Who are Southampton's New Owners?

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Tifo Football

Tifo Football

2 жыл бұрын

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Southampton have new owners. Sport Republic Ltd, backed by Serbian billionaire and television tycoon, Dragan Solak, and owned by former Brentford co-director of football Rasmus Ankersen, have purchased a majority share.
Southampton were once known for their savvy in the transfer market and their dedication to promoting from their youth teams. So will we see a return to that? Will we see the implementation of Brentford’s Moneyball-like approach? And how does Solak operate?
Written by Dan Sheldon, Matt Slater, Jay Harris & Seb Stafford-Bloor. Illustrated by Philippe Fenner.
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Tifo loves football. We create In-depth tactical, historical and geopolitical breakdowns of the beautiful game.
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Music sourced from epidemicsound.com
Additional footage sourced from freestockfootagearchive.com
#Southampton #Saints

Пікірлер: 120
@nikolaskoric804
@nikolaskoric804 2 жыл бұрын
As someone who lives in Serbia, I must say that Solak is a very competent business man. He owns, probably, the only independent media in the country that is slowly but surely becoming authoritarian again! I'm jealous of Southampton, would much more love if he bought Partizan Belgrade for example. He is not an Abramovic type, and will probably not pump in the club billions. But i'm sure that he will steady the finances of the club, and invest a proper amount of money. He is a sports fan, and most certainly will look to preserve the traditions of the club, in this beautiful game called football. Tifo, as always, very well researched, kudos to you guys.
@47eoghan47
@47eoghan47 2 жыл бұрын
Kosovo is free 🇽🇰
@nikolaskoric804
@nikolaskoric804 2 жыл бұрын
@@47eoghan47 Good for you. Peace and love ❤ 🙏
@shruk4
@shruk4 2 жыл бұрын
​@@47eoghan47 Free Kosovo. Palestine is Serbia
@paulishoho
@paulishoho 2 жыл бұрын
sad to hear that, especially after the lessons 30 years ago
@47eoghan47
@47eoghan47 2 жыл бұрын
@@shruk4 good for you man
@gregorzibert4134
@gregorzibert4134 2 жыл бұрын
I for sure wasn't expecting Tifo to quote my professor from the University of Ljubljana when I woke up this morning. This is some great indepth journalism, keep up the good work and thanks for all the amazing content!
@presidentmphuthi2157
@presidentmphuthi2157 2 жыл бұрын
Must've been a great morning!
@MegaAlien999
@MegaAlien999 2 жыл бұрын
isn't Uni of Ljubljana also where Zizek is? or am i wrong
@gregorzibert4134
@gregorzibert4134 2 жыл бұрын
@@MegaAlien999 I'm not sure if he still teaches. He was at the faculty in the past but I think he's retired now.
@Hollow42K
@Hollow42K 2 жыл бұрын
As a Serbian, everything is 100% correct regarding the media landscape
@thisIsFunnyLolz
@thisIsFunnyLolz 2 жыл бұрын
Stay safe and hope things eventually get better
@SuperRavensfan101
@SuperRavensfan101 2 жыл бұрын
hope you guys can still have access to free media, or at least a media more of the people then of the government eventually.
@Caroleonus
@Caroleonus 2 жыл бұрын
As a Southampton fan I'm very pleased with this acquisition. The Chinese owner was a complete non-entity, and led to stagnation. Hopefully we can start pushing for the Europa League spots again.
@blackHoodie96
@blackHoodie96 2 жыл бұрын
If this was true, we will see Southampton in their prime again. because their vision was similar to the board in 2013-2015 seasons
@stuartbest95
@stuartbest95 2 жыл бұрын
I find it amazing that you can buy a Premier League football club for the same as Jack Grealish! Would love to see a video on how this value is determined. Great content as usual
@giantabaloc5333
@giantabaloc5333 2 жыл бұрын
Love from the Philippines 💞 i know u probably wont see this, but i think u guys should do a video on our Philippines Women's National Team! it may not be as famous as the men's sport but just a week ago we qualified for our first ever world cup in our history and on behalf of your filipino viewers it would be so great for that story to be covered 🥰
@johnrobert3188
@johnrobert3188 2 жыл бұрын
Would love to find out more !
@Doggomorph
@Doggomorph 2 жыл бұрын
Ez mil should do that as well let's goooooo
@FootballDrawn
@FootballDrawn 2 жыл бұрын
Love the research that went into this. There's all the raw materials for a success "relative" to Southampton. A whole city behind you, an iconic jersey you can instantly identify, and historically, having a brilliant academy. It will be an interesting time for Southampton. ⚽⚽⚽⚽⚽⚽⚽⚽⚽⚽
@wilfordcolbert1333
@wilfordcolbert1333 2 жыл бұрын
True. Looking forward to see how this goes
@theordinarychannel9334
@theordinarychannel9334 2 жыл бұрын
Rasmus Ankersen is a legend and fits into the Southampton history.
@landonpatton7997
@landonpatton7997 2 жыл бұрын
Dude was huge in Brentford and will be sorely missed
@tdyerwestfield
@tdyerwestfield 2 жыл бұрын
It was only 9 years ago that Brentford lost a League One play-off final to Yeovil Town. Brentford are now in the Premier League, and Yeovil Town are in the National League.
@gowiuskymarie3302
@gowiuskymarie3302 2 жыл бұрын
Southampton for a 100mil quid has gotta be a bargain
@Drunken_Master
@Drunken_Master 2 жыл бұрын
Too bad Serbia will not be watching any Southampton games in the future because state-run media won't allow it.
@mohussain1615
@mohussain1615 2 жыл бұрын
Fosun Corporation have a very good recruitment policy going on at Wolves. They acquire talented youngsters fairly cheaply, nurture and develop them, turning them into much sought after footballers. They did this with Ruben Neves, Diogo Jota, Pedro Neto. Other youngsters such as Max Kilman, Toti Gomes, Rayan Aït-Nouri are also beginning to shine. I think a similar policy could pay dividends at Southampton as well.
@Knifeys
@Knifeys 2 жыл бұрын
ONE Jack Grealish or an 80% stake in Southhampton?? Hmm..
@gabe982
@gabe982 2 жыл бұрын
Very positive for Southampton. I remember up until recently they were a machine that constantly churned out young talent which proved very profitable for them not only in the transfer market but on the pitch as well. Hopefully they can regain that system and push for European spots in the future like many thought they would do a few years ago.
@Robin-uq2zl
@Robin-uq2zl 2 жыл бұрын
as someone who lives in Serbia,everything you said about Serbian media in this video is true
@m.i.k.e.y..j.o.n.e.s
@m.i.k.e.y..j.o.n.e.s 2 жыл бұрын
*Off topic* Tifo, please can you do a video explaining how the European leagues are deemed to be slower paced than the Premier League? The few times I have watched La Liga for instance I have been impressed... Actually thought it was more back and forth than the premier League which many teams seem to pass it back and sideways. Are you sure this "Premier League is the fastest league in world" isn't just myth? I support Arsenal but it would be interesting to see some actual numbers behind this other than just pundits and fans saying the same things. Thanks
@l_mcbride_0641
@l_mcbride_0641 2 жыл бұрын
Personally think that most quick and direct league is bundesliga
@thenamesbarreto
@thenamesbarreto 2 жыл бұрын
Huge fan of Rasmus, very happy to see how he's grown over the years. 💪🏼😎
@FilipGjorgiev
@FilipGjorgiev 2 жыл бұрын
You guys are superb! Love your content and of course the professionalism
@pashkodreshaj2558
@pashkodreshaj2558 2 жыл бұрын
You should make a video on Maldini as a director, he is doing an amazing job, and I’d like to hear the behind the scenes from you guys as you do an amazing job
@jonaskemper1270
@jonaskemper1270 2 жыл бұрын
I want to thank you for the great content - keep it going! Have a nice weekend - greetings from Germany!
@miaandalexferguson5624
@miaandalexferguson5624 2 жыл бұрын
Please do a video reviewing some younger youth players. I am specifically interested in hearing about James Garner's progress.
@maxine2798
@maxine2798 2 жыл бұрын
Still working after the Rockford Files?
@M4NA5
@M4NA5 2 жыл бұрын
Next video: Who are The Athletic’s new owners?
@explosivereactionstv7414
@explosivereactionstv7414 2 жыл бұрын
I didn’t even know they were sold until just now. I thought the Chinese were still the owners
@lilveacky
@lilveacky 2 жыл бұрын
imagine tifo getting blocked in serbia because he's not supporting our government
@martinezelmer223
@martinezelmer223 2 жыл бұрын
I LOVE THIS CHANNEL SO MUCH I EVEN GOT SUBSCRIBED TO THE ATHLETIC
@jacquesdelyons3516
@jacquesdelyons3516 2 жыл бұрын
Succinct script that gives an informative overview of the key players in Southampton’s new ownership. Excellent video, Tifo.
@batuhanymn
@batuhanymn 2 жыл бұрын
Since you are into clubs changing owners, I think you should also make a video about Hull City's new owner. That's an interesting takeover too.
@Mysterialic
@Mysterialic 2 жыл бұрын
Would love to see how they develop after this.
@max.8063
@max.8063 2 жыл бұрын
You’ll get to see :)
@AvatarN
@AvatarN 2 жыл бұрын
Serbian? Maybe they could try to bring Dusan Tadić back
@tomw2919
@tomw2919 2 жыл бұрын
Old
@godenzoon5955
@godenzoon5955 2 жыл бұрын
Nope, he won't join :). He will be an 'Ajacied' for the rest of his career and our dearest captain! Pak schaal! ^^
@BGEDGam3r
@BGEDGam3r 2 жыл бұрын
Can you make the same video for the new president of Hull City?
@donaldduck2756
@donaldduck2756 2 жыл бұрын
is every team in the Prem getting new owners?? like damn chill 😂
@thisIsFunnyLolz
@thisIsFunnyLolz 2 жыл бұрын
Haha yeah the pandemic was rough to deal with but at the same time the prem is just still going strength to strength of power and revenue and that is extremely appealing to investors, as long as the owners aren’t just looking to milk the cow and not treat it right like Kroenke or glazers then I’m fine with owners selling
@jamesbissonette
@jamesbissonette 2 жыл бұрын
1:38 Totally unnecessary to show a map animation with those borders when talking about Serbia and Serbian owner.
@MasonGreenWeed
@MasonGreenWeed 2 жыл бұрын
Holy cow it's James Bizenette
@Lee-sb1du
@Lee-sb1du 2 жыл бұрын
Serbia govt is basically european indian govt
@maropengrampyapedi938
@maropengrampyapedi938 2 жыл бұрын
I would like to work in one of these projects
@StairwellTheCat
@StairwellTheCat 2 жыл бұрын
This Rasmus Cat has a thing for Red and White.
@Marquise619
@Marquise619 2 жыл бұрын
Song?
@MrReese
@MrReese 2 жыл бұрын
That is a very low price for a premier league club.
@officerk8697
@officerk8697 2 жыл бұрын
make a video on villareal
@chris94kennedy
@chris94kennedy 2 жыл бұрын
I think you'll find Solak is actually a Runescape 3 boss
@zonetime9102
@zonetime9102 2 жыл бұрын
so many billionaires pumping tons of cash into the premier league , the best and most competitive by a country mile
@ritchierich2793
@ritchierich2793 2 жыл бұрын
It be some interesting in a few years time to see Southampton and aston villa...
@KinnyRiddle
@KinnyRiddle 2 жыл бұрын
How on earth did you manage to mispronounce "Gao" as "Jiao"? The "G" in "Ga" is clearly a hard-G, as in "Game".
@yuanchyi
@yuanchyi 2 жыл бұрын
Someone told him gif was pronounced "jif"
@jazzzzzz5626
@jazzzzzz5626 2 жыл бұрын
First city than new castle now south Hampton
@mav8535
@mav8535 2 жыл бұрын
I think its so weird that you can just buy Football clubs.
@firestarter1888
@firestarter1888 Жыл бұрын
Looks like the new owners will get to experience life in the championship💀
@TGFLdn24
@TGFLdn24 2 жыл бұрын
That was absolute jargon from them, I really hope it works for Southampton but that sounds like issues. The days of Les Reed having a well planned system seem very much gone......but we will see.
@TGFLdn24
@TGFLdn24 2 жыл бұрын
@Lew I hear that, as a Southampton fan, you will know more...from an outsider that loved the direct and understandable vision of the technical side that Reed ran, i know that it hit a rough spot for a bit (technical side, not financial). I just cannot stand that "vision" talk from owners these days, rubs me up the wrong way🙃
@Dontfearthereaper01
@Dontfearthereaper01 2 жыл бұрын
Unique multi club strategy? 🤔🤣
@andrei19238
@andrei19238 2 жыл бұрын
🇷🇸
@OzanBurada
@OzanBurada 11 ай бұрын
I came here years later as They bought Göztepe.
@misterbogs
@misterbogs 2 жыл бұрын
Southampton football group, that's what I'm seeing
@Tex_Mex_A_Lex
@Tex_Mex_A_Lex 2 жыл бұрын
Alex should like this
@datdude6849
@datdude6849 2 жыл бұрын
This might work if Liverpool don't just buy all their stars again lol
@tdyerwestfield
@tdyerwestfield 2 жыл бұрын
I don't like the idea of a company that's only existed for a month buying a football club, and I don't trust anyone with the surname 'Kraft' to run anything very well.
@razer0072073
@razer0072073 2 жыл бұрын
Until Liverpool come knocking
@gordon8202
@gordon8202 2 жыл бұрын
after this video: Tifo is villainfied by the serbian media.
@FilipGjorgiev
@FilipGjorgiev 2 жыл бұрын
Noone cares, they are all washed up
@bmwof-texas3923
@bmwof-texas3923 2 жыл бұрын
I am the new owner
@EpicVideoMaster11
@EpicVideoMaster11 2 жыл бұрын
Hamptonians
@reus150
@reus150 2 жыл бұрын
Sport Republic Göztepe takeover?
@shishodia1962
@shishodia1962 2 жыл бұрын
Goat Braithwaite
@rayedaslam
@rayedaslam 2 жыл бұрын
First
@diellramadani3270
@diellramadani3270 2 жыл бұрын
Say bye bye to broja
@Jack-lb1hn
@Jack-lb1hn 2 жыл бұрын
So a Serbian Murdoch. Unlucky, Southampton.
@FilipGjorgiev
@FilipGjorgiev 2 жыл бұрын
??
@restless1118
@restless1118 2 жыл бұрын
Everything is correct except the map of Serbia. Kosovo is a part of Serbia.
@Hephaestion96
@Hephaestion96 2 жыл бұрын
Obviously not.
@blackHoodie96
@blackHoodie96 2 жыл бұрын
If this was true, we will see Southampton in their prime again. because their vision was similar to the board in 2013-2015 seasons
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