Customizing type for logos

Рет қаралды 47,354

Күн бұрын

How To Choose The Right Font Every-time guide: bit.ly/3wYshxj
FREE styling handbook with Google Fonts: bit.ly/3UFzVH5
Can l turn the same font into 3 different logos in 15 minutes?
Rachel Hurry walks us through the process of creating a custom font for logo design in just 15 minutes. Learn to create entirely custom fonts for logos and branding with tools like: pen, pencil, curve and shape builder.
📽️ CHAPTERS
00:00 - Intro
00:12 - Why customize type?
01:16 - The Project
02:15 - Where to start
03:09 - Illustrator Process
06:44 - Erasing letter parts
07:27 - Smoothing out lines
08:18 - Erasing with Pen Tool
09:14 - Creating curved lines
13:30 - Creating variations with Width Tool
14:35 - Adjusting Anchor Points
18:10 - Using Rulers
19:05 - Final result
🧠 Learn the fundamentals of typography, though our design course: bit.ly/3CZFtpn
📱 Find us on SOCIAL MEDIA
Flux Academy's Instagram 👉 / flux.academy
Rachel’s Instagram 👉 / moka_brand_studio
#typography #customfonts #branding #webdesign

Пікірлер: 61

@dankierson Жыл бұрын

Useful tips. 1. Sketch up on paper first. 2. Choose font close to desired design. 3. Use simple graphic editing tools. 4. Adjust kerning and width where needed as you do each letter. 5. Don't perfect till redesign is effective. 6. Use more sophisticated graphic tools to finish design. 7. Review final design vis-á-vis brand colours.

@uncolorr 2 ай бұрын

8. ks (keyboard shortcuts)

@Junqers 5 ай бұрын

The timer could go in the space where camera is, it will help show all the tools being used

@rachellehamilton Жыл бұрын

I love the way Rachel talks through what she is thinking and the strategies she uses to design. Thank you so much for the valuable content

@WhiskeyThieves Жыл бұрын

Such a well spoken pro, absorbing this like a sponge 🧽

@remylebae3395 Жыл бұрын

This was so helpful! I plan to design a book cover for the novel I'm writing, and now I know the secret without having to find fancy fonts to download. Thank you so much!

@simplyratu 8 ай бұрын

What a great video. Very detailed, clear instructions, and learnt a lot😊

@emilycestari 5 ай бұрын

What a fabulous video! I’m in the process of customizing a typeface for my company logo and I really enjoyed the way you guided us through your creative process. Thank you and happy holidays!

@bakeraus Жыл бұрын

Wonderful tutorial Rachel! Thank you :) You're really great at teaching.

@rachelhurry Жыл бұрын

Thank you! Super happy you enjoyed it :)

@thaivu1015 6 ай бұрын

What a great turorial 👍

@fiercepandaz 6 ай бұрын

These videos are super authentic to the process at real studios. Study these techniques and learn the thought process behind decisions and it will serve you and the client well. Having the exaggerated timeline isn't that far off actually, from a business perspective design is all about time and money.

@nnalehg Жыл бұрын

Thank you, it works perfect!

@sayedbgr Жыл бұрын

Love this! It is super professional! 💚

@rachelhurry Жыл бұрын

Thanks for watching!

@ladelicatesselojainfantil149 5 ай бұрын

Thank you for sharing your knowledge Great word 😉

@rustledesign Ай бұрын

Nice style and delivery

@JT-cy8vc Жыл бұрын

Really great lesson! Thank you!

@rachelhurry Жыл бұрын

You're most welcome! :)

@Brighthorizon_5 Жыл бұрын

awesome video..want to see more like this (customizing type) without any timer or time limit thankyou

@rachelhurry Жыл бұрын

Sure thing :)

@emnaallani5465 Жыл бұрын

fire video, thanks bro

@onlytanofficial Жыл бұрын

Love this content. It's awesome!

@FluxAcademy Жыл бұрын

Thanks Tan!

@bubbyprime 28 күн бұрын

Extremely clean looking design! Thank you for the tutorial!

@FluxAcademy 28 күн бұрын

Glad you like it!

@Petals_designs 2 ай бұрын

Very helpful tutorial…. Thank you I tried downloading the “Guide to choosing fonts” on your website but couldn’t

@FluxAcademy 2 ай бұрын

Glad the tutorial was helpful! Sorry you’re having trouble accessing this resource. Please click "Help" on our website (bottom right corner) and a member of our team will assist you.

@kolavic8037 Жыл бұрын

I learnt a lot, thank you.

@FluxAcademy Жыл бұрын

Glad to hear that!

@addysite6575 Жыл бұрын

You will definitely become the top 1 who makes cracks

@user-pn2po8gy8r 4 ай бұрын

Love it!! Thank you Do you have your own channel?

@andrehorton5427 Жыл бұрын

This is super helpful, could you do a video for sans serif fonts?

@FluxAcademy Жыл бұрын

great idea! thanks!

@AvishaipashaKeshet Жыл бұрын

Keyboard shortcuts. Keyboard shortcuts. Keyboard shortcuts.

@Kallah_DaughterOfYAHUAH Жыл бұрын

I haven’t even watched the video yet…but THIS is KEY for EVERYTHING in life. Lol

@avigaellenaman862 Ай бұрын

i don't have the dot on every letters to do the curves...why?

@laravaz9640 Жыл бұрын

Great as always, but I think Next time, dont need to rush, no limit time or a big limit so you can do it the way you want and perfect it

@doity Жыл бұрын

They want to limit the amount of time spent on each video

@EBIXone Жыл бұрын

thank you for the video, it’s super well made. I have a question, which site do you use to find fonts for these logos? thanks 😊

@SepiaMN Жыл бұрын

Good question I would love to know too!

@SepiaMN Жыл бұрын

The website shown as soon as the video starts is Google fonts. Also the first link in description will let you download a guide for using fonts I find helpful :)

@naturalskincarehaircare3971 Жыл бұрын

Very nice ! Do you make professional logos? If so, how can I contact you?

@SepiaMN Жыл бұрын

@@naturalskincarehaircare3971 Me? In that case, I’m no professional but currently learning :D I mainly just make up companies and create logos, as a lot of people start that way. For example, my channel logo is by me

@lauramccann18 2 ай бұрын

I came exactly for this problem 8:03, if someone can help me, I would be very grateful♥ I'm trying to customize typography, but I can't make perfect lines and curves

@FluxAcademy 2 ай бұрын

Check out our "pen tool" video. (Search on this channel.)

@eunhyeHisgrace 2 ай бұрын

Do you use mouse for this?

@paranoidbeats9579 3 ай бұрын

Can you do more affinity designer tutorials?

@jabulaniharvey Жыл бұрын

interesting....in Shona/Swahili nzira means Path or Way

@rachelhurry3449 Жыл бұрын

That’s where the name of the brand was inspired from ☺️

@ceejayfuertes7673 Жыл бұрын

Sa . It's hard when you look at the software

@stefanvasilev9318 Жыл бұрын

Just glanced over the comments, I didn't see it mentioned... Why bother with modifying and R and worrying about deleting, smoothing and glitchy curves, instead of just typing and using a P? Cool video, cheers!

@rachelhurry3449 Жыл бұрын

Good point! However I would still have had to create the leg of the R from scratch, and I wanted to show as much customisation as possible for people to see what’s doable :) swapping out letters won’t always be possible 😁

@stefanvasilev9318 Жыл бұрын

@@rachelhurry3449 Yep, I totally get that 🙏 I've just always tried to use existing ligatures to make sure I am consistent and don't stray away from the atylenof that font too much

@bookofthoughtsx 7 ай бұрын

“could I have found the font that has exactly these sorts of serifs?”.. as a beginner you haven’t really explained the point of customising a font if i can find a similar one online.. what difference does it make in the end (from the perspective of a client)? It just takes me more time to create something that I can find online. Is this a hack for designers are able to “charge more”.. no hate fr fr just asking!!