Why Nike Air Jordans Are So Expensive

Why Nike Air Jordans Are So Expensive | So Expensive

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5 жыл бұрын

Air Jordans retail and resell at higher prices than the average basketball sneaker. The high prices come from how the company makes and markets its iconic sneakers. The brand has a rich history, and its Air Jordan 1 is widely credited as the catalyst for sneaker-culture.
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Why Nike Air Jordans Are So Expensive | So Expensive

Пікірлер: 3 100

@bloatedsodium7301 5 жыл бұрын

Can y'all do a video on why cocaine and hookers are so expensive? Thank you in advance.

@thunderb00m 5 жыл бұрын

Lol. Speaking from experience?

@jordanismm 5 жыл бұрын

GENZ LOL

@jcrowley1985 5 жыл бұрын

Because your mom needs to make rent

@Dior444L 5 жыл бұрын

How pure is the cocaine 🥵

@andy_the_monger1795 5 жыл бұрын

@@jcrowley1985 Mom jokes are lame and old. Come up with something new

@heskicks 5 жыл бұрын

Fragment AJ1s have higher resale than the Yeezy 350 V2 because they were more limited.

@harryli5979 5 жыл бұрын

Hes Kicks hes these guys don’t know what they’re talking about when it comes to sneakers😂

@AffyR 5 жыл бұрын

Facts

@ernestocolchado1873 5 жыл бұрын

Hes!!!

@mydickinabox6129 5 жыл бұрын

Nobody You Know but the Frags are 100% not worth the money though, $2K for colour blocking scheme as a black toe AJ1 and a lightening bolt? shits are reselling more than the UNC Off White joint, Union LA joints and the Travis joint, all of which changed up the design and not just simply changed the red to blue, it isn't special

@zzig4447 5 жыл бұрын

My Dick In A Box Yes! The Off White 1’s my dream sneakers. I’ll just keep checking goat and see if their resell price will ever go down lol 😭

@TEYRIS01 2 жыл бұрын

Air jordan 1 : - total cost of production (in asia of course) : 20$ - transport cost china -> usa/europe : 2$ - general cost (mostly marketing) : 10-20 $ - customs taxes : 2 $ - transport by truck : 0 - 1$ So roughly 35-45$. Nike sell it 60$ to the shop, and the shop sell it 120$ + VAT.

@RK-lq2ud 2 жыл бұрын

And idiots buy them for $300+ from resellers

@BaconSizzleWasTaken 2 жыл бұрын

@@RK-lq2ud and smarter people buy it from GOAT

@enriktigasna Жыл бұрын

they sell it for more to the shop

@01suku77 Жыл бұрын

@@BaconSizzleWasTaken lol GOAT is fueled by resellers they pay more

@Jaystro_texn 2 жыл бұрын

I remember back when it wasn't a pain in the ass to get a pair of retros for retail.

@JA-ld3it 5 жыл бұрын

They’re expensive because of the market. You have 90% of a shoe’s stock under the possession of resellers so everyone who wants a pair has to pay that mark up. But without the aftermarket, a sneaker wouldn’t be as much of a flex so it’s what keeps the hype going

@theol1618 4 жыл бұрын

I'm glad someone said it. The Fragment is a 180 dollar shoe period. Resellers and idiot's with expendable income drive that price up

@asseater1903 4 жыл бұрын

@@AlexMkd1984 you forgot the c

@ginglebret 3 жыл бұрын

I don't understand how people don't realize they're being sold cheap, sweatshop trash at a substantial markup. Most basketball shoes are a slight step up in quality from buying Walmart knockoffs. Sneakerheads are the fast-food aficionados of the footwear game.

@alexanderyu9219 3 жыл бұрын

@@ginglebret Of course people know that, anyone with shoe making skilss can make something similar or even identical to the Jordan 1’s. Its the specialty that gives it its price and how it is cemented in the culture.

@tycoonruler6455 2 жыл бұрын

It is the millenial hype. Our grandfather would have beat the shit out of our dad’s if they bought something so stupid. 😂😂😂

@MarcoCorreaBR 5 жыл бұрын

I've sold 8 livers to buy some Jordans. None of the livers were mine.

@gfbmusic 5 жыл бұрын

Jordans > Humans

@barelyawake868 5 жыл бұрын

finesse

@MarcoCorreaBR 5 жыл бұрын

@Lachlan McNeill The next model.

@10ksubsnovids 4 жыл бұрын

Yea not funny

@NeroLung 4 жыл бұрын

Marco Correa jimmy carr

@roguevoid5214 3 жыл бұрын

Simple, you're paying for the brand not the product

@Ruebenbayona 2 жыл бұрын

@darreellll 2 жыл бұрын

@@expired898 u could get the same thing for the low if u buy fakes

@cdm386 2 жыл бұрын

china made garbage for $200+…. i can get stitched sole, good leather shoes made in europe for that price….

@majema007 2 жыл бұрын

@@cdm386 They ain’t Retros tho

@GoldenPoopNuggets 2 жыл бұрын

@@majema007 these shoes are made by sweatshop workers in china. so yes you’re paying for the brand. they make money by under paying YOUTH and families in asian countries

@MadDrx Жыл бұрын

That’s crazy when I was a kid my mom never really allowed me to wear Jordans because she was aware of kids getting bullied and robbed for them. It wasn’t till I was an adult and started buying them but I stopped because it became a chore for me because I kept having to clean them every time I wore em 😂

@dsdfdsd9535 4 жыл бұрын

“Average Jordan price is 145” Yea nice kids size

@israeldelarosa5461 4 жыл бұрын

I dont get it. Adult Sizes are as low as $100 where I am from (Chicago), and kids sizes are as low as $75

@carsondimech129 4 жыл бұрын

@@israeldelarosa5461 it depends on the shoe. most mids or lows that are regular stock items don't go for much mainly because they are produced with massive quantity. especially if we are talking Jordan 1s, its the Highs that usually are released in limited quantity that mostly skyrocket in resale value.

@israeldelarosa5461 4 жыл бұрын

@@maurolombardo1457 Yeah, I'm mainly talking about Team Colorways. But even then, with the Retros, it's not that much higher 145-190$, stuff like that. Of course this is for Normal, at release Retros. Limited Runs, Collabs, or 5 year old Shoes are mainly the ones that go for Stupid Prices. $300+

@rolandsnaglis6302 3 жыл бұрын

I feel like average jordan price in mens is around 200

@masonrichards3465 3 жыл бұрын

More like 300-400

@AussieRoberts 5 жыл бұрын

"Made in China with the best factories" yeah..... you aint fooling anyone

@mabeast502 5 жыл бұрын

Aussie Roberts imagine two Chinese men roasting each other... “I make legitimate products, you work in a shack making knock offs of mine”

@-SP. 5 жыл бұрын

Not just China, but all over Asia actually.

@ohhellnodragons213 5 жыл бұрын

Yeah underage sweat shops they've been called out several times and Nike just says suck my Jordon's.

@jamrah8713 5 жыл бұрын

@@ohhellnodragons213 the thing is EVERY SINGLE COMPANY DOES THIS. if you hate companies for using shops in China get ready to fight against hundreds if not thousands of products. Dont even get me STARTED on how iPhones are produced

@obiwancabroni3451 5 жыл бұрын

Sweat chop galore

@no1bandfan 3 жыл бұрын

"What's a Doritos bag divided by 5? Well that's a Nike worker's meal!" New math, Bo Burnham

@ivantarnyagin 2 жыл бұрын

Hahahahah yes

@MalikethTheBlackBlade1 2 жыл бұрын

Just bought my first pair of AJ1s today. Awesome looking shoe in person.

@assessmentxavier4271 4 жыл бұрын

Business Insider: Why are Jordan’s so expensive??? Me: Because of the label and brand, I just saved you 8 minutes

@MrRooibos123 4 жыл бұрын

A complete bubble. It's ridiculous really.

@donovanq4887 4 жыл бұрын

@@MrRooibos123 no its not

@MrRooibos123 4 жыл бұрын

@@donovanq4887 ok so where's the value in them? It's not the materials, it's not that they've been master crafted by an Italian leather worker, so what is it that makes them actually valuable? Bear in mind at these prices you can get a pair of loafers hand crafted to your exact size made of high end Italian leather and wood.

@donovanq4887 4 жыл бұрын

@Brian im a sneaker reseller, and people buy them because theyre rare and a status symbol, just like buying a car for the logo or a collectors item anything. Same goes for hype and designer clothes. People spend money on shoes because it makes them happy, and i dont see whats wrong with that. I wear $500 shoes and get a ton of compliments and thats what i like to do, so check your facts before you start making asumptions like this

@donovanq4887 4 жыл бұрын

@Brian whats the difference between clothes/shoes and collecting expensive cars or trading cards? People coplect stuff because it makes them happy and theres nothing wrong with that

@semusmurphy8940 5 жыл бұрын

To a sneaker head, this video is painful.

@bonggoblin806 5 жыл бұрын

Semus Murphy facts

@Draydon 5 жыл бұрын

Semus Murphy Felt this

@ripcurrent2484 5 жыл бұрын

Quite

@ggbenji9759 5 жыл бұрын

tbh

@kelvonb09 5 жыл бұрын

Semus Murphy why??

@Baraalaydi 2 жыл бұрын

I’ll tell you the reason: The hype, the logo. That’s it. Not quality. Not refinement. Not luxury. Skechers are more comfortable at a fraction of the price.

@gamingultrabeastx5333 2 жыл бұрын

I have the air jordans 1 red and the quality is good and the shoe shows good quality after a long time. NBA didnt ban the black and red air jordans one, they meant it to be Michaels old air nike shoes which the colour looks exactly like it. Nike also mistook it and thought it was banned because the NBA never stated which model they were referring to. Thats also why the first air jordans one was black and red, to match micheal jordans old air nike black and red shoe and to also match the chicago bulls theme. Idk if thats true but i found it on another video.

@avres9873 Жыл бұрын

bro has a roblox profile ☠️

@tiredcreator0204 Жыл бұрын

Cap quality is doo doo

@djm72 4 жыл бұрын

I love how the myth of the Air Jordan 1 continues so that even Business Insider believes it. The NBA did not ban his shoe. They banned the black and red colorway because it violated their policy. After receiving a warning, Jordan wore AJ1s that were mostly white and did not violate the NBA policy. So no fine was paid because no rule was broken. He only wore the red and black shoes in two pre-season games and in the dunk contest and he was given a warning after those events, and never fined.

@tristanbullock7547 3 жыл бұрын

They banned the jordan airships

@djm72 3 жыл бұрын

@@tristanbullock7547 They didn't ban either the Air Ship or the Air Jordan. The red and black colorway was against the rules. Michael wore white Air Ships for several weeks of the regular season until the Air Jordan was ready.

@djm72 3 жыл бұрын

@Prince Wojak The rule was that shoesnhas to be predominantly white, which most read to mean more than 50 per cent white.

@djm72 3 жыл бұрын

@Prince Wojak Yes. The NBA didn't want players just wearing anything they wanted. They felt they need to have a uniform look. So white with black or team colord as accents were allowed. So you would see a Boston player with white Converse with a green star. White was the league's preferred shoe color.

@nas84payne 2 жыл бұрын

True. It was the colourway, not the shoe that was banned. But, the marketing was powerful.

@journalsfromdavid 4 жыл бұрын

It’s expensive because you’ve given it value,Period.

@lauraramirez-ho3kn 4 жыл бұрын

*places a period after writing "Period"

@journalsfromdavid 4 жыл бұрын

laura ramirez welcome to the metaphorical oneness of life

@aahilabbas4014 3 жыл бұрын

Faxx

@AliA-ke5ot 3 жыл бұрын

@@lauraramirez-ho3kn Oh no we find another one of the grammar Nazis

@savvy4272 3 жыл бұрын

@@AliA-ke5ot it’s not grammar is just ironic

@userunkown8576 3 жыл бұрын

An opinion/theory: these shoes are really nice but hella expensive, people who resell Jordan’s sell them for a bigger price than what they’re actually worth. The higher the demand the higher the price, and now it’s getting to a point where people aren’t buying the shoe for its authenticity or it’s looks but because it’s popular and in style not to mention people like buying really expensive things because they think it makes them socially excepted🙈

@regulargirlontheinternet 11 ай бұрын

Who is here after watching „Air“? This is your post😍

@willsmith7998 5 жыл бұрын

The royal frags are 2000 cause they are fragments not just because they’re Jordan’s

@GreatExtended 5 жыл бұрын

what are fragments ?

@thomasmcnulty9231 5 жыл бұрын

Thank you. like wtf how they gonna compare red stripes to fragments

@tommyboyjosue4406 5 жыл бұрын

GreatExtended it’s a collab which was limited

@GreatExtended 5 жыл бұрын

@@tommyboyjosue4406 wait, there are collab that are unlimited ?

@osvaldomaldonado184 5 жыл бұрын

GreatExtended its a brand

@duchi882 5 жыл бұрын

*Not as expensive* as my College Debt

@user-pr4vf2lp4k 5 жыл бұрын

@Yo Mama you know shit.

@obiwancabroni3451 5 жыл бұрын

@Yo Mama trueeeee

@digitalhippie2336 5 жыл бұрын

@Tamer Ciftci little poor jealous crying baby, who's mom didn't give him money for a nice pair of Jordans 😆

@digitalhippie2336 5 жыл бұрын

@Swords And sandals when did I say that ?

@digitalhippie2336 5 жыл бұрын

@Swords And sandals you're making shit up boiii

@mikethemechanic7395 2 жыл бұрын

I remember buying Nike shoes in the early 90s when I was a teen. No one wore them. People would make fun of you. Most people wore cheap chucks or LA gear or Reebok. A year or two later My first pair of Bo Jackson shoes were 80 bucks. That’s when everyone wore them. I don’t get why people spend so much on Nike shoes. They get dirty and last for so long..

@end14forund Жыл бұрын

@NW MAC But other brands are a lot better quality even Asics Old and very popular shoe brand everyone loves them

@rajatbisht21 3 жыл бұрын

1:04 I have those black and red Jordans. Never wore them twice because I feel uncomfortable wearing them. Now all I hear is scolding from parents for buying such an expensive pair of shoes

@natsuyume_ai 5 жыл бұрын

🤔 better than Apple’s $999 stand.

@javien6476 5 жыл бұрын

夏夢アイ the reason they did that is because most people already have stands

@winstonli8081 5 жыл бұрын

Javien True. Heard they wasted too much on R&D trying make up by the stand

@mabeast502 5 жыл бұрын

夏夢アイ NO, a pair of Apple stands holding a pair of (1k) Jordan’s

@johnsmithington3167 5 жыл бұрын

Apple's stand will work everyday , for years. It may be slightly over priced, but they didn't release 30 types in a year, nor will they sell millions of units. Your mass produced shoes aren't limited editions, they don't come with serial/edition numbers, do what you want with your money, but 2 grand buys custom hand made shoes 1/1.

@RetrogradeBeats 5 жыл бұрын

Javien false

@blazendary 5 жыл бұрын

This video is half correct, the comparison between a yeezy v2 red stripe and fragment isn’t the best. Two very different sneakers- a limited collab vs. a “gr” yeezy that released alongside 2 other colors on the same day.

@bobthebb-illder827 5 жыл бұрын

Buddy’s a sneaker head eh?

@TTV_Hyper 2 жыл бұрын

@@bobthebb-illder827 its blazendary lol

@gregkareem9824 2 жыл бұрын

Bot

@caidendaniel24 11 ай бұрын

Jesus saves ❤

@nukespeq 8 ай бұрын

@@bobthebb-illder827 yeah and also a someone who beated his girlfriend eh

@BigBro5631 3 жыл бұрын

Bro I remember when no one wanted to wear air Jordan 1s. People used to trash them saying they were the worst pair of Jordan’s. Used to be in footlocker for $100 retail and wouldn’t ever sell out.... smh look at them now

@Schjoenz 2 жыл бұрын

Aside from Air Jordan, I also like their Zoom. Great for running and biking. I hav both AJ1 and Zoom.

@cybergonk83 5 жыл бұрын

For the millionth time : the Nike Airships were banned..not the aj1s

@2dthoughts 5 жыл бұрын

As soon as I heard them get that wrong I knew this was a BS video and was straight to the comments Lol

@thebipolarbear1 4 жыл бұрын

Yes thank you

@firecracker699 3 жыл бұрын

Hey osama bin laden can i get an autograph

@spencertheexpert 5 жыл бұрын

Whoever made this clearly knows nothing about sneakers.

@kelvonb09 5 жыл бұрын

Daniel Downer based on what?? What did they say wrong??

@martis4951 5 жыл бұрын

@@kelvonb09 Resell price is due to the limited amount sold retail is usually lower than resell unless the shoe doesn't sell or have hype behind it some Jordan's like the air Jordan 2, 10, and 1 are cheaper than others like the 3,6, and 11

@rosez6737 5 жыл бұрын

@@martis4951 did you just say that 1's sell for less then 3s 6s and 11s lmao

@martis4951 5 жыл бұрын

@@rosez6737 some colorways do you won't find a lot of Jordan 3 colorways for 90-110 or the 6's or 11's unless you're buying the ie version

@k3nt86 4 жыл бұрын

@@martis4951 You are comparing apples to oranges. If you are talking about OG colorways, the ones are always more coveted than the 3s.

@6zero8studio 2 жыл бұрын

Make shoes limited, drive the resell value sky high and for the ones that really just want the shoe unable to get it. Thanks Jordan brand for not letting me buy what i really want. But hey with these new retros and garbage materials I'm surprised they still sell out.

@laeight9652 2 жыл бұрын

Rich needs way to spend their money 💰

@lem9n 2 жыл бұрын

just get reps bro

@brick532 Жыл бұрын

You hit the nail on the head. What I hate the most is that they underproduce their most popular Jordan styles and color-ways

@chellox68 3 жыл бұрын

I could write a whole thesis paper on the gentrification of the sneaker industry lol

@AlexMkd1984 5 жыл бұрын

american shoe made in china 😂😂😂😂

@silentbigsteve3429 5 жыл бұрын

Idk why you laughing. It's very American

@henri3446 5 жыл бұрын

Whqts si funny?

@jensenraylight8011 5 жыл бұрын

made in china?? oh you mean slaved in china hahaha..

@jensenraylight8011 5 жыл бұрын

@John Vee true, they only throw the monotonous, boring, laborious work to china, because its cheap the best part of the work, the creative direction, concepting,, design still made in USA,

@r.d.9399 5 жыл бұрын

Price gouging by U.S. companies

@sandeepkodeti 5 жыл бұрын

Air Jordan 1’s are timeless even after 50 years they will look good. There is no other sneaker like that

@-SP. 5 жыл бұрын

@James Soften I rarely see people wearing those converse anymore.

@Kalingas 5 жыл бұрын

SP r u sure? Converse has been getting a lot of collabs with brands such as golf, CDG, and jw anderson, and i see converse everywhere it maybe just the area that u live in i guess??

@-SP. 5 жыл бұрын

L0velagoon I live in California, I think vans are what is in right now, I see a lot more people wearing those

@yogirlcheeks7074 5 жыл бұрын

Sandeep Kodeti it’s just something about the shape the looks and silhouette is just so sexy you could have a $5k shoe and the Jordan ones will win cause the looks

@IblewuponyourfaceIII 4 жыл бұрын

Sandeep Kodeti Jordan hated them, he said they look like Clown shoes

@AWGZM 2 жыл бұрын

Ayo imma need that beat/song during the closing section 🙏 fire vid too 👍

@charlieryan1736 2 жыл бұрын

Thanks for making this informative and interesting video just subscribed

@wuzumaki 4 жыл бұрын

"China" and "best factories" in the same sentence. Good one.

@FrozakRL 4 жыл бұрын

It’s true???? Lmao are you okay bud?

@Olli41999 4 жыл бұрын

You are Not the brightest

@nalinh0 4 жыл бұрын

chinese factories do have the best infrastructure

@awwtergirl7040 3 жыл бұрын

Yeah, that was a strange statement. "Best" shoe factories would be in Italy one would think. Then again these are mass produced items and not hand made Italian shoes.

@chickenneeds500subs3 3 жыл бұрын

Lmao Apple and everything like that is made in China probably your phone too

@nurunnisaazhira856 4 жыл бұрын

Please make 'so expensive' much more because its fun and i love it so much

@CS-vx5ox 3 жыл бұрын

Do Jordan 1 retro’s have full length zoom nowadays? Last pair I bought back in 2010 weren’t very comfortable

@ajmals922 2 жыл бұрын

Jordan’s Top priority was always addidas and they straight up rejected nike tried all thier best to presuade him from the start and he still didn’t wanted it and next option he went was Converse and they did the same and at the end they got him and now they made that shoe a legacy and the company is right there in the top.

@user-gx7jt9eg6l 4 жыл бұрын

I wish I could be a sneakerhead but I’m broke.

@itsthereallucas464 3 жыл бұрын

Just cause you have the title "sneakerhead" doesn't necessarily mean you have to collect lots of shoes being a real sneakerhead means that you know the history or how the shoe became or how rare they are and etc. Like me I do have more than a couple pairs of shoes but that's not what makes me a sneakerhead what makes me a sneakerhead is that I know my shoes I know the history of them and I know how rare they are but it doesn't matter if you have one pair of shoes you can still learn about them

@prod.kidmizu 3 жыл бұрын

@@itsthereallucas464 word people will buy a million Jordans just to be called a sneakrhead

@azzking9305 3 жыл бұрын

Just steal it, blm does

@coolintrovertedafricanteen9517 3 жыл бұрын

Then make money if your broke...

@user-gx7jt9eg6l 3 жыл бұрын

these replies r not it

@berreyl1689 5 жыл бұрын

People having fun selling their liver for shoes. Edit : This is just a joke, don't take it seriously. We all have opinion.

@ghostops6859 5 жыл бұрын

or a fraction of their income

@GandaltheWhite 5 жыл бұрын

yes , but if they are happy who are we to judge them.

@deluxepancakes 5 жыл бұрын

Ken Evanska why? If they are able to afford it and it makes them happy I don’t see the problem. The problem is people who can’t afford these shoes still buy them

@RaymonJordan2323 5 жыл бұрын

Lmao relax mates

@prisyanader8795 5 жыл бұрын

no way ! damn

@uropy 3 жыл бұрын

Yes and that’s why I prefer luxury brand sneaker for similar prices.

@aleksanderkozowski9414 3 жыл бұрын

this is commercial television level of video, very proffesional, good job mr content creator

@davidlawson5303 4 жыл бұрын

Funny how the AJ1’s are popular now. I remember up until 5 years ago, no one was wearing them. In 2013 I bought the Chicago’s on the day they released and there was no line or anything. I think the 2016 release of the original black and red ones and the other “High OG” ones is what brought them back into style

@remuvs 2 жыл бұрын

where I grew up 5 years ago, we knew of Jordans but nobody had them because we were all broke, mere converses were considered THE shoe lmao. Nowadays I see 15 year olds rocking Js since my town grew a lot and the average resident has a decent amount of money to spend.

@ditdisini 5 жыл бұрын

5:23 my guy Seth Fowler made it

@melo2684 7 ай бұрын

That’s the difficult part is when you’re not a super sneaker fan you see a shoe you really like but…yeah it’s crazy expensive and honestly that money could go to gas, food, rent, etc ya know :/

@dn6497 3 жыл бұрын

Where are the factories located and how tight is security? *just asking for a friend*

@Mulifhedzi 5 жыл бұрын

Nike’s Air Jordan 1 was not in fact the banned shoe, rather it was the Nike Air Ship, a pair that remains based in slight obscurity

@jrbudoybudoy Жыл бұрын

it's not even the shoe but the color of the shoe. Back then your shoes need to be predominantly white, and the Air Ships Jordan wore were the Bred Color so it was banned.

@dsafdgbfadf 5 жыл бұрын

IM STILL HERE WEARING MY FLIP FLOPS

@CookieCutter 3 жыл бұрын

Wear your shoes everyone 🤩I got many Jordan’s with creases it’s okay

@mqddie 3 жыл бұрын

ik!! 🙃

@ianturnbow7011 3 жыл бұрын

Use shoe trees.

@haikalm8908 2 жыл бұрын

nice

@JosephBrendon16 2 жыл бұрын

It's NOT okay😤

@heetman5925 2 жыл бұрын

hell no

@thedawapenjor Жыл бұрын

From that I learned that we are poor because we make ourselves poor. Also a reminder that something is worth as much as someone else is willing to pay for it.

@halilganiev4473 5 жыл бұрын

People : "Apple is expensive" Sneakers : "Hold my beer"

@mcanton2000 5 жыл бұрын

what

@laflame5834 5 жыл бұрын

what

@doofy3111 5 жыл бұрын

What

@saiswanpyaenaing6080 5 жыл бұрын

What

@jesseyNiepce 4 жыл бұрын

What

@jomarmagundayao406 4 жыл бұрын

It’s the hype, history, and the brand name. Jordans are a piece of history that everyone wants, especially the OG colourways that Jordan played in. When something is so wanted, price is bound to go up. When it’s limited, it’s bound to go up. It’s all about supply and demand. For me, I have a lot of shoes, and most are Jordans. I don’t really overpay, especially those high high prices. I but what I like and what I admire the history of.

@GG-pe4kz 3 жыл бұрын

Outline is that they are making less shoes to keep the demand inflated cause of their brand value

@jackpeterson3448 3 жыл бұрын

this hurts to watch, not that it was hard to watch it was really beautifully made but come one, everyone knows that it's because of rarity, demand, and on of the biggest players of all time being the inspiration

@billclay2701 5 жыл бұрын

a fool and his money will part! that never gets old! I've had problems with Nike shoes period though. Made me try other brands. Adiddas, Asics, UA, Fila ect. Good stuff.

@Gavinlambert_s 4 жыл бұрын

Air jordan : we sell $2000 shoes Balenciaga : Are you challenging me ??!

@thatonekidd4625 4 жыл бұрын

Gavin sayuto They haven’t sold a jordan for 2k it’s the resellers

@Anthony-tf7sr 4 жыл бұрын

youre an idiot

@rafa3lperez305 4 жыл бұрын

Valencia has is designer, Jordan isnt

@rafa3lperez305 4 жыл бұрын

And with Jordan having selling prices like balenciagas , that says something

@masononti 3 жыл бұрын

Nike diors have entered the chat

@hifijohn 2 жыл бұрын

In the old days sneakers were just for gym class nobody wore them outside as dress shoes, then something happened and companies started marketing them as a status symbol, everyone had to have the latest new balance or british knights or reeboks and of course the price reflected this.

@aronzabrown 3 жыл бұрын

I got a pair of Jordan 1 Patton leather, I got in Miami.. they are not in perfect shape..but they are still worth over $100 use 🤯

@Dangic23 4 жыл бұрын

I paid $125 for Jordans back when they came out...starting with the #3. Compared to today....its way cheaper today.

@uddershoosh8319 3 жыл бұрын

Also, the "Jordan 1" that MJ wore that got him banned weren't Jordan 1s, they were Nike Air Ships

@carmengrauwels 3 жыл бұрын

The hype is back! I'm from Belgium (and well Belgium is a really small country), that said i was in the city on saturday (city named Hasselt) and bc my daughter & i love sneakers our eyes were constantly towards the ground looking at footwear, and 8/10 youngers were wearing the Jordan 1s (most i saw were the green with black&white , 2th i saw the most the red ones & 3th the light with dark blue) And now there is finaly a store in Belgium (in #hasselt) where a young guy opend HYMPALA where i could finaly see & feel a Jordan in my hands. Before i only saw on webshops & insta etc.. He also sells some of the collabs with OFF-WHITE & Supreme. So now i have 4months to save for a pair for my daughters birthday & no i'm not in no way buy her a shoe from 400 & more She s still growing & money doesn't grow on my back. But 200 i just can justefy in my head & wallet

@politecat4236 2 жыл бұрын

Did you buy the shoes?????

@JustSouledOut 5 жыл бұрын

Appreciate it, hope to work together again soon!

@MM-24 5 жыл бұрын

TLDR: False scarcity, and demand from iconic designs

@coopers1716 2 жыл бұрын

"Those were the first shoe that people saw and wanted more than the average shoe." There are a bunch of old, reputable shoe manufacturers that would like to have a word with you, young man.

@dominiclee5786 2 жыл бұрын

Owning a pair of Air Jordan is a dream come true

@volgg 4 жыл бұрын

they don't sell you the product, they're selling you the idea.

@LB14745 3 жыл бұрын

Right. It's very cheap to make the product, but pricey to hire marketing specialists and talent to sell the idea.

@JosephBrendon16 2 жыл бұрын

If the shoes really held value, they wouldn't have to make it more expensive by hiring professionals

@exferd1544 2 жыл бұрын

Yeah right idea. Fragment is very creative with the colab with Jordan lol.

@kuljahanproductions4587 2 жыл бұрын

and what's the idea? hh really just bs. But I think it's something to learn from. You make something attractive with reasonable to good quality, an everyday use item, make them limited and keep it that way, you're in for a competition.

@bazookallamaproductions5280 5 жыл бұрын

"buy these and you'll be cool/athletic/skilled/rich/famous like mj."

@jameleddinelassoued7228 4 жыл бұрын

What do you expect people are idiots

@lefthanded5473 4 жыл бұрын

The same idiots that wait in line for these for hours are the same idiots that think getting into NBA is easy (it's not)

@SunkJakeIsland 4 жыл бұрын

RG really? Do you know every single sneaker enthusiast?

@Romans8-9 4 жыл бұрын

The people that buy reissues are smart. They are collectors ítems that only increase in value. It has nothing to do with wanting to be like MJ. The people calling others idiots for buying them are probably too broke to afford them.

@davidanastasovski1188 2 жыл бұрын

They remind me so much of 80-ties adidas TopTen sneakers. Not sure who was first at a time with the similar construction/ design.

@Mm4riii 2 жыл бұрын

I'd never pay for more than 250€ for ANY shoes, no matter how good they are. My most expensive ones were 210€

@abelmartinez4383 4 жыл бұрын

“The sneaker jorden is the jorden shoe that sparks niga-culture today” Am I the only one that heard that? 7:39

@RW-zn8vy 4 жыл бұрын

Abel Martinez he said sneaker 😂

@abelmartinez4383 4 жыл бұрын

@rickford2697 3 жыл бұрын

Snacks culture I hear

@alexanderyu9219 3 жыл бұрын

I heard him say it with a hard r

@Nerdimo 5 жыл бұрын

It’s supply demand and hype there’s no marketing or commercials for these hyped sneakers you guys should do some research because every OG shoe you are calling expensive are going to $20-$100 over retail and one of the most popular Jordan of all time, the 11 concord, you can find for $250 brand new.

@mangeof8230 3 жыл бұрын

Never knew about sneaker culture and sneaker heads All my life wearing shoes so I won't be barefoot XD

@Ultra_Ken 6 ай бұрын

I got into Sneaker seeing Miles Morales rock that Jordan 1 chicago. I never realized those were so expensive.

@aidandertinger7881 5 жыл бұрын

Min 7:06 The 100 on the graph should be a 1000. @business insider

@daniels.495 5 жыл бұрын

The reason the resale prices are so high is because people have marketed on it knowing that people want them but can't find them because resellers buy them by the trunk load and there's no limit as to how many pairs you can buy therefore causing the actual company to charge more and flood the market with o many pairs to keep up with if they can find a way to slow down or even stop the reseller market period and prevent them from asking for ridiculous prices to a shoe that costed them 200 dollars then maybe the company can thrive and people can be happy knowing they can purchase a pair of sneakers at retail without the worry of a reseller buying out the store

@chinesesupplierszhuang1422 3 жыл бұрын

Excellent

@jarjthejargj6099 Жыл бұрын

God I’m grateful to live in an area where we ain’t socially obligated to go broke lookin slick.

@Alex-jd7bd 5 жыл бұрын

damn i was just looking to buy a pair of air jordans and this jumped up

@epramos6800 5 жыл бұрын

People pay that price because P T Barnum once said, "there is a sucker born every minute."

@kjeezy2990 5 жыл бұрын

E P Ramos do you wear sketchers or shaqs?

@Mrputiton2866 5 жыл бұрын

K Jeezy 😂

@Mrputiton2866 5 жыл бұрын

E P Ramos your living proof of that 😂😂

@gfbmusic 5 жыл бұрын

People pay those prices because they're insecure. They require validation from others. They have 0 style. Sneakerheads are mostly sheep when it comes to fashion. It's an addiction. A disease.

@Rahbandzz 5 жыл бұрын

BloodFacedBeeatch not really

@jasonspurley492 3 жыл бұрын

Real talk bro 💯 Tru 🔥🔥🔥🔥🔥🔥🎯

@lydiaanderson2870 3 жыл бұрын

@Hello Jason s p u r l e y, How are you doing?

@cryaboutit6969 3 жыл бұрын

@@lydiaanderson2870 We rich We see the hype outside Eyyy Fireeeeeee GLock Chains Eyyyy Millinal GANG EYYYYY Got 90k Chain OMY NECK EYYEYYEYEYYE RIVCHHHC

@MilesRobinson2001 3 жыл бұрын

Nike should make more Stores so People can buy Jordan's and all of their shoes whenever they want.

@bopuss 5 жыл бұрын

The reason they are 2000 is cause they are fragments lmao not just cause they jordans

@cheddar9577 5 жыл бұрын

What are fragments?

@deluxepancakes 5 жыл бұрын

Éclair Limited collab between Jordan brand and Japanese brand fragment design

@imsoseriouslyserious9640 5 жыл бұрын

Éclair some high end foreign brand that put their logo on it 😂

@tylerdurden6729 5 жыл бұрын

Because theres a stamp and that colorway. Stupid AF to pay for that much for shoes. Use as it decor cor your house if you even own a house

@open9456 5 жыл бұрын

tyler durden it’s the resellers man. Retail is like 160 US

@paytonizer4756 4 жыл бұрын

If the jordan 1 looses its hype I'm gonna rock them forever because I just think they look cool. I don't buy them to flex and be a status symbol, I just buy them cause I think they look dope and I wish that Is what people also sall sneakers heads thought the same way.

@idarkk6537 3 жыл бұрын

Most branded items shoes cost 30$ to make but the logo costs $1970.

@kamikazee737 Жыл бұрын

In India it's first copy is 1500 rupees which is about 19$ and the best part is when you walk or run fast nobody notices it's fake🤣🤣🤣

@fictionisminal 5 жыл бұрын

fragments were also way harder to get and waaaay more limited than red stripes lol 💀

@jacobvestergaard9097 5 жыл бұрын

You should do more research before making a video like this. A lot of false statements

@shahriarkhan7141 2 жыл бұрын

I didn't knew about Mickel Jordan until I become a fan of nike air Jordan 1

@GR-up7kt 3 жыл бұрын

Can't wait for to see the next generation kids to start wearing yeezy as retro sneaker and tell that bring nostalgia of their childhood 😂

@coryddp7254 5 жыл бұрын

So initially Jordans cost $65 and even today I would not pay $65 for a pair of shoes. I don't despise sneakerheads who have the money and are independent but the ones living with their parents are apparently lucky enough to be special.

@Alejandro-wi4ev 5 жыл бұрын

Damn

@javien6476 5 жыл бұрын

You must have some shitty low quality shoes lmap

@frogentertainment3514 5 жыл бұрын

Damn that's too bad you won't spend over 65 there are shoes that are very comfortable but priced at 100-200

@Alejandro-wi4ev 5 жыл бұрын

Yeah some good sneakers for like 100-200

@trebledc 4 жыл бұрын

i stop being a sneaker head when i saw my room and sid " what i have i done"

@mellowflow9718 4 жыл бұрын

Da faq

@mrtomato5132 3 жыл бұрын

that and the kidnapped children in your basement

@HGH_Kiefer 2 жыл бұрын

The Fragment 1.0 2014 are so fire

@amalik834 3 жыл бұрын

Now the last dance made the shoes surge more than ever.

@maxsl 5 жыл бұрын

The main reason the resell is more is because it is more limited so that causes hype because it makes people want to have a shoe that less people have and there are less shoes for everyone (supply and demand)