6 Copywriting Trends For 2024 👀

Рет қаралды 21,117

8 ай бұрын

1️⃣ Personality & Interaction⁠
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Gone are the days of boring copy and one-way communication.⁠
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Have FUN and interact with your audience.⁠
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You’ll see even more quizzes, questions, polls, chat funnels and live events in 2024.⁠
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2️⃣ Conversational Marketing ⁠
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Similar to #1, audiences today don’t want to “read” what you have to say. ⁠
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They want to FEEL it.⁠
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Remember, humans buy emotionally and justify logically - so talk to them like a friend!⁠
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In 2024, this will be more important than ever with A.I. on the rise.⁠
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3️⃣ Storytelling⁠
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Your audience's attention is fleeting and can be pulled elsewhere FAST...⁠
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If your messaging is only about features and benefits and “buy now” and “but wait, there’s more!”… you will lose them fast. ⁠
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Instead, tell stories that inspire action and evoke emotion.⁠ Use storytelling to pull your audience into your world.⁠
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4️⃣ Video.⁠
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TikTok, Instagram Reels, KZfaq, KZfaq Shorts - and the list goes on. ⁠
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Video is the #1 way people love to consume content online. So it only makes sense that if you want to sell to these people… do it with video.⁠
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5️⃣ A.I.⁠
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Yep, it’s here and it’s here to stay. ⁠
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In 2024, smart copywriters and marketers will learn how to work WITH these tools to help them work faster - especially when it comes to optimization, research and strategy.⁠
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BUT DON'T FORGET #1 and #2 on this list!!!⁠
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6️⃣ Personalization ⁠
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Personalization has LONG been one of the most effective ways to increase leads + conversions. How can you make your marketing seem like a personalized brand experience?⁠
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And... because of ALL of this…
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Copywriters will be needed MORE than ever before in 2024 - for things like storytelling, video script writing, interactive marketing campaigns and more...⁠
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👉 Want to get paid to write?⁠
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Come join me NEXT WEEK for 4 days of LIVE and interactive training 🎉⁠
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I'll be giving copywriters and aspiring copywriters from around the world the clarity, accountability and action plan they need to ignite their copywriting businesses in 2024 and beyond...⁠
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⚡️ 👉🏻 go.copyposse.com/posse-week-2...

Пікірлер: 19

@dextormmifinyana454 5 ай бұрын

Oh yes, very true. Over in Botswana, a lot of the copywriting I'm doing is starting to revolve around story based marketing as well as personality interaction. Thanks for the share :)

@BlaQFireNation 8 ай бұрын

I like the way you presented this with the notes in the background

@wallacebankley3384 8 ай бұрын

O MY goodness, so much facts in short videos flying by

@Marusechka111 7 ай бұрын

Great trend list, very insightful, thanks for sharing, Alex!

@AlexCattoni 6 ай бұрын

Glad you enjoyed it!

@brightpage1020 5 ай бұрын

Alex, I'm in the U.S. What say you of the oncoming Pro Act? Which could kill freelancing altogether. Would writers have to get hired amd then save up enohgh for their own agency / marketing shop corporation? To afford the tax likely to be built into that structure?

@bhagi_drei_m 5 ай бұрын

Thank you ❤

@Abdkourabi. 12 күн бұрын

you just said some old true principles except AI

@wallacebankley3384 20 күн бұрын

The Fact is this is not the first time that these Trends shows up in Alex's future Forcast

@Varietymixbub. 2 ай бұрын

Hi Alex ! I am a brand new copy and content writer starting my page on LinkedIn . I love all your videos ( I watch them everyday to get useful tips like these , keep making!) I really want to work in a business like the Copy Posse to sharpen and get some skills under my belt . But most buisness require a degree , 1+ yrs experience but really I dont have all that (I am Grade 7 student) . Could you make a video of how young copywriters can start their carreer? I also dream of working at the Copy Posse one day 😊

@adilbaig7821 8 ай бұрын

Stunning

@BYSALLDAY1 25 күн бұрын

What advice would you give to an ALMOST brand new copywriter in 2024?

@Zeal7Zone 8 ай бұрын

Hey Alex I am 14,a boy new to the world of Copywriting but interested in it What shall I do? Guide me alex ❤️

@gareauagindustries 8 ай бұрын

Great 😊🎉❤

@makaveli78894 8 ай бұрын

I will be dropping "How To" FREE AI lessons over the next week as I am currently recording them now. From learning how to content create and make videos for yourself or a business. All the latest cool AI skills to learn which will put you around 3 months ahead of the curve. If interested let me know. Love your videos Alex! I started with copywriting and still do it, but have progressed into the AI side of things. Enjoy your day everyone!