End of Swarovski crystals for DIY?

Рет қаралды 8,177

Күн бұрын

Have you heard that Swarovski components will not be available for DIY and retail sales? In this video you will learn the details that I found out.
0:00 Is it the end?
0:41 What's going on?
1:35 Brand Control Agreement
3:03 Information sources
3:37 Last orders
4:31 What next?
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📚 SOURCES 📚
- koralky.cz bit.ly/3kU89r4
- Wescott Jewelry wescottjewelry.com/2020/11/07...
- The Beading Gem www.beadinggem.com/2020/11/is...
- Bluestreak Crystals www.bluestreakcrystals.com/bl...
- Rhinestones Unlimited bit.ly/3eW289h
- Etsy community etsy.me/3zCUo47
- Dreamtime Creations www.dreamtimecreations.com/pa...
- Harman www.harmanbeads.com/swarovski...
- Chrisanne Clover www.chrisanne-clover.com/news...
- Harman (brand control agreement) www.harmanbeads.com/swarovski...
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Пікірлер: 75

@thebelissima64 2 жыл бұрын

They are shooting themselves in the foot. It baffles me they are giving millions of dollars of sales on a platter to Preciosa. I think it’s a little too late for Swarovski to want exclusivity. They could have kept selling to the DIY community and have another super exclusive line for the designers. To each their own.

@Danysska 2 жыл бұрын

Sounds like a great idea. It's a shame they didn't do it that way.

@thebelissima64 2 жыл бұрын

@@Danysska I’ve read that there is some serious infighting going on in the Swarovski family and that the CEO, who happens to be a family member himself, decided to take sides and proceed with this ridiculous move. This guy is doing nothing but alienating a lot of people, including the DIY community who was willing to pay more for their crystals. Let’s wait and see how this is going to pan out 🤔 Several bead suppliers such as Potomac and Dreamstime Creations have launched their own line of crystals so there is light at the end of the tunnel.

@lataviasmith6500 2 жыл бұрын

Wow this is really crazy. So many designers use their crystals for diy. Nail techs, beaders, textile designers, fashion designers etc wow not very smart at all. Preciosa it is!! We are artists we can do without Swarovski.

@Danysska 2 жыл бұрын

You're absolutely right!

@mariahkemp969 2 жыл бұрын

I agree my nail artist is struggling to find Swarovski‘s right now and I told her the news and she’s shocked

@Mark_R_Tho 2 жыл бұрын

Have you seen the “new” Dreamtime Crystal? Well that’s a Swarovski Crystal, repackaged under a different name. I first saw a comparison video on KZfaq and saw absolutely no difference, whatsoever. It was then later confirmed to me by somebody in the industry (and former Swarovski employee) that yes, it’s just repackaged. I knew it was suspicious when I saw that the Dreamtime Crystal, a “brand new” brand, was priced HIGHER than Swarovski. So check them out😉✨

@Danysska 2 жыл бұрын

Thanks, I'll look into it. This is the first I've heard of it.

@ghamandi 2 жыл бұрын

Fire Mountain Gem seems to have done the same thing, but maybe only to sell of remaining stock?

@LadyStudio1 2 жыл бұрын

Artbeads did the same thing. They call them "Prestige" crystals.

@Mark_R_Tho 2 жыл бұрын

Update: Dreamtime Creations just announced that the “Dreamtime Crystal” is manufactured in Austria. Sorry. It’s not a new crystal. No way.

@LadyStudio1 2 жыл бұрын

@Mark R. so, you still think it's swarovski ?

@eamoroso56 2 жыл бұрын

I was in a Swarovski store a couple days ago in the Rochester, NY area, even they thought it was a big mistake.

@Danysska 2 жыл бұрын

On the one hand, I understand their move. They probably want to alienate themselves a bit more to give a more exclusive impression. Even if it's just plain glass, they can cut it perfectly. If they had it set up that way from the start, no one would even care that they don't offer their crystals for the DIY segment. But if they take them away, they're gonna piss a lot of people off.

@lishol7 2 жыл бұрын

If they don't want the DIY business, the DIY population should be happy not to help keep them in business. This is a slap in the face of a market segment that has been loyal to the absolute "%(@&" end. Preciosa here we come!

@Danysska 2 жыл бұрын

Nicely written. I wonder what proportion of their sales was this DIY segment. However, I'm not afraid to say it wasn't exactly a little.

@corteltube 2 жыл бұрын

I have had the same thought…I have been a loyal,customer for 25 years…this affects my business in a dramatic way…plus after Covid…good lord…a double whammy for me.

@LadyStudio1 2 жыл бұрын

It's so sad because I've been working on a project for 4 years now. It's cost me about 20 grand so far. I was gonna be so proud to be able to say that the crystals were 100% swarovski. Not so proud anymore but will still say they're swarovski. I paid too much money to NOT do so. Got thousands of dollars of stuff on hold at two different crystal shops, thanks to the owners. I understand they lost a lot of money at the start of the pandemic when businesses couldn't pay their bills but I can't accept the attitude of the new "Boss." "Swarovski crystals on a 10€ t shirt do nothing for our brand." Well...you weren't complaining when crystal sales were lining your pockets. Bad business move. Thanks for the video.

@ghamandi 2 жыл бұрын

would love to see your project when it's done. sounds really interesting.

@Danysska 2 жыл бұрын

Wow, I'm pretty interested in that project too! That must be something really awesome!

@LadyStudio1 2 жыл бұрын

@@Danysska I'll definitely be sharing once it's done some time next year

@karawillis4767 9 ай бұрын

@@LadyStudio1 is it finished now? What crystals did u use in place? I hear that many retailers are just repackaging the Swarovskis like Dream Time Creations and Prestige ..there's another one I just heard of these tho...it's in the comments close to here.

@karawillis4767 9 ай бұрын

It's Serenity

@dsandoval9396 18 күн бұрын

I just came back from a crafts store (Michaels) and I just saw an entire section of colored beads. 3mm - 6mm faceted beads. I'm not sure if they carry or carries any bigger beads, but I saw plenty multitude of small colored beads.

@dianaholvik2554 2 жыл бұрын

Thank you for this really precise and informative video. Very helpful for me.

@Danysska 2 жыл бұрын

Thank you very much!

@Kshais 2 жыл бұрын

Great video, thank you

@Danysska 2 жыл бұрын

Thank you!

@elahediba9169 3 ай бұрын

I don’t understand we have to how much pay for control ???

@handcraftedbyliz853 2 жыл бұрын

The date of end orders varies from continent by continent. Starts in Australasia, last area affected is USA.

@Danysska 2 жыл бұрын

Thank you for the info!

@queenbombus 2 жыл бұрын

I found out last year they are going to a private label. There is Preciosa and they are just as good.

@melaninduh7962 2 жыл бұрын

Thanks For This

@Danysska 2 жыл бұрын

Yes, I think Preciosa will be an adequate successor in this segment.

@anjalleanil8297 2 жыл бұрын

Hi Daniel, We still have and continue to carry Swarovski and if someone needs Any item that Swarovski still produces we can try and get it for you. It takes a little longer than usual.

@Danysska 2 жыл бұрын

Hey, thanks for the info. Maybe one of my subscribers will use it.

@qiqea1791 2 жыл бұрын

Its a pitty that this happens but thank God there is other alternative. Lets keep going 😊😊😊

@Danysska 2 жыл бұрын

Yes, that's what I tell myself. Fortunately Preciosa is quality and is constantly increasing its range.

@qiqea1791 2 жыл бұрын

@@Danysska agree 😊😊😊

@lilbabyspookybatz9189 2 жыл бұрын

I really love silver lining from Austria too

@Danysska 2 жыл бұрын

It's great :)

@mq5276 2 жыл бұрын

I know I'm a bit late here, but what can I do with my Swarovski stash? I haven't made any jewelry for several years due to lack of space, and I have many, many different components and beads. Can I not do anything with them now?

@Danysska 2 жыл бұрын

You're definitely not late, I follow the comments all the time :) According to the official Swarovski rules, you can use them normally, but you must not state that they are Swarovski components when you sell them. Or otherwise imply that they are them (like marking them as crystals from Austria). But in real life, I've seen that not everyone follows this.

@215juliusgirl Жыл бұрын

I’m late to your lateness;) I have the same problem. Probably, ooohh, a grand in “Austrian” crystals. And I honestly think, at least in the US, where I would be selling jewelry from, as long as my advertising is truthful, a brand that sold them to a wholesaler who sold them to me cannot, after the fact, tell me that I cannot advertise using their name. They made the crystals, sold them and I purchased them from an authorized distributor. A brand can’t say “well, we’ve got a new CEO who says we’re high end now and can’t sell to you and therefore you can’t use our name when you use our product.” That is not legal. Think of it this way: imagine you are a vintage reseller and a clothing company says “anyone who sells distressed levis can not use the brand name levis”or say you used old Gucci fabric to make a new dress. You can’t be told you can’t use the name “Gucci” as it relates to that fabric. I can’t think of good examples but i think you know what i mean… Not only did they cost so many people who supported them for decades so much money (think if all the sellers, the kits, the books, the ambassadors, the magazines and blogs and pro beaders etc etc) then they say “whatever you have left, you can’t say it’s ours”

@mq5276 Жыл бұрын

@@Danysska Wow! I only now saw your reply! Thank you. But I see some bead suppliers still sell Swarovski beads. Are some still allowed? I'm still not making jewelry (it's driving me crazy!) But just in case, I don't want to forget where to shop.

@Thunderpaws111 Жыл бұрын

I am thankful to have grown a large stash of crystals for my own jewellery projects. I realise I can’t sell anything stating made with ‘Swarovski crystals,’ but the quality speaks for itself. In fact, although I’m writing this in February 2023 there are still a few beading stores in the U.K. selling individual loose stones. I absolutely understand why Swarovski are limiting their availability, as their value will also rise, especially as their ‘chosen partnerships’ will only be setting them in precious metals.

@st8ofconfuzzion 2 жыл бұрын

How can they stop retailers who already paid for stock? It was purchased without signing any contract.

@Danysska 2 жыл бұрын

I have no idea how they have arranged it, I'm just going on the available published information.

@elainenunes7955 2 жыл бұрын

That is not a good move for their company. There are so many beaders out here in the public that love they crystals. Their company is going out of business as now there's no way the public beaders are going to by their pre made jewelry.

@Danysska 2 жыл бұрын

Hard to say, I assume they have it all figured out. It may also be related to the fact that they temporarily closed 2 production facilities in Asia because of COVID - Marigot Thailand and Marigot Vietnam.

@LadyStudio1 2 жыл бұрын

Also, I'm seeing that the price increase on Preciosa is more expensive than swarovski was. 😬 But it's not like we couldn't see this coming.

@Danysska 2 жыл бұрын

I guess it depends on where... I live in the Czech Republic, where Preciosa comes from and is made here. I've looked at the prices here and don't see an increase, and still Preciosa is significantly cheaper here than Swarovski used to be.

@LadyStudio1 2 жыл бұрын

@Danysska Rhinestone Guy made the following statement: To Our Valued Customers: We regret to inform you that Preciosa will implement a global price increase for 2022. This increase is because of increase production costs, labor cost and raw materials. It is in line we what we are seeing globally across many industries. Prices of Crystal Components will go up about 5%. Some selected group of products may have a larger price increase. Rhinestone Guy will start implementing a price increase starting December 27th, 2021, with a completion of the increase effective January 1st, 2021. We cannot hold current pricing for out-of-stock items that we will not receive from the factory until after January 1st, 2022.

@donovanhamlow3272 2 жыл бұрын

What hotfix rhinestones shine better 2078, 2088, or 2038?

@donovanhamlow3272 2 жыл бұрын

For the clear crystal color rhinestone

@Danysska 2 жыл бұрын

I'm afraid I can't help you with that one. Anyone else?

@ghamandi 2 жыл бұрын

2088 is highest shine, but not hotfix

@galemckiddy5120 3 ай бұрын

Maybe the company will feel the loss and start selling them again!

@Danysska Ай бұрын

I sincerely doubt it....at least not in the near future.

@TCRASPBERRY58 2 жыл бұрын

It's so sad. There is no comparison.

@Danysska 2 жыл бұрын

There's nothing we can do and we'll have to switch to Preciosa.

@Mark_R_Tho 2 жыл бұрын

Check out Dreamtime Crystals. They are Swarovski, repackaged. If you don’t believe me, buy a couple of colors and put them side by side. And you’ll see😉✨

@Only1Shelvonte Жыл бұрын

I'm so sick about it :-(

@Mark_R_Tho 9 ай бұрын

Swarovski is still being sold!!! All the big distributors are selling Swarovski under a new name!!!!! How is the word not being spread about this?? Serinity Crystals…Dreamtime Crystals…Barton Crystals…Primero Crystals…take your pick. They are Swarovski, repackaged. Do NOT sign the Swarovski brand control agreement!!! Buy the crystals under their new stupid name (listed above) and then call them what they actually are. Swarovski Crystals. Somebody needs to just make a video about this and put it on KZfaq. I still can’t believe so many people haven’t figured it out!

@christophercontreras8031 2 жыл бұрын

They will stop selling then raise prices then start selling again

@Danysska 2 жыл бұрын

We'll see. However, I think this would be a pretty stupid move because they would lose a lot of customers. On principle alone.

@valentinosstamkos4022 5 ай бұрын

What is the situation now in 2024

@Danysska 4 ай бұрын

In my experience, you can still buy Swarovski crystals. But these are some small sellers, maybe they are still selling old stock. However, the big stores don't offer Swarovski anymore.

@jaimerocha2974 9 ай бұрын

Brilliant. Complex, but very smart move. So Swarovski is not chasing it's tail, it's let it's tail follow them. Becoming more desirable. More exclusive.