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Digital Cinema Media is a British advertising company, supplying cinema advertisements to the Cineworld, Odeon, and Vue cinema chains. It was founded in around 1969 as Rank Screen Advertising who are the first previous advertising company until in 1996 Carlton Communications purchased Rank Screen Advertising from The Rank Group and subsequently renamed the operation as Carlton Screen Advertising, And in 2008 Its name was subsequently changed to Digital Cinema Media (DCM) as we know it especially today.
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