Video says it [the full one tutorial] is paid tutorial, so this video is basically a preview of real product, so you would know how the real tutorial would go + the video may be a promotion like "look what we have in store now" or "if you want it - buy it", which is actually the great tactic to promote small business and draw attention, because it sells unique crochet pattern and projects you can't find anywhere else. I can hardly even find any decent leaves tutorials, and this channel has flowers, names I had never heard before, so I can say they're professional with their work. This person is very talented and I think it quite logical they made most of their content for money - they have a shop supposedly stored with full tutorials.