A Better Way to Boost Instagram Reels (Without Wasting Money)

Рет қаралды 294,940

Жыл бұрын

While it's possible to simply click the 'Boost Post' button in Instagram to boost Instagram Reels, that's certainly not the best way. It's actually not a good option for several reasons. The result is usually a lot of wasted money for very few meaningful results.
In this video you'll learn how to boost Instagram Reels using Facebook ads manager, so you get more of what you actually want from your ad budget.
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Пікірлер: 213

@doinglyart Жыл бұрын

I heard years ago not to "boost" Facebook posts (before Meta owned IG), but it slipped my mind that I shouldn't "boost" Instagram posts either. Thanks for the reminder, explanation & tutorial.

@juanimingardo Жыл бұрын

thank you for being straightforward and really clear. nice video

@AndrewHubbard1 Жыл бұрын

Thanks for watching!

@emmanuel4christ1 Жыл бұрын

Awesome video, Andrew. Thanks for this. Please I want clarify - would you advise I optimize for "Link Clicks" or "Landing page views" when running a traffic campaign? I want to get people to purchase my product offline. So, I don't want to use conversion objectice since I will be tracking sales offline. I'd very much appreciate your input. Thanks !

@user-qj1gh2uq5t Жыл бұрын

Instagram ad preview feature is glitchy and does not always represent what your ad will look like. I agree, there's better ways

@pinkpalmsmusic Жыл бұрын

what do you chose if the objective is to build up IG followers?

@leannecaldwell1092 Жыл бұрын

Hi Andrew! Do you have the link for the video explaining how to set up conversion events please - it's not in the description

@_EricBrown 11 ай бұрын

Thanks for the walkthrough. There are errors around every corner when you try to set this up, though. These apps simply do not function well, especially when it comes to interconnectivity.

@ishikakatyal8846 Жыл бұрын

Totally agreed with you. I've also tested my ads in both ways. Boost post seems to be easy but that's definitely not that effective.

@murtazzgaming 10 ай бұрын

So you mean even if i boost, i won't be able to generate revenue?

@UchninoJakes 5 ай бұрын

You're not doing it right

@Khalifo- 4 ай бұрын

@@UchninoJakesplease how do I do it

@claraschicloset 8 сағат бұрын

I’ve boosted posts and made thousands. It wasn’t until 2024 that changed.

@laviniaschofield1974 Жыл бұрын

Great help thanks! I was getting very frustrated not being able to choose locations I wanted to.

@fragrancefilms8367 2 ай бұрын

Thank You so much Brother ❤ Keep the good work up! Lots of Love from India

@befreeandloving4255 Жыл бұрын

Omg !! Thank you so much! I will try it and let u know 😊

@Omniaoccuremussuofine Ай бұрын

how did it go? I just started mine, but im not sure if I should stick with FB+IG

@olufunkelois7052 Жыл бұрын

Well, IG boosting has worked better for me than running ads on Facebook

@avu_470 3 ай бұрын

How? I just spent rupees 988 to boost a reel, but the money was debited and reel was not boosted😢as said

@queenofsurprises2539 3 ай бұрын

How pls

@igna.mortier 29 күн бұрын

Boosting on IG can be a 50/50, might work for your objective or not

@specialforcesofliberty1615 Жыл бұрын

This helped me alot

@ct5739 Ай бұрын

Good video with great explanations thanks... very helpful..

@chloenajm4434 Жыл бұрын

This is so good!

@kanvasnest 5 ай бұрын

Man you are amazing! Thank you.. just one question. If some reel I am boosting from insta which uses copyright music it gives option to choose another audio, in fb ads, it doesnt?

@user-dy9ss1gv2p 9 ай бұрын

Great video!

@dpschofield1 Жыл бұрын

what I want to know is if I boost a reel through the ads manager does it keep the comments like it does with spark ads on TikTok?

@Stephanie_okudo Жыл бұрын

Thank you so much for this

@adelarks Жыл бұрын

Nice one man.

@mikiasibrieyasin5538 Жыл бұрын

Thank you Andrew I am just a new to boosting. You had given us valuable information thank you again

@surajit.h Жыл бұрын

Thanks mate helped alott!

@rjorealtalkk 8 ай бұрын

This video is so jam packed with knowledge!! 10/10

@FelipeParra Жыл бұрын

Thank you so much for the information! I really want to try it, but Its not allowing me use the existing post, and i doen't tell my only says: This option cannot be use on some of the selected announces, change your selection to use it", selection of what, I don't get it s: Thank you either way, all this information is so usefull

@leannecaldwell1092 Жыл бұрын

I tried to use the lookalike audience (people who've liked our page) but it said my audience size was too small, would this be because not enough people have liked our page ?

@EnElPublishingWashington Жыл бұрын

Thanks for the very informative and detailed video

@AndrewHubbard1 Жыл бұрын

Glad it was helpful!

@OGjucyjon Жыл бұрын

Which do I choose if I'm trying to get followers?

@TheCrackingSpark 19 күн бұрын

Damn great video! Thank you so much for this, instagram boosts have been okay for a while (for me) but I been wanting to get into facebook ads for a while and the forever changing ui, and cluttered menus were more than enough to say NO thanks..But this video was super helpful man, so thanks! I need a tip tho, if you don't mind. I run a small creative agency, we do 3D animation for different types of brands, sometimes directly (when they're small businesses) or through marketing agencies (for bigger clients) and I'm running an ad that I want to show specifically to marketing agencies. What kind of interests should I use? The interests tab is a bit confusing for me. Thanks!

@user-vv1yr8to9k Жыл бұрын

Where is the link for the video about the conversion event and verifying that pixel shown at 6:44

@tegaracheal4482 7 ай бұрын

Webiste is not among my drop bar for conversion location. What do I do????

@jayshreepatil8527 Жыл бұрын

Hey, i have set ad budget ...now i don't want to run the ad ...can i use same money for different ads boost

@hustlervfx2836 11 ай бұрын

Great video! Q: does it matter how much is the budget? Like is 5$ daily the same as 10$ or not?

@kanikakhandelwal 5 ай бұрын

You explained very well. Thank you. I have one question - this video is good for lead gen via website but if we want to increase followers on instagram we need 'profile visit' option which is not there in ads manager. How to do that?

@tijanapetkovic7196 Жыл бұрын

Can I boost my post on fb mod app or need to be computer

@alexzicalexzic3485 Жыл бұрын

Sir this add manager in my Facebook I don't have

@MegaRayman1987 8 ай бұрын

can you give me a example of how shoul be the leads name ? it says error all the time. my boost is meant to be real estate.

@briandematos Жыл бұрын

Hi Andrew, Quick question, I have a restricted facebook business account because it was hacked. To this day I cant run or boost instagram adds because my accounts were linked. Is it possible to create a new facebook account and business account and run ads on my previous instagram account? Thanks, Brian

@anna87567 11 ай бұрын

Hi, can you please clarify about copyright music? So any famous song I used for my reel would not be allowed to use in an add? So what is the way now to use music which is allowed? Famous music attracts more followers…

@boserinaldi8461 10 ай бұрын

Hello thank you for this video once more. i follow these steps but i had a bit of a hiccup.

@leannecaldwell1092 Жыл бұрын

I understand it looking at your account , go to mine and it's so confusing. I don't know where half the audiences came from or what they mean. So hard learning it for a new company

@wildansadi240 3 ай бұрын

Great video, learnt a lot, keep doing it for free ❤

@myotheraccount2 10 ай бұрын

I'm a musician and put together a special version of a famous artist song, then would like to show it to his audience. Isn't the boost option convenient since I can select that artist in the interest list? Would it perform well or is it still better to use facebook?

@akblendz3 3 ай бұрын

Can someone please help me find the video where he show how to set up custom audiences because currently I have none

@zainabalani1771 10 ай бұрын

What about if I don’t have a Facebook account just instagram?

@emilylo2219 8 ай бұрын

If i use existing reel for video view ad through the facebook ad manager can it increase my organic reel views on my profile?

@ankitababu6110 11 ай бұрын

How do you edit ur videos ? Make a video on that please

@Mannamommy Жыл бұрын

Please someone help me, I tried to boost one of the recent reel in Instagram, I have filled the profile & paid 1000/- (Indian Rupee). But now it shows that the reel is not boosted, so where my money got deducted? & what should I do?😢

@milluki1 10 ай бұрын

Quick question is the copyrighted song is the video itself with the music or not the one u just select for reels u can choose from in the music gallery of reels is the one with the music provided in reels allowed to be advertised?

@Natella111 3 ай бұрын

I think it’s the music you select from the library on IG. If you add copyright free music before uploading to Instagram on an app like CapCut or any other app, you should be fine.

@priyanshubhatia07 8 ай бұрын

Very helpful

@kayesmusicals 17 күн бұрын

thank you so much:)

@carolinagaleckas1358 Жыл бұрын

Thank you for the video, would you be able to tell me why it doesn't let me pick "use existing post"? It says, the option is not aplicable for some of the selected ads

@ethamasoeterboek6962 10 ай бұрын

i had the same, i wanted more messengers instead of website and i got the same notification. when i changed this to website, i was able to use existing post

@divarlyasmr Жыл бұрын

One can’t do this on mobile?

@ianfyah Жыл бұрын

I’m trying to do it from my phone n it’s not working

Жыл бұрын

Is it truthful, once you start running ads to Facebook will hide your account unless u go back to running ads?

@Anna-hz1gg Жыл бұрын

But how do i increase number of likes of post.

@ottomanbeatsofficial 2 ай бұрын

i tried this, but the existing post ran as a seperate ad on its own, instead of boosting the views on the video i chose. it didnt increase the views on it. But the same reel ran as a seperate ad video. Facebook reprisentitives dont even know what to do about it. they keep "connecting me to someone else" How can i prevent that from happening?

@jlin7760 Жыл бұрын

Hello, i have a question, I boosted my post for engagement and now i can’t do it for a different one it only gives me options to get more website clicks when i need engagement. Do you know how to fix it?

@Panthere.vision Жыл бұрын

Have same issue

@mukhiopticals2601 6 ай бұрын

reels are not showing in select post option of instagram

@boserinaldi8461 11 ай бұрын

Hi, thank you for these steps, it's been very helpful. I tried it but the problem is the advert only ran on facebook it dint run on IG. Can you please tell me what i might have done wrong?

@Taylor-ru7og Ай бұрын

What if you don't see the boost button?

@abdulghaffar2043 Жыл бұрын

I say only Sir thanks💕💕

@dbswaistbeads Жыл бұрын

Thanks

@mrabdulsworld Ай бұрын

Facebook page is not connecting to my instagram account. I have watched all youtube videos and my problem is not solved

@marketswithmohit Жыл бұрын

I tried boosting a reel with my voice as primary and background song as secondary. The reel got boosted but my reel showed audio unavailable and got muted. Why is that so? Although the reel had sound when I saw on another account and another cell phone. Please help

@muzne_dream_shade9077 Жыл бұрын

And me too

@user-yv8mr8jj8w Жыл бұрын

Ad boosting on insta is glitchy and bs sometimes. I've had multiple issues. It's just not a good way to advertise. It's a money grab for instagram

@clikappl Жыл бұрын

unbelievable... at the end you still gotta pay 😂😂

@jennyololam Жыл бұрын

lmaoooooooooooooooooo

@smashit3861 Жыл бұрын

Nothing is free in this world

@bettyluwa Жыл бұрын

He said “without wasting money” not “without spending money”

@almohandas8494 Жыл бұрын

I pay 25 dollars, and get projects of more than 250k

@Graham0693 Жыл бұрын

Duh.

@krishnendum8259 Жыл бұрын

Hey Andrew! Quick question. So I boosted my Instagram reel recently and my Ad received around 64k views. But the ad view does nor reflect on the reel’s view count. The reel’s view count shows the organic view counts, around 1.5k. Is this how it is or is there a way to show ad views on reels on my feed?

@anupgandhi8184 Жыл бұрын

Hi krishnendu, have you got the solution ? Actually I am asking coz I am facing the same problem

@DreTheEngineer Жыл бұрын

How much you spend

@sadjeentertainment8369 Жыл бұрын

This is what happens when you boost through meta. It'll only show on the original post if you boost through Instagram

@Deepthowt Жыл бұрын

@@sadjeentertainment8369 you mean we should promote our Instagram reels through Facebook Business Ads Account?

@CRISTIANBIP Жыл бұрын

Hi! Did you resolve that problem?? Thanks

@homemade_delights_by_sana3643 Жыл бұрын

I have boosted one of my post but I haven't customized my location settings how to edit my location settings while my post is on boost

@homemade_delights_by_sana3643 Жыл бұрын

Plz reply

@AndrewHubbard1 Жыл бұрын

I’m not sure. As I mention in this video I don’t boost posts

@ingasuskevic665 Жыл бұрын

What if I don't want to link my Instagram Account with my Facebook Account? I can't run any ads now as my payments were paused and Instagram forces me to link my account with Facebook. But I don't want too. How can I fix it. The review report isn't working. Stuck with this now.

@AndrewHubbard1 Жыл бұрын

Why don’t you want to link them?

@ingasuskevic665 Жыл бұрын

@@AndrewHubbard1 because Facebook have lots of restrictions and might restrict your account for 30 days. Then you are not able to share anything or promote.

@fj9562 Жыл бұрын

same

@sowmiasway 5 ай бұрын

can we boost reels with out the sponsorsed label

@akshayshetty861 Ай бұрын

No you can't

@lastair4462 Жыл бұрын

why is meta business so bad , boost button doesn't work keeps asking me to login to facebook when I do it starts over again and fb page won't link to instagram page

@AndrewHubbard1 Жыл бұрын

Sounds like another reason not to use the boost button :)

@abdallahaddad620 Жыл бұрын

Can someone please explain to me: I live in Brazil, but my Instagram posts are all in english, 90% of my followers are from english speaking countries... When I boost a post on IG (Automatic public target) it targets people from my location (even when my location is 100% turned off for IG)... How can I target people from England and US ?

@abdallahaddad620 Жыл бұрын

@Edward Gardner Thanks Edward, it seems like it doesn't have the same reach of the Automatic boost. For exemple, I wanna add people interested in Spirituality (but this topic is not available, like it doesn't exist)...

@johnmotejzik989 Жыл бұрын

Is this a still valid technique I’ve boosted reels recently and looks like they changed a lot with picking target audiences

@sunnyofficial2017 Жыл бұрын

I paid 83,INR but nothing happens

@davedixon2167 7 ай бұрын

i'm a year late to this video but my biggest question is how to do this WITHOUT A FB ACCOUNT. I've never had a Facebook account and have no interest in doing so, but I did create an IG for my side business a few years back specifically to try to just get out into the socials. I was able to boost posts here and there without linking to FB. Now I've launched a more dedicated IG for said business and want to boost it up, but apparently today it's not possible at all to boost without FB.

@moneyprenure71 4 ай бұрын

Hi Dave, Have you been able to solve this ? How's your Ads performing so. Far ?

@DK_PRODUCTIONZ Жыл бұрын

Why can I not see the boost button

@hottshvtt Жыл бұрын

Make your acc professional

@Adejoke-oy2jq Жыл бұрын

I don't have laptop how can I do it

@TBEASTchannel Жыл бұрын

There’s a ad manager app

@musacangokdag452 7 ай бұрын

0:33 gosto de comprar SEGUIDORES no avanco social porque chega rápido

@carlo344 10 ай бұрын

That won’t work it you use copyrighted music, right?

@rikomarilynbrew6985 7 ай бұрын

2:15 compro curtidas no site do avanco social

@lauriee5200 Жыл бұрын

No link to conversion set up in video description!!!!

@leannecaldwell1092 Жыл бұрын

If you are using the lookalike audience can you edit the age range and gender ? Or does that limited the audience size. You only said it for picking interests

@velmavelma1509 Жыл бұрын

You can edit age range and gender Just drag that line to whatever age you like

@Suits54 Жыл бұрын

Name

@Heyitsamel Жыл бұрын

What should I do if I don’t have a Facebook account

@AndrewHubbard1 Жыл бұрын

I’m not sure what you mean. What are you trying to do?

@dashabeardsley185 Жыл бұрын

Is it a bad idea to post on IG reels and then a few days later start your ad / boost? I would like to see how the reels are doing organically

@sameen309 Жыл бұрын

Looking for the same answer

@laura.shepard Жыл бұрын

If you do boost a reel, does it say it’s been boosted/promoted? In people’s feed will they be able to tell it’s been boosted?

@AndrewHubbard1 Жыл бұрын

Yes, it will say ‘sponsored’ just like an ad set up in the ads manager. Both appear the same in that regard

@laura.shepard Жыл бұрын

@@AndrewHubbard1 thanks so much for your reply! This is helpful to know!

@AndrewHubbard1 Жыл бұрын

@Siddy I’m not sure what you mean. That’s not how the process works. You put a credit card on file or link your PayPal account, and Facebook bills you AFTER showing your ads. They never charge before any ads are shown.

@AndrewHubbard1 Жыл бұрын

@Siddy I’m sorry to hear that. It does sound like you’ve been scammed by someone pretending to be Facebook because they don’t do that

@SimonasSiaulys-bd3th 11 ай бұрын

@@billiexyz 😂😂

@deprince1679 Жыл бұрын

Im banned from fb,ig😤 lessons i dint have any business on there so its not a issue. Next year maybe

@HarshSidhu Жыл бұрын

My Video Got 10k Likes From The Previous Ad.But When i Click On Boost Again,My All Likes Are Gone I Had From Previous Ad.It Started From 2,235 Likes Again. instagram Ads Sucks.

@AndrewHubbard1 Жыл бұрын

Another reason why I don’t use the boost button. If you do as I show in the video and use the ads manager, you can select “use existing post” and select the post with all the likes on it to promote again. Pressing boost again likely created a new dark post with zero likes.

@hopesavage93 Жыл бұрын

Good afternoon sir please I need your help ok l'm a video creator 🤦🤦😭😭

@ka8byrdie Жыл бұрын

I did boost once and never again . Useless .

@jensenbutler Жыл бұрын

Is it smart to boost a reel that already went viral?

@tbimpact5658 Жыл бұрын

yes keep the momentum going

@aliaruca1258 7 ай бұрын

1:25 o site avanco social é incrível, lá eu aumento seguidores, curtidas , visualizações para as redes sociais

@allinfilms1k 5 ай бұрын

Thanks for the info but the Video is way too long gotta keep it short… lost me at the 3:20 mark

@filipinovines 3 ай бұрын

Ads on Reels are Annoying....

@AndrewHubbard1 3 ай бұрын

Another deep insight from you…

@filipinovines 3 ай бұрын

In-Stream Ads are annoying...

@AndrewHubbard1 3 ай бұрын

Wow, thank you for sharing such a valuable, well thought out insight

@davidortega1324 Жыл бұрын

This is too much to do

@AndrewHubbard1 Жыл бұрын

Then don’t do it…

@ashen1073 6 ай бұрын

Fuck u this method sucks@@AndrewHubbard1

@iamHereToMotivateYou Жыл бұрын

My question. Will these ads run on facebook and instagram as well. I created an ad to divert audience to my telegram channel but didnt placed coz i'm a bit confused. Please reply if you can spare me your valueable time.🙏 Edit: i wrote the comment in middle of video, then i saw placement option. My doubt is clear. Thank you for making informative video

@mariaszeto8610 9 ай бұрын

Question: Without a Instagram account, can I promote (Boost/Ad) the Facebook Post and Page in Instagram as platform ?

@Entertainmentwithkaur 5 ай бұрын

Thank you for this information and I want to know that If we have invested money for Boost Reel and our money is also deducted, then what should we do?.... We didn't get any response from insta or Facebook.. please sir help me 😮😮

@nvdolcevita1717 Жыл бұрын

Visit profile should be good to get new followers?

@Susson Жыл бұрын

I disagree. If you want more Instagram attention, boosting works. If you want more Facebook attention fb ads works. He’s actually over complicating what he’s saying here. I’ve had great luck with IG boosting.

@AndrewHubbard1 Жыл бұрын

Think you're missing my point - which is pressing the boost button to promote a post on Instagram isn't a good option because it's extremely limited in terms of the options available to you. It's better to use the ads manager to promote post on Instagram (and FB) because you have more flexibility in your setup which allows you to get better results. I don't like relying on "luck" with ads.

@AndrewHubbard1 Жыл бұрын

Genuine question - have you compared both methods? And if so did you find using boost post button got you better results? I'd be really curious to learn more about that if you have

@DK_PRODUCTIONZ Жыл бұрын

May you please help and let me know why I can't even see the boost option on my insta

@vickiesallure3258 Жыл бұрын

@@AndrewHubbard1 please will this method reflect on the page as the results like comments, likes and shares still remain on Instagram page while ads is over?

@jayethestar Жыл бұрын

Yeah I used boost for 6 day period 5$ a day for 4 photos now nd it has jump started my account bck if u were stagnant like me for years nd want to start growing again that seems like the best method but it's not a one nd done situation either though once u get traction u got to keep it going