Why Ceremonial-Grade Matcha Is So Expensive | So Expensive Food

Why Ceremonial-Grade Matcha Is So Expensive | So Expensive Food | Business Insider

Рет қаралды 4,296,507

Жыл бұрын

The greener matcha is, the smoother and more complex its flavor. But not all matcha is the same. Matcha at its highest quality is referred to as ceremonial-grade, because of the central role it plays in Japanese tea ceremonies. And while this bright green powder takes a few seconds to dissolve in water, it takes an entire year to grow. Jintaro Yamamoto runs a 180-year-old tea farm, one of the oldest in Uji, Japan. We visited his farm to find out what makes ceremonial-grade matcha so exceptional? And why it's so expensive.
For more, visit: / yamamotojinjirou
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Why Ceremonial-Grade Matcha Is So Expensive | So Expensive Food | Business Insider

Пікірлер: 945

@sillywilli.27 Жыл бұрын

It's so beautiful seeing his passion for his craft. Rare to see someone who truly enjoys their occupation.

@sokha6197 Жыл бұрын

what's even more amazing is he's a six generation matcha farmer, meaning the passion in the occupation runs in his family.

@CocoKoi321 Жыл бұрын

Japan is a collectivist society and is a very know your place society Not prideboasting and greedy Individualistic society Japan basically nobody says something is out of style for example either. You focus on ehat you like and dive deeper into being that best at it Hence why aging craftsmen is a term too

@ziglaus Жыл бұрын

@@sokha6197 can you imagine doing the same thing as your great great great great grandfather? i think id literally rather ki...stop existing

@WeekzGod Жыл бұрын

Its really common in Japan for people to obsess over the quality of their work.

@SilverGears Жыл бұрын

@@WeekzGod when you're on a island with limited resources and space, it makes sense

@PincheBecky0Effsgiven Жыл бұрын

When you take pride and combine it with joy, you get a great product. Being respectful to what is being harvested, be it plants or animal, does make a huge difference.

@thatdude3977 Жыл бұрын

Also not having your culture entirely destroyed helps too....

@PincheBecky0Effsgiven Жыл бұрын

@@thatdude3977 Yes, that's where respect comes in.

@thatdude3977 Жыл бұрын

@@PincheBecky0Effsgiven lmfao yeah sure

@Itsallsotiresome Жыл бұрын

Pride often blinds one to one's own flaws and attempts to excuse or justify them, but passion typically gives birth to being more critical of one self than anyone else. And that comes from a joy of self-improvement. A prideful person often hides from the 'flames of refinement' in life that tests skills, accuracy, and talent. A passionate person often seeks out the 'flames of refinement' in life that tests skills, accuracy, and talent even when no one else might care. Pride stagnates. Passion excels.

@oooo-dw7gg Жыл бұрын

@@thatdude3977 you woke up and chose dick.

@morbideddie Жыл бұрын

I think it's worth noting thay "ceremonial grade" isnt an official or regulated classification, any company can call any matcha "ceremonial grade". I think simply refering to it as "high quality" matcha is less misleading since most matcha sold as "ceremonial grade" isnt hand ground, first leaf or first flush. Great to see that traditional makers like this still exist and that the torch is being carried by someone so young, driven and passionate.

@based_prophet Жыл бұрын

A few holds up it its craft tho n notes

@based_prophet Жыл бұрын

But yea I'll sell you a bag of puppy hair n call it c xeromoney

@based_prophet Жыл бұрын

Sadly ur right tho

@vv720 Жыл бұрын

there are many special grade teas in china and japan and their flavor is similar with middle price products

@mohamedraaifrushdhy6693 Жыл бұрын

It says the Japanese public has long been familiar with that term and its distinctive features. So are you Japanese by any chance to call them out???

@gokobe9121 Жыл бұрын

By the smile on his face you can tell he actually takes pride in what he does!

@abt_micah4544 Жыл бұрын

I love matcha but this documentation took my appreciation of it to another level. It's so beautiful to see someone so passionate about his craft and his love and dedication to keep the tradition. 🍵🍃💚

@mymatchaaddiction Жыл бұрын

matcha is truly the best!

@EricDMMiller Жыл бұрын

It's a stupid waste of time and effort.

@user-gu9yq5sj7c Жыл бұрын

@@EricDMMiller Why? Then how else would you harvest only the young leaves? If you don't give a solution then don't criticize.

@Esseyx-420 Жыл бұрын

@@EricDMMiller Why tho? its a centralized part of Japanese culture (as shown in the tea ceremonies)

@modkhi Жыл бұрын

its so rare to see a younger person having inherited a traditional business like this and also seem so in love and enthusiastic about it outwardly that it makes me happy through the screen. a lot of people like him seem to grow to appreciate their work but they don't seem to have so much pure passion about it, like this is what they would have done anyway even if they weren't in a position to inherit the business. really cool to see

@aishikamitra Жыл бұрын

It’s so nice to see a young person from our generation taking such interest in a traditional business. While the trend of matcha or sake rises, youngsters seldom want to be tied to these facilities as they aren’t as fast growing as other more urban or technical jobs. Good luck to his work, may he expand to produce more specialised teas in the future. ❤️

@search5164 Жыл бұрын

Absolutely, seeing young generations taking part in this direction is appreciated 👏👏 wish him the best for his business expansion🙏

@yourdad2917 Жыл бұрын

Bouta play Vic 2 so I can kill all the artisans and industrialize

@Hydraxia96 Жыл бұрын

@@yourdad2917 this guy lmao

@DopinSmoke Жыл бұрын

Our entire generation would be this way if the 2 before us hadn’t first sold off all the family businesses, and then sold off our future prosperity in exchange for a couple decades of excess. They’ve damned us all to be factory rats.

@jmd1743 Жыл бұрын

@@search5164 He's taking it to a whole new level. He's making his crops into a art instead of a bulk commodity for an income. He's passionate about what he does.

@konstantinepotapov4719 Жыл бұрын

Thanks to people like Jintaro-San who continue to support traditions 💚 His work is highly appreciated all around the world 🌍

@Nullified1332 Жыл бұрын

I had a coworker gift me some ceremonial grade tea for christmas because she knew I loved tea and japan, I had no idea how much love and tradition I was holding until now. It is truly beautiful.

@TawnyFawny Жыл бұрын

Jintaro's passion for his craft and dedication to quality is extremely honorable. This episode was particularly enjoyable because of the focus on him and his tea farm. This series makes me continually grateful for products after seeing the hard work put into producing them!

@zurzakne-etra7069 Жыл бұрын

if he were on tiktok, I'd binge his videos!

@magicknight13 10 ай бұрын

Very well said!

@nissan_skyline 6 ай бұрын

Very well said!

@thelostremainunfound Жыл бұрын

Even before he said it, he radiated love for his profession and business. So glad to see someone love something so much and put so much pride in their work. Coming from a country that looks down on farming and labor work, it's really something to see so much respect put into the work he does.

@ProfMannion Жыл бұрын

What a Beautiful farm. The plants look so healthy. I lived in Okinawa for a while and the storms were something else, I can't imagine the work put into that farm (Uji is mainland Japan so a while north, but it's still coastal and in the Pacific so they get whacked with the same storms).

@SweetCammieEyes1 Жыл бұрын

I lived in Oki 6 years. I was there when the typhoon knocked down the Blue Seal sign on 58!

@ProfMannion Жыл бұрын

@@SweetCammieEyes1 I remember having to wear a flack jacket and kevlar to go outside at all, one MRE a day. One of the barracks was shut down and they had a firewatch there 24/7 (to make sure no one was partying there or getting pregnant), and walking he probably 5 city blocks length between barracks was really something, you felt like low crawling the whole way there. I have never missed another place I have been other then Home and Oki. Worst part is a hard drive crash made me lose all my photos and videos from back then (I bought one of the first good digital cameras out there and have nothing left, back up your files). I have like 5 photos total from my entire time in.

@amevaio92 Жыл бұрын

@@SweetCammieEyes1 same me too for 6 years until 2016. I still remember the Blue Seal on 58 main road. Also don't forget the unlimited refill of root beer xD

@passiveaggressiveflamingo6851 Жыл бұрын

“Get whacked”😂 Thank you for that and thank you for your service to a few of you in the replies!

@someoneelse2106 Жыл бұрын

That man deserves every yen he gets. He truly has a love for what he and his employees do.

@TooLittleInfo Жыл бұрын

The work ethic and artisanship of the Japanese is truly unparalleled. I remember watching a video of a chef who specialises in hand made soba---he doesn't even look at what he's doing, he is doing everything by feel, it's instinctive for him at this point. It was absolutely beautiful. I must visit Japan one day and experience this for myself.

@minimalistmomo8687 Жыл бұрын

we tea masters have nothing but pure appreciation and gratitude to these farmers that brought us our ceremonial teas to enjoy and share. Thank you. May you all be well and happy.

@boszwollocks9557 Жыл бұрын

Jintaro needs to be protected at all costs. Working hard but always good sprits and smiling

@watrgrl2 Жыл бұрын

It would be so awesome to be able to experience this man’s ceremonial Matcha. Ive had regular matcha in sweet milk tea and deserts like Vanilla matcha ice cream but I’ve never seen ceremonial matcha in the western US. I heard they dont export it because it’s so dear cost wise and not made in quantities enough to meet the demands in Japan. I love the taste of green tea especially iced and with toasted rice it’s exquisite.

@someone-uz4mi Жыл бұрын

Not sure if what I had was ceremonial matcha, but I do know some Japanese culture festivals have tea ceremonies open for anyone to participate in. That's how I found out about matcha in the first place.

@lid6963 Жыл бұрын

you can definitely order some off of amazon. Its not cheap but its worth experiencing. It has such a beautiful natural sweetness. I don't like to use it in blended drinks. But if i do use it in blended drinks i try to go light on the sweetness. the color is beautiful and again its worth trying.

@Gersberms Жыл бұрын

I've never had it in foods that I recall. I've had ceremonial matcha prepared for me by a Japanese girl, in Europe. It was a simple, enjoyable and mindful experience. The Japanese have mindfulness embedded in their culture and they appreciate simple things more often than we do.

@JustiaFiat Жыл бұрын

@@lid6963 Amazon matcha is shit. You can order directly from Marukyu Koyamaen and many other traditional Japanese producers though. It will probably even be cheaper than rip off 'ceremonial' Amazon matcha.

@lordgarion514 Жыл бұрын

@@JustiaFiat You realize that you can buy that brand on Amazon, right?

@ollysombrero8427 Жыл бұрын

I feel like a cup of his handmade matcha a day is the key to immortality.

@livewellwitheds6885 Жыл бұрын

I had the absolute privilege of experiencing a matcha tea ceremony in a temple in Japan once. it was absolutely incredible

@LL-bl8hd Жыл бұрын

This video was beautiful. It really shows how matcha is an art and a craft as well as a natural product. Seeing Jintaro's devotion was truly inspiring.

@harithavallipinisetti Жыл бұрын

They say ‘when you are fully satisfied with your work, you can’t do better ‘. Jintaro san literally living on that principle. Love the way he respect his work and at the same time he’s always willing to improve his work than the last time. That attitude really inspired me. Thank you Jintaro san.

@frozendroplet6868 Жыл бұрын

I wish I had like 10% of his work ethic lmao

@samsonsoturian6013 Жыл бұрын

He's just making tea but he's clearly having fun...

@pauldangvu9720 Жыл бұрын

It’s absolutely crazy how so many things in Japanese culture are expensive. Kudos to Japanese people who work their butts off to produce high quality products.

@MrMikkyn Жыл бұрын

His passion for matcha is so beautiful. So much joy in the simplicity of the beautiful flavour of ceremonial green tea powder. Joy in the little things.

@DeanRyan0241 Жыл бұрын

I can feel the passion transmitting to me with joy from the way he describing his work. How lovely, would love to experience his farm one day!

@orboakin8074 Жыл бұрын

As I watch this, I cannot help but be reminded of Deaimon recipe for happiness. I get the same vibe of balancing the old and the new i.e. the younger generation embracing the traditional methods and practices of their families and forebears while also refining them with modern methods and sensibilities. Jintaro as the new generation owner of his family's tea business reminds me of that. Japan really excels at showing that societal progress can be made while respecting tradition and keeping it alive for future generations.

@gibsonflyingv2820 Жыл бұрын

This makes me so happy as a big fan of matcha ceremony and traditional Japanese arts and crafts in general. I've always wanted to see a matcha production episode on this series! I've been waiting. So glad to see this given the respect it deserves.

@TylerClow Жыл бұрын

He seems like such a genuinely sweet person, and the matcha looks delicious!

@Rich77UK Жыл бұрын

Brilliant to see such love and passion to produce a high quality product. I wish this guy and his business the very best of future imaginable.

@tessiepinkman Жыл бұрын

What a wonderful man! Every word he speaks seeps of love and respect for his profession.

@anat01 Жыл бұрын

you can tell her is quite happy with his work, proud even if he isn't 100% pleased with the tea watching this video has certainly helped me appreciate matcha even more- would love to one day taste a cup of ceremonial matcha

@raerae734 Жыл бұрын

I lived near Uji for many years, and bought Uji matcha a few times/enjoyed it at tea ceremony, but I never visited Uji itself...I'll fix that next time I visit Japan! Matcha at tea ceremony is so good and was the first way I tried matcha. Anything flavoured with matcha, like cake and icecream, tasted awful and sickly to me when I tried it, so I think I was ruined for matcha-flavour by trying ceremonial matcha first! Try it if you get the chance. 😄

@mymatchaaddiction Жыл бұрын

That's awesome, I', super jealous! I agree that some of the best matcha comes from Uji. Visiting Japan is on my bucket list for sure

@pilotswife06 Жыл бұрын

My grandmother is from Japan, and so I grew up drinking green tea and matcha. I cannot stand matcha flavored things! Just plain hot matcha is all I need.

@altair5072 Жыл бұрын

it makes me happy to see someone who genuinely cares about their craft

@sansserif2559 Жыл бұрын

Ceremonial grade also varies with the retailer. I've found my local specialty tea shop let the quality slide. The best place I've been able to get decent matcha outside of Japan was by being or knowing someone who was a student of a tea school like Urasenke buying through them and drinking matcha in class. The distribution to these schools is a long standing relationship with growers and where the term "Ceremonial " is truly applicable.

@peacefulpie9660 Жыл бұрын

I grew a couple of matcha plants and one time I tried making high quality matcha, it took a lot of commitment but I did it. It most definitely didn’t taste as good as the professional’s matcha but it was still fun to try!

@Nunu_12 Жыл бұрын

This was so beautiful to watch. He seemed lit from within as he showed us his passion for his craft.

@heavencooki6817 8 ай бұрын

I enjoy ceremonial macha a lot, I love how calming it is and how your hand moves and how it just looks overall in a cup, it’s just so calming and when you drink it. I just imagine myself laying on the grass in a middle of a farm field

@BostonRobb Жыл бұрын

Its an art, but also, there is an art to his joy in producing this matcha. May have been more fascinating to watch the joy of matcha.

@richardxu7251 Жыл бұрын

While ceremonial matcha is expensive, it isn't overly so since you use very little each cup. $40/oz is $1.4/g. I tend to use 2g per cup for thin tea, which makes a cup of matcha $3. That's even cheaper than a tall latte at Starbucks :)

@jasminecontreras7341 4 ай бұрын

what brand?

@pandalover555 Ай бұрын

Such a beautiful and complex process, thank you for sharing this craft! 🍵 I’m happy to see Jintaro continuing this tradition and having so much passion!

@diegogarcia-serna9773 4 ай бұрын

It's incredible seeing this farmer's dedication to the quality of his product. Inspirational.

@SilverGears Жыл бұрын

Never satisfied, yet always striving for his perfect ideal, what a craftsmen, so much love.

@robbieaulia6462 Жыл бұрын

I love how just how happy he is with his work

@tember7825 Жыл бұрын

Its so cool seeing this guy work, he loves his job and that makes the product even more satisfying

@turobot8803 Жыл бұрын

I'm always happy when cultures cross around the world through food.

@LoveAndSnapple Жыл бұрын

"What a strong and spirited young man! He must be a strapping 22 years of age!" "I've been in the tea business for 18 years." @_@

@dafish5306 Жыл бұрын

My grandma is a Japanese ceremonial instructor and I can confirm that the level of complexity higher quality matcha brings is worth its price 👍

@m-z-nzedjali4043 Жыл бұрын

man this proves when you put time in somthing from heart and care about details it makes the difference.

@BubbleTeaKristin Ай бұрын

This was a wonderful video to watch! ❤ Thank you for making it!

@m.orionyt Жыл бұрын

I love this matcha man, I’d spend hours just listening to him talk about his work

@francescapaolaplicato4875 Жыл бұрын

Matcha is not really my cup of tea (pun intended), but what I saw in this video makes me appreciate so much working with this product every day, now I'm more aware of what it is and how precious it is. Thank you for sharing this

@MicNic Ай бұрын

I love the attention and awareness to all the small details.

@simonsaysism Жыл бұрын

I love this guy, so cheerful and hardworking, proud of his craft yet always wanting to improve

@redbutterfly88 Жыл бұрын

Japan really can make everything artfully. Im amazed by the diffrence of plastic netting to wide straw shed. Wow

@richhoward7050 Жыл бұрын

This was well done. I’ve imported tea for several years, toured the fields and production facilities around Uji and surrounding area, and can say this was well researched and presented. Most “ceremonial grade” matcha does not come from this calibre of farm and producer

@watrgrl2 Жыл бұрын

Business insider you are such an awesome channel! And I love the narrator! Her voice is so soothing and easily understandable.

@nenepink6 2 күн бұрын

thank you for this work, such an art! my fav!

@sarahferguson0 Жыл бұрын

I have so much respect for Japanese culture. They are willing to go to great lengths to produce amazing quality. ❤️

@cornbeef Жыл бұрын

I find the Japanese language so beautiful to listen to, I really wish I could speak it! I really hope his business does well and that one day he achieves his perfect matcha. I made myself a cup to drink whilst watching this :)

@acidset Жыл бұрын

Never too late to learn

@cornbeef Жыл бұрын

@@acidset I’ve been trying, definitely a lot harder now I’m older! Need to keep at it

@jenm1 Жыл бұрын

What we find beautiful is just based on who’s in power honestly.

@tomatodo375 Жыл бұрын

To my Japanese ears too, his speech sounds beautiful because of his elegant Kyoto-accent and his own positive character.

@idontneedaname318 Жыл бұрын

@@tomatodo375 I was wondering what kind of accent that was it sounded different somehow

@liadupuis9265 Жыл бұрын

Really beautiful documentary! Thanks for sharing 💚

@eerielconstantine5051 Жыл бұрын

His outlook is so driven yet peaceful

@aishikamitra Жыл бұрын

I can almost smell the plants, this makes me want to visit Darjeeling and stay there for long. Also, the cover method is quite similar to how betel leaves are grown here in India.

@aishikamitra Жыл бұрын

@Glurp puffloid Sadly, I don’t really enjoy flower-based teas. Yes, there was once a henna plant in the backyard of my grandmother’s house. She used to pick some leaves every month and dry the leaves to turn into mehendi to be applied to the hair. Dried henna truly smells marvellous. As for tea plants, yes, the smell of them varies based on the place they’re grown. I have felt the difference between the tea gardens. Someday I would indeed like to visit Japan and get some bags of matcha. :P

@archeofutura_4606 Жыл бұрын

Darjeeling produces the best black teas in the world imo. I want to visit there so bad. Also if you're interested in covered green teas, the Uji region produces some of the finest. Kabusecha and the way more expensive Gyokuro are honestly some of the best green teas one can find

@edwardkay3193 Жыл бұрын

Dude was on his way to bat when you guys called him for an interview.

@TristanThompsonCompilationBros Жыл бұрын

I truly appreciate this kind of dedication to craft.

@SHOPETSY Жыл бұрын

What a charming, quietly peaceful little corner of our amazing world. So great to see the beauty and tradition.

@vulcanprincess1584 Жыл бұрын

i'm sad he felt pressured into the family business, but happy he seems to love what he does. i wish the rest of the world would adopt some of the values places like his business has

@DemstarAus Жыл бұрын

It's fascinating to me that all tea is one species of plant. There are thousands of species of coffee trees bred for flavour, size, yeild, pest resistance, drought resistance, and a number of other factors. Tea ends up differently due to picking, timing, and processing. Both are very complex across the scope of results but for different reasons.

@Jade_Coeurl Жыл бұрын

I want to buy all my tea from this company! Jintaro is so joyful and wise in what he does!

@kvibes7714 Жыл бұрын

What a beautiful video. Jintaro you are amazing and an inspiration to the nation! Thankyou for your effort and labour of work, you truly are appreciated 😇

@lindseyloo6619 Жыл бұрын

What a wonderful person🥺 i bet you can taste the love he pours into those plants

@sophroniel Жыл бұрын

Love this narrator. She matches the tone of the video so well

@fullahrhada1153 10 ай бұрын

Love this insider video about matcha!

@artofescapism 4 ай бұрын

Very cool to learn about- thank you for showing us!

@gpeddino Жыл бұрын

I like how they left the "itadakimasu" in the subtitles (8:11).

@starksenterprises Жыл бұрын

I now fully appreciate the price I pay for a 30g tin now... especially if it comes from such a process including grinding 40g for 1hr via hand mill. Dare I say, I'd be under-paying... surely his method is among the higher priced! Informative vid.👌🏾

@ScrewyDriverTheMan Жыл бұрын

He's so polite and well spoken, and a great explainer too. What an interesting process and tradition, so much hard work! And his dedication and his own sense of high expectations is what is creating the incredibly high quality, which is awesome for us John Q Public consumers!!!

@magicknight13 10 ай бұрын

Wow, he is so incredibly passionate and dedicated. Super inspiring and really makes me appreciate matcha even more!

@dreamcatcherpone Жыл бұрын

In a few more years, that furnace will be 100 years old, and turn into a Tsukumogami. THEN he'll be satisfied with the flavor

@melvinsaji2805 Жыл бұрын

Wonderful 😊

@02b6a4 2 ай бұрын

We are witnessing a young matcha master in the making! I was in Uji last year and brought back some ceremonial grade matcha, which has been such a treat. Will definitely go back for another visit this charming town.

@GentleFD25 Жыл бұрын

love his passion and his calming and soothing voice

@joshuabeech-maher5924 Жыл бұрын

I bought some low grade matcha from the store once and man, it was bitter but it goes great with cardamom, a very small amount of sugar and salt, clove and orange blossom. Potion 🤤

@jai6954 Жыл бұрын

Business Insider : why is it so expensive Me : Is it from Japan..??

@florians9949 Жыл бұрын

Because it is a century old art that takes years to master?

@zohaibtariq7351 Жыл бұрын

Because everything in japan is quality??

@UMADBRO64 Жыл бұрын

@@florians9949 Growing tea takes years to master? Damn dude, truly there must be a mastery to putting plant in ground, watering plant, picking leaves, drying leaves, and grinding them into powder.

@florians9949 Жыл бұрын

@@UMADBRO64 not realy, more a general statement. Everytime this chanel has a video about Japan, you can be sure that the sentence “this is a century old arts that takes years to master” is going to show itself.

@zeeeeekaaaay 2 ай бұрын

what a beautiful tradition matcha has :) and love seeing how passionate he is about his craft.

@teaformeplease Жыл бұрын

Thank you for highlighting tea producers. One thing to note is that matcha doesn't actually dissolve. It's a suspension. 😊🍜

@jacintaschneider4145 Жыл бұрын

Do they ever show how to buy the products in these videos? I wpuld love to try some of this matcha!

@westsidesmitty1 Жыл бұрын

Yes! I would love to know the name brand. I treasure my current ''go-to'', but am always looking to try one grown and prepared with so much tradition and love.

@graphenebusinesslaw Жыл бұрын

Striving for greatness is a beautiful thing!

@imacuser101 Жыл бұрын

Love the main guy in this video! Super happy guy and full of energy hope he never changes!

@arthurwittmann6242 Жыл бұрын

it's exceptionally wide spread on the south most state of Brazil. So much so, the drink, chimarrão, is a common substitute for coffee on the workplace.

@alissonvert3552 Жыл бұрын

but chimarrao isnt green tea(camellia sinensis) it's yerba mate(ilex paraguariensis)

@desumichan6191 Жыл бұрын

That ain't a green tea.

@Nurg1982 Жыл бұрын

Is there a way to purchase his matcha directly? We buy ceremonial grade matcha, but I'm keen to try his specifically. I went to his/their website, and it's seems he only sells in a physical store type of manner

@Whocaressss333 7 ай бұрын

I love how passionate they are with what they do🤍✨

@raylubin Жыл бұрын

This video was very wholesome💚

@WormBurger Жыл бұрын

I love the baseball like uniform buddy is wearing. lol

@kornelweber5879 Жыл бұрын

About increasing the market during the years... I have to agree as a Polish, a citizen of a country where the amount of natives that destinguish a good Matcha you can count on fingers of a retired carpenter. Why do I tell that? Quite a silly reason, since the markets started to introduce matcha-flavored products (Polish can recognize the Chocolate that was introduced in Biedronka discount market like 1-2 years ago).

@moyamatcha Жыл бұрын

Hi! We agree that matcha is not very popular in Poland. We recommend checking out our website and social media accounts as we are one of the first matcha brands in Poland. Our matcha also comes from Uji, Japan and it's organic. We try to educate people about this amazing tea and how important it is to try good quality product.

@raphaeldienzo9514 Жыл бұрын

Now I want to work as a farmer on his farm! I really love matcha since schoolgrade! When I was in 5th grade, that was the first time I taste it. And it was such a delightful taste, that bitterness and aroma filled my tounge.

@lepidolite2009 20 күн бұрын

Jintaro seems so happy. he just find pleasure in putting out a quality product. nice

@AsuraOmni Жыл бұрын

"Physically it is very hard, but mentally it is fun." 2:00 As a person with chronic illness and pain, I'm both jealous and so happy that there are people out there that are able to experience that feeling. What a blessing for him, I hope he has nothing but success.

@anmnou Жыл бұрын

I would greatly appreciate a Matcha brand recommendation! I bought what I thought was a decent, more expensive one but I cannot get over the algae taste. I even bought the little whisk and would love to try making it again and actually enjoying it.

@jessiec668 Жыл бұрын

Koyamaen is good if you are looking for high-grade matcha. They are the tea of choice for several tea ceremony schools. However, it is quite pricey and probably not something most people could afford to drink on a daily basis. For more affordable tea, my husband (who is really into matcha) buys from Den's Tea quite often.

@lanceslance2930 Жыл бұрын

This guy has great passion for what he does at least on camera. He almost seems excited each batch.

@arelendil7 Жыл бұрын

It’s beautiful to see his passion for the job! Maybe he can turn the straw of the top shade into a fertilizer for the soil later on!

@ZOCCOK Жыл бұрын

Most of the Japanese stuff in this series has futile and meaningless reasons for being expensive and don't even seem worth half their price (Bamboo Salt, Mango, etc). But this one is one of the few Japanese features in this series that seems worth their price ❤️ No futile efforts done in order to make the product seem rare or exclusive and no meaningless health or taste reasons for it's expense. Just pure quality and results ❤️❤️❤️

@minjeonglee3953 Жыл бұрын

Bamboo salt is Korean, Just clearing that up ^^ But I agree its pretty pricey

@mafinalmessagechangedaworl7131 Жыл бұрын

And I assume your Are the types of person to push for modernist architecture over historical or classical buildings all for your so called “function”

@nadheem420 Жыл бұрын

@@mafinalmessagechangedaworl7131 yes modern exteriors are worse than licking feaces but to make mango 10 times a normal mangos price just for the right colour or shape is just too much to even watch

@peanutbutterpirate314 Жыл бұрын

@@nadheem420 wtf are you talking about ?

@Sohailali1 Жыл бұрын

Omg I agree 💯 percent