MailerLite tutorial - best free email marketing platform? (Complete Guide 2024)

Рет қаралды 16,513

Күн бұрын

Is Mailerlite the best free email marketing platform? Building an email list can help you generate sustainable, scalable revenue online. So whether you’re starting from scratch or interested in switching, I’m excited to show you how Mailerlite works so you can make an informed decision for your business.
✉️ Create a free Mailerlite account: witandwire.com/mailerlite
Mailerlite is a popular email marketing platform, and it can be used to send newsletters, create automations, and ultimately, build an audience of engaged subscribers for your online business. But with so many email service providers out there, you may be wondering if Mailerlite is right for you, so that’s exactly what we’re going to cover in today’s tutorial.
➡️ Check out my free Course Creation Toolkit, including my recommended equipment & software for course creators: witandwire.com/coursetoolkit-...
✨ TIMESTAMPS
00:00 - Introduction to MailerLite tutorial - best free email marketing platform? (Complete Guide 2023)
00:44 - MailerLite's free plan vs paid plan
01:40 - MailerLite's admin dashboard
02:14 - How to design and send emails in MailerLite
10:33 - MailerLite's forms vs sites
11:24 - How to build a landing page in MailerLite
16:57 - Embedded forms in MailerLite
18:11 - Automation in MailerLite
26:17 - Adding message variables in MailerLite
26:49 - Groups vs segments in MailerLite
28:31 - MailerLite's pros and cons
32:30 - Connect with Melissa at Wit & Wire
✨ FAVORITE TOOLS:
- Course Platform Comparison: witandwire.com/coursetoolkit-...
- ThriveCart (my checkout platform): witandwire.com/thrivecart
✨ ABOUT WIT & WIRE:
Hey, I'm Melissa! I help online business owners turn their skills and passions into profitable online businesses. I'm a course creation expert (formerly @ Teachable, Ramit Sethi, General Assembly) and I share simple step-by-step tutorials to help you scale your income and impact online doing work you love.
✨ CONNECT:
- Courses: witandwire.com/courses
- KZfaq: witandwire.com/youtube
- TikTok: / witandwire
- Instagram: / witandwire
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- Website: witandwire.com
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DISCLAIMER: Some of these links may be affiliate links, which means I may earn a small commission if you make a purchase. This is at no additional cost to you, so it's a great way to support Wit & Wire. So thank you!
🔔 Subscribe to Wit & Wire for the latest online business strategies: www.witandwire.com/youtube 🔔
#emailmarketing #onlinebusinesstips #witandwire

Пікірлер: 103

@witandwire 8 ай бұрын

Create a free Mailerlite account (with up to 1,000 subscribers) here: witandwire.com/mailerlite And let me know what you think in the comments!

@anaerobicdigestion 5 ай бұрын

Great video.Really helpful. But I warn against using Mailer Lite. I think that the original Mailer Lite was great, uncomplicated and it did everything I wanted. Unfortunately, this month they closed Mailer Lite Classic and I had to transfer my account to the new version. The transfer didn't work. I spent hours struggling with it and then when I got past the useless AI help assistant and spent a long while with their helpful support member, only then on the final completion of my email campaign set up did I see a yellow warning that no longer was my free account available in the new version. If there is one thing I hate is setting up systems that claim to be free, spending hours doing it and finding I am trapped into spending money. I have no problem with paying when I get a decent-sized list but this is no way to run a business. I say don't use Mailer Lite. It isn't what it used to be at all.

@jenniferward6821 14 күн бұрын

Fabulous tut - really comprehensive!

@witandwire 13 күн бұрын

Glad you found it helpful!

@LaMansionDelIngles 7 ай бұрын

Thank you for making such a clear and easy-to-follow tutorial.

@witandwire 7 ай бұрын

I'm so glad it was helpful!

@electronicearnings 4 ай бұрын

Such a brilliant video. This is EXACTLY what I was looking for. Thank you so much. I've liked the video and subscribed!

@witandwire 4 ай бұрын

Awesome, thank you!

@Herschel-g2s 4 күн бұрын

0:06

@Herschel-g2s 4 күн бұрын

Can it be done

@Herschel-g2s 4 күн бұрын

0:06

@MaleeshaHuththo 6 ай бұрын

This was pretty useful! Straight to the point and all the information was provided in such a digestable fashion, liked and subscribed.

@witandwire 6 ай бұрын

I'm so glad it was helpful!

@SophieKae 8 ай бұрын

Wow! Thanks for this info. I enjoy all your videos!

@witandwire 8 ай бұрын

I'm so glad this was useful!

@Slave-Of-Christ 4 ай бұрын

Excellent tutorial, Melissa!

@witandwire 4 ай бұрын

I'm so glad it was helpful!

@CarlGarside 6 ай бұрын

Very good content, I learned allot. I have been a customer since the original Classic and wanted a quick refresher on their new Lite platform which you provided. Thank you so much and keep up the amazing quality videos.

@witandwire 6 ай бұрын

I'm so glad this was helpful!

@AhmedBalfaqih 6 ай бұрын

Now, this is how to review an email marketing tool. What a great tutorial. I am sold. Leaving the old tool and moving to this tool. Thank you.

@witandwire 6 ай бұрын

I'm so glad it was helpful!

@helenhollyhead442 6 ай бұрын

Agreed! Thank you!

@Justmond 7 ай бұрын

I so much love this video, thank you

@witandwire 7 ай бұрын

We're so glad it was helpful! - Team Wit & Wire

@thomaslusser 4 ай бұрын

Top video. Helped me a lot. Thank you

@witandwire 4 ай бұрын

I'm so glad it was helpful!

@auspeacious 2 ай бұрын

Thank you so much, Melissa. This was a very concise video.

@witandwire 2 ай бұрын

I'm so glad it was helpful!

@letterstolea 24 күн бұрын

This is so helpful for newbie online business owners, thank you!

@witandwire 22 күн бұрын

Glad it was helpful for you!

@Herschel-g2s 4 күн бұрын

Want to run a moter with discharging capastores

@Herschel-g2s 4 күн бұрын

When discharging capastores then run the motor and charge the Tesla battery treacle charger to battery and the motor

@Herschel-g2s 4 күн бұрын

With the capastores and run the motor Fr a reavalthen start over and contenuto run on power supply reavoloin 😂tion to asloin

@Herschel-g2s 4 күн бұрын

The power source is supplyed by discharging ta portions of power in the motor by reavoloin at a time

@coachdave8200 3 ай бұрын

This was perfect. Thank you so much

@witandwire 3 ай бұрын

You're welcome! ☺️

@bilalisaq 5 ай бұрын

Hey thank you for that great video. 👍

@witandwire 5 ай бұрын

You're welcome 😊

@influencerslifestyle 5 ай бұрын

Thank you for the guide

@witandwire 5 ай бұрын

I'm so glad it was helpful!

@UnlockYourPotential743 8 ай бұрын

Excellent review.

@witandwire 8 ай бұрын

We're so glad it was helpful! - Team Wit & Wire

@thegoodguitarschool 16 күн бұрын

Legend thank you so much! :-)

@witandwire 14 күн бұрын

You're welcome!

@tinytales0904 4 ай бұрын

Super!

@witandwire 4 ай бұрын

Thank you!

@Artcorebeccsla 3 ай бұрын

best guide i found! Thank you!

@witandwire 2 ай бұрын

I'm so glad it was helpful!

@Artcorebeccsla 2 ай бұрын

@@witandwire Do you have a video on how you use these sites or forms to collect emails. or maby i didnt get that, im a beginner to all this. I would love to post a link from my Instagram that directs them to a page where they can sign up for emails. is that possible? Thank you again!

@Artcorebeccsla 2 ай бұрын

@@witandwire im a beginner so its a bit overwhelming. Im not sure if i missed it, but if i wanted to post a link to my Instagram, for my site/page that ive now created, to have people register for emails, is that possible?

@songsorcerer 3 ай бұрын

Thank you 🙏

@witandwire 3 ай бұрын

You're welcome!

@nataliebroda5820 5 ай бұрын

great overview, thanks!

@witandwire 5 ай бұрын

Glad it was helpful!

@Herschel-g2s 4 күн бұрын

0:06

@automatedworkflow 5 ай бұрын

Your video was wonderful. Thank you for sharing it.

@witandwire 4 ай бұрын

I'm glad it was helpful!

@Herschel-g2s 4 күн бұрын

0:06 @@witandwire

@Herschel-g2s 4 күн бұрын

0:06 I think I can do it and it would supply the power to run the motor by reavoloin at a time be supplied by the time you have the motor run Fr a turn at a time so it supplies the power on its own by the distributor of power to motor

@anneinteriors1980 4 ай бұрын

This is the clearest email marketing tutorial I've come across so far although all I needed was learn how to automate my first welcome email and integrate to my WP website. Just a quick question, since I'm still testing my product before launching, I only want to grab subscribers' emails to put on waitlist first. Is it ok to temporarily end my automation workflow with just the email template? Then maybe once I'm ready to launch I'll add more workflow/ triggers? Thank you!

@witandwire 3 ай бұрын

That’s great to hear, thank you! I’m so glad the tutorial was helpful :) And great question. There are a few different ways you could do it, and I think what you’re describing would work. You could also just make sure that they’re in the same Group so you could email them in the future. Hopefully that makes sense, although I know it’s a bit TMI for KZfaq. If curious, I do talk more about waitlist strategies in my full course Email Engines. (Ironically, it’s currently a waitlist since it’s reopening next month!) witandwire.com/email-engines

@itwithcarlos Ай бұрын

Great video Melisa, thank you. I have a question. I have been using the free plan which seems not to have any type of support. I am finding that some of the automations that I have set up are not consistently sending the correct email. The automation is sending an email (that I never created) asking the recipient to confirm their email address to subscribe to a "newsletter". I never created a automation for a newsletter. Have you seen this type of issues? Thank you.

@witandwire Ай бұрын

Thank you! And you're right, the ability to contact support email/ chat is only available for paid plan members. It does sound like a technical issue, so the best we can do is refer you to the support articles on automation: www.mailerlite.com/contact-us?category=automation Team Wit & Wire

@moritzbable 8 ай бұрын

Hi Melissa, Great video! Did you film the "talking head" intro with your iPhone or another camera ? I like the wide angle where you can see the desk and zoom in while talking.

@witandwire 8 ай бұрын

Thank you! This is the camera I use for my KZfaq videos, and the zoom effect is done in post-production (editing): amzn.to/3FOuBeb

@xqp5503 4 ай бұрын

@@witandwire The same quality (and editing) can be done with a CANON POWER-SHOT GTX MARK II?🤔 I have that camera for long ago for just personal purposes. Can you do a tutorial about the set-up you are currently using please? What lighting are you using please, and What affordable you recommend for a Beginner Course Creator. Thanks so much!🙏

@themeparkamusement2214 8 ай бұрын

Thanks for the information Melissa. Any info on Payhip?

@witandwire 8 ай бұрын

You’re welcome! I haven’t personally tested Payhip, but I’m familiar with them. So I can’t offer any insights, but at first glance, they don’t look cheaper or better than any of the recommendations in our updated picks in our free Course Creation Toolkit: witandwire.com/coursetoolkit-youtube

@themeparkamusement2214 8 ай бұрын

@@witandwire Thanks

@annette2687 4 ай бұрын

Payhip is very different. They have a "free forever" plan that charges a percentage sale/transaction. They have paid plans that charge less per sale than the free plan. They are not an email marketing provide, however they do have a Mailerlite integration; along with other email marketing providers.

@andytlaird 4 ай бұрын

Excellent tutorial Melisa . Wouldn't it be better to host the PDF's in Google Drive?

@witandwire 3 ай бұрын

Thank you! And that is another good option, definitely.

@petrasquietcorner Ай бұрын

Thank you for the detailed guide!! Say, how many signup forms are included in the free plan? =)

@witandwire Ай бұрын

Up to 1,000 subscribers is included on the free plan.

@petraenglischcoach Ай бұрын

@@witandwire I meant the forms you create either as pop-ups or to embed them =) Is there a limit to how many you can create in the free plan? Thanks again!

@witandwire Ай бұрын

@@petraenglischcoach you can create an unlimited amount of forms and popups on the free plan!

@MaeKowalke 7 күн бұрын

I’m in process of getting started as an Amazon KDP author. What aspects of that are considered affiliate marketing? For example, could I link to my KDP author page or a published book on Amazon?

@witandwire 2 күн бұрын

Great question. Although I’m not an expert on Amazon KDP, an affiliate link is any link to an external product or service where you are eligible to earn commission. If you join the Amazon Affiliate program, then you would be eligible to promote most products on Amazon, including books.

@user-yo5ui5fp6w 4 ай бұрын

hey how do i add an unsubscribe link to the header? thanks

@witandwire 4 ай бұрын

Great question! We found this article that might be helpful: www.mailerlite.com/help/how-to-add-an-additional-unsubscribe-link-to-a-newsletter We hope this helps, - Team Wit & Wire

@stephenking9305 4 ай бұрын

Just looking at Mailerlite, I am confused. They say affiliate marketing is not allowed but affiliate links are allowed, do you know what the difference is between the two?

@witandwire 3 ай бұрын

Agree, it’s very confusing. I actually feel similar, where I don’t feel 100% clear on the difference. (I tried doing the research and still ended up unsure.) I genuinely don’t know the answer, but would love to know if anyone has more insight.

@Reneekelley68 6 ай бұрын

Hello I saw that as a Mailerlite user that I won’t be able to use my Gmail account as the sender. What is the best place to get a email domain name? I have a domain name already but I need an email domain name

@witandwire 6 ай бұрын

Great question. It depends where you purchased your domain and how you’ve built your website, so I’d recommend starting with the platform you used to purchase your domain to see if they offer email services. ( For example, I purchased my domain and set up my custom email addresses through Namecheap: witandwire.com/namecheap ) - Team Wit & Wire

@Reneekelley68 6 ай бұрын

I have my Domain with Namecheap as well. But I’m still a little confused on how I use it with Mailerlite. I know it’s easy for some but it’s not making sense to me.

@Dolpheeen Ай бұрын

I still don't understand. How will the people reach to your landing page if you don't have a website of your own

@witandwire Ай бұрын

Just like driving traffic to a website, you’d need to drive traffic to your landing page. To oversimplify, the most common strategies include organic, paid, partnership, and outbound marketing. Team Wit & Wire

@RelationshipsandTravel 2 ай бұрын

If I could give you 2 thumbs up, I would 😊

@witandwire 2 ай бұрын

Wow, thank you!

@tacofortgens3471 10 күн бұрын

So a campaign is basically a email right?

@witandwire 9 күн бұрын

Good question! An email campaign is one email (or a series of emails) sent to achieve a specific goal for the marketer.

@MarinJapan 10 күн бұрын

is there a free platform that allows you to give away free PDFs and Ebooks?

@witandwire 7 күн бұрын

Yes, most email marketing platforms (including Mailerlite) will allow you to share free PDFs or eBooks. They’re often called lead magnets in the world of email marketing.