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Schmidt's Naturals founder Jaime Schmidt is on the Female Founder World podcast with Jasmine Garnsworthy this week. Jaime is the co-founder of Schmidt's Naturals, one of the original natural deodorant brands. Jaime started the business after becoming a mom and wanting to move towards the natural industry.
After starting selling her deodorant at farmer's markets, Jaime grew to major national distribution and eventually to sell her business for 9-figures to Unilever. In this episode we chat about what life looks like after you have a major liquidation event, how she looked at growth and the journey while building Schmidt's Naturals, and what she'd do differently a second time around.
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Check out Jaime's business: schmidts.com/