Don't Create an Online Course before watching this

Рет қаралды 73,549

Күн бұрын

Have you fallen victim to the curse of the expert? You know that situation where you have created an amazing online program and no one is buying? Whether this describes you or, you're just starting the process of researching how to create an online course, this video is going to give you step-by-step instructions for the best way to get it done! So, grab something to take notes with and don't miss this one!
We're going to cover all the things:
1. Focus on the right thing first
2. Narrow your focus and know your numbers
3. This is a business treat it like one
4. Validate first
5. Start with a prototype
6. Don’t fall into the launch cycle
I'll meet you in the comments to hear all about your online program idea and what you're biggest takeaways were from this video!
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Videos Mentioned:
4 Secrets to selling your online course on KZfaq: • 4 secrets to selling y...
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▪ FREE TRAINING (hosted by Sunny Lenarduzzi) - 3 STEPS TO SCALE YOUR EXPERIENCE INTO A 6-FIGURE ONLINE COURSE (without Paid Ads!): authorityaccelerator.sunnylen...
▪ READY TO APPLY? If you have an expertise to share and you're ready to make a big impact by creating your highly scalable online course, click the link below to schedule a time to see if we're a fit to work together inside of The Authority Accelerator:
www.sunnylenarduzzi.co/apply-now
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• Don't Create an Online...
#OnlineBusiness #Entrepreneurship #sunnylenarduzzi
00:00 Intro
1:31 6 Key Factors You need to know about online course businesses
1:45 Focus on the right thing first
7:42 Narrow your focus
12:27 This is a business treat it like one
14:28 Validate first
18:44 Start with a prototype
21:16 Don’t fall into the launch cycle

Пікірлер: 234

@SunnyLenarduzzi Жыл бұрын

If you want to see if we’re a fit to work together inside of The Authority Accelerator and learn how to take what you're good at to make an impact all over the world, then apply at sunnylenarduzzi.com/apply

@affiliatekevin Жыл бұрын

I am looking forward to your team today. Thanks for everything to that you and your team do.

@affiliatekevin Жыл бұрын

I meant looking forward to speaking with your team today :)

@wisemintapp Жыл бұрын

broken link

@l-yg6qi Ай бұрын

😊

@drcarriesnaychuk 9 ай бұрын

That amazon review tip was fire! What a great idea. Thank-you!

@SunnyLenarduzzi 8 ай бұрын

Glad you liked it!!

@AmyColor Жыл бұрын

With all my experience and exposure as in a TED with 1M views - I still needed You and AA to help me deliver it to the people who need it. Thank You for helping me help many. ❤

@SunnyLenarduzzi Жыл бұрын

It's my absolute pleasure Amy!!

@alejandradamian9617 Жыл бұрын

I´m getting started as a coach & this is GOLD!! The creating an evergreen business & stepping away from a launch model is deeply attractive. I kind of assumed the launch model was the only way. Learned something massive today.

@cherylpitt8957 Жыл бұрын

Excellent video! Rumi said when you start on a journey, on the way, the way will appear. Well, I wanted to have some purpose in my retirement and was thinking of starting an online course on mindfulness. This week I started jotting down my thoughts on course development but hadn't yet done any online research. On my way home from shopping I stumbled across your video while looking for something to listen to on the way home. Your video was just the kickstart I needed. I'm now so inspired and see a way forward!!! I came home and played it again and took notes! Thank you so much.

@SunnyLenarduzzi Жыл бұрын

Awww!! I love that!! You got this!!

@truethehero Жыл бұрын

Great content Sunny. Thank you. It’s inspiring my own course and videos here as well. God bless y’all!

@TheHungryHiker Жыл бұрын

My ultimate goal is to inspire more women to get out on trail for solo day hikes and overnight backpacking trips. I help women go from feeling scared and intimidated about backpacking to being comfortable with planning their trips so they feel confident getting out on trail for their first or next solo backpacking adventure. Thanks to your program and incredible guidance Sunny, I finally got out of my own way this year, created the online program I wish I had when I first started hiking and backpacking and have been achieving this big life goal of mine for almost a full year now. I couldn't have done this without you Sunny. Thank you!

@SunnyLenarduzzi Жыл бұрын

Oh Kathleen this is the BEST comment!! Thank you!! You're amazing!!

@TheHungryHiker Жыл бұрын

@@SunnyLenarduzzi Are you kidding?? YOU'RE AMAZING!! Your AA program literally changed my life. Now I get to wake up everyday and do the work I love doing. My only regret was that I didn't sign up for your program sooner. Worth every penny!! Thank you so much!!

@Hjclost4154 Жыл бұрын

Really great content. I appreciated everything about this video especially your encouragement around being authentic with whatever approach we take for developing an online course but also you shared some really great wisdom around POP. Thank you.

@acirelizabeth Жыл бұрын

Thank you for all the valuable content over the years. In this specific video, your business language really clicked for me! In my field, there is so much spiritual litter that doesn’t make any sense, but it doesn’t matter because I offer the transformation not just the information. Real world real content.☀️

@SunnyLenarduzzi Жыл бұрын

Yes! That's awesome!

@rachaellynnefitness9134 Жыл бұрын

Your videos are soooo helpful! I’m getting so much out of them ❤️Thank you!

@alfisher7385 Жыл бұрын

Sunny! As a novice online entrepreneur, figuring out how to enter this business with my tutorial, I have viewed many You Tube videos and talked to several startup agencies. I must say that the advice given in your presentations was more helpful and sensible than anything that I have viewed to date. I will be in touch, soon! 😎

@Iconicaestheticbychristina 7 ай бұрын

First of all, you were absolutely so adorable and your enthusiasm is contagious! I’m going around with the idea of offering an online course for my aesthetic business. I do not know the least bit about technology. It’s very daunting. I really appreciate your video and super excited to watch more. I think what resonated with me was the whole idea behind the putting a deadline on things are trying to get your clients to rush and buy the program. That’s some thing I’ve never heard before and I really appreciated it.

@SunnyLenarduzzi 7 ай бұрын

Happy to hear this video inspired you :).

@jeffreyzie Жыл бұрын

Halfway thru and you’re dropping gems!

@mitsidstevgttab2677 Жыл бұрын

This is pure gold. I’m really far in this process, but i still have so much to optimize on!

@colleenwynia Жыл бұрын

This was excellent Sunny! Needed to hear it .. again 🙏🙏 I’m so appreciate to finally have an evergreen program .. and steady income vs launch speaks to me too

@SunnyLenarduzzi Жыл бұрын

YAY Colleen!! Nice work!!

@danielvanwaas Жыл бұрын

Thanks for breaking down the steps! I'll get to work!

@CreatorDynamics 11 ай бұрын

Truly excellent points, Sunny. Thanks for this.

@mr.mspersonaldevelopmentba3417 Жыл бұрын

This was very enlightening. Really great information and thanks for taking your time to really break everything down to a tee

@suntoyfull64 Жыл бұрын

A lot of great reminders about the right order and steps to take. I especially liked the reminder of going to Amazon reviews and also speaking with real people to find out what they actually need help with

@molinainspires Жыл бұрын

This is exactly what I needed ! Thank you !

@claresubulwa2336 Жыл бұрын

No doubt at all. Ive watched many online strategies but yours continuew to be "my daily bread". Your ideas resonate to the core.

@SunnyLenarduzzi Жыл бұрын

Amazing!! Thanks so much Clare!

@deancantave5233 Жыл бұрын

I've watched this video for 16 minutes and you just dropped a gem that I'm sure is worth a lot money in and of itself by doing research on Amazon. This is a great video! Thank you!

@GigHarborRebel 10 ай бұрын

Thank you so much!! I’m just beginning to think about maybe doing an online course. I’ve been an entrepreneur for over 35 years and I’ve owned five successful businesses. I feel like I have so much information I can share. This was so helpful!

@hemanmccray8629 2 ай бұрын

teach me!!🤗

@imr4nkhan 10 ай бұрын

Sunny, this is a really cool video. Jam packed in value and breaking down the traps not to fall in and really drive the inch wide mile deep workflow! My first video of yours ... absolutely dynamite 👊🏼🔥

@SunnyLenarduzzi 10 ай бұрын

Glad you enjoyed it! Stevie #TeamSunny

@juststudying4430 Жыл бұрын

Thank you so much for this! Feels like I saw your video at the right time as I've been venturing down the expert route unintentionally.

@SunnyLenarduzzi Жыл бұрын

You're so welcome!

@Watcher2448 Жыл бұрын

Thanks, Sunny that giving me an idea of how to build up an Online Course. For me is a Take Away from Zero to Hero in an Efficient Way.

@SueMareeP 3 ай бұрын

Thanks, Sunny! I loved how you described everything clearly. I will be taking your advice and following the steps of doing the interview-style market research first before launching my online program.

@SunnyLenarduzzi 3 ай бұрын

Wonderful! You're in the right place :)

@being_sangeethsurendran3728 Жыл бұрын

Your content are a blessing for newbies like me.

@jtchronicle Жыл бұрын

1/18/23 : 5:39am lo This was so incredibly helpful. I am a motivational speaker and I wanted to start an online course. But, I also wanted to test it out in person, and I have that opportunity. This saved me so many steps and answered many questions. I will keep you updated and reach out with your people for your course. Thank you, Jtchronicles

@MindOverThisMatrix Жыл бұрын

Commented for the algorithm! More people need to see this!

@NickRamsay Жыл бұрын

Wow, Sunny, this video was packed with great tips. My mind is filled with possibilities! 🤓

@SunnyLenarduzzi Жыл бұрын

AMAZING!! So happy to help!

@daryaafonina9237 Жыл бұрын

So many great tips! Thanks!

@ajazmunshi6698 Жыл бұрын

thank you very much for your valuable insights and advices...

@blusandia Жыл бұрын

Thanks Sunny 💛 I want to help women to fall in love with their period and use their cycle as a source of strength and power. I am combining science and tradition and am able to access the unique knowledge of medicine grandmothers in Colombia (my chosen home). I am creating a course right now, and I think a course needs to have about 20% information and 80% application.

@fitandfortunatemama Жыл бұрын

I watched 6 minutes so far and have a full page of notes and ideas already. Thank you!!!!

@SunnyLenarduzzi Жыл бұрын

hahaha!! that's awesome!!

@watoribio Жыл бұрын

I feel seen!! 😅😅😅 love you sunny ❤ thanks for keeping us grounded

@SunnyLenarduzzi Жыл бұрын

I'm so happy to help!

@valeriestewart1578 Жыл бұрын

You are not only AWESOME!!! You are adorable!!! TY!!!

@michelle.the.investor 3 ай бұрын

This was absolute gold! Thank you so much!!!

@SunnyLenarduzzi 3 ай бұрын

Glad you enjoyed it!

@anuradhasharma1508 Жыл бұрын

Very grounded and realistic advice. Superb!

@rainbowrabbitclubhouse1408 Жыл бұрын

This was very helpful! Thankyou!

@andrezasouza4827 14 күн бұрын

Thank you for sharing this vital information. I am aspiring to create online courses on writing and these vital tips were a big opener!!

@SunnyLenarduzzi 13 күн бұрын

Great! Glad it was helpful.

@nadege_diercks Жыл бұрын

Loved it, so much value!!

@SunnyLenarduzzi Жыл бұрын

Thank you!!

@electronicexperimentalist5906 Жыл бұрын

Great energy, Sunny! Very informative.

@SunnyLenarduzzi Жыл бұрын

Glad you enjoyed it!

@TTrain6987 Жыл бұрын

What resonated with me the staying evergreen without launch strategies which can be so overwhelming.

@kolorbeauty9757 Жыл бұрын

I love your energy!!!!

@DetroitHomeInspector Жыл бұрын

I have a Masters in Teaching and my partner has a PhD in Engineering and is an adjunct college professor. We do home and commercial building inspections and want to start an online school to teach the inspection trade. We are looking at the LMS Learning Management System and issue certificates. "Curse of the expert"....LOL that is ME right now, I just spent about 50 hours on one lesson. So glad I found you.

@user-mn5zo2vz7s Жыл бұрын

This is a gold content. Thank you

@jtnelms Жыл бұрын

Good morning, Sunny! As always, thank you for your awesomeness! :)

@jtnelms Жыл бұрын

Your "get it out of your head" dance... 🤣🤣😂😂

@SunnyLenarduzzi Жыл бұрын

Always happy to help!

@seanoneill2331 2 ай бұрын

I would advise anyone out there who is struggling to create, launch and build out an on-line course to watch All of Sunnys Free Content here first- at least 5 I've devoured. I can tell you from over 20 years in U.S Enterprise Sales seeing a whole bunch of Expensive and Sub-Par content being produced that the Wisdom and Process put forth by Sunny is really solid. You don't need to spend a lot of Time/Stress and Feeling like this whole thing will be overwhelming- By Building a First Course Prototype based on something you believe is worth it or transformative( for me Early Stage Sales Pipelines- Startups don't need to hire VP's of Sales and Expensive Marketing- Just LinkedIn with my Solid Conscious Connecting method)...But until I really put it out there...I can never be sure :) Great Advice and so many Gems 🙏

@SunnyLenarduzzi 2 ай бұрын

appreciate it!

@NEUTRALDROP Жыл бұрын

Thank you!

@joshuachileshe9570 4 ай бұрын

This video has been extremely helpful. Thank you so so much

@SunnyLenarduzzi 4 ай бұрын

I'm so glad! You're welcome :).

@POVDrivingTour 3 ай бұрын

You speak so much sense from start to end. I was procrastinating for 2 years but now I’m on a roll and launch my course on the first of May 2024! There’s only one other person offering the same course on KZfaq for free but charging £479 for the website template. I want to offer a teaser course on KZfaq and then a full course within an instructional ebook with short videos related to each step. Whereas, the other course provider has ab2hour video tutorial which I had to fast forward, but I can see he’s got high views and a good amount of website template sales. It’s difficult because I don’t want to copy him, I want to provide more value content for an affordable price. I’ll have to go forward with trial and error.

@SunnyLenarduzzi Ай бұрын

Keep up the great work!

@MyBizGuide8 Жыл бұрын

Yeah, that was good. THANKS!

@oyamamdleleni Жыл бұрын

💯 agree with you on the evergreen vs launch.

@annemarielabreche Жыл бұрын

Amazing content!

@user-iz6li4eu7y Жыл бұрын

Wow is so good content. Thank you so much

@PsalmsPoetic 10 ай бұрын

I clicked on this video because I recognized your face from ig ads that I continuously hit the like button with the intentions to follow up. I saw that this video was 25 minutes long and I was like, I'll watch it later but let me just see a few minutes of it. The next thing I knew, you were wrapping up the video. This was captivating. Your presentation style is on point. And the information you dropped, again, on point. Personality, on point. Thank you for this. I can't wait to get started with AA. I hit the like. I subscribed and hit the notification bell. I left this comment. I'm excited about the future. Thank you again. Let's go.

@SunnyLenarduzzi 5 ай бұрын

I am so happy it resonated! What were your greatest takeaways? Whenever you feel ready to join us in AA, we'd love to chat! You can book a call here: sunnylenarduzzi.lpages.co/authority-accelerator-2019-redesign/

@MondesThreads Жыл бұрын

Oh Sunny. I always end up coming back to your videos. Always great information and I resonate with not being a fan of launch strategies. Tried it and hated it. I feel I have more clarity and direction on how to proceed with my course❤️🙌🏾

@SunnyLenarduzzi Жыл бұрын

YAY!! That's so awesome to hear!

@realwesatkinson Жыл бұрын

Love hearing that you now have more clarity and direction on how to proceed with your course! A good course of action is to quickly get to a prototype of your course. It doesn’t have to be pretty. Sometimes I even stick post-it notes on a wall to help get my ideas down and then rearrange them to align with my learning objectives. Best wishes on a successful course program!!! 🎉

@pipecleanercraftsb 4 ай бұрын

great video thanks ❤

@SunnyLenarduzzi 4 ай бұрын

You're welcome!

@spiceytradeboat8893 9 ай бұрын

Excellent info. Thank you!

@SunnyLenarduzzi 8 ай бұрын

Our pleasure!

@EvangelineRudolph Жыл бұрын

I really needed to hear this

@jadatoady Жыл бұрын

This was incredibly helpful. I've been planning to put together cohort courses and a membership community. Now, I'm evaluating plan A as I like the idea of evergreen content, and the membership platform I plan to use has the facilities to add courses integrated with Zoom. Thanks, you just got a new and eager subsciber 😂😂

@SailTheOcean 18 күн бұрын

Jan, let's trash our wedding vows. I love you.

@LanguageoftheHeart1 4 ай бұрын

Thank you for implicitly expressing a values service based business model with simple concrete tips I am teaching a class and they requested virtual so I am learning about how to create an excellent virtual class

@SunnyLenarduzzi 4 ай бұрын

You're very welcome!

@cobaphotography1765 18 күн бұрын

Working on my first online course. And so relieved to hear that the 'launch' model is not the only way! I personally don't like the launch model, as it is so predictable. Will be watching your other videos about launching online courses with KZfaq 😁

@SunnyLenarduzzi 18 күн бұрын

You got it!

@shmoshmina 7 ай бұрын

I just started my KZfaq page! My first series will be a vlog on Quitting Pot and I am hoping to create a structured quitting plan for others to utilize as well while building my channel. Thank you for your amazing videos!

@SunnyLenarduzzi 6 ай бұрын

Thanks for watching! Congrats on starting your YT page :).

@alexsmokemusic 10 ай бұрын

This is spot-on. Thanks!

@SunnyLenarduzzi 5 ай бұрын

You're welcome!

@GIJanel 2 ай бұрын

This is so helpful! Thank you.

@SunnyLenarduzzi 2 ай бұрын

Glad it was helpful!

@nefateripsmalls Жыл бұрын

I have been binging your videos for days now and SO MUCH has helped already. It’s like an overcast sky revealing the sun 😂❤ I look forgot my call!!! I know your love language is comments but there is no one section. I LOVE IT ALL!!!

@SunnyLenarduzzi Жыл бұрын

Love that!

@AuthorJasmineDickens 6 ай бұрын

This was awesome!! Thank you!

@SunnyLenarduzzi 6 ай бұрын

You're welcome!

@JustinKonikow 2 ай бұрын

Great value and structure in this video🎉

@SunnyLenarduzzi 2 ай бұрын

Glad it was helpful!

@albidayawellness 5 ай бұрын

Love this. So many gems. I am interested to hear how you recommend staying evergreen . The limitation I see with receiving new customers each month with live courses is that there is a limited capacity for how many live calls you can do vs coaching/ providing the same live call to a number of folks at once. Would love to hear how you overcome that. Thank you!

@SunnyLenarduzzi 5 ай бұрын

In the Authority Accelerator, we do the live delivery of your course (over 6-8 weeks) with your POP course and then create the evergreen version of your program. In the live version, you would provide the 6-8 week live classes. When you move evergreen, you will determine how many group coaching calls you would do per month, where all students have the option of attending but have everything they need inside the program itself.

@angelileonor2050 3 ай бұрын

Thanks you for this beautiful content ❤❤❤

@SunnyLenarduzzi 3 ай бұрын

Glad you enjoy it!

@Courtney-Alice-Gargani Жыл бұрын

Love this. Sunny always has such helpful advice for us. Do you think it's move effective to take baby steps building a business or taking one big giant leap into it and risk it all investing your money into it?

@SunnyLenarduzzi Жыл бұрын

I think it's always best to test things before taking any action so, definitely baby steps

@lukeshaw4739 Жыл бұрын

I want to help people improve their health, mobility and coordination through learning juggling

@robertlewis32 4 ай бұрын

This was excellent!!!

@SunnyLenarduzzi 4 ай бұрын

Glad you think so!

@Steven-Thompson Ай бұрын

Great tips on creating an online course!

@SunnyLenarduzzi Ай бұрын

Glad it was helpful!

@Roottech25 Жыл бұрын

an articulate individual is a dangerous one. the power that comes from getting a message across in a clear and concise manner is unbelievable. it is called communication skills. When you have the skills to hook people in when you talk, you bring them to your side. many factors play here. likability, communication skills, reputation, expertise in a specific area.... thanks for the video. Someone say information is power and ignorance is blindness.

@darrensteves Жыл бұрын

I want to create an options trading course that teaches beginners and struggling option traders how to go from the struggling trader trying to stay afloat to a consistently successful trader creating their financial freedom and future. Thanks for your great videos Sunny!

@realwesatkinson Жыл бұрын

This is an excellent idea for a course or even an entire learning academy! I’m seeing a nice blend of long form courses / learning paths and short form micro learning as the market fluctuates. Best of luck on this!

@matthewlawrencescigousky 4 ай бұрын

Very timely great info!

@SunnyLenarduzzi 4 ай бұрын

Glad it was helpful!

@christianlamb Жыл бұрын

Thanks Sunny!

@roberth4372 4 ай бұрын

Trying to really nail down the goal: I want to help 100 people become journeyman tradesman.

@SunnyLenarduzzi 4 ай бұрын

You can do it!

@openthedoorevents Жыл бұрын

LOVE THIS VIDEO SUNNY

@SunnyLenarduzzi Жыл бұрын

thanks so much!

@RiffsRhythm Жыл бұрын

Solid video Sunny! Always watch your vids and super inspired each time. Is a good idea to put a course up on market place like udemy and skillshare first to get more eyes for feedback?

@SunnyLenarduzzi Жыл бұрын

We don't recommend going that route - instead launch to a small group of your idea clients and get their feedback to improve

@Theunpopularmom Жыл бұрын

I've stopped trading dollars for hours now! Working on a membership now!

@SunnyLenarduzzi Жыл бұрын

Nice work!!

@margaretboersma.thrive 5 ай бұрын

The impact I want to make by taking ambitious stressed and overwhelmed teachers to beoming influential leaders, with a life is to transform education in different parts of the world. I'll do this by training the trainers but my first transformational program is the foundation.

@SunnyLenarduzzi 5 ай бұрын

Love it!

@louisschoon903 7 ай бұрын

thanks that was useful!

@SunnyLenarduzzi 7 ай бұрын

No problem!

@JessyWald Жыл бұрын

Do you think it's a good idea to have a mini course on a subject pulled from your big program/course to sell as well for people who'd want to check it all out before investing a lot of money first?

@USER-pm3fz Жыл бұрын

Two words... Thank you 🌹

@donalcunningham1225 Жыл бұрын

Thanks Sister, very interesting! I'm just wondering about using Zoom for online classes because of the 40 minute time limit, I was think of using Skype as there would be no issues there!

@rebecalopez7796 10 ай бұрын

Thank you Sunny, I love your videos, they are always so valuable. I have a bunch of ideas of some courses I could pack, but I am not sure how to narrow down and actually formulate the transformational course you are talking about?? Any suggestions??

@SunnyLenarduzzi 10 ай бұрын

Happy to hear you find so much value in these! Here is the link to Sunny's free course that might be helpful: www.WorkWithSunny.com. -Stevie #TeamSunny

@auggied6760 10 ай бұрын

I'm pretty sure you are asking for free advice from someone who makes a living offering a paid program.

@bonniebrown1566 Жыл бұрын

This was SO HELPFUL that I feel like I owe you money. 😄

@SunnyLenarduzzi Жыл бұрын

hahahaha!! I'm so happy it helped you Bonnie!

@anthonypuigia Жыл бұрын

Here before this vid blows up

@romeoloparco Жыл бұрын

I help people who are in a sales role go from making good commissions to great commissions so they can achieve revenue targets and earn more money. Love the video Sunny, full of solid information.

@Lifehacks23-y4o Жыл бұрын

Very nice video

@thefeloniousscot3955 11 ай бұрын

Just finished watching and am smdh at the myriad mistakes I've made leading to my launch. I have grown my program out of a community service project and there are things I wish I knew...the expert syndrome... validation with real people...ad nauseam. They say it's a process and something to laugh about in your first podcast interview!

@SunnyLenarduzzi 10 ай бұрын

Appreciate you. What was your greatest takeaway? Stevie #TeamSunny

@ONLINECOURSESANDMORE 10 ай бұрын

Very interesting thank you

@SunnyLenarduzzi 5 ай бұрын

My pleasure

@traderight1446 Жыл бұрын

I would say the most important would be, people are looking for freedom. Freedom to make as much money as they want, freedom to choose how much they want to work and freedom to live the way you want. People should know most of all why do they want to start a coaching program? This is essential. You have to know why first. The how will reveal itself when you know the why first. Actually, results are the first thing you observe. The results tell you what you were thinking. If the results are not what you wanted, you can change how you think and your approach.