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What's the best TV channel to use in your business? Visit: www.itsrelevant.com for more information.
With so many channel options out there today it's hard to pick a "best" option for display inside of your business or waiting room. CNN, Fox, MSNBC, The Food Network, HGTV, CBS, NBC, and ABC tend to be among the most-used networks that we've seen. To figure out the best fit for your business you need to first ask yourself what is the purpose of choosing these channels?
Most often it starts with "just needing something to put on the TV". TVs are in waiting rooms because they're a familiar distraction. They can reduce stress, and help pass the time; people put TVs in waiting rooms because they care about the comfort of their visitors. That is their intent, at least.
The news is often depressing, violent, and graphic. People in waiting areas don't want to see how many people died in a shooting. They don't want to see endless political commentary, graphic images of injured or fearful human beings, or a news story about something bad that happened close by. Nothing says "I'll think twice about coming here next time" than a string of recent crimes in the area.
Channels like the Food Network, HGTV, and E! are tame by comparison, but no less important to keep in mind. Visitors have called these networks boring and frustrating. People have never been more sensitive to the smallest things than they are today; they've also never been more able to express those fleeting feelings of frustration over social media and online reviews. Something they saw on your TV, which has nothing to do with your business, could be the reason they go online and rant about their "bad experience". As a result, you'll lose potential customers who decide to go somewhere based on reviews.
The best bet is to create your own TV network. But that seems like an impossible task that would be like operating a separate business of it's own. In reality it's very easy to do with It's Relevant TV. With just 10-15 minutes a month of involvement, and for less than the price of cable, you can create a network that is truly catered to your visitors' needs and can help you increase your revenue and positive online reviews.
Want to explore the options? Please visit: www.itsrelevant.com
Or call: (855)-ITS-RELE