What Should My Productized Service Be?

Рет қаралды 4,899

Күн бұрын

What Should My Productized Service Be?
“Which of my services should I productize?”
This is a question we get a lot.
And the truth is, unfortunately, most people won't be able to tell you (myself included) exactly what to productize until you’ve done enough work. You can’t productize something you haven’t sold and or delivered before.
It just doesn’t work that way.
If you’re looking to make the transition to productized services and want to figure out what your offer should be, this episode is for you.
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Пікірлер: 24

@CPtheCreator 3 жыл бұрын

This was really good. I’ve wasted so much time overthinking on making the right decision, when actually, I needed to just DO THE WORK.

@gregoryjhickman 3 жыл бұрын

amen

@temporallabsol9531 2 жыл бұрын

1000% this.

@debbartel7473 6 ай бұрын

🎯 Key Takeaways for quick navigation: 00:00 🤖 *When transitioning from a service-based business to a productized service, it's essential to determine what your product should be.* 01:24 🛡️ *You may not know exactly what to productize until you start delivering services and gaining experience in various capacities.* 03:31 💼 *Doing a 90-day trial with different clients in different capacities helps identify what you enjoy, what clients need, and what should be included in your productized service.* 07:33 🚀 *Experience is key; you need to do the work to understand how to streamline and productize your service effectively.* Made with HARPA AI

@frenchsnailbutter 3 жыл бұрын

"Sometimes you have to do shiznit to figure out the work you don't want to do." --> this is totally the conclusion I came to a while back and am in the middle of figuring out. Thanks for this. Get busy working, selling and figure it out as you go.

@ilamalihilustan22 2 жыл бұрын

That's great! What did you picked finally OR what services did you tried productizing?

@eric_martindale1711 2 жыл бұрын

I’ve been working to productize one of our services for about a year. It gets better and better, but it is ongoing. So while this isn’t a new concept to me, I felt like this was a very thoughtful, very well organized encapsulation. I found it very helpful and validating. Thank you.

@gregoryjhickman 2 жыл бұрын

Thanks! Let us know if you want help growing.

@shanewalsh247 4 жыл бұрын

great advice, I needed to hear that. I have some experience in web design and general design but see allot of opportunity in content repurposing, SEO backlinks and Instagram content. Gonna have to do some research and just pick something.

@ilamalihilustan22 2 жыл бұрын

That's great! What did you picked finally OR what services did you tried productizing?

@hockinghillsalive3624 3 жыл бұрын

It's funny, I was just thinking to myself, that I have heard this message from you for nearly 3 years now, and I know what needs to be done. I had a big gap in productivity in my business between the end of 2018 up until now, pretty much. Life and personal things hit really hard (my girlfriends kid was diagnosed with brain cancer) and I had to take a step away, for a long while. Before this long break, I was working on The Five 1's, and working to productize, as you were just starting to really hammer the message home. Well, now, almost 2 whole years later, I am back at building my business, watching your content again, and was thinking that most of your videos are starting to sound the same TO ME, meaning there isn't much more you can offer at this point, because I just HAVE to do the work now. Then I click on this video and it literally IS the message I needed to hear to confirm that lol. Sammi S.-

@gregoryjhickman 3 жыл бұрын

So what's the biggest challenge right now?

@hockinghillsalive3624 3 жыл бұрын

@@gregoryjhickman I have very little finances to work with, no clients, and am wearing all of the hats. I would say, the biggest challenge, is overcoming overwhelm, because funding can be raised, clients can be obtained, but I KNOW that I will inevitably face overwhelm before my systems are in place. The funding issue though, I feel will stall things because I am not sure where to put it just yet. If I have very little cashflow to work with, this means I've got to find the best "all-in-one" tool(s) that I can find, in order to get results for the client and not go broke before getting them results lol so, I guess this also leads to a pricing issue. Being stagnant for 2 years would make any prospect not want to pay for my services up front. Haha, long winded reply, for sure, but you asked!

@gregoryjhickman 3 жыл бұрын

@@hockinghillsalive3624 what hats are you wearing if there are no clients? Im confused...

@hockinghillsalive3624 3 жыл бұрын

@@gregoryjhickman everything that falls under the label of "business owner." Holding meetings, prospecting, networking, learning, trying to create what systems I can at this stage...

@hockinghillsalive3624 3 жыл бұрын

I have to draft a proposal for a prospect that I met with this past week. I am trying to systematize what I can for now, based on working closest to the money, as you suggested. I know I have some systems I can create now, and am trying to figure that out.

@CarrieReagh 5 жыл бұрын

Exactly...that's where I am...doing the "shiznit" for now to find out what is working, what isn't, what I want and don't want to do. Otherwise, like you said...it's just theory. I was trying to say this exact scenario to someone the other day about where my business is at the moment. I'm ok with it because I know it's just temporary and I'm already starting to see small glimmers of direction, which is awesome. But I still have much more "shiznit" to go through to get a really good idea. Great episode, thanks, Greg!

@gregoryjhickman 5 жыл бұрын

Thanks and glad you found it helpful! ;)

@ilamalihilustan22 2 жыл бұрын

Agreed! What did you picked finally OR what services did you tried productizing?

@vijayrangan Ай бұрын

Good advice, but how do you find clients to work with? I have a pretty good idea of what I can productize, but I'm stuck with speaking with actual prospects.

@gregoryjhickman Ай бұрын

Content, ads, outreach. If you’re having trouble speaking with them the ideal client probably isn’t specific enough.