Пікірлер
@Stary-BFBD
@Stary-BFBD 4 күн бұрын
It's pronounced You AND ______
@ElementsBrandManagement
@ElementsBrandManagement 4 күн бұрын
Yes it is but if I said to you the channel is you and Dave you would think it is UandDave not U&Dave the issue with that is when you have to explain the web address to someone how do you do it without mentioning it being an ampersand or when customer service for 10,000 time that day has to explain to someone that even though you say it UandDave that the support email is actually suppor@U&Dave.co.uk then you start to think what is the point of adding an & and rather just calling it UandDave in the first place or as I said in the video Ucomedy it is easier to say, spell, refer to friends and remember. Names with number, abbreviations and funny symbols are very rarely a good idea. We name brands regularly and this is one of the biggest mistakes you can make.
@ez_aref
@ez_aref 8 күн бұрын
I love how you explained this ❤ Just adding a new information, the new logo was being misread as KN to the level that KIA had to focus on KN keyword as an important one for their SEO etc. I would say that this might be the only unexpected result that Kia has not considered, or maybe has expected and didn’t mind.
@ElementsBrandManagement
@ElementsBrandManagement 7 күн бұрын
Thank you for your comment and glad you found the video useful. That is interesting to know and I can see how that would happen and be an issue
@theunifiedbrandpodcast
@theunifiedbrandpodcast 8 күн бұрын
It was great having Jim in the podcast
@ElementsBrandManagement
@ElementsBrandManagement 7 күн бұрын
It was a great conversation
@theunifiedbrandpodcast
@theunifiedbrandpodcast 8 күн бұрын
Feels a little too far
@ElementsBrandManagement
@ElementsBrandManagement 7 күн бұрын
Yes it is great if you are already a fan or have knowledge of the franchise but if not I’d be curious if anyone truly understood this campaign and if it worked in converting non Alien fans to want to watch the film
@theunifiedbrandpodcast
@theunifiedbrandpodcast 8 күн бұрын
What’s the best way to increase recognition?
@theunifiedbrandpodcast
@theunifiedbrandpodcast 8 күн бұрын
Great tip. A compelling vision can give you the drive and motivation to succeed and work towards that goal
@ElementsBrandManagement
@ElementsBrandManagement 7 күн бұрын
100%
@foodiebeb
@foodiebeb 10 күн бұрын
Thank you so much for this.
@ElementsBrandManagement
@ElementsBrandManagement 9 күн бұрын
You’re welcome, glad you found it useful. Are there any others areas you’d like to see content on regarding branding?
@chrisoutlaw
@chrisoutlaw 12 күн бұрын
This is extreme marketing!
@abigailpowlesland9381
@abigailpowlesland9381 12 күн бұрын
depends on your audience it wont be every ones cup of tea its very confusing
@chrisoutlaw
@chrisoutlaw 18 күн бұрын
Love this ad
@abigailpowlesland9381
@abigailpowlesland9381 21 күн бұрын
you need to stop and listen then take time to digest the comments
@theunifiedbrandpodcast
@theunifiedbrandpodcast 26 күн бұрын
Yes 🙌
@chrisoutlaw
@chrisoutlaw 26 күн бұрын
Definitely would jump
@abigailpowlesland9381
@abigailpowlesland9381 25 күн бұрын
i would jump
@starwarsshorts6073
@starwarsshorts6073 28 күн бұрын
This one blew my mind it is obvious when you know but amazing how this works
@ElementsBrandManagement
@ElementsBrandManagement 28 күн бұрын
It is such an eye opening episode the science behind brand love is interesting
@theunifiedbrandpodcast
@theunifiedbrandpodcast 28 күн бұрын
It was a fascinating conversation with Dr Ahuvia
@starwarsshorts6073
@starwarsshorts6073 29 күн бұрын
Great tip
@ElementsBrandManagement
@ElementsBrandManagement 29 күн бұрын
Glad you found it useful
@theunifiedbrandpodcast
@theunifiedbrandpodcast 29 күн бұрын
Consistency is key
@ElementsBrandManagement
@ElementsBrandManagement 29 күн бұрын
It most definitely is
@abigailpowlesland9381
@abigailpowlesland9381 29 күн бұрын
@@ElementsBrandManagement understanding how everything gels together makes it less complicated
@starwarsshorts6073
@starwarsshorts6073 Ай бұрын
Loved the dollar shave club commercial
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It is one of the best
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
They did a great job of keeping the products and the brand simple
@abigailpowlesland9381
@abigailpowlesland9381 Ай бұрын
you dont need to make things complicated for a lot of people the easier the better
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It’s what makes the brand so likeable
@chrisoutlaw
@chrisoutlaw Ай бұрын
Such a great ad
@abigailpowlesland9381
@abigailpowlesland9381 Ай бұрын
i loved this add its so clever advertising at its best
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It is a great example of creative thinking
@quangminh6011
@quangminh6011 Ай бұрын
what a great analysis sir. Very convincing. You deserve more subs honestly, you explain this so much better than my professor
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Thank you for your comments I’m glad you found it useful. Are there any other topics you’d like to see videos on?
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
Some great tips here
@abigailpowlesland9381
@abigailpowlesland9381 Ай бұрын
that was so interesting the way it was broken down and made a lot of sense
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Glad you found it useful
@chrisoutlaw
@chrisoutlaw Ай бұрын
Such a great ad 😂
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It is a great example of storytelling and positioning your brand as the underdog
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
It was great having Dr Aaron Ahuvia on the show
@starwarsshorts6073
@starwarsshorts6073 Ай бұрын
Great tip
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Glad you found it useful
@starwarsshorts6073
@starwarsshorts6073 Ай бұрын
Great points
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
Love this 🎉🎉🎉
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Glad you found it useful
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
It was a great episode with Gavin
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Very interesting conversation especially when he talked about world building
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
Good point although I’m not sure in the rebrand in general
@chrisoutlaw
@chrisoutlaw Ай бұрын
Interesting to think about business storytelling in these four distinct areas
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
He breaks it down well in the full episode
@perrybelcher8383
@perrybelcher8383 Ай бұрын
I haven't used an Apple PC. So when I think of apple I don't think of Microsoft, I think of Samsung/Android. Really interesting and impressive video again thanks.
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Thanks for your comment Perry glad you found it useful
@abigailpowlesland9381
@abigailpowlesland9381 Ай бұрын
i love the way he thinks
@Nikita-dz6ys
@Nikita-dz6ys Ай бұрын
Малые наложили люля
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
Great breakdown
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
Awesome ad 😂
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It is good what was your favourite part?
@kurniarizky1758
@kurniarizky1758 Ай бұрын
Itu filter bukti nya air nya kan tumpah tapi di jalan nya gak basah
@chrisoutlaw
@chrisoutlaw Ай бұрын
Such a great ad. Definitely got the ick factor a few times there!
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Us too
@chrisoutlaw
@chrisoutlaw Ай бұрын
Great episode full of useful information regarding cultural intelligence
@abigailpowlesland9381
@abigailpowlesland9381 Ай бұрын
when you look at the way brands hold interest of the customer loyalty
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Anastasia has a great book on cultural intelligence
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Glad to see you found it useful
@topformwear
@topformwear Ай бұрын
Now do a long form of explames of brand inconsistency lol lovely content
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
We will look into this thank you for the comment
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Are there any other videos you'd like to see or learn more about when it comes to brand strategy
@topformwear
@topformwear Ай бұрын
@@ElementsBrandManagement I think that suggestion would be good as that clip you post was good very informative so a few examples in long for would be good
@perrybelcher8383
@perrybelcher8383 Ай бұрын
Really interesting video. The Gap rebrand, which I don't remember, a reflection of how long it lasted, looks like it should be recruitment agency!
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Thanks for your comment Perry. Gap was pretty bad and to roll it out without anyone knowing caused lots of issues!
@starwarsshorts6073
@starwarsshorts6073 Ай бұрын
Great idea
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Yes it is
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
Great idea
@abigailpowlesland9381
@abigailpowlesland9381 Ай бұрын
clever idea
@user-ck5vs7hq7g
@user-ck5vs7hq7g Ай бұрын
😊😊👍👍
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It’s great isn’t it
@smileymalika1954
@smileymalika1954 Ай бұрын
Lil boy poop in his pants😂😂
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
Not surprised!
@SILVIOSilva-n6k
@SILVIOSilva-n6k Ай бұрын
😏😒🙄jwoxkkkeie
@starwarsshorts6073
@starwarsshorts6073 Ай бұрын
As soon as the music kicked in I remembered
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It is iconic. What is your favourite ad of all time?
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
Love the new 7up branding
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
They’ve done a great job of refreshing the visual Identity
@theunifiedbrandpodcast
@theunifiedbrandpodcast Ай бұрын
Love this ad
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It is awesome isn’t it
@chrisoutlaw
@chrisoutlaw Ай бұрын
Something you consider
@abigailpowlesland9381
@abigailpowlesland9381 Ай бұрын
its a simple idea but a effective one
@Elida_jean88
@Elida_jean88 Ай бұрын
That’s amazing!!
@ElementsBrandManagement
@ElementsBrandManagement Ай бұрын
It’s pretty cool 😎