If you've ever wondered if a crazy idea could make money, this video is for you. It tells the story of Steve Askin, who turned his wild concept, the "Deely Boppers," into a nationwide craze. After selling out at street fairs, he was featured in People Magazine and sold millions. Now in his eighties, Steve remains a creative mentor, teaching the speaker about the power of licensing and how even the wildest ideas can succeed. The speaker highlights that with the right approach, any idea can become lucrative.
License your ideas, inventions, and products with the help of inventRight. Find out how by calling +1 (650) 793-1477 or emailing support@inventright.com. Do you have the next big hit?
New to the licensing business model? Educate yourself first.
- Read “One Simple Idea”: amzn.to/4fwVVOT
- Explore inventRight’s Free Inventor Resources: bit.ly/3AaGko2
About Stephen Key, inventRight Cofounder
Stephen Key is an award-winning inventor, renowned intellectual property strategist, lifelong entrepreneur, author, speaker, and columnist. He has over 20 patents in his name. The dozens of concepts he has brought to market have retailed in Walmart, 7- Eleven, and Disney stores and parks worldwide and been endorsed by Michael Jordan, Alex, Trebek, and Taylor Swift. He has defended his patents in federal court against the largest toy company in the world, Lego.
In 1999 he cofounded inventRight with inventor Andrew Krauss to teach others his unique process of harnessing the power of open innovation in the licensing business model. His best-selling book about how to license an idea, One Simple Idea by McGraw-Hill, has been translated into six languages.
He has spoken at Stanford University, Florida State University, the University of Michigan, UC Merced, the USPTO, World IP Forum, University of the Pacific, Cal State Fullerton, Washington University in St. Louis, the Art Center College of Design in Pasadena, the Economic Development Agency for Northern Ireland, and many more. He has written five books related to product licensing and intellectual property and is a longtime contributor to Forbes and Inc.
From 2018-2019, he was honored to serve as an American Association for the Advancement of Science-Lemelson Invention Ambassador.
In 2021, Mojo Nation named him as one of the 100 most influential people working in the toy and game industry.
In 2022, World IP Forum named him a “Most Influential and Inspiring Leader Of All Time.”
About Andrew Krauss, inventRight Cofounder
Andrew Krauss is an expert on licensing products ideas for passive income. He has been helping creative people bring their concepts to market with less risk and more success for 25 years as a cofounder of inventRight.
During his tenure as president, he grew the Bay Area Inventors’ Alliance group into one of the most active and well-established inventor associations in the country. In addition to advising the White House on innovation, he has been featured as a speaker at USPTO conferences and on NPR’s Science Friday.
About inventRightTV
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