BRAND DEALS: How to Get Them, Red Flags, What to Charge

Рет қаралды 4,545

Күн бұрын

If you are an aspiring content creator, chances are you want to actually get paid. One of the ways you can do that is through brand deals or brand collaborations and today I'm pulling back the curtain on exactly that - red flags to watch for, what’s worked, and what hasn’t to help you monetize your content too!
Mentioned:
Twitter Thread
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Influencer Platforms:
Octoly
www.octoly.com/
*disclosure: Octoly was a past client, we currently have no relationship, just sharing for transparency
Sway Group
swaygroup.com/
Collectively
collectivelyinc.com/
Obvious.ly
www.obvious.ly/
Mavrck
www.mavrck.co/
Activate
try.activate.social/
PopularPays
popularpays.com/
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0:00 Intro
00:00:56 How to get brand deals
00:02:36 Inbound/outbound
00:03:52 Don't say no to opportunities before they've even been presented to you
00:05:16 Influencer platforms
00:07:35 Create a media kit
00:09:57 Hiring a brand manager
00:11:27 Red flags
00:20:53 What to charge

Пікірлер: 38

@woltersworld 2 жыл бұрын

Can't tell you how many "requests" we had for a sponsorship or brand deal which was basically... "make videos with our stuff and say how great we are" and that's it. No offer. Nothing. Then when I ask about it they seem insulted when I wont do it for their offer of a free $5 product or just not doing it for them for free

@Pappiah 2 жыл бұрын

You’re amazing. I honestly love your channel

@anezartz2048 2 жыл бұрын

Wow, thank you so much. So much good information. New sub!

@MsDoryLinda 2 жыл бұрын

Very helpful tips. I mostly get inbound proposals too. My energy always works better when I allow things to come to me vs chasing something. I like that you covered both approaches.

@thelatashajames 2 жыл бұрын

Totally agree! Glad you enjoyed, thanks for watching 😊

@boredshorts3406 9 ай бұрын

This video is really insightful! I got a lot out of it. I particularly liked that you brought up who that company was targeting while amplifying your content. I never took that into consideration as I’m trying to establish myself as a marketer for content creators/models.

@boredshorts3406 9 ай бұрын

Insane how this video only has 4k views. Tons of value in your content. Very much appreciated! Going to check out your courses ASAP. Like right now.

@suite141 2 жыл бұрын

Dropping Gems per usual!! Thanks LJ.

@thelatashajames 2 жыл бұрын

Thanks, buddy!

@DavidTaggart 2 жыл бұрын

fantastic overview. thanks

@millicentmusuwo 2 жыл бұрын

I have just been thinking about working with brands and this notification came through! Let me watch

@thelatashajames 2 жыл бұрын

Thanks for watching! 😊

@boldblushblog 2 жыл бұрын

You nailed it with the mental health app and don't care much about your mental health! So true I think doing business with people who care beyond money is so so important!

@MarketingHarry 2 жыл бұрын

Brand deals are not something I primarily count on, but I find this video quite useful! Thank you 👍

@DigitalSachinShow 2 жыл бұрын

Same thing I also think of

@florencedonaldson8986 2 жыл бұрын

I am a bit of skeptic, but know a lot of aspects about BTC.

@shaesdivinetarot 2 жыл бұрын

I just want to say thank you for your videos! The ones about making portfolio of my work and details of content creating jobs helped me land an interview and more people are taking me seriously 😭💜💜 lifetime subscriber

@thelatashajames 2 жыл бұрын

Congrats on your interview! I appreciate the support 🤗

@SisterhoodoftheTravelingBrush 2 жыл бұрын

Great tips, thanks!

@diamondstarkey474 2 жыл бұрын

Yes, Yes, YES to everything in this video! Coming from the brand side of influencer marketing I can confirm that these red flags are valid and need to be addressed. Thanks for being transparent and sharing the creator side of things, because brands need to be continually educated.

@thelatashajames 2 жыл бұрын

Thanks, Diamond! Glad you enjoyed. Agree. 🙌🏽 Def goes both ways, too! When I worked on the brand side with influencers, some of them were also very bold lolol

@diamondstarkey474 2 жыл бұрын

@@thelatashajames Oh I know! I have some spicy 🌶 influencer horror stories lol.

@awesomeraj953 2 жыл бұрын

Thank you for the video 🙂

@thelatashajames 2 жыл бұрын

Thanks for tuning in!

@stewartholland4036 10 ай бұрын

Great video with some great tips, especially the Red Flags section! Thanks. Incidentally what Influencer Marketing Facebook Groups would you recommend? Thanks in advance!

@JoshBurnsTech 2 жыл бұрын

Awesome video full of great insights!

@thelatashajames 2 жыл бұрын

Thanks, Josh! 🙌🏽

@jessicawinnie8817 2 жыл бұрын

Thanks again for another helpful video! If you had more than one type of niche (seller ate social accounts/channels) would you have separate media kits or put it all on one sheet? Hope that made sense!

@thelatashajames 2 жыл бұрын

I would probably have a media kit with my name and a breakdown of each brand/account that you ran

@angelasagenda 8 ай бұрын

This is extremely insightful. No, I haven’t posted my first video because I’m nervous and scared. But, my goal to start is Jan 2024. Thanks!

@AriellAsh 2 жыл бұрын

How do you feel about allowing the brands to have access to your KZfaq back office? Ive had a brand that wants me to link my KZfaq account so they can" manually pull my posts and results"

@thelatashajames 2 жыл бұрын

Eek I personally would never let anyone do that! Some platforms (like Octoly, etc.) do have you link your account so it automatically pulls reports, but if someone is asking for individual access, I personally wouldn't allow it.

@AriellAsh 2 жыл бұрын

@@thelatashajames thank you!!

@thelatashajames 2 жыл бұрын

Oh wait just re-read this and saw you did mention linking, not giving access! Yes, I have done this and it's been totally fine. As long as I can confirm that they're a legit business, I'm fine with it!