job.

@jsotomayorgray Жыл бұрын

Brendan, this is fantastic. Thanks for sharing your knowledge in such a understandable format.

@icekermit 5 жыл бұрын

Very good and succinct explanation of tokenization!

@onthegocode1443 Жыл бұрын

Dude, you explained it so well thank you!

@StrokeToSail 7 жыл бұрын

Good explanation of tokenization but 8 minutes of "creative effort" to describe a 2-minute thought! ugh

@masonsoutdoorsportsmenadve4933 Ай бұрын

Please make a new one for everyone? 😂

@GNarcis 4 жыл бұрын

You're basically giving the information to Google, who will then charge advertisers extra to get your information. It's basically replacing one evil for another. So tokenization is a fancy word for giving your data to someone else.

@carlxy945 4 жыл бұрын

this is where Blockchain comes in to remove middle men like apple or google

@geraldodom5566 4 жыл бұрын

Everyone seems to understand it, but I haven't a clue. You move toO fast, and the music makes me want to go straight up!!

@HenrideNavacelle 5 жыл бұрын

Thank you for the video! :-) . is the token # different each time you use Android pay?

@hajres93 Жыл бұрын

That was easy and simple, thank you.

@siyawat 4 жыл бұрын

Amazing information. Many Thanks

@hashamniazi3402 2 жыл бұрын

Wow You're explaining in well form, admireable

@giridharkumar1999 6 ай бұрын

Thanks for simple & clear explanation !!

@rodcmont Жыл бұрын

this video is crazy, dude. funny and helpful. nice.

@JubinMal 3 жыл бұрын

great combination of everything!!

@jajack9537 Жыл бұрын

Cool beats..great video

@StudyNotesandTheory 5 жыл бұрын

Great job Brendan! This was thoroughly explained and entertaining!

@shayshay8295 2 жыл бұрын

Great video, thanks!

@lemikanadeola7442 Жыл бұрын

thanks for the explanation, every other video keeps me confused.... you just answered my question......😊

@husainghuloom8040 2 жыл бұрын

Wonderful explanation, really simple and clear. Although all we have done is instead of giving this data to the merchants, we are giving this data to Google and Apple. Need technology to make the middle man obsolete .. merchant or android or apple .. they all need to go.

@SillyOmega Жыл бұрын

Can't servers are needed and there very pricy to run.

@taylorbumbum Жыл бұрын

This video could use an update. But a lot of online merchants do create tokens to process payments directly like Uber, skip the dishes, Amazon. Those merchants create a token and directly charge the financial institution. It goes amazon > financial institution Not amazon > Apple Pay> financial institution.

@qwertyasdfg7782 7 ай бұрын

dude you are simply saying use blockchain/crypto currency 😅

@ThaiyaWaronja 7 жыл бұрын

very well explained...forget about those who come to listen to the music as if this was a music video !!

@alphalax7747 2 жыл бұрын

Its a good song tho

@jesuscanales5606 Жыл бұрын

Excellent video.

@carcamp5451 7 ай бұрын

Amzing job 🎉

@mrtu4509 10 ай бұрын

Thank Brendan, the best video of payment explanation 🎉

@azwarinaazman Жыл бұрын

Thank you for the easy explaination!

@monstermadzune4563 3 ай бұрын

hi Brendan, warm greetings from Kazakhstan. Thank you for this video and explanations, very useful material and information.

@advaithg9378 5 жыл бұрын

Great effort. Thank you so much. You cleared all my doubts.

@qh3376 4 жыл бұрын

Am I the only one who actually enjoys the music?? Creative and informative video!

@aravindgovindaraj Жыл бұрын

simple and easy... Thanks mate

@TecraCoin 3 жыл бұрын

Thank you! now you can use tokens for investing in startups

@shahbazjmd7554 Жыл бұрын

Nice information ☺️

@danjohnson7289 Жыл бұрын

This is the best video on tokenisation ever created

@robh.5242 6 жыл бұрын

great explanation and video! Thank you, Brendan.

@jodybuchanan8269 4 жыл бұрын

Interesting Concept

@raunaq1984 6 жыл бұрын

Thanks Brendon , beautifully explained .

@kfletch4344 3 жыл бұрын

Awesome Video:}

@abhisawant9468 4 жыл бұрын

Thanks A Lot ..... easily explained

@Ajay-qu4il Жыл бұрын

That was awesome explanation. Thank you brother

@JerryLi 8 жыл бұрын

For a second it looks as if you are writing on the back of a macbook :D

@abdullahnsy 6 жыл бұрын

My card has NFC function. Is it same to mobile app?

@shareapps3248 6 жыл бұрын

no me i liked the music , seriously what its name , where can i find it please ?

@spartan187 4 жыл бұрын

Master card and visa primary role is schemes and issuing BIN, and rarely they are in to acquiring bussiness usually this is done by banks or payment processors .

@damejelyas 6 жыл бұрын

make video speed 1.5 you won't regret it !

@emperor3355 5 ай бұрын

Thank you for this video, it has really help alot, but i want to know, if my phone is stolen, will the thief be able to use my phone and pay for random stuff in a store? or those it have a password of its own?

@galileoprotocol.official 7 ай бұрын

Great explanation! Your video is fantastic! If given a possibility for interview, would you be up for it? 🙌

@laszlozahoranszky2126 6 жыл бұрын

Hey, thanks for this! I would love to hear about the details of the token. Because the merchant sees the token. So how come that is not something that we need to worry about?

@mariatravnitskaya2375 2 жыл бұрын

It's been 3 yrs so idk if that's still relevant, but for all the rest who're wondering... the merchant can't decipher the token since they have no access to the DB where the tokens are matched with the original values

@tonymp 2 жыл бұрын

It's more complex than what was shared in the video, but generally the app used to pay shares the token PLUS a transaction credential with Mastercard/Visa. The token can only be used with a transaction credential and the credential is only valid once. A token by itself is worthless

@ASMX_Group 9 ай бұрын

Excellent explanation

@hardwaybets Жыл бұрын

Brilliant!

@jacobpalatino1113 6 жыл бұрын

Now the merchant doesn´t know that sensitive information about you. Google & Apple do... wonderful

@carlxy945 4 жыл бұрын

@Caz L Orrell exactly,, tokens like XRP and XLM will solve this issue without any privacy issues....

@Chris-sz9hz 3 жыл бұрын

Was thinking the same, not sure how it's better for the customer but more data for big tech

@desislavpetrov2201 2 жыл бұрын

genius explanation

@PrashantSingh-ne5hf 8 жыл бұрын

thank you so much (y)

@royvaneck7413 8 жыл бұрын

Cool movie, background music in the beginning is a total overkill

@pyr8dude781 3 жыл бұрын

You have to be tokin' something to eat at McDonalds. 😂

@redi08 2 жыл бұрын

Issuing bank does not issue token Bank does not keep any token Instead token is hosted by payment network like VTS for Visa Visa and MC are not Acquirers Acquirers can be bank or any processor

@kaur8963 6 жыл бұрын

Good.. I got a quick Idea..👍..

@cassondrad2280 8 жыл бұрын

Well explained. Totally understand, thank you. Clear and concise

@fabianbraesemann5079 5 жыл бұрын

The music makes it hard to understand anything

@gazart8557 3 ай бұрын

Shoert and sweet. Love it

@luciferangelica 6 жыл бұрын

what's the point? it can be traced back to the account by the merchant or bank or whatever, how does this change anything? your company gets a cut?

@Someniatko 6 жыл бұрын

The merchant will not be able to recover your data based on the token. Only bank can.

@sanyamjaincs1 2 жыл бұрын

nice video

@paulbell8279 4 жыл бұрын

Is this the same as the service provided by FinNexus. Can anyone explain me in Detail? Thank You.

@la670 Жыл бұрын

Thank you!!

@bancambios 7 ай бұрын

Well done

@lakai944 6 жыл бұрын

Is that all there is to tokenization??? It does sound more secure, but....1. I really don't care if best buy has my account info. They are not going to ruin their credentials by stealing money and if someone hacks them...well shit happens (Very unlikely) 2. You still need to give your account info to Google. So if someone hacks your Google account you're kind of screwed, which feels very unsecure.

@lex8799 Жыл бұрын

Thank you so so much

@faisalmohamed9121 3 жыл бұрын

Simply put its a process of converting Fixed PAN to Dynamic PAN

@movingman07 3 жыл бұрын

Is this the reason why companies want to have there own mobile payment solutions so they can acquire the data for themselves.

@IsJakeFromState Жыл бұрын

Good vid still relevant

@beeaar2152 2 жыл бұрын

Greetings Brendan, You just understand that a Bank does not issue Tokens ... thats a job for TPS !! With a little more research you can ace making such informative videos. Best of Luck !!

@BLESSED1591 11 ай бұрын

Agreed. That’s ach still. Tokenizing is when we take real world assets and place them on the blockchain. Not sure if I left the video to early but I think we where just explained how mobile payments get settled.

@frustin 3 жыл бұрын

Granted the video is 6 years old now, but be warned, there are a lot of language inaccuracies in this video which are very misleading e.g. definition of acquirer, it is not mastercard/visa, and the token is not issued by the "bank"

@saviour2144 2 жыл бұрын

'ACQUIRER"....but great pres!

@sonias5843 5 жыл бұрын

So, the solution is to share private data with google rather than merchants?

@hapcleaner5734 3 жыл бұрын

thanks

@dylanc6276 4 жыл бұрын

Bro.. get your audio right. That record scratch almost blew my speakers. Had tp turn them up just to hear your narration.

@yourtube540 8 ай бұрын

This doesn't seem more secure and involves more parties for a transaction that occurs between a buyer and seller.

@pernilsson2394 4 жыл бұрын

So instead of giving my local hardware store my PAN i give it to Google? And how is this better?

@jedisentinel4879 3 жыл бұрын

Big Tech are merely the first ones to implement this, more and more tokenization companies are being born every year

@kristen3240 3 жыл бұрын

google is considered more trustworthy; the payment device at merchant is not as reputative as google. Therefore, handing the info to google more secure. I guess it is the principle...

@WaranaSJ 4 ай бұрын

6:58, plate numer now public

@spiralni 3 жыл бұрын

well thanks... btw that hand is kind of creepy

@businesswealthstory 2 жыл бұрын

You should update this video with Web3.0 technologies.

@Frothling 4 жыл бұрын

I dont think VISA/Mastercard are acquirers... Acquirers are the merchant's bank?

@williambarahona6116 5 жыл бұрын

Todo parece correcto en la explicación excepto por un punto muy importante el PAN nunca viaja en ninguna transacción y esto en su presentación esta mal lo único que viaja es un TOKEN por favor ajustar su presentación para no confundir. Gracias.

@arjunts8712 4 жыл бұрын

wow someone really likes drawing

@dalurinzinia829 5 жыл бұрын

But doesnt that mean google knows all our personal info relating to our payment card??

@TebogoMotlhale 5 жыл бұрын

passing the buck from Peter to Paul, yeah . . . now you're sending my sensitive private information to Google while assuring me that I am secure because it is No longer being "seen" by the merchant, now we have another internet-search-engine guy in the middle who acts as the TRUSTED intermediary to carry and pass around billions of people's "banking" information and become the weakest link and the biggest SINGLE TARGET for Chinese/Czech republic hackers ! On that fateful DAY when Chinese and Czech republic hackers finally sniff a billion credit card details from Google/Apple and threaten to leak/dump ALL of that information on torrent sites, that will be doomsday for EVERYONE !

@stansuen8072 4 жыл бұрын

Don't mind a bit of entertainment but this is trying too hard to a target group of technical people. I do appreciate the explanation of tokenization.

@ajghamdi7188 4 жыл бұрын

Music was a distraction :(. The last part also was not necessary.

@h1vuc1s 5 жыл бұрын

Good job with the explanation, but the part after 5:32 was completely unnecessary.

@skyboundzoo7529 5 жыл бұрын

I liked the drawings,, as I am a visual learner. But I don't think this format complimented the type of educational content.. waaaaay too long a vid.. skipped thru