3 Things Every Business Needs To Focus On In 2024

Рет қаралды 65,128

Күн бұрын

Today's video is my keynote at the ITC Vegas event. I dive deep into the huge opportunity on social media specifically LinkedIn for businesses and entrepreneurs. I also share my two cents on why complacency is hurting most businesses and how taking advantage of new technologies can help future-proof your business. Lastly, I talk about the importance of building a positive company culture for continuity and growth in business. If you're a business owner or planning to start a new business in 2024, this is the right video for you!
Timestamps:
0:00 - 0:12 Intro
0:12 - 1:50 An underrated platform in 2024
1:50 - 6:00 The entrepreneurial journey
6:00 - 14:26 Complacency is hurting your business
14:26 - 19:50 Why you need to post content on LinkedIn and social media
19:50 - 22:27 How to future-proof your business
22:27 - 33:45 The importance of building a strong company culture
33:45 - 40:00 LinkedIn can double your business
40:00 - 41:34 3 things every business needs to focus on in 2024
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Thanks for watching!
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Check out another series on my channel:
Gary Vaynerchuk Keynote Speeches: www.garyvee.com/keynotespeeches
Gary Vaynerchuk's thoughts on NFTs, Web3, cryptocurrencies and more: www.garyvee.com/web3nfts
Life, Business, and Career Advice l Gary Vaynerchuk Original Films: www.garyvee.com/gvoriginals
How to Make Money at Garage Sales l TrashTalk: www.garyvee.com/trashtalks
Inside the Life of a $300M+ Company's CEO l DailyVee: www.garyvee.com/dailyvees
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Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, relevance, and the internet. Known as “GaryVee,” he is described as one of the most forward thinkers in business - he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether it’s emerging artists, esports, NFT investing, or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber.
Gary is an entrepreneur at heart - he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has ofﬁces in New York, Los Angeles, London, Mexico City, and Singapore. VaynerMedia is part of the VaynerX holding company, including Eva Nosidam Productions, Vayner3, Gallery Media Group, The Sasha Group, VaynerSpeakers, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy, and Empathy Wines. Gary guided both Resy and Empathy to successful exits - which were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, Co-Founder of VaynerWATT, and Creator & CEO of VeeFriends. In addition, Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry.
In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels, which have more than 44 million followers and garnish over 173 million monthly impressions/views across all platforms. His podcast, “The GaryVee Audio Experience,” ranks among the top podcasts globally. He is a five-time New York Times Bestselling Author and one of the most highly sought-after public speakers.
Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.

Пікірлер: 83

@ZioMatrix001 6 ай бұрын

You work for 40yrs to have $1m in your retirement, Meanwhile some people are putting just $10k in a meme coin for just few months and now they are multi millionaires. I pray that anyone who reads this will be successful in life

@lucassilva-ib9rx 6 ай бұрын

As a beginner investor, it's essential for you to have a mentor to keep you accountable . Myself I'm guided by Mrs Evelyn Infurna, a widely known crypto consultant

@ZioMatrix001 6 ай бұрын

Run a quick online research with her name.

@ZioMatrix001 6 ай бұрын

Evelyn Infurna

@ZioMatrix001 6 ай бұрын

She's quite popular for her services. She can work with anyone irrespective of where you're located.

@memikaoru 6 ай бұрын

My three favorite channels: The Dream Green Show, Stock Brotha, & Larry Jones. Love these guys, And they all endorse Evelyn Infurna Financials

@ThePORC 6 ай бұрын

GV, I've been watching your content for a long time.. I'm ready to play your little game. 50 hours of research, 3 posts a day... massive attention, massive success

@lifeissoundpodcast 7 ай бұрын

So thankful for all the free content you put out Gary. I have been alchemising well over the past year and now grasping the concept of reinvesting revenue into marketing videos and my brand beyond its organic reach and have seen a 10X of subscribers overnight. I’ve had a few hateful comments and someone who thinks I’m “buying subscribers”, where you are clear that marketing specifically to people who are interested in what you are doing really DOES WORK for growth. 👏🏼 I’m about to do the same thing with my second brand and get ready for an exciting 2024! To anyone reading this….KEEP GOING, YOU GOT THIS! 🙌🏼.

@stud_sidious 7 ай бұрын

I’ve been a professional creative in the advertising / marketing world for 3 decades & everyone is freaking out thinking ai will eliminate design jobs. 🤦‍♂️ It’s just a tool. You still need a human designer, art director or creative director to do the concepting. People fearful of ai don’t seem to fully understand it. Skynet isn’t here to kill all our jobs. Some people have just watched the Terminator films too many times. 😆

@vittorianesse 7 ай бұрын

Same! What I’ve realised is that businesses still need a person to talk to because it’s too hard for them to learn how to completely automate the design process. Finally quit my inhouse role for freedom and nobody gets how AI is going to transform my new venture. Us 50 somethings have a huge opportunity. 😂

@digitalleap3218 7 ай бұрын

@stud_sidious 7 ай бұрын

@@vittorianesse then factor in that some ai algorithms won’t even make exactly what you ask due to copyright laws etc. they can get close but still need work as it evolves. Also most Fortune 500 companies brand managers ask for VERY specific changes / revisions to the art that ai can’t zero in on yet. It’s a great tool but won’t replace creative directors & art directors. You get it.

@stud_sidious 7 ай бұрын

@@digitalleap3218 marketing people love acronyms but I’ve never heard just … P. ai won’t be winning Effie awards, humans do through creative concepts. It’s just a tool.

@konger8175 7 ай бұрын

Yep, but the necessity of humans might be less , cause AI will substitute some positions

@matthewgibb2640 7 ай бұрын

People can be so closed minded and laugh at someone with a new idea and then they watch it change the world or close to it. Im not a tech guru but i predicted smart tvs of today in the mid 90s and successfully predicted a number of things a decade ahead of time that are now commonplace in my industry. I love innovation but for my industry mainly as to me the status quo sucks. We have to keep pushing the boundaries as change is inevitable.. You rock gary, i love your story. Ignore the naysayers.

@jhohanmusic 7 ай бұрын

I would love to see him talking about personal brands like artists/musicians

@vittorianesse 7 ай бұрын

Design expertise supported by AI is going to be a game changer in 2024 for savvy creative business people because we also have original ideas and we already know how to execute manually. 🙌🏻

@adammitchell8792 6 ай бұрын

"Its time to be nicer to our employees... who's ready for that?" *crickets* wow, what an indictment.

@eurekamedical9986 7 ай бұрын

😢😢 the blackberry part got me crying of joy 🤩 but when you said “…you don’t need to do video…” that got me crying even more 🎉

@ArguellesGroup 7 ай бұрын

I’m here early to tell you youre going to kill it in 2024! ❤

@user-il1cm6yi9d 6 ай бұрын

This happen to me they make fun off me because my English no good . Then I was down . Thus video help me thank you sir

@DrDudum 7 ай бұрын

Thank you Gary!

@whykimlives6823 4 ай бұрын

Love this talk. Thank you so much🙏

@abubakerhamid3543 7 ай бұрын

Much Appreciated Gary🎉🎉

@kemo82 6 ай бұрын

Thanks so much Gary for this video it is amazing and very motivated ❤❤

@charlytraarbach4376 7 ай бұрын

Love the content (the Blackberry part cracked me up - I was the same). I dig the shoes, what model is that Gary?

@heroesofthewildheroesofthe5758 7 ай бұрын

The delayed screen!!! Love the videos!

@joeybensah2956 4 ай бұрын

balckberry rebuttal SAVAGE! Let this be on record!!! this guy uses AI to translate his content across countries, He is a billionaire in 18 months!! BET'S ON!!!

@RivertownCountry10 6 ай бұрын

Thank you!

@marckuhnmak 7 ай бұрын

I absolutely agree! LinkedIn has been my go-to!

@Benjackson33 7 ай бұрын

Watching it again to really understand

@farmerjeffmays9858 6 ай бұрын

Always Valuable Content 💰

@bertyadventures 7 ай бұрын

Your speaking nothing but facts here G

@OHANA-Beach-Suites-CDO 7 ай бұрын

TRUTH!!!!!!❤❤❤❤❤

@MoreCreativeGFX 7 ай бұрын

Love the content

@lexnite22 7 ай бұрын

Texting with your hand and phone in your pocket was the best! Still is in some ways.

@RavinderSingh-ft5dw 7 ай бұрын

Superb work dear. Kèep it up

@toolitpromotions 7 ай бұрын

🔥🔥🔥

@littlespressurewashing 7 ай бұрын

Great 👍 Video

@Moses29 7 ай бұрын

Attention is the number 1 asset 😊

@Scorpiondaily 7 ай бұрын

😉

@zariya0606 7 ай бұрын

Gary you rock. Found you on IG in 2016. You're the best in the industry now. kudos🙌

@Bynv9957 7 ай бұрын

Yes! Me too! Since then ive been applying some things ive learning with him and ive already "harvest" what ive planted 🥰

@zariya0606 7 ай бұрын

@@Bynv9957 that's commendable. Great going. Keep shining✨

@nillaneptune 7 ай бұрын

🎉🎉🎉🎉

@theletterg3287 7 ай бұрын

It was Snapchat then TikTok you said. So true

@kidushabesha9580 7 ай бұрын

Hey Gary , so you've said history will always tell you the future but is that always true ?..I read this chapter is the book ' The psychology of money " by Morgan Housel : Chapter 12 ... it's Surprising.

@succanproduce 5 ай бұрын

❤❤

@robertdebeaumont9934 6 ай бұрын

When you say the right type of post? What do you mean? For instance I own a Turf Management in company in Raleigh NC, what would be a good type of content for service businesses such as mine on LinkedIn?

@ReachNur 6 ай бұрын

Talk to your ICP and connect with them

@phoenixaudas 6 ай бұрын

Hi Robert, I apologize for high-jacking your post… I looked at your LinkedIn profile… (your name & industry were a … giveaway 😅) What type of customers do you usually service? Any particular client(s) who are your favorite, if so why? In regard to content, I found a decent point to start with content are FAQs… when we work with clients we do “list building exercises”… amongst them one list for people/companies & one list for questions and stuff you have to explain over and over again… (by the way, that’s how we started creating explainer videos before our spin-off.) When you talk with a new prospect, what are the most frequent questions they ask? You might want to start by making a list of topics for “FAQs”, “Did you know, xyz about…”, and “customer or project success stories”… to start with, publishing one or two great pieces of content per week are already a lot of time and work… just try this for a few weeks and see if you can increase the number of posts - it might help to look at posting in the beginning like a diary… you are journaling for yourself and maybe the closest persons in your life. And if you’d like to chat about this further, I sent you a connect request on Linkedin 😎 by the way, I am personally very interested in aquaponics, hydroponics, soil building, earthships and living off-grid… best regards, Mathias

@heatonstate 7 ай бұрын

LinkedIn is all B2B though. How could we sell B2C on LinkedIn?

@yourman8579 7 ай бұрын

The people on Linkedin are first and foremost CONSUMERS which means whatever you're selling they are buying from someone -- it may as well be you. 😀

@curtisstewart3179 7 ай бұрын

LinkedIn is changing. Business is made of individuals. Individuals buy stuff.

@TheMortezaMahdavi 7 ай бұрын

2024 is very good year. We have AI and significant opportunities are in 2024 waiting for us. We exploit 2024 the best year for growth a business.

@AshleyWheeler8 7 ай бұрын

I wonder if Threads is like that right now too.

@NateBear 7 ай бұрын

Feel like everyone wrote it off a few weeks ago, but now it's suddenly coming to life even stronger

@dannyomo 6 ай бұрын

wow. the absolute CRICKETS when Gary asked if they were ready to treat their employees better. sheesh.

@diehardanglers 7 ай бұрын

GARY V, wait until you see what I'm doing. Never been done and it's the future of marketing and tech 27:38

@rodrigomoralessv 7 ай бұрын

lets do it 3 linked in post a day. I see you in 6 monhts to let you know how it goes.

@theboldchick 6 ай бұрын

Let’s go!

@MTMMakeitmattER 6 ай бұрын

You meant posting every day on LinkedIn, not as simple as it may sound 😅

@pentrubarbati 7 ай бұрын

he is wrong the young people are entitled and think they have ore options not evrybody can have a business or be youtubers it's demand and it's decreassing ...