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Twitch Discovery is solved.... by moving to KZfaq! KZfaq just announced amazing updates and changes that make it so every Small Streamer has the chance to reach hundreds or even thousands of potential new viewers, that's right, KZfaq's new updates have completely destroyed Twitch.
The update has made major improvements that I love, while not really increasing the workload that Creators currently have to do, this video is breaking down exactly what the update is, the pros, cons, and what you should consider doing to make the most of it and grow your stream in 2023.
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Why Is Twitch Discovery Not Good for Small Streamers
Twitch sorts their categories by most viewers, which means it is what we call a Kingmaker system, essentially when one Streamer gets lots of viewers, they rise to the top of the category or get more recommendations causing them to get more viewers who come browsing Twitch.
So beginners or small streamers often sit right down at the bottom of the categories and never get any clicks, because nobody scrolls down 20,000 streamers to find them, and nobody uses the filters over here to check by recommended or smallest despite what you might hope.
In reality, very few even check categories, most Viewers actually go straight to their Follower List or Favourite streamer meaning discovery on Twitch is relatively slow to start out.
Think about it, when you type twitch.tv into your bar, it usually auto-completes to your favourite streamers channel, not to a specific category or the homepage.
This kingmaker system has led to A LOT of outcry from smaller creators asking Twitch to do more for them and their discovery and in turn the same reason why educators such as myself or harris often push you guys to diversify across other platforms with algorithms such as TikTok or KZfaq… even if you hate that advice with all your heart.
🕘Timestamps:
0:00 Why are Giant Creators leaving Twitch
1:25 Why KZfaq Is Currently Worse Than Twitch!
2:42 How You Current Grow On Twitch As A Small Creator?
3:45 Why Do Creators Not Like KZfaq Stream Discovery?
4:55 Why KZfaq Monetisation Is Worse For Creators
5:50 Why Streaming On KZfaq Is Great for Monetisation!
7:20 How KZfaq Put Creators First In This Update!
8:30 How Streamers Can Use KZfaq Shorts To Grow!
11:15 How To Share Your KZfaq Stream To Thousands!
12:25 Why This Strategy Doesn't Work For Twitch!
12:50 How New Creators Can Reach KZfaq Monetisation!
14:27 How KZfaq Is Focusing On Helping New Creators!
15:35 How Twitch Fan Funding Is Dangerous For Streamers
17:00 Why KZfaq Fan Funding Is Amazing For Creators!
20:30 What All These Updates Mean For You!
21:58 What Actionable Tips Should You Do To Grow!
What Is The New KZfaq Update?
Channel page updates are rolling out right now slowly and should be rolled out for everyone by the end of the year, this means now Videos, Shorts, and Live Streams will have their own tabs on the channel, if you’ve uploaded each of them…
no more unlisting Live streams, and of course that means, no more losing watch hours, but more importantly, uploading shorts without making your channel page look terrible and harder to locate your main videos.
Quickly as well, they are experimenting with a new recommendation tool on channel pages so the subs who visit get videos or content on your channel recommended to them based on what they enjoy most, so if someone subscribed to you for shorts, they’ll see shorts rather than videos when they come to your channel.
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The style of this video is similar to Alpha Gaming and Gaming Careers in parts. A large influence on this series has come from content creators like Wild4games and Nutty.
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